市場調查報告書
商品編碼
1215351
全球遊戲應用程序市場規模研究和預測:按市場(Google Play 商店、Apple iOS 商店)、區域分析,2022-2029 年Global Game Applications Market Size study & Forecast, by Marketplace (Google Play Store, Apple iOS Store) and Regional Analysis, 2022-2029 |
2021 年全球遊戲應用市場價值約為 1003.6 億美元,預計在 2022-2029 年預測期內將以超過 13.3% 的健康增長率增長。
遊戲應用程序是指旨在通過圖形遊戲來娛樂用戶的軟件應用程序。 遊戲應用程序的用戶與模擬虛構人物的圖形對象交互,這些虛構人物是遊戲背景故事的組成部分。 此外,遊戲不僅用於娛樂目的,還用於教育、商業和醫療保健等其他領域。 智能手機在全球範圍內的普及、高速互聯網服務的興起以及大公司的戰略舉措是加速市場增長的主要因素。
由於移動技術的快速發展,智能手機的普及推動了全球遊戲應用市場的增長。 例如,根據 Statista 的數據,2021 年全球智能手機市場價值 4812 億美元,預計到 2026 年將增長到 5000 億美元。 而根據印度品牌資產基金會 (IBEF) 的數據,2021 年印度智能手機出貨量將增長 11% 至 1.69 億部,市場收入將達到 380 億美元。 智能手機技術的進步和數字娛樂的使用增加也有望在預測期內為市場創造良好的增長前景。 然而,對數據隱私的日益關注將阻礙整個 2022-2029 年預測期內的市場增長。
全球遊戲應用市場研究中考慮的主要區域是亞太地區、北美、歐洲、拉丁美洲和世界其他地區。 由於該地區主要市場參與者的存在以及社交媒體整合的日益普及,北美在收入方面佔據了市場主導地位。 另一方面,由於低成本互聯網服務的擴張以及具有低成本高速互聯網服務的智能手機的普及率不斷提高,預計亞太地區在預測期內將以最高複合年增長率增長。
這項研究的目的是定義近年來各個細分市場和國家/地區的市場規模,並預測它們在未來幾年的價值。 本報告旨在捕捉被調查國家行業的定性和定量方面的情況。
它還提供了關鍵方面的詳細信息,例如決定市場未來增長的驅動因素和挑戰。 此外,它還包含供利益相關者投資的微觀市場潛在機會,以及對主要參與者的競爭格局和產品供應的深入分析。
按市場
Google Play 商店
蘋果 iOS 商店
Global Game Applications Market is valued at approximately USD 100.36 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 13.3% over the forecast period 2022-2029. Game Applications refers to software application, intended to entertain users through graphic games. The user of the gaming application interacts with graphical objects that simulate imaginary characters that are an integral part of the background story of the game. Moreover, apart from entertainment purposes games are also developed for other domains such as education, business, and healthcare applications. The penetration of smartphones worldwide and rising emergence of high-speed internet services as well as strategic initiatives from leading market players are key factors accelerating the market growth.
The growing penetration of smartphones due to rapid growth in mobile technology is contributing to the growth of the Global Game Applications Market. For instance, according to Statista - in 2021, the global smartphone market was valued at USD 481.2 billion, and the market is projected to grow to USD 500 billion by 2026. In addition, as per the India Brand Equity Foundation (IBEF)- in 2021, India's smartphone shipments increased by 11% to 169 million units, and market revenue reached USD 38 billion. Also, rising advancements in smartphone technology and increasing usage of digital entertainment would create a lucrative growth prospectus for the market over the forecast period. However, rising concern over data privacy stifles market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Game Applications Market study include Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America dominated the market in terms of revenue, owing to the presence of leading market players as well as growing adoption of social media integrations in the region. Whereas Asia Pacific is expected to grow with the highest CAGR during the forecast period, owing to factors such as rising expansion of low-cost internet services, and increasing penetration of smartphones with low-cost high-speed internet services in the region.
Major market players included in this report are:
Tencent Holding Ltd
Nintendo
Activision Blizzard
Ubisoft
Electronic Arts Inc.
Take-Two Interactive Software, Inc.
Bethesda Softworks LLC
Zynga Inc.
Epic Games, Inc.
NetEase, Inc.
Recent Developments in the Market:
Global Game Applications Market Report Scope:
Historical Data: 2019-2020-2021
Base Year for Estimation: 2021
Forecast period: 2022-2029
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Marketplace, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Marketplace
Google Play Store
Apple iOS Store
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
RoLA
Rest of the World
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable