表紙
市場調查報告書

葡萄酒的全球市場

Wine

出版商 Global Industry Analysts, Inc. 商品編碼 243069
出版日期 內容資訊 英文 1001 Pages
商品交期: 最快1-2個工作天內
價格
葡萄酒的全球市場 Wine
出版日期: 2020年09月01日內容資訊: 英文 1001 Pages
簡介

本報告提供全球葡萄酒的市場調查,彙整產業背景,競爭環境,主要趨勢,市場的各種影響因素分析,技術創新·技術的進步趨勢,主要產品,技術開發趨勢,企業及企業間的配合措施,主要企業簡介,各區各國的市場成長預測等資料。

第1章 簡介·調查手法·產品定義

第2章 摘要整理

  • 產業概要
    • 酒精飲料:概要
    • 葡萄酒:在全球酒精飲料部門中的利基類別
    • 很多葡萄酒部門的影響因素
    • 葡萄酒消費模式
    • 廣泛的產品
    • 歐洲:中心地區
    • 在歐洲以外的地區市場機會大
    • 全球市場的展望
    • 各種課題
    • 偽造葡萄酒
    • 反酒精宣傳活動·相關法律
    • 競爭
    • 市場結構
    • 酒廠的各種策略
    • 合作:主要成功因素
    • 行銷&促銷宣傳活動
    • 新產品的投入:主要產業策略
    • 自有品牌等
  • 市場趨勢·成長推進因素
    • 賦予地位葡萄酒的類型
    • 流通·銷售管道
    • 新的促銷工具:社群媒體等
  • 製造·貿易:概要
    • 葡萄酒製造的集中度
    • 葡萄園面積的縮小
    • 貿易量
    • 美元的強力影響等
  • 產品概要
    • 簡介
    • 製造流程
    • 製造類型
    • 葡萄酒的結構
    • 葡萄酒的一般分類等
  • 產品開發·產品的銷售
    • Rutherford Wine Company
    • Delicato Family Vineyards
    • Biagio Cru Wines & Spirits
    • Dom Perignon
    • Torbreck
    • Marks & Spencer
    • Berry Bros. & Rudd
    • Freixenet
    • Belvoir Fruit Farms
    • T'Gallant
    • Pernod Ricard India
    • Ornellaia等
  • 企業間的配合措施
    • Silver Oak·Ovid Napa Valley
    • WX Brands·Bread & Butter Wines·Jamieson Ranch Vineyards
    • Boutinot·Henners Vineyards
    • Schenk·Finca Casa Lo Alto
    • Sula Vineyards
    • Villa Sandi·ASC Fine Wines等
  • 主要企業
  • 全球市場的展望

第3章 地區市場分析

  • 美國
  • 加拿大
  • 日本
  • 歐洲
    • 法國
    • 德國
    • 義大利
    • 英國
    • 西班牙
    • 俄羅斯
    • 其他
  • 亞太地區
    • 澳洲
    • 中國
    • 紐西蘭
    • 其他
  • 南美
    • 阿根廷
    • 巴西
    • 智利
    • 墨西哥
    • 其他
  • 其他地區

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目錄
Product Code: MCP-2227

Global Wine Market to Reach $434.6 Billion by 2027

Amid the COVID-19 crisis, the global market for Wine estimated at US$326.6 Billion in the year 2020, is projected to reach a revised size of US$434.6 Billion by 2027, growing at a CAGR of 4.2% over the analysis period 2020-2027. Still Wine, one of the segments analyzed in the report, is projected to record a 4.2% CAGR and reach US$167.1 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Sparkling Wine segment is readjusted to a revised 4.8% CAGR for the next 7-year period.

The U.S. Market is Estimated at $88 Billion, While China is Forecast to Grow at 7.4% CAGR

The Wine market in the U.S. is estimated at US$88 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$93.5 Billion by the year 2027 trailing a CAGR of 7.4% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 1.3% and 3.1% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 2.2% CAGR.

