Product Code: A01965
According to a new report published by Allied Market Research, titled, "Tea Market," The tea market was valued at $49 billion in 2021, and is estimated to reach $93.2 billion by 2031, growing at a CAGR of 6.7% from 2022 to 2031.
The tea market is projected to be fueled by the availability and distribution of tea. Availability and distribution are key drivers of the growth of the tea market. Tea products are now widely available in supermarkets, specialty stores, online, and in restaurants and cafes. This makes it easier for consumers to access a variety of tea products, which can increase demand and drive market growth. Tea companies are expanding their distribution channel to reach more consumers. For example, they are partnering with grocery stores, cafes, and restaurants to offer their products. This increases the visibility and accessibility of tea products, driving demand and market growth. Tea companies are expanding their operations to new regions, both domestically and internationally. This increases the availability of tea products in new markets, driving demand and market growth. Overall, availability and distribution are significant drivers for the growth of the tea market. The expansion of distribution channel of tea products, convenience, regional expansion, and health and wellness trends are all contributing to the growth of the tea market.
The Asia-Pacific tea market held the major share in 2021 and is expected to grow at a significant CAGR during the forecast period. Tea has been an integral part of Asian culture for centuries, with countries such as China, Japan, and India having long-standing tea traditions. This has helped to establish tea as a staple beverage in the region, driving demand and market growth. The Asia-Pacific region has seen a significant rise in the middle class in recent years, which has led to an increase in disposable income and consumer spending on luxury goods, including tea. As health and wellness trends continue to gain traction in the Asia-Pacific region, consumers are increasingly preferring tea for its perceived health benefits, including improved digestion, stress relief, and immune system support. Overall, the growth of the tea market in the Asia-Pacific region is driven by a combination of historical and cultural significance, economic growth, health and wellness trends, expansion of distribution channel, and product innovation.
However, price is a significant factor that can impact the growth of the tea market. Tea faces competition from other lower-priced beverage options, such as water, soda, and fruit juices. Consumers may choose these alternatives over tea if they perceive them to offer better value for money. The price of tea is influenced by factors such as weather conditions, transportation costs, and government policies, which can cause price fluctuations. This can make it difficult for tea companies to offer stable pricing, which may impact demand and sales. Tea companies are increasingly offering premium and specialty teas at higher price points, targeting consumers who are willing to pay a premium for quality and unique products. However, this can also lead to a perception of tea as an expensive and luxury item, which may limit its market appeal. Overall, price can be a significant factor that can impact the growth of the tea market.
The tea market is segmented on the basis of type, packaging, application, distribution channel, and region. By type, the market is divided into green tea, black tea, oolong tea, dark tea, and others. By packaging, it is fragmented into plastic containers, loose tea, paperboard, aluminum tins, and tea bags. Applications covered in the study include residential and commercial. By distribution channel, it is categorized into supermarkets/hypermarkets, specialty stores, convenience stores, online stores, and others. By region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. They have been also focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market. Some of the key players in the tea market include Associated British Foods plc, BARRY'S TEA, HAIN CELESTIAL GROUP, INC., ITO EN, LTD., Mcleod Russel India limited, Nestle S.A., TAETEA, Tata Global Beverages, The Republic of Tea, INC., UNILEVER GROUP.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the tea market analysis from 2021 to 2031 to identify the prevailing tea market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the tea market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global tea market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Type
- Green Tea
- Black Tea
- Oolong Tea
- Fruit/Herbal Tea
- Others
By PACKAGING
- Plastic Containers
- Loose Tea
- Paperboards
- Aluminum Tins
- Tea Bags
By Application
By Distribution Channel
- Supermarkets/ Hypermarkets
- Specialty Stores
- Convenience Stores
- Online Stores
- Others
By Region
- North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- South Korea
- Australia
- Singapore
- Rest of Asia-Pacific
- LAMEA
- Brazil
- South Africa
- Turkey
- Saudi Arabia
- Egypt
- Rest of LAMEA
Key Market Players:
- ITO EN, LTD.
- Nestle S.A.
- Associated British Foods plc
- HAIN CELESTIAL GROUP, INC.
- The Republic of Tea, Inc.
- Tata Consumer Products Limited
- Unilever PLC
- R.C. Bigelow, Inc.
