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市場調查報告書
商品編碼
1355342

全球髮膜市場-全球產業規模、佔有率、趨勢、機會和預測，2018-2028F 按類型、按應用、銷售管道、地區、競爭預測和機會細分，2018-2028F

Global Hair Mask Market- Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Type, By Application, By Sales Channel, By Region, By Competition Forecast & Opportunities, 2018-2028F
出版日期: | 出版商: TechSci Research | 英文 178 Pages | 商品交期: 2-3個工作天內

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簡介目錄

近年來，由於消費者對頭髮健康的日益關注以及對先進護髮解決方案的需求不斷成長，全球髮膜市場出現了大幅成長。髮膜是一種旨在滋養、修復和恢復頭髮活力的強化護理產品，因其能夠解決多種頭髮問題（包括受損、乾燥和毛躁）而廣受歡迎。市場的特點是產品種類繁多，可滿足不同髮質和問題的需求，從染髮到捲髮。都市化、生活方式的改變和環境污染物的暴露等因素導致頭髮問題增加，促使消費者尋求有效的治療方法。此外，社群媒體和美容影響者的影響力在推動消費者興趣和塑造護髮行業趨勢方面發揮了至關重要的作用。因此，老牌化妝品和美容品牌以及新進業者都在積極創新並推出含有天然成分、先進配方和可自訂選項的髮膜產品。

主要市場促進因素

提高消費者對頭髮健康的認知與擔憂：

市場概況
預測期 2024-2028
2022 年市場規模 6.9855億美元
2028 年市場規模 8.9423億美元
2023-2028 年複合年成長率 5.26%
成長最快的細分市場 線上的
最大的市場 北美洲

近年來，消費者對護髮的態度有了重大轉變。人們越來越意識到污染、熱定型、化學處理和環境因素對頭髮健康的破壞性影響，促使消費者尋找有效的解決方案。髮膜具有濃縮和滋養的配方，可以有針對性地治療各種頭髮問題，例如乾燥、受損、毛躁和缺乏光澤。隨著消費者越來越了解頭髮健康的重要性，他們正在積極尋找能夠提供深層調理、修復和恢復活力的產品。

社群媒體與美容影響者的崛起：

Instagram、YouTube 和 TikTok 等社群媒體平台的影響力徹底改變了美容產業，包括髮膜市場。美容影響者和內容創作者展示了他們的護髮程序、產品評論以及前後變化，吸引了數百萬粉絲的注意。這種數位曝光推動了趨勢並創造了對包括髮膜在內的特定產品的需求。消費者現在更傾向於嘗試有影響力的人推薦或推薦的產品，進一步推動髮膜成為他們日常護髮的重要組成部分。

配方的客製化與創新：

髮膜市場見證了產品配方的顯著創新。製造商專注於創造多功能髮膜選擇，以滿足各種髮質、質地和問題。客製化已成為關鍵驅動力，因為消費者尋求可根據其個人需求量身定做的產品。品牌正在融入多種成分，如天然油、維生素、蛋白質和專門的植物萃取物，以解決特定的頭髮問題。此外，有些髮膜專為滿足獨特的頭髮狀況而設計，例如染色的頭髮、捲髮或容易斷裂的頭髮。這項創新激發了消費者的興趣和忠誠度，使製造商能夠進入利基市場並迎合更廣泛的客戶。

電子商務與全球可及性：

電子商務平台的興起大大擴大了髮膜產品對全球受眾的可及性。消費者現在可以輕鬆探索和購買來自世界不同地區的產品，消除地理障礙。電子商務為消費者根據自己的喜好和需求研究、比較和選擇髮膜提供了一個便利的平台。此外，線上零售空間使品牌能夠接觸到更廣泛的客戶群，並在以前無法進入的市場中建立自己的影響力。這種可及性的提高透過提高全球範圍內的產品知名度、銷售量和品牌認知度，促進了髮膜市場的成長。

主要市場挑戰

激烈的競爭和品牌差異化：

隨著越來越多的品牌和製造商進入髮膜市場以利用其成長潛力，髮膜市場的競爭變得越來越激烈。這種激烈的競爭對老玩家和新玩家都提出了挑戰。消費者有多種選擇，品牌必須投資有效的差異化策略，才能在擁擠的市場中脫穎而出。這不僅涉及開發創新配方，還涉及創造引人注目的品牌敘事、獨特的銷售主張和視覺上獨特的包裝。因此，品牌需要不斷創新並投資研發，以創造尖端產品，為消費者提供真正的好處和解決方案。在差異化決定成功的市場中，建立強大的品牌形象並培養消費者忠誠度至關重要。

消費者教育與錯誤訊息：

雖然人們對頭髮健康的認知不斷增強，促進了髮膜市場的成長，但也帶來了與消費者教育相關的挑戰。關於產品功效、成分真實性和正確使用的錯誤訊息和混亂可能會阻礙消費者做出明智決定的能力。各種線上平台上提供的大量資訊，無論是準確的還是誤導性的，可能會導致懷疑和猶豫。品牌和製造商面臨的任務不僅是提供有效的髮膜解決方案，還要就其產品進行透明的溝通。教育消費者了解髮膜的好處、正確使用和預期效果對於建立信任和信譽至關重要。清晰準確的資訊可以引導消費者選擇合適的產品，並將其有效地融入日常護髮中。

主要市場趨勢

清潔且永續的配方：

近年來，化妝品產業向清潔美容和永續發展方向發生了明顯的轉變，髮膜市場也不例外。消費者越來越關注頭髮上使用的成分，並尋求符合他們價值觀的產品。因此，各品牌紛紛採用天然、有機和永續來源的成分配製髮膜來因應。這些配方通常不含刺激性化學物質、對羥基苯甲酸酯、硫酸鹽和有機矽。品牌也優先考慮環保包裝，選擇可回收材料，並減少浪費。清潔和永續運動不僅吸引了具有環保意識的消費者，還迎合了敏感和過敏的消費者，從而促進了市場的成長。

客製化和個人化：

個人化已成為熱門話題

這是美容行業的一個詞，而這種趨勢已經進入髮膜市場。消費者有不同的髮質、質地和擔憂，他們正在尋求量身定做的解決方案。品牌正在利用線上測驗和應用程式等技術來幫助消費者確定他們特定的頭髮需求。根據提供的訊息，品牌推薦或製定個人化髮膜產品。客製化延伸到成分、香料和護理功效的選擇，使消費者能夠設計出滿足其獨特喜好的產品。這一趨勢不僅提高了消費者的參與度，還確保個人能夠有效解決其特定的護髮挑戰。

功能成分和多任務配方：

髮膜不再侷限於簡單的調理。市面上髮膜的數量激增，這些髮膜除了提供基本營養外，還具有多種功效。品牌正在融入功能性成分，例如用於保濕的透明質酸、用於修復的角蛋白、用於強化的膠原蛋白以及用於促進頭髮生長的生物素。這些成分針對特定問題，在單一產品中為消費者提供全面的解決方案。具有多種功效的多用途髮膜，如隔熱、保色和梳理頭髮，由於簡化了護髮程序而越來越受歡迎。這些先進的配方迎合了追求效率而又不影響結果品質的消費者。

數位參與和影響者協作：

數位景觀繼續影響消費者行為並塑造髮膜市場的趨勢。品牌正在利用社群媒體和影響者行銷的力量來吸引目標受眾。與美容影響者和內容創作者的合作有助於擴大品牌知名度並圍繞新產品發布引起轟動。影片教學、評論和前後示範提供了有關髮膜產品功效的真實見解。這種數位參與培養了社區意識和信任感，使消費者能夠根據真實體驗做出明智的決定。社群媒體平台也為品牌提供了一個分享有關護髮程序、使用科技和使用髮膜好處的教育內容的空間。

細分市場洞察

類型見解：

全球髮膜市場對合成髮膜產品的需求顯著成長。這一趨勢是由技術進步推動的，使製造商能夠創造出模仿天然成分優點的創新配方。合成髮膜具有穩定的性能，能夠精確針對特定的頭髮問題，與天然替代品相比，價格通常更實惠。此外，合成髮膜吸引了更廣泛的消費者群體，包括對某些天然成分過敏或敏感的消費者。合成配方的多功能性和客製化可能性，以及它們能夠滿足各種髮質和問題的能力，使得它們在全球髮膜市場上越來越受歡迎。

