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市場調查報告書
商品編碼
1355277

智慧玩具市場 - 全球產業規模、佔有率、趨勢、機會和預測，2018-2028 年。按技術類型（應用程式玩具、語音/圖像識別玩具等）、按年齡層、按配銷通路、按地區、競爭細分

Smart Toys Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F. Segmented By Technology Type (App-Enabled Toys, Voice/Image Recognition Toys, and Other ), By Age Group, By Distribution Channel, By Region, Competition
出版日期: | 出版商: TechSci Research | 英文 177 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球智慧玩具市場預計將受到技術進步的推動，以創造創新和互動玩具，以及生活方式的改變。此外，智慧玩具提供的教育機會眾多，對兒童極為有益，預計將在預測期內推動市場成長。

智慧玩具，也稱為連網玩具，連接到網路或雲端，有利於孩子邊玩邊學。這些具有人工智慧和微處理器的現代玩具預計將在預期期間吸引消費者並增強全球智慧玩具市場。

推動智慧玩具市場需求的其他因素包括越來越多的勞工階級父母面臨時間有限的問題，這增加了對具有人工智慧支援的智慧玩具的需求，以吸引孩子參與這些互動和教育目的。鼓勵製造商推出創意產品來吸引顧客。

市場概況
預測期 2024-2028
2022 年市場規模 220.1億美元
2028 年市場規模 530.3億美元
2023-2028 年複合年成長率 15.9%
成長最快的細分市場 線上的
最大的市場 歐洲

消費者擴大採用智慧玩具技術來推動產業發展

升級現有軟體和採用人工智慧安全性的需求增加可能會在預測期內推動智慧玩具市場的發展。根據世界銀行的數據，2020 年，91% 的美國人口正在使用網際網路，預計這也將有顯著的成長。對智慧玩具需求的影響，導致其全球市場在預估期間內擴大。主要參與者正在利用基於教育的學習的日益相關性來創建配備物聯網和人工智慧技術 (AI) 的教育玩具。用於教育目的的智慧玩具的廣泛使用以及用於室內和室外活動的許多不同類型的智慧玩具的可及性將進一步為該行業提供成長前景。

推動智慧玩具需求的主要原因之一是擴大採用 STEM（科學、技術、工程和數學）玩具來培養兒童技能。透過智慧玩具中的智慧互動和行為學習，可以提升運算和工程等專業技能。據資訊和廣播部稱，到2022年，印度將擁有超過6億智慧型手機用戶，智慧型手機普及率的提高導致智慧玩具市場成長加快。

隨著父母繼續偏愛有助於孩子智力成長的產品，智慧玩具將越來越受歡迎。根據聯合國人口基金會統計，到2022年，全球約有19億兒童，這是全球智慧玩具需求不斷增加的突出因素之一。銷售這些產品的公司（包括樂高和 SmartGurlz Toy）幫助兒童學習如何編碼和培養批判性思考技能。因此，技術採用率的提高及其優勢預計將有助於市場擴張。

新產品推出推動智慧玩具市場

在新產品中引入新穎且獨特的功能，例如遙控器和應用程式控制器、語音控制器、感測器技術等，被視為關鍵因素。每一個互動玩具包含連網玩具、互動玩具，都有助於智慧玩具市場的擴張。產業參與者正集中精力創造新產品並擴大現有產品線，以滿足不斷成長的需求。例如，2022年，針對嬰幼兒和學齡前兒童的創新教育玩具公司LeapFrog Enterprises, Inc.推出了其標誌性的Scout和Violet毛絨夥伴以及新型創新觸摸感應技術玩具，讓孩子們的學習變得有趣和創新。這些技術進步將加速智慧玩具市場的成長。

產品價格高限制市場拓展 智慧玩具採用先進技術來增強傳統玩具的功能，包括雲端運算、人工智慧（AI）以及物聯網（IoT）等基於感測器的技術，因此產生了高昂的成本產品成本。這些因素阻礙了整個預估期間內的市場擴張。由於智慧玩具比傳統玩具價格更高，對價格敏感的消費者可能會將其視為不必要且價格過高的奢侈品，尤其是在印度和中國等人口基數龐大的發展中國家。因此，這方面將阻礙全球智慧玩具市場的成長。

