中國小客車OEM全球擴張策略

Chinese Passenger Vehicle OEMs' Global Expansion Strategies

出版日期: 2023年08月21日 | 出版商:

Frost & Sullivan | 英文 101 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

中國OEM推動海外市場出口的成長策略

該研究服務概述了中國小客車原始OEM（目標商標產品製造商）的全球擴張策略，特別關注中國對海外市場的出口和海外地點的產能。包括中國原始OEM在內的中國汽車產業見證了電動車(EV) 的快速銷售，這與全球電動動力傳動系統總成採用的大趨勢一致。 2022年對中國汽車產業來說是特別高成長的一年。《巴黎協定》、全球環境目標以及相應的零排放目標等要素將繼續推動電動車的市場需求，並鼓勵更多國家擴大電動車的採用。作為電動車發展的主要貢獻者之一，中國OEM的成長機會將繼續增加。中國OEM在海外市場的汽車價值鏈、生產、經銷、分銷和售後服務將持續發展。此外，合作和夥伴關係可能會繼續加強中國OEM的全球擴大策略。

該研究提供了出口市場的概況，涵蓋出口量、平均出口價格、按動力傳動系統的出口細分市場、按OEM分類的出口佔有率以及主要出口國家。它還涵蓋了中國OEM在亞太、北美、南美、中東和印度市場的品牌策略和關鍵見解，以及特定地區的法規政策和稅收優惠。它對在不同市場營運的主要中國OEM進行了基準測試，要素市場成長的限制和促進因素。基準年為2022年，預測期間為2023年及2030年。

This research service outlines the global expansion strategies of Chinese passenger vehicle original equipment manufacturers (OEMs), focusing particularly on China's exports to overseas markets and production capabilities in offshore locations. China's automotive industry, including Chinese OEMs, has been witnessing rapid electric vehicle (EV) sales, aligned with the Mega Trend of global electric powertrain adoption. 2022 was a particularly high-growth year for the Chinese automotive industry. Factors like the Paris Agreement, global environmental goals, and corresponding zero-emission targets will continue to boost market demand for EVs, driving more countries to increase EV adoption. As one of the major contributors to the development of EVs, the growth opportunities for Chinese OEMs will continue to increase. The automotive value chain, production, dealerships, distribution, and aftermarket services of Chinese OEMs in overseas markets will witness further advancements. Moreover, collaborations and partnerships will continue to strengthen the global expansion strategies of Chinese OEMs.

The study provides a snapshot of the export market, covering export volume, average export price, export segment by powertrain, export share by OEMs, and major exporting countries. The study also covers the brand strategies and key insights of Chinese OEMs in markets in the Asia-Pacific, Europe, North America, South America, the Middle East, and India, along with the regulatory policies and tax incentives in specific regions. It benchmarks key Chinese OEMs entering different markets and provides region-wise case studies, identifying the factors restraining and driving the market growth. The base year is 2022, and the forecast period is 2023 and 2030.

Strategic Imperatives

Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Chinese Passenger Vehicle (PV) Original Equipment Manufacturers (OEMs)
Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis

Scope of Analysis
Segmentation
Key Competitors
Growth Drivers
Growth Restraints
Key Question This Study Will Answer

Chinese PV Export Market

PV Export Market Overview
Top PV Export Regions and Countries
PV Export Market by Powertrain
Competitive Environment
PV OEMs Export Market Share
SWOT Analysis

Chinese PV OEMs' Global Expansion Strategies

Snapshot of International Operations
Top Growth Strategies of Key OEMs
Key Partnerships
Case Study-Chery's Export Activities

Chinese PV OEMs' Branding Strategies

Branding Strategies
Key Market Forces Drive Chinese OEMs to Apply Multi-brand Strategies
Case Study-The Chinese Government's Key Policies and Tax Incentives
Case Study-Route to Initial Public Offering (IPO)
Case Study-EV Equity Investment
Case Study-ASEAN Governments' Key Policies and Tax Incentives

Chinese PV Export Market-Forecast to 2030

Growth Metrics
Forecast Assumptions
Chinese PV Export Unit Shipment Forecast
Forecast Analysis

Chinese PV OEMs' Overseas Expansion-Asia-Pacific

Key Penetration Countries
Benchmarking of Chinese OEMs Entering the Asia-Pacific
Key Strategies
Key Insights
Case Study-BYD's Successful Entry into the Japanese Market

Chinese PV OEMs' Overseas Expansion-Europe

Key Penetration Countries
Benchmarking of Chinese OEMs Entering Europe
Key Strategies
Key Insights
Case Study-Nio's Successful Entry into the European Market

Chinese PV OEMs' Overseas Expansion-Middle East

Key Penetration Countries
Benchmarking of Chinese OEMs Entering the Middle East
Key Strategies
Key Insights
Case Study-SAIC's Successful Entry into the Middle Eastern Market

Chinese PV OEMs' Overseas Expansion-North America

Key Penetration Countries
Benchmarking of Chinese OEMs Entering North America
Key Strategies
Key Insights
Case Study-SAIC's Successfully Entry into the Mexican Market

Chinese PV OEMs' Overseas Expansion-South America

Key Penetration Countries
Benchmarking of Chinese OEMs Entering South America
Key Strategies
Key Insights
Case Study-Chery's Successful Entrance into the South American Market

Chinese PV OEMs' Overseas Expansion-India

Key Penetration Countries
Benchmarking of Chinese OEMs Entering India
Key Strategies
Case Study-SAIC's Successful Entrance into the Indian Market

Growth Opportunity Universe

Growth Opportunity 1-Electrification, Global Environmental Protection, and Zero-emission Goals
Growth Opportunity 2-Integration of the Automotive Value Chain
Growth Opportunity 3-Improved Technical Competitiveness and Transformation to Intelligent Vehicles
Growth Opportunity 4-Regulatory Preferences and Local Demand
Growth Opportunity 5-Branding Strategy