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2028 年亞太地區除毛產品市場預測 - 按產品類型、最終用戶和配銷通路進行的區域分析

市場調查報告書

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1375214

2028 年亞太地區除毛產品市場預測 - 按產品類型、最終用戶和配銷通路進行的區域分析

Asia Pacific Hair Removal Products Market Forecast to 2028 - Regional Analysis By Product type, End User, and Distribution Channel

出版日期: 2023年09月14日 | 出版商:

The Insight Partners | 英文 125 Pages | 訂單完成後即時交付

價格

簡介目錄圖表

亞太除毛產品市場預計將從2022年的37.8428億美元成長到2028年的51.4565億美元。預計2022年至2028年年複合成長率為5.3%。

男士除毛產品需求成長推動亞太除毛產品市場

個人除毛產品促銷活動的興起已將客戶的視角從沙龍造型轉向家庭個人護理。此外，男性臉部剃鬚和身體除毛的頻率高於女性。男性通常使用剃刀和刀片來去除或修剪臉部毛髮，並且更喜歡使用除毛膏或噴霧來去除不需要的體毛。男性對個人或自我照顧制度的態度轉變鼓勵製造商開發針對男性皮膚類型和要求的產品。例如，2019年，Reckitt Benckiser Group plc推出了Veet男士除毛膏系列，包括Veet Men Normal和Veet Men Sensitive。此外，各種公司向客戶提供剃刀或除毛套件訂閱，其中，公司按照客戶指定的定期間隔將脫毛套件送貨上門。例如，Harry's、Dollar Shave Club 和寶潔公司等公司提供除毛訂閱盒。理髮器、電動刮鬍刀、刮鬍刀、刀片和除毛膏等男士個人美容產品需求的成長正在推動除毛產品市場的發展。

由於忙碌的生活方式和消費者行為的轉變，顧客更喜歡方便、無憂、省時的除毛產品。除毛產品製造商還提供產品優惠、免費贈品、推出試用和其他折扣，以擴大客戶群，從而鼓勵客戶在除毛產品上花更多錢。因此，這些關鍵因素推動了除毛產品市場的發展。

亞太地區除毛產品市場概況

亞太地區除毛產品市場大致分為澳洲、中國、印度、日本、韓國和亞太其他地區。

中國除毛產品市場由亞太地區主導，2022年佔35.8%，到2028年將繼續主導市場，佔收入佔有率36.7%。印度是亞太地區除毛產品市場的第二大貢獻者，其次是日本、亞太其他地區、韓國和澳洲。

社群媒體的影響、人口成長以及對流行時尚和風格宣言意識的提高預計將在預測期內推動亞太地區除毛產品市場的發展。因此，該地區的主要市場參與者專注於開發創新且價格實惠的除毛產品，以滿足客戶的需求。此外，合作夥伴關係、研發、行銷活動和收購等各種成長策略的採用預計將推動未來幾年區域市場的成長。該地區人口的成長和對健康的高度重視正在改變客戶的健康優先事項。 2022年，松下推出了一款採用日本刀片技術的六刀片刮鬍刀，作為男士濃密臉部毛髮的美容解決方案。不斷成長的個人美容行業和不斷增加的產品推出預計將在預測期內為亞太地區除毛產品市場創造有利的商機。

亞太地區除毛產品市場營收及 2028 年預測（百萬美元）

亞太地區除毛產品市場區隔

亞太地區除毛產品市場分為產品類型、最終用戶、配銷通路和國家。

根據產品類型，亞太地區除毛產品市場分為除毛膏、除毛蠟條、刮鬍刀和刀片、除毛器等。 2022 年，刮鬍刀和刀片細分市場在亞太地區除毛產品市場中佔據更大佔有率。

根據最終用戶，亞太地區除毛產品市場分為男性和女性。 2022 年，女性細分市場在亞太地區除毛產品市場中佔據最大佔有率。

根據配銷通路，亞太地區除毛產品市場分為超市和大賣場、便利商店、線上零售等。 2022年，便利商店細分市場在亞太地區除毛產品市場中佔據最大佔有率。

依國家/地區分類，亞太地區除毛產品市場分為澳洲、中國、日本、韓國和亞太地區其他地區。 2022年，中國在亞太脫毛產品市場佔有率中佔據主導地位。

American International Inc、Church Dwight Co Inc、Koninklijke Philips NV、Oriflame Holding AG、Reckitt Benckiser Group Plc、SI&D (Aust) Pty Ltd 和 The Procter & Gamble Co 是亞太地區除毛產品市場上的一些領先公司。

The rise in promotional campaigns regarding personal hair removal products has shifted the customer perspective from salon styling to at-home personal care. Moreover, the frequency of facial shaving and undesired body hair removal among men is higher than among women. Men generally use razors and blades for facial hair removal or trimming and prefer hair removal creams or sprays for removing undesired body hair. The shift in men's attitude toward personal or self-care regimes has encouraged manufacturers to develop products specific to men's skin types and requirements. For instance, in 2019, Reckitt Benckiser Group plc launched the Veet hair removal cream range for men, featuring Veet Men Normal and Veet Men Sensitive. Moreover, various companies offer razor or hair removal kit subscriptions to customers, wherein, the company delivers hair removal kits to their doorstep on a regular interval specified by the customer. For instance, companies such as Harry's, Dollar Shave Club, and The Procter & Gamble Company offer hair removal subscription boxes. Rise in demand for men's personal grooming products such as hair clippers, electric shavers, razors, blades, and hair removal creams is driving the hair removal products market.

Customers prefer convenient, hassle-free, and time-saving hair removal products, owing to busy lifestyles and shift in consumer behavior. The hair removal products manufacturers also provide offers, free gifts, launch trials, and other discounts on products to widen their customer base, which, in turn, encourages customers to spend more on hair removal products. Thus, these key factors are responsible for driving the hair removal products market.

Asia Pacific Hair Removal Products Market Overview

The Asia pacific hair removal products market is broadly segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific.

The China hair removal products market was dominated by Asia-Pacific which accounted for 35.8% in 2022 and will continue to dominate the market by 2028 accounting for 36.7% of revenue share. India, is the second major contributor to the Asia pacific hair removal products market, followed by Japan, the Rest of Asia Pacific, South Korea, and Australia.

The influence of social media, population growth, and the rise in awareness of trending fashion and style statements are expected to boost the hair removal products market in Asia Pacific during the forecast period. Therefore, major market players in the region focus on developing innovative and affordable hair removal products to meet customer requirements. Moreover, the adoption of various growth strategies such as partnerships, research and development, marketing campaigns, and acquisitions is expected to fuel the regional market growth over the coming years. The growth in population and high emphasis on health in the region are reforming customers' health priorities. In 2022, Panasonic launched a six-blade shaver, featuring Japanese blade technology, as a grooming solution for men's thick facial hair. The growing personal grooming sector and rising product launches are expected to create favorable business opportunities for the hair removal products market in Asia Pacific during the forecast period.

Asia Pacific Hair Removal Products Market Revenue and Forecast to 2028 (US$ Million)

Asia Pacific Hair Removal Products Market Segmentation

The Asia Pacific hair removal products market is segmented into product type, end user, distribution channel, and country.

Based on product type, the Asia Pacific hair removal products market is segmented into creams, wax strips, razors and blades, epilators, and others. The razors and blades segment held a larger share of the Asia Pacific Hair Removal Products Market in 2022.

Based on end user, the Asia Pacific hair removal products market is segmented into men and women. The women segment held the largest share of the Asia Pacific Hair Removal Products Market in 2022.

Based on distribution channel, the Asia Pacific hair removal products market is segmented into supermarket and hypermarket, convenience store, online retail, and others. The convenience store segment held the largest share of the Asia Pacific Hair Removal Products Market in 2022.