銷售通路洞察：

全球髮膜市場透過線上銷售管道的需求大幅成長。這一趨勢主要是由電子商務平台提供的便利性和可訪問性所推動的。由於可以輕鬆瀏覽、比較產品以及獲取有關成分、功效和用法的詳細資訊，消費者越來越喜歡在網上購買髮膜產品。線上平台也為品牌提供了一個透過教育內容、評論和影響者合作與消費者互動的空間，從而增強他們的購買決策。線上銷售管道的全球覆蓋範圍消除了地理障礙，使消費者能夠探索和購買來自世界各地不同品牌的各種髮膜產品，透過這種充滿活力和多功能的銷售管道為市場的成長做出貢獻。

區域見解：

北美對全球髮膜市場具有主導影響。這種主導地位歸因於多種因素，包括消費者對頭髮健康的高度認知、強大的購買力以及該地區多樣化的頭髮類型和關注點。知名美容和化妝品品牌的存在，以及強大的電子商務基礎設施，方便了人們輕鬆獲得各種髮膜產品。此外，社群媒體和美容影響者的影響力推動了趨勢，並鼓勵採用髮膜作為護髮程序不可或缺的一部分。北美對創新、研究和產品開發的重視帶來了源源不絕的先進配方，以滿足不斷變化的消費者需求。這種集體影響力使北美成為塑造全球髮膜市場成長和方向的重要驅動力。

主要市場參與者

  • 寶潔公司
  • 萊昂諾·格雷爾 美國
  • 艾凡達公司
  • 歐萊雅公司
  • 印度斯坦聯合利華有限公司
  • 科蒂公司
  • 阿瓦隆天然產品公司
  • 花王株式會社
  • 凱文墨菲
  • 絲芙蘭美國公司

報告範圍：

全球髮膜市場，依類型：

  • 自然的
  • 有機的
  • 合成的

全球髮膜市場，按應用：

  • 住宅
  • 商業的

全球髮膜市場，依銷售管道分類：

  • 超市/大賣場
  • 百貨公司
  • 線上的
  • 其他

全球髮膜市場（按地區）：

  • 北美洲
  • 歐洲
  • 亞太地區
  • 中東和非洲
  • 南美洲

競爭格局

公司概況：全球髮膜市場主要公司的詳細分析。

可用的客製化：

全球髮膜市場報告根據給定的市場資料，技術科學研究根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊

  • 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：簡介

  • 產品概述
  • 報告的主要亮點
  • 市場覆蓋範圍
  • 涵蓋的細分市場
  • 考慮研究任期

第 2 章：研究方法

  • 研究目的
  • 基線方法
  • 主要產業夥伴
  • 主要協會和二手資料來源
  • 預測方法
  • 數據三角測量與驗證
  • 假設和限制

第 3 章：執行摘要

  • 市場概況
  • 市場預測
  • 重點地區
  • 關鍵環節

第 4 章：客戶之聲

  • 品牌意識
  • 影響購買決策的因素
  • 意識來源

第 5 章：全球髮膜市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市場佔有率分析（天然、有機和合成）
    • 按應用市場佔有率分析（住宅和商業）
    • 依銷售通路市場佔有率分析（超市/大賣場、百貨公司、網路等）
    • 按區域市佔率分析
    • 按前 5 名的公司市佔率分析，其他 (2022)
  • 全球髮膜市場測繪與機會評估
    • 按類型市場測繪和機會評估
    • 按應用市場測繪和機會評估
    • 按銷售通路市場測繪和機會評估
    • 透過區域市場測繪和機會評估

第 6 章：北美髮膜市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 按應用市場佔有率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 7 章：歐洲髮膜市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 按應用市場佔有率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 8 章：亞太地區髮膜市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 按應用市場佔有率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 9 章：中東和非洲髮膜市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 按應用市場佔有率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 10 章：南美洲髮膜市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 按應用市場佔有率分析
    • 按銷售通路市場佔有率分析
    • 按國家市佔率分析

第 11 章：市場動態

  • 動力
  • 挑戰

第 12 章：COVID-19 對全球髮膜市場的影響

  • 影響評估模型
    • 受影響的關鍵領域
    • 受影響的主要地區
    • 受影響的主要國家

第 13 章：市場趨勢與發展

第14章：競爭格局

  • 公司簡介
    • Procter & Gamble
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Leonor Greyl USA
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Aveda Corporation
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • L'Oreal Inc.
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Hindustan Unilever Limited
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Coty Inc.
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Avalon Natural Products, Inc.
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Kao Corporation
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Kevin Murphy
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Sephora USA, Inc.
      • 公司詳情
      • 產品
      • 財務（根據可用性）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員

第 15 章：策略建議/行動計劃

  • 重點關注領域
  • 目標產品類型
  • 目標銷售通路

第 16 章：關於我們與免責聲明

簡介目錄
Product Code: 16003

The global market for hair masks has witnessed substantial growth in recent years, driven by an increased consumer focus on hair health and the growing demand for advanced hair care solutions. Hair masks, which are intensive treatments designed to nourish, repair, and revitalize hair, have gained popularity due to their ability to address a wide range of hair concerns, including damage, dryness, and frizz. This market is characterized by a diverse range of products catering to different hair types and concerns, ranging from color-treated to curly hair. Factors such as urbanization, changing lifestyles, and exposure to environmental pollutants have contributed to the rise in hair problems, leading consumers to seek effective remedies. Additionally, the influence of social media and beauty influencers has played a crucial role in driving consumer interest and shaping trends within the hair care industry. As a result, established cosmetic and beauty brands, as well as new entrants, are actively innovating and launching hair mask products with natural ingredients, advanced formulations, and customizable options.

Key Market Drivers

Increasing Consumer Awareness and Concerns about Hair Health:

Market Overview
Forecast Period2024-2028
Market Size 2022USD 698.55 Million
Market Size 2028USD 894.23 Million
CAGR 2023-20285.26%
Fastest Growing SegmentOnline
Largest MarketNorth America

In recent years, there has been a significant shift in consumer attitudes towards hair care. Rising awareness about the damaging effects of pollution, heat styling, chemical treatments, and environmental factors on hair health has motivated consumers to search for effective solutions. Hair masks, with their concentrated and nourishing formulations, offer a targeted approach to treating various hair concerns such as dryness, damage, frizz, and lack of luster. As consumers become more informed about the importance of hair health, they are actively seeking products that provide deep conditioning, repair, and rejuvenation.

Rise of Social Media and Beauty Influencers:

The influence of social media platforms like Instagram, YouTube, and TikTok has revolutionized the beauty industry, including the hair mask market. Beauty influencers and content creators showcase their hair care routines, product reviews, and before-and-after transformations, captivating the attention of millions of followers. This digital exposure has fueled trends and created a demand for specific products, including hair masks. Consumers are now more inclined to try products that influencers recommend or feature, further driving the adoption of hair masks as an essential part of their hair care routine.

Customization and Innovation in Formulations:

The hair mask market has witnessed remarkable innovation in product formulations. Manufacturers are focusing on creating versatile hair mask options that cater to various hair types, textures, and concerns. Customization has become a pivotal driver, as consumers seek products that can be tailored to their individual needs. Brands are incorporating diverse ingredients such as natural oils, vitamins, proteins, and specialized botanical extracts to address specific hair issues. Additionally, some hair masks are designed to cater to unique hair conditions like color-treated hair, curly hair, or hair prone to breakage. This innovation has spurred consumer interest and loyalty, enabling manufacturers to tap into niche markets and cater to a wider range of customers.

E-commerce and Global Accessibility:

The rise of e-commerce platforms has significantly expanded the accessibility of hair mask products to a global audience. Consumers can now explore and purchase products from different parts of the world with ease, eliminating geographical barriers. E-commerce provides a convenient platform for consumers to research, compare, and select hair masks based on their preferences and needs. Furthermore, the online retail space allows brands to reach a wider customer base and establish their presence in markets that were previously inaccessible. This increased accessibility has contributed to the growth of the hair mask market by boosting product visibility, sales, and brand recognition on a global scale.

Key Market Challenges

Intense Competition and Brand Differentiation:

The hair mask market has become increasingly competitive as more brands and manufacturers enter the market to capitalize on its growth potential. This heightened competition poses a challenge for both established players and newcomers. With numerous options available to consumers, brands must invest in effective differentiation strategies to stand out in a crowded market. This involves not only developing innovative formulations but also creating compelling brand narratives, unique selling propositions, and visually distinct packaging. As a result, brands need to continuously innovate and invest in research and development to create cutting-edge products that offer genuine benefits and solutions to consumers. Establishing a strong brand identity and fostering consumer loyalty becomes essential in a market where differentiation can determine success.

Consumer Education and Misinformation:

While growing awareness about hair health has contributed to the hair mask market's growth, it has also given rise to a challenge related to consumer education. Misinformation and confusion regarding product efficacy, ingredient authenticity, and proper usage can hinder consumers' ability to make informed decisions. The abundance of information, both accurate and misleading, available on various online platforms can lead to doubts and hesitations. Brands and manufacturers face the task of not only delivering effective hair mask solutions but also engaging in transparent communication about their products. Educating consumers about the benefits, correct usage, and expected results of hair masks is crucial to building trust and credibility. Clear and accurate information can guide consumers in choosing the right products and effectively incorporating them into their hair care routines.

Key Market Trends

Clean and Sustainable Formulations:

In recent years, there has been a noticeable shift towards clean beauty and sustainability in the cosmetics industry, and the hair mask market is no exception. Consumers are increasingly conscious of the ingredients they apply to their hair and are seeking products that align with their values. As a result, brands are responding by formulating hair masks with natural, organic, and sustainably sourced ingredients. These formulations often exclude harsh chemicals, parabens, sulfates, and silicones. Brands are also prioritizing eco-friendly packaging, opting for recyclable materials, and reducing waste. The clean and sustainable movement not only appeals to environmentally conscious consumers but also caters to those with sensitivities and allergies, contributing to the market's growth.

Customization and Personalization:

Personalization has become a buzz

word in the beauty industry, and it's a trend that has found its way into the hair mask market. Consumers have diverse hair types, textures, and concerns, and they are seeking tailor-made solutions. Brands are leveraging technology, such as online quizzes and apps, to help consumers identify their specific hair needs. Based on the information provided, brands recommend or formulate personalized hair mask products. Customization extends to the choice of ingredients, fragrances, and treatment benefits, allowing consumers to curate a product that caters to their unique preferences. This trend not only enhances consumer engagement but also ensures that individuals can address their specific hair care challenges effectively.

Functional Ingredients and Multitasking Formulas:

Hair masks are no longer limited to simple conditioning. The market has witnessed a surge in hair masks that offer multifunctional benefits beyond basic nourishment. Brands are incorporating functional ingredients such as hyaluronic acid for hydration, keratin for repair, collagen for strengthening, and biotin for promoting hair growth. These ingredients target specific concerns, offering consumers a comprehensive solution in a single product. Multitasking hair masks that combine multiple benefits, such as heat protection, color preservation, and detangling, are gaining popularity as they streamline hair care routines. These advanced formulations cater to consumers seeking efficiency without compromising on the quality of results.

Digital Engagement and Influencer Collaboration:

The digital landscape continues to influence consumer behavior and shape trends in the hair mask market. Brands are capitalizing on the power of social media and influencer marketing to engage with their target audience. Collaborations with beauty influencers and content creators help amplify brand visibility and create buzz around new product launches. Video tutorials, reviews, and before-and-after demonstrations provide authentic insights into the effectiveness of hair mask products. This digital engagement fosters a sense of community and trust, allowing consumers to make informed decisions based on real experiences. Social media platforms also serve as a space for brands to share educational content about hair care routines, application techniques, and the benefits of using hair masks.

Segmental Insights

Type Insights:

The global hair mask market is witnessing a notable rise in demand for synthetic hair mask products. This trend is driven by the advancement of technology, enabling manufacturers to create innovative formulations that mimic natural ingredients' benefits. Synthetic hair masks offer consistent performance, precise targeting of specific hair concerns, and often come at a more affordable price point compared to natural alternatives. Additionally, synthetic hair masks are appealing to a broader consumer base, including those with allergies or sensitivities to certain natural components. The versatility and customization possibilities of synthetic formulations, along with their ability to cater to a variety of hair types and concerns, contribute to their increasing popularity in the global hair mask market.

Sales Channel Insights:

The global hair mask market has witnessed a significant surge in demand through online sales channels. This trend is primarily driven by the convenience and accessibility offered by e-commerce platforms. Consumers increasingly prefer shopping for hair mask products online due to the ease of browsing, comparing products, and accessing detailed information about ingredients, benefits, and usage. Online platforms also provide a space for brands to engage with consumers through educational content, reviews, and influencer collaborations, enhancing their purchasing decisions. The global reach of online sales channels eliminates geographical barriers, allowing consumers to explore and purchase a wide range of hair mask products from various brands around the world, contributing to the market's growth through this dynamic and versatile sales channel.

Regional Insights:

North America exerts a dominant influence on the global hair mask market. This dominance is attributed to several factors, including high consumer awareness about hair health, strong purchasing power, and a diverse range of hair types and concerns within the region. The presence of established beauty and cosmetic brands, along with a robust e-commerce infrastructure, has facilitated easy access to a wide array of hair mask products. Furthermore, the influence of social media and beauty influencers has fueled trends and encouraged the adoption of hair masks as an integral part of hair care routines. North America's emphasis on innovation, research, and product development has resulted in a steady stream of advanced formulations that cater to evolving consumer demands. This collective impact establishes North America as a significant driver in shaping the global hair mask market's growth and direction.

Key Market Players

  • Procter & Gamble
  • Leonor Greyl USA
  • Aveda Corporation
  • L'Oreal Inc.
  • Hindustan Unilever Limited
  • Coty Inc.
  • Avalon Natural Products, Inc.
  • Kao Corporation
  • Kevin Murphy
  • Sephora USA, Inc.

Report Scope:

In this report, the Global Hair Mask Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Hair Mask Market, By Type:

  • Natural
  • Organic
  • Synthetic

Global Hair Mask Market, By Application:

  • Residential
  • Commercial

Global Hair Mask Market, By Sales Channel:

  • Supermarkets/Hypermarkets
  • Departmental Stores
  • Online
  • Others

Global Hair Mask Market, By Region:

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • South America

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Hair Mask Market.

Available Customizations:

Global Hair Mask Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Sources of Awareness

5. Global Hair Mask Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type Market Share Analysis (Natural, Organic, and Synthetic)
    • 5.2.2. By Application Market Share Analysis (Residential and Commercial)
    • 5.2.3. By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Departmental Stores, Online, and Others)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia-Pacific Market Share Analysis
      • 5.2.4.4. Middle East & Africa Market Share Analysis
      • 5.2.4.5. South America Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Hair Mask Market Mapping & Opportunity Assessment
    • 5.3.1. By Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Application Market Mapping & Opportunity Assessment
    • 5.3.3. By Sales Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Hair Mask Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type Market Share Analysis
    • 6.2.2. By Application Market Share Analysis
    • 6.2.3. By Sales Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Hair Mask Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Type Market Share Analysis
        • 6.2.4.1.2.2. By Application Market Share Analysis
        • 6.2.4.1.2.3. By Sales Channel Market Share Analysis
      • 6.2.4.2. Canada Hair Mask Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Type Market Share Analysis
        • 6.2.4.2.2.2. By Application Market Share Analysis
        • 6.2.4.2.2.3. By Sales Channel Market Share
      • 6.2.4.3. Mexico Hair Mask Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Type Market Share Analysis
        • 6.2.4.3.2.2. By Application Market Share Analysis
        • 6.2.4.3.2.3. By Sales Channel Market Share

