封面
市場調查報告書
商品編碼
1321886

全球護髮市場(2023-2030):按產品(染髮劑/洗髮水)和分銷渠道(超市/大賣場/專賣店)劃分的規模、份額、增長分析和預測

Global Hair Care Market Size, Share, Growth Analysis, By Product(hair colorant, shampoo), By Distribution channel(supermarket/hypermarket, speciality stores) - Industry Forecast 2023-2030

出版日期: | 出版商: SkyQuest | 英文 157 Pages | 商品交期: 3-5個工作天內

價格
簡介目錄

全球護髮市場規模將從2021年的750.6億美元增長到2022年的792.6億美元,預測期內復合年增長率為5.6%,到2030年將達到1225.7億美元。預計將增長到美元。

對護髮產品的需求主要由不斷的產品創新驅動。 例如,2021年5月Atulya推出了植物角蛋白產品,包括洗髮水、護髮素和髮油。 這些植物性、不含殺蟲劑和化學物質的產品可保護您的頭髮免受損傷,並提供蛋白質以防止斷裂。 乾燥、發癢、脫髮、無光澤等頭髮問題是許多人的主要擔憂,而頭皮屑是最常見的問題之一。

目前女性在頭髮和頭皮護理產品上的支出增加的趨勢預計將持續下去。 人們越來越關注污染、過度髮型設計(例如拉直和捲曲)、長時間暴露在紫外線下以及使用洗髮水中的刺激性化學物質的有害影響。我在這裡。 因此,對滋養和保護頭髮的發膜的需求不斷增長。 這些面膜作為治療受損和捲曲頭髮的藥物而越來越受歡迎,預計市場將進一步增長。

從產品來看,洗髮水領域預計將佔據很大的市場份額,其中含有維生素、植物提取物、礦物質和油等多種滋養成分。 消費者廣泛使用的洗髮水的需求預計將大幅增加。

按地區劃分,亞太地區在 2020 年以超過 35% 的份額引領全球市場。 該地區的護髮市場預計將強勁增長,主要受到護髮和頭皮護理產品日益普及的推動。 消費者對這些產品日益增長的偏好以及新品牌進入市場推動了這一趨勢。

此外,歐洲地區預計在未來幾年將顯著增長。 對多樣化產品的需求激增和在線美容支出的增加預計將推動該地區對護髮產品的需求。 由於直接面向消費者的渠道的增長和社交媒體的盛行,歐洲市場正在經歷嚴重的混亂。

在本報告中,我們研究了全球護髮市場,並提供了市場概況、市場各種影響因素分析、技術和創新趨勢、法律和監管環境、市場規模變化和預測,以及各個細分領域和地區,細分、競爭格局、主要公司概況等。

內容

  • 執行摘要
  • 調查方法
  • 母公司市場分析
  • 市場概覽
  • 市場規模
  • 市場動態
    • 驅動程序
    • 機會
    • 制約因素
    • 任務
  • 主要市場洞察
    • 技術分析
    • 價格分析
    • 供應鏈分析
    • 價值鏈分析
    • 市場生態系統
    • 知識產權分析
    • 貿易分析
    • 初創企業分析
    • 原材料分析
    • 創新矩陣
    • 管道產品分析
    • 宏觀經濟指標
    • 主要投資分析
    • 關鍵成功因素
    • 爭用程度
  • 市場動態和前景
    • 市場動態
      • 驅動程序
      • 機會
      • 制約因素
      • 任務
  • 監管狀況
  • 波特的分析
  • Skyquest 對未來顛覆的特殊洞察
  • 全球護髮市場:按產品分類
    • 市場概覽
    • 染髮劑
    • 洗髮水
    • 護髮素
    • 髮油
    • 其他
  • 全球護髮市場:按分銷渠道劃分
    • 市場概覽
    • 超市/大賣場
    • 專賣店
    • 網上商店
    • 其他
  • 全球護髮市場:按地區劃分
    • 市場概覽
    • 北美
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東和非洲
  • 競爭格局
    • 排名前 5 名的公司比較
    • 主要公司的市場定位
    • 各大公司的招聘策略
    • 關鍵成功策略
    • 近期市場活動
    • 主要公司的市場份額
    • 主要公司簡介
      • L'Oreal
      • Procter & Gamble
      • Unilever
      • Henkel AG & Co. KGaA
      • Kao Corporation
      • Revlon, Inc.
      • Amway Corporation
      • Shiseido Co. Ltd.
      • Avon Products, Inc.
      • Coty Inc.
      • Johnson & Johnson
      • Estee Lauder Companies Inc.
      • Beiersdorf AG
      • Oriflame Cosmetics Global SA
      • Natura & Co Holding SA
      • Colgate-Palmolive Company
      • L Brands, Inc.
      • LVMH Moet Hennessy - Louis Vuitton SE
      • The Clorox Company
      • The Procter & Gamble Company
簡介目錄
Product Code: SQMIG30L2094