市場區隔：

全球智慧玩具市場根據技術類型、年齡層、配銷通路、地區和競爭格局進行細分。根據技術類型，市場進一步細分為支援應用程式的機械玩具、語音/圖像識別玩具和其他（無螢幕玩具等）。根據年齡層，市場分為5歲以下、5歲至10歲、10歲至15歲。根據配銷通路，市場分為網路、玩具店、大賣場和超市和非零售銷售。市場分析也研究了北美、歐洲、亞太地區、南美以及中東和非洲的區域細分。

公司簡介

樂高集團、Mattel, Inc.、Leapfrog Enterprises, Inc.、Pillar Learning, LLC.、Seebo Interactive LTD、Tomy Company, Ltd.、fischertechnik GmbH、ROYBI, Inc.、Sega Toys Co. Ltd.、Moravia Consulting spol. s ro（Primo Toys）是全球平台的主要市場參與者之一，引領全球智慧玩具市場的市場成長。

報告範圍：

智慧玩具市場，依技術類型：

  • 支援應用程式的機械玩具
  • 語音/圖像辨識玩具
  • 其他

智慧玩具市場，依年齡層分類：

  • 5 歲以下
  • 5歲至10歲
  • 10歲至15歲

智慧玩具市場，按配銷通路：

  • 線上的
  • 玩具店
  • 大型超市和超級市場
  • 非零售銷售

智慧玩具市場（按地區）：

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
  • 亞太
    • 中國
    • 日本
    • 印度
    • 澳洲
    • 韓國
  • 南美洲
    • 巴西
    • 阿根廷
    • 哥倫比亞
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 土耳其
    • 南非

競爭格局：

公司概況：全球智慧玩具市場主要公司的詳細分析。

可用的客製化：

根據給定的市場資料，TechSci Research 可根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊：

  • 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：簡介

  • 產品概述
  • 報告的主要亮點
  • 市場覆蓋範圍
  • 涵蓋的細分市場
  • 考慮研究任期

第 2 章：研究方法

  • 研究目的
  • 基線方法
  • 主要產業夥伴
  • 主要協會和二手資料來源
  • 預測方法
  • 數據三角測量與驗證
  • 假設和限制

第 3 章：執行摘要

  • 市場概況
  • 市場預測
  • 重點地區
  • 關鍵環節

第 4 章：客戶之聲分析（B2C 模型分析）

  • 品牌意識
  • 影響購買決策的因素
  • 品牌滿意度
  • 客戶滿意度
  • 購買後面臨的挑戰

第 5 章：全球智慧玩具市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按技術類型市場佔有率分析（應用程式玩具、語音/圖像識別玩具等（無螢幕玩具等）
    • 依年齡層別市佔率分析（5歲以下、5歲至10歲、10歲至15歲）
    • 依配銷通路市場佔有率分析（線上、玩具店、大賣場及超市及其他（非零售銷售））
    • 按區域市佔率分析
    • 按前 5 名的公司市佔率分析，其他 (2022)
  • 全球智慧玩具市場地圖與機會評估
    • 按技術類型市場測繪和機會評估
    • 按年齡層市場測繪和機會評估
    • 按配銷通路市場測繪和機會評估
    • 透過區域市場測繪和機會評估

第 6 章：北美智慧玩具市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術類型市場佔有率分析
    • 依年齡層市佔率分析
    • 按配銷通路市場佔有率分析
    • 按國家市佔率分析

第 7 章：歐洲智慧玩具市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術類型市場佔有率分析
    • 依年齡層市佔率分析
    • 按配銷通路市場佔有率分析
    • 按國家市佔率分析

第 8 章：亞太地區智慧玩具市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術類型市場佔有率分析
    • 依年齡層市佔率分析
    • 按配銷通路市場佔有率分析
    • 按國家市佔率分析

第 9 章：中東與非洲智慧玩具市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術類型市場佔有率分析
    • 依年齡層市佔率分析
    • 按配銷通路市場佔有率分析
    • 按國家市佔率分析

第10章 ：南美智慧玩具市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術類型市場佔有率分析
    • 依年齡層市佔率分析
    • 按配銷通路市場佔有率分析
    • 按國家市佔率分析

第 11 章：市場動態

  • 動力
    • 技術採用率不斷上升
    • 新產品發布
    • 對益智玩具的需求不斷成長
  • 挑戰
    • 價格高
    • 替代品的可用性

第 12 章：COVID-19 對全球智慧玩具市場的影響

第 13 章：市場趨勢與發展

  • 在職父母數量不斷增加
  • 人們越來越意識到智慧玩具的好處
  • 改變消費者的購買行為
  • 加大智慧玩具產業投入
  • 社群媒體影響力

第 14 章：波特的五力模型

  • 競爭競爭
  • 買方的議價能力
  • 供應商議價能力
  • 新進入者的威脅
  • 替代品的威脅

第 15 章：SWOT 分析

  • 力量
  • 弱點
  • 機會
  • 威脅

第16章：競爭格局

  • 公司簡介
    • The LEGO Group
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Mattel, Inc.,
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Leapfrog Enterprises, Inc.
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Pillar Learning, LLC.,
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Seebo Interactive LTD
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Tomy Company, Ltd.
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • fischertechnik GmbH
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • ROYBI, Inc.,
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Sega Toys Co. Ltd.,
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員
    • Moravia Consulting spol. s ro (Primo Toys),
      • 公司詳情
      • 產品與服務
      • 財務（視情況而定）
      • 主要市場焦點和地域分佈
      • 近期發展
      • 主要管理人員

第 17 章：策略建議/行動計劃

  • 重點關注領域
  • 目標技術類型
  • 目標配銷通路

第 18 章：關於我們與免責聲明

（註：公司名單可依客戶要求客製化。）

簡介目錄
Product Code: 14990

Global Smart Toys Market is expected to be driven by increasing technological advancements to create innovative and interactive toys, and as well as changes in lifestyle. Additionally, the educational opportunities provided by smart toys are numerous and extremely beneficial for children, which is an aspect expected to fuel market growth during the forecast period.

Smart toys, also known as connected toys, are connected to the internet or cloud, and are beneficial for kids to play and simultaneously learn with. These modern toys with artificial intelligence and microprocessor are anticipated to attract the consumer and enhance the global smart toys marker during the anticipated period..

Other factors driving the market demand for smart toys include rising working-class parents with the issue of limited time, which has increased desire for smart toys with AI support to engage children in these interactions and for educational purposes.. As a result, this trend has encouraged manufacturers to release creative products to draw in customers.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 22.01 Billion
Market Size 2028USD 53.03 Billion
CAGR 2023-202815.9%
Fastest Growing SegmentOnline
Largest MarketEurope

Rising Adoption of Technologies in Smart Toys Among Consumer to Drive the Industry

The increased requirement to upgrade existing software and adopt AI security is likely to propel the smart toy market during the forecast period.. According to the World Bank in 2020, 91 percent of United Sates population are using internet which is also anticipated to have a significant impact on the demand for smart toys, leading to the expansion of the global market for them over the course of the projected period. Key players are taking advantage of the growing relevance of education-based learning to create educational toys outfitted with IoT and AI technology (AI). The widespread use of smart toys for educational purposes as well as the accessibility of many different types of smart toys for indoor and outdoor activities will further provide growth prospects for the industry.

One of the main causes boosting the demand for smart toys is the growing adoption of STEM (Science, Technology, Engineering, and Math) toys for children's skill development. Professional skills like computing and engineering are improved via smart interaction and behavioral learning in smart toys. In 2022, according to the Ministry of Information and Broadcasting, India has over 600 million smart phone users and this increased penetration of smart phones has resulted in increase in the market growth for smart toys.

The popularity of smart toys will increase as parents continue to prefer products that can aid in their kids' intellectual growth. In 2022, according to the United Nations Population Fund, there are approximately 1.9 billion children worldwide, which is one of the prominent factor for the rising demand for global smart toys. Companies selling these products, including LEGO and SmartGurlz Toy, assist children in learning how to code and in developing critical thinking skills. As a result, rising adoption rates of technologies and their benefits are expected to aid market expansion.

New Product Launches to Fuel the Smart Toys Market

The introduction of novel and distinctive features into new products, such as remote and app controllers, voice controllers, sensor technology, etc., are seen as key factors. Each interactive toy including connected toys, interactive toys, all contribute to the expansion of the market for smart toys. Industry players are concentrating on creating new items and expanding their current product lines in order to meet the growing demand. For instance, in 2022, LeapFrog Enterprises, Inc., an innovative educational toys company for Infant and Preschool children, launched its iconic Scout and Violet plush pals and new innovative touch-sensitive technology toys, which makes learning interesting and innovative to the kids. These technical advancements will accelerate the market's growth for smart toys.

High Price of the Product is Restraining the Market Expansion Smart toys use advanced technology to enhance the capabilities of traditional toys, including cloud computing, artificial intelligence (AI), and sensor-based technologies like the Internet of Things (IoT), which incurred high product cost. These factors hampered the market expansion throughout the projected period. As smart toys are costlier than traditional toys, price-sensitive consumers may regard them as unnecessary and overpriced luxury commodities, especially in developing countries which have a large population base such as India and China. Hence, this aspect will hinder the growth of the global smart toys market.

Market Segmentation:

The Global Smart Toys Market is segmented based on technology type, age group, distribution channel, region, and competitional landscape. Based on technology type, the market is further fragmented into app-enabled mechanical toys, voice/image recognition toys, and others (screen less toys, etc.). Based on age group, the market is segmented into up to age of 5, age of 5 to age of 10, age of 10 to age of 15. Based on distribution channel, the market is segmented into online, toy shops, hypermarkets & supermarkets, and non-retail sales. The market analysis also studies the regional segmentation divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Company Profiles

The LEGO Group, Mattel, Inc., Leapfrog Enterprises, Inc., Pillar Learning, LLC., Seebo Interactive LTD, Tomy Company, Ltd., fischertechnik GmbH, ROYBI, Inc., Sega Toys Co. Ltd., Moravia Consulting spol. s r.o. (Primo Toys), are among the major market players in the global platform that lead the market growth of the global smart toys market.

Report Scope:

In this report, the global Smart Toys market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Smart Toys Market, By Technology Type:

  • App-Enabled Mechanical Toys
  • Voice/Image Recognition Toys
  • Others

Smart Toys Market, By Age Group:

  • Up to Age of 5
  • Age of 5 to Age of 10
  • Age of 10 to Age of 15

Smart Toys Market, By Distribution Channel:

  • Online
  • Toy Shops
  • Hypermarkets & Supermarkets
  • Non-Retail Sales

Smart Toys Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Italy
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Turkey
    • South Africa

Competitive Landscape:

Company Profiles: Detailed analysis of the major companies present in the global Smart Toys market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information:

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Brand Satisfaction
  • 4.4. Customer Satisfaction
  • 4.5. Challenges Faced Post Purchase

5. Global Smart Toys Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Technology Type Market Share Analysis (App-Enabled Toys, Voice/Image Recognition Toys, and Others (Screen Less Toys, etc.)
      • 5.2.1.1. By App-Enabled Toys Market Share Analysis (Robots, Cars, Drones, Helicopter, and Others (Airplane, Ball)
      • 5.2.1.2. By Voice/Image Recognition Toys Market Share Analysis (Robot Toys, Soft Toys, Dog)
    • 5.2.2. By Age Group Market Share Analysis (Up to Age of 5, Age of 5 to Age of 10, Age of 10 to Age of 15)
    • 5.2.3. By Distribution Channel Market Share Analysis (Online, Toy Shops, Hypermarkets & Supermarkets, and Others (Non-Retails Sales))
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia -Pacific Market Share Analysis
      • 5.2.4.4. South America Market Share Analysis
      • 5.2.4.5. Middle East & Africa Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Smart Toys Market Mapping & Opportunity Assessment
    • 5.3.1. By Technology Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Age Group Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Smart Toys Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology Type Market Share Analysis
    • 6.2.2. By Age Group Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Smart Toys Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Technology Type Market Share Analysis
        • 6.2.4.1.2.2. By Age Group Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Smart Toys Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Technology Type Market Share Analysis
        • 6.2.4.2.2.2. By Age Group Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Smart Toys Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Technology Type Market Share Analysis
        • 6.2.4.3.2.2. By Age Group Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Smart Toys Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology Type Market Share Analysis
    • 7.2.2. By Age Group Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. United Kingdom Smart Toys Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Technology Type Market Share Analysis
        • 7.2.4.1.2.2. By Age Group Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. Germany Smart Toys Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Technology Type Market Share Analysis
        • 7.2.4.2.2.2. By Age Group Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. France Smart Toys Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Technology Type Market Share Analysis
        • 7.2.4.3.2.2. By Age Group Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Spain Smart Toys Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Technology Type Market Share Analysis
        • 7.2.4.4.2.2. By Age Group Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. Italy Smart Toys Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Technology Type Market Share Analysis
        • 7.2.4.5.2.2. By Age Group Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Smart Toys Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology Type Market Share Analysis
    • 8.2.2. By Age Group Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Smart Toys Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Technology Type Market Share Analysis
        • 8.2.4.1.2.2. By Age Group Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. Japan Smart Toys Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Technology Type Market Share Analysis
        • 8.2.4.2.2.2. By Age Group Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. India Smart Toys Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Technology Type Market Share Analysis
        • 8.2.4.3.2.2. By Age Group Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. Australia Smart Toys Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Technology Type Market Share Analysis
        • 8.2.4.4.2.2. By Age Group Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. South Korea Smart Toys Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Technology Type Market Share Analysis
        • 8.2.4.5.2.2. By Age Group Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Smart Toys Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology Type Market Share Analysis
    • 9.2.2. By Age Group Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Saudi Arabia Smart Toys Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Technology Type Market Share Analysis
        • 9.2.4.1.2.2. By Age Group Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. UAE Smart Toys Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Technology Type Market Share Analysis
        • 9.2.4.2.2.2. By Age Group Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. Turkey Smart Toys Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Technology Type Market Share Analysis
        • 9.2.4.3.2.2. By Age Group Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.4. South Africa Smart Toys Market Outlook
        • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
        • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Technology Type Market Share Analysis
        • 9.2.4.4.2.2. By Age Group Market Share Analysis
        • 9.2.4.4.2.3. By Distribution Channel Market Share Analysis

