市場調查報告書
商品編碼
1466271
電子商務塑膠包裝市場:按產品、類型、最終用戶分類 - 全球預測 2024-2030eCommerce Plastic Packaging Market by Product (Air Bubble Packaging, Polymailers, Pouches & Bags), Type (High Density Polyethylene, Low-Density Polyethylene, Polyethylene Terephthalate), End-User - Global Forecast 2024-2030 |
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預計2023年電商塑膠包裝市場規模為568.2億美元,2024年將達692.7億美元,預計2030年將達2,099.5億美元,複合年成長率為20.52%。
電子商務塑膠包裝包括專門用於保護、保存和運輸透過線上零售平台銷售的商品的各種塑膠材料的生產、分銷和使用。由於專注於在運輸過程中保持產品完整性並提供永續的選擇,時尚、醫療、家居和個人保健產品等領域的電子商務企業對高效塑膠包裝解決方案的需求正在增加。由於都市化趨勢、網路普及和智慧型手機的使用,全球電子商務銷售的快速成長推動了市場的成長。然而,環境影響、塑膠包裝的廢棄物處理問題以及嚴格的電子商務包裝要求和考慮因素限制了塑膠包裝在電子商務領域的使用。這些因素迫使製造商要么以額外成本調整其製造程序,要么探索替代解決方案,例如在不影響性能標準的情況下解決環境問題的生物基材料。此外,電子商務塑膠包裝必須符合各種國際法規,具體取決於發送國管理材料成分和標籤檢視要求的具體規則。新興機會預計將影響電子商務包裝需求,例如開發用於品牌推廣的創新、互動和安全的包裝解決方案。
主要市場統計 | |
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基準年[2023] | 568.2億美元 |
預測年份 [2024] | 692.7億美元 |
預測年份 [2030] | 2099.5億美元 |
複合年成長率(%) | 20.52% |
產品:保護要求和永續性考量偏好
電商塑膠包裝有多種包裝選擇,可以滿足不同的需求和產品。氣泡包裝通常用於安全運輸易碎物品,例如電子產品和玻璃物品。含有空氣的氣泡作為緩衝材料,與發泡聚苯乙烯或紙質緩衝材料相比,它更輕、更易於使用且更具成本效益。 Polymera 是一種多功能塑膠信封,適用於服裝和文件等非易碎物品。防水、抗撕裂、輕量材料和自密封功能有助於降低運輸成本。袋和袋子可保護產品免受濕氣、氧氣傳輸和污染物的影響,同時保持產品新鮮度,廣泛用於食品、化妝品和個人保健產品。安全防篡改袋可在未授權存取時提供視覺證據,確保高價值和敏感物品的安全運輸。收縮膜在食品、消費品和合裝促銷中具有多種用途,包括產品保護、防砸道機和視覺吸引力。密封塑膠包裝是食品儲存的首選,因為其可重新密封的封閉系統可以保持新鮮度並防止溢出。此外,它還有非食品用途,例如整理小零件和消耗品。
類型:對耐用 HDPE 的需求不斷成長,以保護、儲存和運輸各種產品
隨著全球電子商務領域的快速成長,公司正在尋找創新的包裝解決方案,以確保產品保護、改善客戶體驗並符合環境標準。高密度聚苯乙烯、低密度聚乙烯、聚對苯二甲酸乙二酯和聚丙烯是用於生產氣泡膜、塑膠袋、空氣枕等軟包裝材料的原料。這些產品對於在運輸過程中固定和緩衝易碎產品至關重要。 HDPE 氣泡包裝主要被描述為卓越的保護,可在玻璃器皿、電子產品和陶瓷等精緻產品周圍提供耐用且防刺穿的屏障。此外,它的彈性使其可以輕鬆包裹在不規則型態的物體上,同時仍然提供保護。根據特定的包裝需求,每種材料都具有獨特的優勢,我們致力於永續實踐,例如投資先進的回收技術和開發環保材料。
最終用戶:平衡保護並增加消費者和電子設備對具有成本效益的電子商務塑膠包裝的採用
消費品和電子產品電子商務塑膠包裝經過精心設計,以耐用性和堅固性為首要考慮因素。使用泡沫包裝和發泡聚苯乙烯等緩衝材料來保護脆弱部件免受跌落和撞擊。此外,抗靜電性能對於防止靜電放電 (ESD) 對敏感電子設備造成損壞至關重要。在時尚服裝產業,電子商務塑膠包裝除了運輸過程中的保護之外還發揮著多種作用。它對於保持織物的品質起著重要作用。塑膠袋和聚乙烯袋提供彈性、經濟性和客製化選項。可密封的袋子提高了便利性,而透明的袋子則提供了美觀的外觀。食品飲料產業嚴重依賴電商塑膠包裝來確保產品新鮮度。這是透過阻隔膜、真空/氣調包裝、防篡改密封和輕量材料來實現的。
此外,個人保健產品也受益於電子商務塑膠包裝。帶有真空瓶或泵浦分配器的容器可有效防止污染和溢出。此外,採用收縮包裝來維持產品品質並保護其在運輸過程中免受物理損壞。
區域洞察
在美洲,美國、加拿大、墨西哥和巴西為電子商務塑膠包裝提供者提供了多樣化的機會。由於嚴格的環境法規和電子商務活動的活性化,對環保塑膠包裝解決方案的需求增加,對電子商務塑膠包裝的需求不斷增加。中國、印度、日本、澳洲和東南亞等國家正在引領亞太地區電子商務產業的快速擴張。與阿里巴巴和 Flipkart 等區域電子商務巨頭的合作對於解決人們對塑膠廢棄物管理和環境影響日益成長的擔憂至關重要。歐洲、中東和非洲地區由德國、法國、英國等新興經濟體以及中東和非洲的新興經濟體組成。歐盟循環經濟行動計畫的嚴格規定正在推動對永續包裝選擇的需求。波灣合作理事會(GCC) 國家的電子商務應用進展迅速,為業務擴張開闢了開拓的潛力。
FPNV定位矩陣
FPNV定位矩陣對於評估電商塑膠包裝市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限。最前線 (F)、探路者 (P)、利基 (N) 和重要 (V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可對電子商務塑膠包裝市場中供應商的現狀進行深入而深入的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該細分市場競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、碎片化主導地位和合併特徵等因素。詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:包括新產品發布、開拓地區、最新發展和投資的詳細資訊。
4. 競爭評估和情報:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況和製造能力進行全面評估。
5. 產品開發與創新:包括對未來技術、研發活動和突破性產品開發的智力見解。
1.電商塑膠包裝市場的市場規模及預測如何?
2.在電商塑膠包裝市場的預測期內,我們應該考慮投資哪些產品和應用?
3.電商塑膠包裝市場的技術趨勢和法規結構是什麼?
4.電商塑膠包裝市場主要廠商的市場佔有率是多少?
5.進入電商塑膠包裝市場的合適型態和策略手段有哪些?
[186 Pages Report] The eCommerce Plastic Packaging Market size was estimated at USD 56.82 billion in 2023 and expected to reach USD 69.27 billion in 2024, at a CAGR 20.52% to reach USD 209.95 billion by 2030.
The eCommerce plastic packaging encompasses producing, distributing, and using various plastic materials specifically designed for protecting, preserving, and transporting goods sold through online retail platforms. With a focus on maintaining product integrity during transportation and providing sustainable options, eCommerce businesses across sectors such as fashion, healthcare, and home & personal care products have experienced increased demand for efficient plastic packaging solutions. The rapid global expansion in eCommerce sales driven by urbanization trends, internet penetration, and smartphone usage contributes to the market's growth. However, environmental impact, waste disposal concerns about plastic packaging, and strict eCommerce packaging requirements and considerations are restricting the use of plastic packaging in the eCommerce sector. These factors lead manufacturers to adapt their manufacturing processes at additional costs or explore alternative solutions, such as bio-based materials that cater to environmental concerns without compromising performance standards. In addition, eCommerce plastic packaging must comply with a range of international regulations contingent upon the specific rules governing the material composition and labeling requirements in the destination country. Emerging opportunities, such as developing innovative, interactive, and safe packaging solutions for brand promotion, are expected to influence demand for eCommerce packaging.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 56.82 billion |
Estimated Year [2024] | USD 69.27 billion |
Forecast Year [2030] | USD 209.95 billion |
CAGR (%) | 20.52% |
Product: Higher preferences for zip-lock packaging owing to protection requirements and sustainability concerns
In eCommerce plastic packaging, various packaging options cater to different needs and products. Air bubble packaging is a popular choice for safeguarding fragile items such as electronics and glassware during shipping. The air-filled bubbles provide cushioning, making it lightweight, easy to use, and cost-effective compared to foam or paper padding. Polymailers are versatile plastic envelopes for non-fragile items such as apparel and documents. These envelopes offer water and tear resistance, lightweight material, and self-sealing capabilities, helping reduce shipping costs. Pouches & bags protect against moisture, oxygen transmission, and contaminants while maintaining product freshness and are widely used for food items, cosmetics, and personal care products. Security tamper-evident bags ensure the safe transit of high-value or confidential items by providing visual evidence if unauthorized access occurs. Shrink films serve various purposes, such as product protection, tamper resistance, and visual appeal in food products, consumer goods, and multi-pack promotions. Zip-lock packaging is favored for food storage due to its resealable closure system that maintains freshness and prevents spills. Additionally, it includes non-food applications, such as organizing small parts or supplies.