- Barrys Tea
- Mcleod Russel India Limited
TABLE OF CONTENTS
CHAPTER 1: INTRODUCTION
- 1.1. Report description
- 1.2. Key market segments
- 1.3. Key benefits to the stakeholders
- 1.4. Research Methodology
- 1.4.1. Primary research
- 1.4.2. Secondary research
- 1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
- 3.1. Market definition and scope
- 3.2. Key findings
- 3.2.1. Top impacting factors
- 3.2.2. Top investment pockets
- 3.3. Porter's five forces analysis
- 3.3.1. Bargaining power of suppliers
- 3.3.2. Bargaining power of buyers
- 3.3.3. Threat of substitutes
- 3.3.4. Threat of new entrants
- 3.3.5. Intensity of rivalry
- 3.4. Market dynamics
- 3.4.1. Drivers
- 3.4.1.1. Health benefits associated with tea
- 3.4.1.2. Rise in awareness among people for losing weight
- 3.4.1.3. Expanding retail market
- 3.4.2. Restraints
- 3.4.2.1. Volatility in raw material prices
- 3.4.2.2. Growth in coffee consumption
- 3.4.3. Opportunities
- 3.4.3.1. Introduction of new flavors
- 3.4.3.2. Decrease in demand for carbonated drinks
- 3.5. COVID-19 Impact Analysis on the market
- 3.6. Pricing Analysis
- 3.7. Value Chain Analysis
CHAPTER 4: TEA MARKET, BY TYPE
- 4.1. Overview
- 4.1.1. Market size and forecast
- 4.2. Green Tea
- 4.2.1. Key market trends, growth factors and opportunities
- 4.2.2. Market size and forecast, by region
- 4.2.3. Market share analysis by country
- 4.3. Black Tea
- 4.3.1. Key market trends, growth factors and opportunities
- 4.3.2. Market size and forecast, by region
- 4.3.3. Market share analysis by country
- 4.4. Oolong Tea
- 4.4.1. Key market trends, growth factors and opportunities
- 4.4.2. Market size and forecast, by region
- 4.4.3. Market share analysis by country
- 4.5. Fruit/Herbal Tea
- 4.5.1. Key market trends, growth factors and opportunities
- 4.5.2. Market size and forecast, by region
- 4.5.3. Market share analysis by country
- 4.6. Others
- 4.6.1. Key market trends, growth factors and opportunities
- 4.6.2. Market size and forecast, by region
- 4.6.3. Market share analysis by country
CHAPTER 5: TEA MARKET, BY PACKAGING
- 5.1. Overview
- 5.1.1. Market size and forecast
- 5.2. Plastic Containers
- 5.2.1. Key market trends, growth factors and opportunities
- 5.2.2. Market size and forecast, by region
- 5.2.3. Market share analysis by country
- 5.3. Loose Tea
- 5.3.1. Key market trends, growth factors and opportunities
- 5.3.2. Market size and forecast, by region
- 5.3.3. Market share analysis by country
- 5.4. Paperboards
- 5.4.1. Key market trends, growth factors and opportunities
- 5.4.2. Market size and forecast, by region
- 5.4.3. Market share analysis by country
- 5.5. Aluminum Tins
- 5.5.1. Key market trends, growth factors and opportunities
- 5.5.2. Market size and forecast, by region
- 5.5.3. Market share analysis by country
- 5.6. Tea Bags
- 5.6.1. Key market trends, growth factors and opportunities
- 5.6.2. Market size and forecast, by region
- 5.6.3. Market share analysis by country
CHAPTER 6: TEA MARKET, BY APPLICATION
- 6.1. Overview
- 6.1.1. Market size and forecast
- 6.2. Residential
- 6.2.1. Key market trends, growth factors and opportunities
- 6.2.2. Market size and forecast, by region
- 6.2.3. Market share analysis by country
- 6.3. Commercial
- 6.3.1. Key market trends, growth factors and opportunities
- 6.3.2. Market size and forecast, by region
- 6.3.3. Market share analysis by country
CHAPTER 7: TEA MARKET, BY DISTRIBUTION CHANNEL
- 7.1. Overview
- 7.1.1. Market size and forecast
- 7.2. Supermarkets/ Hypermarkets
- 7.2.1. Key market trends, growth factors and opportunities
- 7.2.2. Market size and forecast, by region
- 7.2.3. Market share analysis by country
- 7.3. Specialty Stores
- 7.3.1. Key market trends, growth factors and opportunities
- 7.3.2. Market size and forecast, by region
- 7.3.3. Market share analysis by country
- 7.4. Convenience Stores
- 7.4.1. Key market trends, growth factors and opportunities
- 7.4.2. Market size and forecast, by region
- 7.4.3. Market share analysis by country
- 7.5. Online Stores
- 7.5.1. Key market trends, growth factors and opportunities
- 7.5.2. Market size and forecast, by region
- 7.5.3. Market share analysis by country
- 7.6. Others
- 7.6.1. Key market trends, growth factors and opportunities
- 7.6.2. Market size and forecast, by region
- 7.6.3. Market share analysis by country
CHAPTER 8: TEA MARKET, BY REGION
- 8.1. Overview
- 8.1.1. Market size and forecast By Region
- 8.2. North America
- 8.2.1. Key trends and opportunities
- 8.2.2. Market size and forecast, by Type
- 8.2.3. Market size and forecast, by PACKAGING
- 8.2.4. Market size and forecast, by Application
- 8.2.5. Market size and forecast, by Distribution Channel
- 8.2.6. Market size and forecast, by country
- 8.2.6.1. U.S.
- 8.2.6.1.1. Key market trends, growth factors and opportunities
- 8.2.6.1.2. Market size and forecast, by Type
- 8.2.6.1.3. Market size and forecast, by PACKAGING
- 8.2.6.1.4. Market size and forecast, by Application
- 8.2.6.1.5. Market size and forecast, by Distribution Channel
- 8.2.6.2. Canada
- 8.2.6.2.1. Key market trends, growth factors and opportunities
- 8.2.6.2.2. Market size and forecast, by Type
- 8.2.6.2.3. Market size and forecast, by PACKAGING
- 8.2.6.2.4. Market size and forecast, by Application
- 8.2.6.2.5. Market size and forecast, by Distribution Channel
- 8.2.6.3. Mexico
- 8.2.6.3.1. Key market trends, growth factors and opportunities
- 8.2.6.3.2. Market size and forecast, by Type
- 8.2.6.3.3. Market size and forecast, by PACKAGING
- 8.2.6.3.4. Market size and forecast, by Application
- 8.2.6.3.5. Market size and forecast, by Distribution Channel
- 8.3. Europe
- 8.3.1. Key trends and opportunities
- 8.3.2. Market size and forecast, by Type
- 8.3.3. Market size and forecast, by PACKAGING
- 8.3.4. Market size and forecast, by Application
- 8.3.5. Market size and forecast, by Distribution Channel
- 8.3.6. Market size and forecast, by country
- 8.3.6.1. UK
- 8.3.6.1.1. Key market trends, growth factors and opportunities
- 8.3.6.1.2. Market size and forecast, by Type
- 8.3.6.1.3. Market size and forecast, by PACKAGING
- 8.3.6.1.4. Market size and forecast, by Application
- 8.3.6.1.5. Market size and forecast, by Distribution Channel
- 8.3.6.2. Germany
- 8.3.6.2.1. Key market trends, growth factors and opportunities
- 8.3.6.2.2. Market size and forecast, by Type
- 8.3.6.2.3. Market size and forecast, by PACKAGING
- 8.3.6.2.4. Market size and forecast, by Application
- 8.3.6.2.5. Market size and forecast, by Distribution Channel
- 8.3.6.3. France
- 8.3.6.3.1. Key market trends, growth factors and opportunities
- 8.3.6.3.2. Market size and forecast, by Type
- 8.3.6.3.3. Market size and forecast, by PACKAGING
- 8.3.6.3.4. Market size and forecast, by Application
- 8.3.6.3.5. Market size and forecast, by Distribution Channel
- 8.3.6.4. Italy
- 8.3.6.4.1. Key market trends, growth factors and opportunities
- 8.3.6.4.2. Market size and forecast, by Type
- 8.3.6.4.3. Market size and forecast, by PACKAGING
- 8.3.6.4.4. Market size and forecast, by Application
- 8.3.6.4.5. Market size and forecast, by Distribution Channel
- 8.3.6.5. Spain
- 8.3.6.5.1. Key market trends, growth factors and opportunities
- 8.3.6.5.2. Market size and forecast, by Type
- 8.3.6.5.3. Market size and forecast, by PACKAGING
- 8.3.6.5.4. Market size and forecast, by Application
- 8.3.6.5.5. Market size and forecast, by Distribution Channel
- 8.3.6.6. Russia
- 8.3.6.6.1. Key market trends, growth factors and opportunities
- 8.3.6.6.2. Market size and forecast, by Type
- 8.3.6.6.3. Market size and forecast, by PACKAGING
- 8.3.6.6.4. Market size and forecast, by Application
- 8.3.6.6.5. Market size and forecast, by Distribution Channel
- 8.3.6.7. Rest of Europe
- 8.3.6.7.1. Key market trends, growth factors and opportunities
- 8.3.6.7.2. Market size and forecast, by Type
- 8.3.6.7.3. Market size and forecast, by PACKAGING
- 8.3.6.7.4. Market size and forecast, by Application
- 8.3.6.7.5. Market size and forecast, by Distribution Channel
- 8.4. Asia-Pacific
- 8.4.1. Key trends and opportunities
- 8.4.2. Market size and forecast, by Type
- 8.4.3. Market size and forecast, by PACKAGING
- 8.4.4. Market size and forecast, by Application
- 8.4.5. Market size and forecast, by Distribution Channel
- 8.4.6. Market size and forecast, by country
- 8.4.6.1. China
- 8.4.6.1.1. Key market trends, growth factors and opportunities
- 8.4.6.1.2. Market size and forecast, by Type
- 8.4.6.1.3. Market size and forecast, by PACKAGING
- 8.4.6.1.4. Market size and forecast, by Application
- 8.4.6.1.5. Market size and forecast, by Distribution Channel
- 8.4.6.2. India
- 8.4.6.2.1. Key market trends, growth factors and opportunities
- 8.4.6.2.2. Market size and forecast, by Type
- 8.4.6.2.3. Market size and forecast, by PACKAGING
- 8.4.6.2.4. Market size and forecast, by Application
- 8.4.6.2.5. Market size and forecast, by Distribution Channel
- 8.4.6.3. Japan
- 8.4.6.3.1. Key market trends, growth factors and opportunities
- 8.4.6.3.2. Market size and forecast, by Type
- 8.4.6.3.3. Market size and forecast, by PACKAGING
- 8.4.6.3.4. Market size and forecast, by Application
- 8.4.6.3.5. Market size and forecast, by Distribution Channel
- 8.4.6.4. South Korea
- 8.4.6.4.1. Key market trends, growth factors and opportunities
- 8.4.6.4.2. Market size and forecast, by Type
- 8.4.6.4.3. Market size and forecast, by PACKAGING
- 8.4.6.4.4. Market size and forecast, by Application
- 8.4.6.4.5. Market size and forecast, by Distribution Channel
- 8.4.6.5. Australia
- 8.4.6.5.1. Key market trends, growth factors and opportunities
- 8.4.6.5.2. Market size and forecast, by Type
- 8.4.6.5.3. Market size and forecast, by PACKAGING
- 8.4.6.5.4. Market size and forecast, by Application
- 8.4.6.5.5. Market size and forecast, by Distribution Channel
- 8.4.6.6. Singapore
- 8.4.6.6.1. Key market trends, growth factors and opportunities
- 8.4.6.6.2. Market size and forecast, by Type
- 8.4.6.6.3. Market size and forecast, by PACKAGING
- 8.4.6.6.4. Market size and forecast, by Application
- 8.4.6.6.5. Market size and forecast, by Distribution Channel
- 8.4.6.7. Rest of Asia-Pacific
- 8.4.6.7.1. Key market trends, growth factors and opportunities
- 8.4.6.7.2. Market size and forecast, by Type
- 8.4.6.7.3. Market size and forecast, by PACKAGING
- 8.4.6.7.4. Market size and forecast, by Application
- 8.4.6.7.5. Market size and forecast, by Distribution Channel
- 8.5. LAMEA
- 8.5.1. Key trends and opportunities
- 8.5.2. Market size and forecast, by Type
- 8.5.3. Market size and forecast, by PACKAGING
- 8.5.4. Market size and forecast, by Application
- 8.5.5. Market size and forecast, by Distribution Channel
- 8.5.6. Market size and forecast, by country
- 8.5.6.1. Brazil
- 8.5.6.1.1. Key market trends, growth factors and opportunities
- 8.5.6.1.2. Market size and forecast, by Type
- 8.5.6.1.3. Market size and forecast, by PACKAGING
- 8.5.6.1.4. Market size and forecast, by Application
- 8.5.6.1.5. Market size and forecast, by Distribution Channel
- 8.5.6.2. South Africa
- 8.5.6.2.1. Key market trends, growth factors and opportunities
- 8.5.6.2.2. Market size and forecast, by Type
- 8.5.6.2.3. Market size and forecast, by PACKAGING
- 8.5.6.2.4. Market size and forecast, by Application
- 8.5.6.2.5. Market size and forecast, by Distribution Channel
- 8.5.6.3. Turkey
- 8.5.6.3.1. Key market trends, growth factors and opportunities
- 8.5.6.3.2. Market size and forecast, by Type
- 8.5.6.3.3. Market size and forecast, by PACKAGING
- 8.5.6.3.4. Market size and forecast, by Application
- 8.5.6.3.5. Market size and forecast, by Distribution Channel
- 8.5.6.4. Saudi Arabia
- 8.5.6.4.1. Key market trends, growth factors and opportunities
- 8.5.6.4.2. Market size and forecast, by Type
- 8.5.6.4.3. Market size and forecast, by PACKAGING
- 8.5.6.4.4. Market size and forecast, by Application
- 8.5.6.4.5. Market size and forecast, by Distribution Channel
- 8.5.6.5. Egypt
- 8.5.6.5.1. Key market trends, growth factors and opportunities
- 8.5.6.5.2. Market size and forecast, by Type
- 8.5.6.5.3. Market size and forecast, by PACKAGING
- 8.5.6.5.4. Market size and forecast, by Application
- 8.5.6.5.5. Market size and forecast, by Distribution Channel
- 8.5.6.6. Rest of LAMEA
- 8.5.6.6.1. Key market trends, growth factors and opportunities
- 8.5.6.6.2. Market size and forecast, by Type
- 8.5.6.6.3. Market size and forecast, by PACKAGING
- 8.5.6.6.4. Market size and forecast, by Application
- 8.5.6.6.5. Market size and forecast, by Distribution Channel
CHAPTER 9: COMPETITIVE LANDSCAPE
- 9.1. Introduction
- 9.2. Top winning strategies
- 9.3. Product Mapping of Top 10 Player
- 9.4. Competitive Dashboard
- 9.5. Competitive Heatmap
- 9.6. Top player positioning, 2021
CHAPTER 10: COMPANY PROFILES
- 10.1. Associated British Foods plc
- 10.1.1. Company overview
- 10.1.2. Key Executives
- 10.1.3. Company snapshot
- 10.1.4. Operating business segments
- 10.1.5. Product portfolio
- 10.1.6. Business performance
- 10.2. HAIN CELESTIAL GROUP, INC.
- 10.2.1. Company overview
- 10.2.2. Key Executives
- 10.2.3. Company snapshot
- 10.2.4. Operating business segments
- 10.2.5. Product portfolio
- 10.2.6. Business performance
- 10.3. ITO EN, LTD.
- 10.3.1. Company overview
- 10.3.2. Key Executives
- 10.3.3. Company snapshot
- 10.3.4. Operating business segments
- 10.3.5. Product portfolio
- 10.3.6. Business performance
- 10.4. Mcleod Russel India Limited
- 10.4.1. Company overview
- 10.4.2. Key Executives
- 10.4.3. Company snapshot
- 10.4.4. Operating business segments
- 10.4.5. Product portfolio
- 10.4.6. Business performance
- 10.5. Nestle S.A.
- 10.5.1. Company overview
- 10.5.2. Key Executives
- 10.5.3. Company snapshot
- 10.5.4. Operating business segments
- 10.5.5. Product portfolio
- 10.5.6. Business performance
- 10.6. The Republic of Tea, Inc.
- 10.6.1. Company overview
- 10.6.2. Key Executives
- 10.6.3. Company snapshot
- 10.6.4. Operating business segments
- 10.6.5. Product portfolio
- 10.7. Tata Consumer Products Limited
- 10.7.1. Company overview
- 10.7.2. Key Executives
- 10.7.3. Company snapshot
- 10.7.4. Operating business segments
- 10.7.5. Product portfolio
- 10.7.6. Business performance
- 10.7.7. Key strategic moves and developments
- 10.8. Unilever PLC
- 10.8.1. Company overview
- 10.8.2. Key Executives
- 10.8.3. Company snapshot
- 10.8.4. Operating business segments
- 10.8.5. Product portfolio
- 10.8.6. Business performance
- 10.9. R.C. Bigelow, Inc.
- 10.9.1. Company overview
- 10.9.2. Key Executives
- 10.9.3. Company snapshot
- 10.9.4. Operating business segments
- 10.9.5. Product portfolio
- 10.10. Barrys Tea
- 10.10.1. Company overview
- 10.10.2. Key Executives
- 10.10.3. Company snapshot
- 10.10.4. Operating business segments
- 10.10.5. Product portfolio