Based on country, the Asia Pacific hair removal products market is segmented into Australia, China, Japan, South Korea, and the Rest of Asia Pacific. China dominated the share of the Asia Pacific hair removal products market in 2022.

American International Inc, Church Dwight Co Inc, Koninklijke Philips NV, Oriflame Holding AG, Reckitt Benckiser Group Plc, SI&D (Aust) Pty Ltd, and The Procter & Gamble Co are some of the leading companies operating in the Asia Pacific hair removal products market.

Reasons to Buy:

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific Hair Removal Products Market.
Highlights key business priorities in order to assist companies to realign their business strategies.
The key findings and recommendations highlight crucial progressive industry trends in Asia Pacific Hair Removal Products Market, thereby allowing players across the value chain to develop effective long-term strategies.
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
Scrutinize in-depth Asia Pacific Market trends and outlook coupled with the factors driving the market, as well as those hindering it.
Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

1. Introduction

1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
- 1.3.1 Asia Pacific Hair Removal Products Market, by Product Type
- 1.3.2 Asia Pacific Hair Removal Products Market, by End User
- 1.3.3 Asia Pacific Hair Removal Products Market, by Distribution Channel
- 1.3.4 Asia Pacific Hair Removal Products Market, by Country

2. Key Takeaways

3. Research Methodology

3.1 Scope of the Study
3.2 Research Methodology
- 3.2.1 Data Collection:
- 3.2.2 Primary Interviews:
- 3.2.3 Hypothesis formulation:
- 3.2.4 Macro-economic factor analysis:
- 3.2.5 Developing base number:
- 3.2.6 Data Triangulation:
- 3.2.7 Country level data:

4. Asia Pacific Hair Removal Products Market Landscape

4.1 Market Overview
4.2 Porter's Five Forces Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion

5. Asia Pacific Hair Removal Products Market - Key Market Dynamics

5.1 Market Drivers
- 5.1.1 Rise in Demand for Men's Hair Removal Products
- 5.1.2 Increased Spending on Personal Grooming Products
5.2 Market Restraints
- 5.2.1 Adoption of Permanent Hair Removal Methods
5.3 Market Opportunities
- 5.3.1 Development of Smart Hair Removal Devices
5.4 Future Trends
- 5.4.1 Preference for Natural and Clean-Label Hair Removal Products
5.5 Impact Analysis of Drivers and Restraints

6. Hair Removal Products - Asia Pacific Market Analysis

6.1 Asia Pacific Hair Removal Products Market Overview
6.2 Asia Pacific Hair Removal Products Market Forecast and Analysis

7. Asia Pacific Hair Removal Products Market Analysis - By Product Type

7.1 Overview
7.2 Asia Pacific Hair Removal Products Market, By Product Type (2021 and 2028)
7.3 Creams
- 7.3.1 Overview
- 7.3.2 Creams: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.4 Wax Strips
- 7.4.1 Overview
- 7.4.2 Wax Strips: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.5 Razors and Blades:
- 7.5.1 Overview
- 7.5.2 Razors and Blades: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.6 Epilators:
- 7.6.1 Overview
- 7.6.2 Epilators: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.7 Others:
- 7.7.1 Overview
- 7.7.2 Others: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)

8. Asia Pacific Hair Removal Products Market Analysis - By End User

8.1 Overview
8.2 Asia Pacific Hair Removal Products Market, By End User (2021 and 2028)
8.3 Men
- 8.3.1 Overview
- 8.3.2 Men: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
8.4 Women
- 8.4.1 Overview
- 8.4.2 Women: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)