7. Europe Hair Mask Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type Market Share Analysis
    • 7.2.2. By Application Market Share Analysis
    • 7.2.3. By Sales Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. France Hair Mask Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Type Market Share Analysis
        • 7.2.4.1.2.2. By Application Market Share Analysis
        • 7.2.4.1.2.3. By Sales Channel Market Share
      • 7.2.4.2. Germany Hair Mask Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Type Market Share Analysis
        • 7.2.4.2.2.2. By Application Market Share Analysis
        • 7.2.4.2.2.3. By Sales Channel Market Share
      • 7.2.4.3. Spain Hair Mask Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Type Market Share Analysis
        • 7.2.4.3.2.2. By Application Market Share Analysis
        • 7.2.4.3.2.3. By Sales Channel Market Share
      • 7.2.4.4. Italy Hair Mask Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Type Market Share Analysis
        • 7.2.4.4.2.2. By Application Market Share Analysis
        • 7.2.4.4.2.3. By Sales Channel Market Share
      • 7.2.4.5. United Kingdom Hair Mask Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Type Market Share Analysis
        • 7.2.4.5.2.2. By Application Market Share Analysis
        • 7.2.4.5.2.3. By Sales Channel Market Share

8. Asia-Pacific Hair Mask Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type Market Share Analysis
    • 8.2.2. By Application Market Share Analysis
    • 8.2.3. By Sales Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Hair Mask Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Type Market Share Analysis
        • 8.2.4.1.2.2. By Application Market Share Analysis
        • 8.2.4.1.2.3. By Sales Channel Market Share
      • 8.2.4.2. Japan Hair Mask Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Type Market Share Analysis
        • 8.2.4.2.2.2. By Application Market Share Analysis
        • 8.2.4.2.2.3. By Sales Channel Market Share
      • 8.2.4.3. India Hair Mask Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Type Market Share Analysis
        • 8.2.4.3.2.2. By Application Market Share Analysis
        • 8.2.4.3.2.3. By Sales Channel Market Share
      • 8.2.4.4. Vietnam Hair Mask Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Type Market Share Analysis
        • 8.2.4.4.2.2. By Application Market Share Analysis
        • 8.2.4.4.2.3. By Sales Channel Market Share
      • 8.2.4.5. South Korea Hair Mask Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Type Market Share Analysis
        • 8.2.4.5.2.2. By Application Market Share Analysis
        • 8.2.4.5.2.3. By Sales Channel Market Share

9. Middle East & Africa Hair Mask Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type Market Share Analysis
    • 9.2.2. By Application Market Share Analysis
    • 9.2.3. By Sales Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. South Africa Hair Mask Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Type Market Share Analysis
        • 9.2.4.1.2.2. By Application Market Share Analysis
        • 9.2.4.1.2.3. By Sales Channel Market Share
      • 9.2.4.2. Saudi Arabia Hair Mask Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Type Market Share Analysis
        • 9.2.4.2.2.2. By Application Market Share Analysis
        • 9.2.4.2.2.3. By Sales Channel Market Share
      • 9.2.4.3. UAE Hair Mask Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Type Market Share Analysis
        • 9.2.4.3.2.2. By Application Market Share Analysis
        • 9.2.4.3.2.3. By Sales Channel Market Share

10. South America Hair Mask Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type Market Share Analysis
    • 10.2.2. By Application Market Share Analysis
    • 10.2.3. By Sales Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Argentina Hair Mask Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Type Market Share Analysis
        • 10.2.4.1.2.2. By Application Market Share Analysis
        • 10.2.4.1.2.3. By Sales Channel Market Share
      • 10.2.4.2. Colombia Hair Mask Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Type Market Share Analysis
        • 10.2.4.2.2.2. By Application Market Share Analysis
        • 10.2.4.2.2.3. By Sales Channel Market Share
      • 10.2.4.3. Brazil Hair Mask Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Type Market Share Analysis
        • 10.2.4.3.2.2. By Application Market Share Analysis
        • 10.2.4.3.2.3. By Sales Channel Market Share

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Hair Mask Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Procter & Gamble
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Leonor Greyl USA
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Aveda Corporation
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. L'Oreal Inc.
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Hindustan Unilever Limited
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Coty Inc.
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. Avalon Natural Products, Inc.
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Kao Corporation
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Kevin Murphy
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Sephora USA, Inc.
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target Product Type
  • 15.3. Target Sales Channel

16. About Us & Disclaimer