Hair Care Market size was valued at USD 75.06 billion in 2021 and is poised to grow from USD 79.26 billion in 2022 to USD 122.57 billion by 2030, growing at a CAGR of 5.6% in the forecast period (2023-2030).

The sudden increase in Compound Annual Growth Rate (CAGR) is attributed to the surging demand and overall growth in the market. This growth is expected to return to pre-pandemic levels once the pandemic subsides. Hair care products play a crucial role in enhancing the appearance and well-being of both men and women while safeguarding their hair from damage. These products encompass various items like shampoo, conditioner, oil, serum, and others, designed to nourish the hair and are available in different forms such as liquid, gel, cream, and lotion. The market offers a diverse range of products, catering to specific hair needs, such as shampoos for dry or oily hair, conditioners for damaged scalps and hair repair, and specialized shampoos for colored and curly hair.

The market's demand for hair care products is primarily driven by constant product innovations. For example, in May 2021, the Atulya brand introduced veg keratin products, including shampoo, hair conditioner, and hair oil. These cruelty-free and chemical-free products made from plant materials protect hair from damage and replenish protein to enhance breakage resistance. Hair-related issues, such as dryness, itchiness, hair loss, and dullness, are significant concerns for many individuals, with dandruff being a common problem. Recent statistics from the American Academy of Dermatology indicate that around 30 million women in the United States experience hereditary hair loss.

The current trend of increasing spending on hair and scalp care products among women is expected to persist. People are becoming increasingly mindful of the harmful effects of pollution, excessive hair styling (e.g., straightening and curling), prolonged exposure to ultraviolet light, and the use of harsh chemicals in shampoo. Consequently, there is a rising demand for hair masks that provide nourishment and protection for the hair. These masks are gaining popularity as a treatment for damaged and frizzy hair, which is anticipated to drive further growth in the market.

Top-down and bottom-up approaches were used to estimate and validate the size of Hair Care and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hair Care Market Segmental Analysis

The hair care product market is segmented on the basis of by product analysis, by distribution channel analysis, and by region analysis. Whereas, by product analysis Hair Care Market is sub segmented into the hair colorant, shampoo, conditioner, hair oil, and others. By distribution channel Hair Care Market is sub segmented into the supermarket/hypermarket, specialty stores, online stores, and others. By region Hair Care Market is sub segmented into North America, Europe, Asia Pacific, South America, and MEA.

Hair Care Market Analysis by Product

Based on product analysis, the shampoo segment is anticipated to hold a significant share in the market owing to its diverse range of hair-nourishing ingredients like vitamins, botanical extracts, minerals, oils, and more. Hair growth products are also expected to contribute to this segment by promoting hair growth from the scalp follicles. As a result of widespread consumer usage, the demand for shampoos is projected to increase substantially.

Additionally, the hair colorants, shampoo, conditioner, and hair oil segments are experiencing robust growth due to the increasing demand for hair care services in beauty salons, spas, and massage therapy centers. Moreover, various sub-segments of beauty products have garnered popularity among consumers, such as hair styling gel and hair spray, which can be attributed to the rising interest in diverse hairstyles and the ever-changing fashion trends embraced by the younger demographic.

Hair Care Market Analysis by Distribution Channel

Based on the distribution channels, the supermarket/hypermarket sector is anticipated to dominate the market owing to its extensive array of products conveniently available under one roof, eradicating the necessity of visiting multiple stores. Concurrently, consumers have witnessed a decline in product scarcity and embraced a lucrative buying prospect.

Global Hair Care Market Regional Insights

In 2020, the Asia Pacific region dominated the global market with a significant share of over 35%. The region's hair care market is poised to witness substantial growth, mainly driven by the rising popularity of hair and scalp care products. Consumers' growing preference for these items and the entry of new brands into the market contribute to this trend. Notably, Adon Hair Care Clinic, an Indian-based hair transplant brand, made a noteworthy impact in July 2021 by introducing Growdense Hair Serum, which has FDA approval for effective hair and scalp care.

Meanwhile, Europe is expected to experience remarkable growth in the coming years. The surge in demand for diverse products and increased online beauty spending play pivotal roles in fueling the region's demand for hair care products. The European market has also witnessed significant disruptions due to the growth of direct-to-consumer channels and the widespread use of social media. As a result, well-established brands like Head & Shoulders face fierce competition from "masstige" brands such as Aveda, Palmer's, and Kerastase. To maintain a competitive edge, these mainstream brands must meticulously strategize their marketing efforts.

Global Hair Care Market Dynamics

Hair Care Market Driver

Increasing Hair Concerns are Aiding Market Growth

The growing incidence of hair-related concerns among men, such as graying, dandruff, and hair loss, is expected to drive the demand for hair care products. Recent findings from the Journal of Clinical and Diagnostic Research indicate that approximately 60.3% of men aged 18-50 experience hair fall issues, while around 17.1% face dandruff problems. Notably, the older population shows a heightened interest in addressing these hair problems compared to the younger generation, leading to a projected rise in the demand for hair products. As evidence, data from the United Nations Department of Economic and Social Affairs in 2019 reveals a significant global population of 703 million aged 65 and over.

Hair Care Market Restraints

Allergic Reaction on Sensitive Hair will Hamper Market Growth

The hair industry faces a significant setback due to the increasing population of individuals with sensitive hair, who encounter allergic responses to hair products containing harmful chemicals. This impediment hampers the industry's growth substantially.

Global Hair Care Market Competitive Landscape

The global market is characterized by a significant level of fragmentation due to the presence of numerous local and international companies. These manufacturers have placed considerable emphasis on implementing efficient marketing and advertising tactics to introduce eco-friendly packaging solutions and create organic products, thereby enticing consumers. Among them, the Jonna Breitehuber brand stands out for its innovative environmentally friendly shampoo packaging, which is expected to not only benefit the environment but also enhance its competitive standing in the industry.

Hair Care Market Top players company profiles

L'Oreal

Procter & Gamble

Unilever

Henkel AG & Co. KGaA

Kao Corporation

Revlon, Inc.

Amway Corporation

Shiseido Co. Ltd.

Avon Products, Inc.

Coty Inc.

Johnson & Johnson

Estee Lauder Companies Inc.

Beiersdorf AG

Oriflame Cosmetics Global SA

Natura & Co Holding SA

Colgate-Palmolive Company

L Brands, Inc.

LVMH Moet Hennessy - Louis Vuitton SE

The Clorox Company

The Procter & Gamble Company

Hair Care Market Recent developments

In July 2021, The FDA-approved Grow Dense Hair Serum was introduced by Adon Hair Care Clinic, an Indian company that specializes in hair transplants.

In January 2021, St. Botanica introduced 'GO Colored Purple Shampoo'. The ultimate premium go-to haircare collection consists of the absolute must-have for bleached hair - GO Purple Shampoo. It is created explicitly for bleached and blonde hair, and it is a formulation of Linseed Oil, Purple Mica, and Sunflower Oil that effectively helps in maintaining the color-treated hair in the long run.

