市場調查報告書
商品編碼
1402369
防偽包裝市場 - 按技術、產業和預測,2023 - 2032 年Anti-counterfeit Packaging Market - By Technology, By Vertical & Forecast, 2023 - 2032 |
預計從 2023 年到 2032 年,防偽包裝產業規模將以超過 12% 的CAGR成長。從藥品到消費品,全球各產業的假冒商品貿易不斷升級,刺激了對有效防偽措施的需求。嚴格法規的湧入以及人們對假冒產品相關經濟和健康風險的認知不斷提高,推動了對先進包裝解決方案的需求。例如,2023 年 7 月,數位和實體安全供應商 Holostik 推出了 Optashield,這是一種新型防偽技術,可防止偽造,並為最終客戶提供一種簡單的產品認證方法。
此外,製藥和食品飲料行業對防偽包裝的需求激增,以確保產品安全和品牌完整性。 RFID 和 QR 碼等不斷湧現的技術進步正在為增強的可追溯性和身份驗證讓路。對維護品牌聲譽和消費者信任的日益重視也將補充產業的成長。
防偽包裝市場按技術、垂直領域和地區分類。
基於技術,由於增強的可追溯性和身份驗證的廣泛採用,RFID 領域的行業佔有率預計從 2023 年到 2032 年將以超過 13% 的CAGR成長。 RFID 標籤有助於在整個供應鏈中即時追蹤產品,從而提供強大的防偽解決方案。庫存管理的效率以及安全儲存和傳輸產品資訊的能力將推動該細分市場的成長。
由於嚴格法規的推出和確保藥品安全的需求激增,預計從 2023 年到 2032 年,藥品垂直領域的防偽包裝市場佔有率將以超過 12% 的CAGR成長。假藥數量的增加,加上對患者福祉的高度關注,也將推動對先進防偽包裝解決方案的需求,包括追蹤技術和防篡改功能。
從地區來看,2023年至2032年,歐洲防偽包裝產業的CAGR可能超過13%。這一成長可歸因於嚴格的法規、對假冒風險意識的增強以及對產品安全的日益關注。該地區的藥品、化妝品、食品和飲料等多個行業正在採用先進的包裝解決方案來保護品牌和消費者,從而推動該地區市場的成長。
Anti-counterfeit packaging industry size is projected to expand at over 12% CAGR from 2023 to 2032. The escalating global trade of counterfeit goods across industries, from pharmaceuticals to consumer goods, is fueling the demand for effective anti-counterfeit measures. The influx of stringent regulations and the increased awareness about economic and health risks associated with counterfeit products is driving the need for advanced packaging solutions. For instance, in July 2023, combined digital and physical security provider Holostik introduced Optashield, a new anti-counterfeiting technology to prevent counterfeiting and offer a simple method for end-customers to authenticate products.
Furthermore, the pharmaceutical and food & beverage sectors are witnessing a surge in demand for anti-counterfeit packaging to ensure product safety and brand integrity. The rising technological advancements, such as RFID and QR codes are making way for enhanced traceability and authentication. The increasing emphasis on safeguarding brand reputation and consumer trust will also complement the industry growth.
The anti-counterfeit packaging market is segregated into technology, vertical and region.
Based on technology, the industry share from the RFID segment is projected to increase at over 13% CAGR from 2023 to 2032, owing to the widespread adoption for enhanced traceability and authentication. RFID tags facilitate real-time tracking of products throughout the supply chain for offering robust solution against counterfeiting. The efficiency in inventory management coupled with the ability to store and transmit product information securely will boost the segment growth.
Anti-counterfeit packaging market share from the pharmaceuticals vertical segment is estimated to rise at over 12% CAGR from 2023 to 2032, led by the rollout of stringent regulations and the surging need to ensure drug safety. Increased instances of counterfeit drugs, coupled with the strong focus on patient well-being will also propel the demand for advanced anti-counterfeit packaging solutions, including track-and-trace technologies and tamper-evident features.
Regionally, the Europe anti-counterfeiting packaging industry may expand at over 13% CAGR from 2023 to 2032. The growth can be attributed to the stringent regulations, increasing awareness about counterfeit risks, and the rising focus on product safety. Multiple industries across the region, such as pharmaceuticals, cosmetics, and food & beverages are adopting advanced packaging solutions to protect brands and consumers, fueling the regional market growth.