Dessert Wine Segment to Record 3.3% CAGR

In the global Dessert Wine segment, USA, Canada, Japan, China and Europe will drive the 2.8% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$43.7 Billion in the year 2020 will reach a projected size of US$53 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$62 Billion by the year 2027, while Latin America will expand at a 4.1% CAGR through the analysis period. We bring years of research experience to this 20th edition of our report. The 1001-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

Competitors identified in this market include, among others,

  • Accolade Wines Australia Ltd.
  • Bacardi Ltd.
  • Brown-Forman Corp.
  • Cantine Riunite & CIV S.C.Agr.
  • Castel Group
  • Caviro s.c.a
  • Codorniu S.A.
  • Constellation Brands Inc.
  • E. & J. Gallo Winery
  • Freixenet S.A.
  • Grupo Penaflor S.A.
  • Gruppo Italiano Vini S.P.A.
  • Henkell & Co. Sektkellerei KG
  • J. Garcia Carrion S.A
  • LANSON-BCC
  • LVMH Moet Hennessy Louis Vuitton S.E.
  • Miguel Torres S. A
  • Pernod Ricard Groupe
  • Remy Cointreau Group
  • The Wine Group LLC
  • Treasury Wine Estates Ltd.
  • Vina Concha y Toro S.A.

TABLE OF CONTENTS

I. INTRODUCTION, METHODOLOGY & REPORT SCOPE

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Alcoholic Beverages: An Introductory Prelude
    • Recent Market Activity
    • Wine: A Niche Category within the Global Alcoholic Beverages Sector
    • Wine Sector - Influenced by Myriad Factors
    • Mixed Trend in Wine Consumption Patterns
    • Diverse Range of Products Enhance the Addressable Market
    • Europe: Core Region for the Global Wine Industry
    • Wine Sector Identifies Substantial Opportunities Outside Europe
    • Global Market Outlook
    • Issues & Challenges
    • Declining Image of Alcohol Drinks among Health-Conscious Consumers
    • Climate Extremes Influence Wine Production
    • Counterfeit Wines
    • Anti-Alcohol Campaigns and Legislations
    • Competition
    • Market Structure
    • Wineries Deploy Various Different Strategies
    • Collaborations - Key to Market Success
    • Aggressive Marketing & Promotional Campaigns
    • New Product Launches: A Key Business Strategy
    • Enhancing Taste, Flavor and Quality Remains a Top Priority
    • Private Label Wines Give Stiff Competition to Leaders in Matured Markets
    • Global Competitor Market Shares
    • Wine Competitor Market Share Scenario Worldwide (in %): 2020 &
    • Impact of Covid-19 and a Looming Global Recession
  • 2. FOCUS ON SELECT PLAYERS
    • Accolade Wines Australia Limited (Australia)
    • Bacardi Limited (Bermuda)
    • Brown-Forman Corporation (USA)
    • Cantine Riunite & CIV S.C.Agr. (Italy)
    • Castel Group (France)
    • Caviro s.c.a (Italy)
    • Codorniu, S.A. (Spain)
    • Constellation Brands, Inc. (USA)
    • E. & J. Gallo Winery (USA)
    • Freixenet S.A. (Spain)
    • Grupo Penaflor S.A. (Argentina)
    • Gruppo Italiano Vini S.P.A. (Italy)
    • Henkell & Co. Sektkellerei KG (Germany)
    • J. Garcia Carrion S.A (Spain)
    • Kendall-Jackson Wine Estates, Ltd. (USA)
    • LANSON-BCC (France)
    • LVMH Moet Hennessy Louis Vuitton S.E. (France)
    • Miguel Torres S. A (Spain)
    • Pernod Ricard Groupe (France)
    • Remy Cointreau Group (France)