10. South America Smart Toys Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology Type Market Share Analysis
    • 10.2.2. By Age Group Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Smart Toys Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Technology Type Market Share Analysis
        • 10.2.4.1.2.2. By Age Group Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Argentina Smart Toys Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Technology Type Market Share Analysis
        • 10.2.4.2.2.2. By Age Group Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Colombia Smart Toys Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Technology Type Market Share Analysis
        • 10.2.4.3.2.2. By Age Group Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
    • 11.1.1. Rising adoption of technology
    • 11.1.2. New product launches
    • 11.1.3. Growing demand for educational toys
  • 11.2. Challenges
    • 11.2.1. High prices
    • 11.2.2. Availability of substitutes

12. Impact of COVID-19 on Global Smart Toys Market

13. Market Trends & Developments

  • 13.1. Rising number of working parents
  • 13.2. Growing awareness of benefits of smart toys
  • 13.3. Changing consumer buying behaviours
  • 13.4. Increasing investment in smart toys Industry
  • 13.5. Social media influence

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyer
  • 14.3. Bargaining Power of Supplier
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strength
  • 15.2. Weakness
  • 15.3. Opportunities
  • 15.4. Threat

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. The LEGO Group
      • 16.1.1.1. Company Details
      • 16.1.1.2. Products & Services
      • 16.1.1.3. Financial (As per availability)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Development
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. Mattel, Inc.,
      • 16.1.2.1. Company Details
      • 16.1.2.2. Products & Services
      • 16.1.2.3. Financial (As per availability)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Development
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Leapfrog Enterprises, Inc.
      • 16.1.3.1. Company Details
      • 16.1.3.2. Products & Services
      • 16.1.3.3. Financial (As per availability)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Development
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Pillar Learning, LLC.,
      • 16.1.4.1. Company Details
      • 16.1.4.2. Products & Services
      • 16.1.4.3. Financial (As per availability)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Development
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. Seebo Interactive LTD
      • 16.1.5.1. Company Details
      • 16.1.5.2. Products & Services
      • 16.1.5.3. Financial (As per availability)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Development
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. Tomy Company, Ltd.
      • 16.1.6.1. Company Details
      • 16.1.6.2. Products & Services
      • 16.1.6.3. Financial (As per availability)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Development
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. fischertechnik GmbH
      • 16.1.7.1. Company Details
      • 16.1.7.2. Products & Services
      • 16.1.7.3. Financial (As per availability)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Development
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. ROYBI, Inc.,
      • 16.1.8.1. Company Details
      • 16.1.8.2. Products & Services
      • 16.1.8.3. Financial (As per availability)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Development
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Sega Toys Co. Ltd.,
      • 16.1.9.1. Company Details
      • 16.1.9.2. Products & Services
      • 16.1.9.3. Financial (As per availability)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Development
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. Moravia Consulting spol. s r.o. (Primo Toys),
      • 16.1.10.1. Company Details
      • 16.1.10.2. Products & Services
      • 16.1.10.3. Financial (As per availability)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Development
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Technology Type
  • 17.3. Target Distribution Channel

18. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)