Type: Growing demand for durable HDPE to protect, preserve, and transport a wide range of products
Businesses have been seeking innovative packaging solutions with the rapid growth of the eCommerce sector globally that ensure product protection, enhance customer experience, and adhere to environmental standards. High-density polyethylene, low-density polyethylene, polyethylene terephthalate, and polypropylene are the raw materials used to manufacture flexible packaging materials such as bubble wraps, plastic bags, and air pillows. These items are essential for securing and cushioning fragile products during transit. Majorly, HDPE bubble wraps offer superior protection to delicate items such as glassware, electronics, and ceramics by providing a durable and puncture-resistant barrier around them. Its flexibility allows easy wrapping around irregularly shaped objects while maintaining its protective properties. Each material offers distinct advantages depending on specific packaging needs and concentrates on sustainable initiatives by investing in advanced recycling technologies or developing eco-friendly materials.
End-User: Higher adoption of balance protection and cost-efficient eCommerce plastic packaging from consumer & electronics
eCommerce plastic packaging for consumer & electronics is designed meticulously to prioritize durability and robustness. It incorporates cushioning materials such as bubble wrap or foam inserts to safeguard delicate components from potential falls or jolts. Additionally, including anti-static properties is crucial in preventing electrostatic discharge (ESD) damage to sensitive electronic devices. In the fashion & apparels industry, eCommerce plastic packaging serves multiple purposes beyond mere protection during transit. It plays a vital role in preserving fabric quality. Polybags and polyethylene bags offer flexibility, affordability, and customization options. Resealable bags facilitate convenience, while clear bags provide an aesthetically pleasing presentation. The food & beverages industry heavily relies on eCommerce plastic packaging to ensure product freshness. This is achieved through barrier films, vacuum/MAP packaging, tamper-evident seals, and lightweight materials.
Furthermore, personal care products benefit from eCommerce plastic packaging. Containers equipped with airless or pump dispensers effectively prevent contamination and spillage. Additionally, shrink-wrapping is employed to preserve the quality of items and offer protection against physical damages during transport.
Regional Insights
In the Americas region, the United States, Canada, Mexico, and Brazil offer diverse opportunities for eCommerce plastic packaging providers due to factors including growing demand for eco-friendly plastic packaging solutions due to strict environmental regulations and rising eCommerce activities, increasing the demand for eCommerce plastic packaging. Countries including China, India, Japan, Australia, and Southeast Asia lead the rapidly expanding eCommerce industry in the APAC. Collaborative partnerships with regional eCommerce giants such as Alibaba and Flipkart are essential to address increasing concerns about plastic waste management and environmental impact. The EMEA region comprises developed markets, including Germany, France, United Kingdom, alongside emerging economies across the Middle East and Africa. Strict regulations under the European Union's Circular Economy Action Plan have increased demand for sustainable packaging options. Rapidly growing eCommerce adoption in Gulf Cooperation Council (GCC) nations presents untapped expansion possibilities.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the eCommerce Plastic Packaging Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the eCommerce Plastic Packaging Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the eCommerce Plastic Packaging Market, highlighting leading vendors and their innovative profiles. These include 3M Company, A.M.Flexipack Pvt Ltd., Amcor PLC, Berry Global Group, Inc., Cellofoam North America, Inc., Dhwani Polyprints Pvt. Ltd., Dow Chemical Company, DS Smith PLC, Grantur International Package Products (Shenzhen) Co., Ltd., Guangdong Tengen Printing Co., Ltd., Hughes Enterprises by Envoy Solutions Company, Impak Retail, Mondi Group, Orora Limited, Packaging Corporation of America, Packhelp S.A., Packman Packaging Private Limited, Plus Packaging, Inc., Pregis LLC, Printpack, Inc., ProAmpac Holdings Inc., Salazar Packaging, Sealed Air Corporation, Signet by Winson Group Pty Ltd., Smurfit Kappa Group, Sonoco Products Company, Storopack Hans Reichenecker GmbH, Transcontinental Inc., WH Packaging Co.,Ltd., and Winpak Ltd..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the eCommerce Plastic Packaging Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the eCommerce Plastic Packaging Market?
3. What are the technology trends and regulatory frameworks in the eCommerce Plastic Packaging Market?
4. What is the market share of the leading vendors in the eCommerce Plastic Packaging Market?
5. Which modes and strategic moves are suitable for entering the eCommerce Plastic Packaging Market?