9. Asia Pacific Hair Removal Products Market Analysis - By Distribution Channel

9.1 Overview
9.2 Asia Pacific Hair Removal Products Market, By Distribution Channel (2021 and 2028)
9.3 Supermarkets and Hypermarkets
- 9.3.1 Overview
- 9.3.2 Supermarkets and Hypermarkets: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)
9.4 Convenience Stores
- 9.4.1 Overview
- 9.4.2 Convenience Stores: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)
9.5 Online Retail
- 9.5.1 Overview
- 9.5.2 Online Retail: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)
9.6 Others
- 9.6.1 Overview
- 9.6.2 Others: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)

10. Asia Pacific Hair Removal Products Market - Country Analysis

10.1 Overview
- 10.1.1 Asia Pacific Hair Removal Products Market, by Key Country - Revenue (2021) (US$ Mn)
  - 10.1.1.1 Australia: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.1.1 Australia: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.1.2 Australia: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.1.3 Australia: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.2 China: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.2.1 China: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.2.2 China: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.2.3 China: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.3 India: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.3.1 India: Asia Pacific Hair Removal Products Market, by Product Type
    - 10.1.1.3.2 India: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.3.3 India: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.4 Japan: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.4.1 Japan: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.4.2 Japan: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.4.3 Japan: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.5 South Korea: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.5.1 South Korea: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.5.2 South Korea: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.5.3 South Korea: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.6 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.6.1 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.6.2 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.6.3 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by Distribution Channel

11. Industry Landscape

11.1 Overview
11.2 New Product Development
11.3 Merger and Acquisition

12. Company Profiles

12.1 Church & Dwight Co Inc
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Reckitt Benckiser Group Plc
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 Oriflame Holding AG
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 The Procter & Gamble Co
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 Koninklijke Philips NV
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 SI&D (Aust) Pty Ltd
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 American International Inc
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments

13. Appendix

13.1 About The Insight Partners
13.2 Glossary of Terms

簡介目錄圖表

List Of Tables

Table 1. Asia Pacific Hair Removal Products Market Revenue Forecast to 2028 (US$ Mn)
Table 2. Australia: Asia Pacific Hair Removal Products Market, By Product Type- Revenue and Forecast to 2028 (US$ Million)
Table 3. Australia: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 4. Australia: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 5. China: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 6. China: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 7. China: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 8. India: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 9. India: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 10. India: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 11. Japan: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 12. Japan: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 13. Japan: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 14. South Korea: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 15. South Korea: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 16. South Korea: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 17. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 18. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 19. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 20. Glossary of Terms, Asia Pacific Hair Removal Products Market

List Of Figures

Figure 1. Asia Pacific Hair Removal Products Market Segmentation
Figure 2. Asia Pacific Hair Removal Products Market Segmentation - By Country
Figure 3. Asia Pacific Hair Removal Products Market Overview
Figure 4. Asia Pacific Hair Removal Products Market, By Product Type
Figure 5. Asia Pacific Hair Removal Products Market, by Country
Figure 6. Porter's Five Forces Analysis
Figure 7. Ecosystem: Asia Pacific Hair Removal Products Market
Figure 8. Expert Opinion
Figure 9. Asia Pacific Hair Removal Products Market Impact Analysis of Drivers and Restraints
Figure 10. Asia Pacific Hair Removal Products Market Forecast and Analysis, 2020-2028 (US$ Mn)
Figure 11. Asia Pacific Hair Removal Products Market Revenue Share, By Product Type (2021 and 2028)
Figure 12. Creams: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 13. Wax Strips: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 14. Razors and Blades: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 15. Epilators: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 16. Others: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 17. Asia Pacific Hair Removal Products Market Revenue Share, By End User (2021 and 2028)
Figure 18. Men: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 19. Women: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 20. Asia Pacific Hair Removal Products Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 21. Supermarkets and Hypermarkets: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 22. Convenience Stores: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 23. Online Retail: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 24. Others: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 25. Asia Pacific Hair Removal Products Market Share Revenue, by Key Country (2021 and 2028)
Figure 26. Australia: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 27. China: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 28. India: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 29. Japan: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 30. South Korea: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 31. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)