    • The Schenk Group (Switzerland)
    • Treasury Wine Estates Limited (Australia)
    • Vina Concha y Toro S.A. (Chile)
    • The Wine Group LLC (USA)
  • 3. MARKET TRENDS & DRIVERS
    • New World Wines Make Robust Gains
    • Old World Wines Remain Major Segment
    • Still Wines: The Dominant Segment
    • Sparkling Wine Evolves into A Niche Category
    • Diverse Line of Products: Key Trait of Sparkling Wine Market
    • Champagne: Highly Distinguished Sparkling Wine
    • Prosecco's Phenomenal Performance
    • New Variants Aim to Penetrate the Market
    • Rose Wine Set to Expand Market Share
    • Natural Wines Gain Traction
    • Organic Wine: The New Growth Vertical
    • Rice Wine Seeks Global Audience
    • Fortified Wines Gain Traction among Heavy Drinkers
    • Preference for Premium Wines Soars
    • On-Trade Channel: A Potential Revenue Generator
    • Wine Sales Remain High in Off-Trade Channel
    • Retail Stores: The High-Volume Distribution Medium
    • E-Commerce Evolves into High-Potential Sales Vertical
    • Social Media Emerges as New Promotion Tool
    • Wine Market Sees Packaging Diversification
    • Bag-in-Box for Extended Shelf Life
    • Canned Wine: The New Fad
    • Bourbon Barrels: The Upcoming Wine Aging Method
    • Precision Agriculture Methods & 'Tech' Innovations to Aid Wine Grape Growers
    • Lifestyle Trends & Cultural Issues Favor Wine Market
    • Busy Lifestyles
    • Disposable Incomes
    • Urban Population
    • Wine-Drinking Occasions
    • Dining Out
    • Desire for Trendy Drinks
    • Demand for Drinks Considered as Healthy
    • Religion
    • Tourism
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: Wine Global Market Estimates and Forecasts in US$ Million by Region/Country: 2020
    • TABLE 2: Wine Global Retrospective Market Scenario in US$ Million by Region/Country: 2012
    • TABLE 3: Wine Market Share Shift across Key Geographies Worldwide: 2012 VS 2020 VS
    • TABLE 4: Still Wine (Product Type) World Market by Region/Country in US$ Million: 2020 to
    • TABLE 5: Still Wine (Product Type) Historic Market Analysis by Region/Country in US$ Million: 2012 to
    • TABLE 6: Still Wine (Product Type) Market Share Breakdown of Worldwide Sales by Region/Country: 2012 VS 2020 VS
    • TABLE 7: Sparkling Wine (Product Type) Potential Growth Markets Worldwide in US$ Million: 2020 to
    • TABLE 8: Sparkling Wine (Product Type) Historic Market Perspective by Region/Country in US$ Million: 2012 to
    • TABLE 9: Sparkling Wine (Product Type) Market Sales Breakdown by Region/Country in Percentage: 2012 VS 2020 VS
    • TABLE 10: Dessert Wine (Product Type) Geographic Market Spread Worldwide in US$ Million: 2020 to
    • TABLE 11: Dessert Wine (Product Type) Region Wise Breakdown of Global Historic Demand in US$ Million: 2012 to
    • TABLE 12: Dessert Wine (Product Type) Market Share Distribution in Percentage by Region/Country: 2012 VS 2020 VS
    • TABLE 13: Fortified Wine (Product Type) World Market Estimates and Forecasts by Region/Country in US$ Million: 2020 to
    • TABLE 14: Fortified Wine (Product Type) Market Historic Review by Region/Country in US$ Million: 2012 to
    • TABLE 15: Fortified Wine (Product Type) Market Share Breakdown by Region/Country: 2012 VS 2020 VS

III. MARKET ANALYSIS

  • GEOGRAPHIC MARKET ANALYSIS
  • UNITED STATES
    • Market Facts & Figures
    • US Wine Market Share (in %) by Company: 2020 &
    • Market Analytics
    • TABLE 16: United States Wine Market Estimates and Projections in US$ Million by Product Type: 2020 to
    • TABLE 17: Wine Market in the United States by Product Type: A Historic Review in US$ Million for 2012
    • TABLE 18: United States Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • CANADA
    • TABLE 19: Canadian Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020 to
    • TABLE 20: Canadian Wine Historic Market Review by Product Type in US$ Million: 2012
    • TABLE 21: Wine Market in Canada: Percentage Share Breakdown of Sales by Product Type for 2012, 2020, and
  • JAPAN
    • TABLE 22: Japanese Market for Wine: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2020
    • TABLE 23: Wine Market in Japan: Historic Sales Analysis in US$ Million by Product Type for the Period 2012
    • TABLE 24: Japanese Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • CHINA
    • TABLE 25: Chinese Wine Market Growth Prospects in US$ Million by Product Type for the Period 2020
    • TABLE 26: Wine Historic Market Analysis in China in US$ Million by Product Type: 2012
    • TABLE 27: Chinese Wine Market by Product Type: Percentage Breakdown of Sales for 2012, 2020, and
  • EUROPE
    • Market Facts & Figures
    • European Wine Market: Competitor Market Share Scenario (in %) for 2020 &
    • Market Analytics
    • TABLE 28: European Wine Market Demand Scenario in US$ Million by Region/Country: 2020
    • TABLE 29: Wine Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2012
    • TABLE 30: European Wine Market Share Shift by Region/Country: 2012 VS 2020 VS
    • TABLE 31: European Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020
    • TABLE 32: Wine Market in Europe in US$ Million by Product Type: A Historic Review for the Period 2012
    • TABLE 33: European Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • FRANCE
    • TABLE 34: Wine Market in France by Product Type: Estimates and Projections in US$ Million for the Period 2020
    • TABLE 35: French Wine Historic Market Scenario in US$ Million by Product Type: 2012
    • TABLE 36: French Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • GERMANY
    • TABLE 37: Wine Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2020
    • TABLE 38: German Wine Historic Market Analysis in US$ Million by Product Type: 2012
    • TABLE 39: German Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • ITALY
    • TABLE 40: Italian Wine Market Growth Prospects in US$ Million by Product Type for the Period 2020
    • TABLE 41: Wine Historic Market Analysis in Italy in US$ Million by Product Type: 2012
    • TABLE 42: Italian Wine Market by Product Type: Percentage Breakdown of Sales for 2012, 2020, and
  • UNITED KINGDOM
    • TABLE 43: United Kingdom Market for Wine: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2020
    • TABLE 44: Wine Market in the United Kingdom: Historic Sales Analysis in US$ Million by Product Type for the Period 2012
    • TABLE 45: United Kingdom Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • SPAIN
    • TABLE 46: Spanish Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020 to
    • TABLE 47: Spanish Wine Historic Market Review by Product Type in US$ Million: 2012
    • TABLE 48: Wine Market in Spain: Percentage Share Breakdown of Sales by Product Type for 2012, 2020, and
  • RUSSIA
    • TABLE 49: Russian Wine Market Estimates and Projections in US$ Million by Product Type: 2020 to
    • TABLE 50: Wine Market in Russia by Product Type: A Historic Review in US$ Million for 2012
    • TABLE 51: Russian Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • REST OF EUROPE
    • TABLE 52: Rest of Europe Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020
    • TABLE 53: Wine Market in Rest of Europe in US$ Million by Product Type: A Historic Review for the Period 2012
    • TABLE 54: Rest of Europe Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • ASIA-PACIFIC
    • TABLE 55: Asia-Pacific Wine Market Estimates and Forecasts in US$ Million by Region/Country: 2020
    • TABLE 56: Wine Market in Asia-Pacific: Historic Market Analysis in US$ Million by Region/Country for the Period 2012
    • TABLE 57: Asia-Pacific Wine Market Share Analysis by Region/Country: 2012 VS 2020 VS
    • TABLE 58: Wine Market in Asia-Pacific by Product Type: Estimates and Projections in US$ Million for the Period 2020
    • TABLE 59: Asia-Pacific Wine Historic Market Scenario in US$ Million by Product Type: 2012
    • TABLE 60: Asia-Pacific Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • AUSTRALIA
    • TABLE 61: Wine Market in Australia: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2020
    • TABLE 62: Australian Wine Historic Market Analysis in US$ Million by Product Type: 2012
    • TABLE 63: Australian Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • INDIA
    • TABLE 64: Indian Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020 to
    • TABLE 65: Indian Wine Historic Market Review by Product Type in US$ Million: 2012
    • TABLE 66: Wine Market in India: Percentage Share Breakdown of Sales by Product Type for 2012, 2020, and
  • SOUTH KOREA
    • TABLE 67: Wine Market in South Korea: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2020
    • TABLE 68: South Korean Wine Historic Market Analysis in US$ Million by Product Type: 2012
    • TABLE 69: Wine Market Share Distribution in South Korea by Product Type: 2012 VS 2020 VS
  • REST OF ASIA-PACIFIC
    • TABLE 70: Rest of Asia-Pacific Market for Wine: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2020
    • TABLE 71: Wine Market in Rest of Asia-Pacific: Historic Sales Analysis in US$ Million by Product Type for the Period 2012
    • TABLE 72: Rest of Asia-Pacific Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • LATIN AMERICA
    • TABLE 73: Latin American Wine Market Trends by Region/Country in US$ Million: 2020
    • TABLE 74: Wine Market in Latin America in US$ Million by Region/Country: A Historic Perspective for the Period 2012
    • TABLE 75: Latin American Wine Market Percentage Breakdown of Sales by Region/Country: 2012, 2020, and
    • TABLE 76: Latin American Wine Market Growth Prospects in US$ Million by Product Type for the Period 2020
    • TABLE 77: Wine Historic Market Analysis in Latin America in US$ Million by Product Type: 2012
    • TABLE 78: Latin American Wine Market by Product Type: Percentage Breakdown of Sales for 2012, 2020, and
  • ARGENTINA
    • TABLE 79: Argentinean Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020
    • TABLE 80: Wine Market in Argentina in US$ Million by Product Type: A Historic Review for the Period 2012
    • TABLE 81: Argentinean Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • BRAZIL
    • TABLE 82: Wine Market in Brazil by Product Type: Estimates and Projections in US$ Million for the Period 2020
    • TABLE 83: Brazilian Wine Historic Market Scenario in US$ Million by Product Type: 2012
    • TABLE 84: Brazilian Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • MEXICO
    • TABLE 85: Wine Market in Mexico: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2020
    • TABLE 86: Mexican Wine Historic Market Analysis in US$ Million by Product Type: 2012
    • TABLE 87: Mexican Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • REST OF LATIN AMERICA
    • TABLE 88: Rest of Latin America Wine Market Estimates and Projections in US$ Million by Product Type: 2020 to
    • TABLE 89: Wine Market in Rest of Latin America by Product Type: A Historic Review in US$ Million for 2012
    • TABLE 90: Rest of Latin America Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • MIDDLE EAST
    • TABLE 91: The Middle East Wine Market Estimates and Forecasts in US$ Million by Region/Country: 2020
    • TABLE 92: Wine Market in the Middle East by Region/Country in US$ Million: 2012
    • TABLE 93: The Middle East Wine Market Share Breakdown by Region/Country: 2012, 2020, and
    • TABLE 94: The Middle East Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020 to
    • TABLE 95: The Middle East Wine Historic Market by Product Type in US$ Million: 2012
    • TABLE 96: Wine Market in the Middle East: Percentage Share Breakdown of Sales by Product Type for 2012,2020, and
  • IRAN
    • TABLE 97: Iranian Market for Wine: Annual Sales Estimates and Projections in US$ Million by Product Type for the Period 2020
    • TABLE 98: Wine Market in Iran: Historic Sales Analysis in US$ Million by Product Type for the Period 2012
    • TABLE 99: Iranian Wine Market Share Analysis by Product Type: 2012 VS 2020 VS
  • ISRAEL
    • TABLE 100: Israeli Wine Market Estimates and Forecasts in US$ Million by Product Type: 2020
    • TABLE 101: Wine Market in Israel in US$ Million by Product Type: A Historic Review for the Period 2012
    • TABLE 102: Israeli Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • SAUDI ARABIA
    • TABLE 103: Saudi Arabian Wine Market Growth Prospects in US$ Million by Product Type for the Period 2020
    • TABLE 104: Wine Historic Market Analysis in Saudi Arabia in US$ Million by Product Type: 2012
    • TABLE 105: Saudi Arabian Wine Market by Product Type: Percentage Breakdown of Sales for 2012, 2020, and
  • UNITED ARAB EMIRATES
    • TABLE 106: Wine Market in the United Arab Emirates: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2020
    • TABLE 107: United Arab Emirates Wine Historic Market Analysis in US$ Million by Product Type: 2012
    • TABLE 108: Wine Market Share Distribution in United Arab Emirates by Product Type: 2012 VS 2020 VS
  • REST OF MIDDLE EAST
    • TABLE 109: Wine Market in Rest of Middle East: Recent Past, Current and Future Analysis in US$ Million by Product Type for the Period 2020
    • TABLE 110: Rest of Middle East Wine Historic Market Analysis in US$ Million by Product Type: 2012
    • TABLE 111: Rest of Middle East Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS
  • AFRICA
    • TABLE 112: African Wine Market Estimates and Projections in US$ Million by Product Type: 2020 to
    • TABLE 113: Wine Market in Africa by Product Type: A Historic Review in US$ Million for 2012
    • TABLE 114: African Wine Market Share Breakdown by Product Type: 2012 VS 2020 VS

IV. COMPETITION

  • Total Companies Profiled: 857