In January 2021, A new line of women's scalp care products was introduced by Harry's Laboratories, the incubator for Harry's Inc., as part of a plan to help its parent business become a conglomerate.

Global Hair Care Key Market Trends

Numerous businesses have embraced the trend of incorporating nature-inspired elements into their products, showcasing a clear consumer preference for natural ingredients as evident from market surveys. Among these products, conditioners and shampoos hold the majority of the global market share for organic hair care. Additionally, serums and oils are gaining popularity rapidly, further contributing to the growing accessibility of such products.

In the upcoming years, the demand for organic hair oils is expected to witness a substantial surge. Particularly in Western Europe, the market for organic hair care products is predicted to experience rapid growth. Moreover, Latin America's personal care sector is also poised to benefit from this expansion.

Global Hair Care Market SkyQuest Analysis

Sky Quest's ABIRAW (Advanced Business Intelligence, Research and Analysis Wing) is our Business Information Services team that collects, collates, Co-relates and analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

Based on our comprehensive analysis of the Global Hair Care Market, we foresee substantial market growth in the foreseeable future, primarily driven by a surge in hair-related issues and the burgeoning fashion trends. This upswing is anticipated to significantly boost the demand for salon services worldwide, consequently leading to a remarkable surge in the professional hair care products sector. As a result, the salon industry is poised to witness remarkable expansion in the forthcoming years.

Table of Contents

  • Executive Summary
    • Market Overview
    • Wheel of Fortune
  • Research Methodology
    • Information Procurement
    • Secondary & Primary Data Sources
    • Market Size Estimation
    • Market Assumptions & Limitations
  • Parent Market Analysis
    • Market Overview
    • Market Size
    • Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
  • Key Market Insights
    • Technology Analysis
    • Pricing Analysis
    • Supply Chain Analysis
    • Value Chain Analysis
    • Ecosystem of the Market
    • IP Analysis
    • Trade Analysis
    • Startup Analysis
    • Raw Material Analysis
    • Innovation Matrix
    • Pipeline Product Analysis
    • Macroeconomic Indicators
    • Top Investment Analysis
    • Key Success Factor
    • Degree of Competition
  • Market Dynamics & Outlook
    • Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
    • Regulatory Landscape
    • Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
    • Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact
  • Global Hair Care Market by Product
    • Market Overview
    • hair colorant
    • shampoo
    • conditioner
    • hair oil
    • and others
  • Global Hair Care Market by Distribution channel
    • Market Overview
    • supermarket/hypermarket
    • speciality stores
    • online stores
    • and others
  • Global Hair Care Market Size by Region
    • Market Overview
    • North America
  • USA
  • Canada
    • Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
    • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
    • Latin America
  • Brazil
  • Rest of Latin America
    • Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA
  • Competitive Landscape
    • Top 5 Player Comparison
    • Market Positioning of Key Players, 2021
    • Strategies Adopted by Key Market Players
    • Top Winning Strategies
  • By Development
  • By Company
  • By Year
    • Recent Activities in the Market
    • Key Companies Market Share (%), 2021
  • Key Company Profiles
    • L'Oreal
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Procter & Gamble
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Unilever
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Henkel AG & Co. KGaA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Kao Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Revlon, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Amway Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Shiseido Co. Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Avon Products, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Coty Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Johnson & Johnson
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Estee Lauder Companies Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Beiersdorf AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Oriflame Cosmetics Global SA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Natura & Co Holding SA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • Colgate-Palmolive Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • L Brands, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • LVMH Moet Hennessy - Louis Vuitton SE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • The Clorox Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • The Procter & Gamble Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • In July 2021, The FDA-approved Grow Dense Hair Serum was introduced by Adon Hair Care Clinic, an Indian company that specializes in hair transplants.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
    • In January 2021, St. Botanica introduced 'GO Colored Purple Shampoo'. The ultimate premium go-to haircare collection consists of the absolute must-have for bleached hair - GO Purple Shampoo. It is created explicitly for bleached and blonde hair, and it is a formulation of Linseed Oil, Purple Mica, and Sunflower Oil that effectively helps in maintaining the color-treated hair in the long run.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments