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綠茶市場 - 2018-2028 年全球產業規模、佔有率、趨勢、機會和預測，按產品類型、形式、分銷管道、地區、競爭細分
市場調查報告書
商品編碼
1348697

綠茶市場 - 2018-2028 年全球產業規模、佔有率、趨勢、機會和預測，按產品類型、形式、分銷管道、地區、競爭細分

Green Tea Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product Type, By Form, By Distribution Channel, By Region, Competition
出版日期: | 出版商: TechSci Research | 英文 178 Pages | 商品交期: 2-3個工作天內

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簡介目錄

由於肥胖和高血壓等健康相關問題的意識不斷增強，有健康意識的消費者對健康飲料的需求不斷成長，全球綠茶市場正在強勁成長，這將在預測期間成長綠茶市場全球時期。消費者越來越重視健康的生活方式，從而提高了對綠茶健康優勢的認知。綠茶對健康有益，包括改善大腦功能、減少脂肪和降低心臟病的風險。因此，上述因素正在推動預測期內全球綠茶市場的需求。

綠茶是一種由茶樹葉和芽製成的茶。綠茶是加工最少的茶類型之一，因為它是由未氧化的葉子製成的。這就是為什麼它具有最高濃度的保護性多酚和抗氧化劑。綠茶最早產於中國，此後其他東亞國家也開始生產製造。綠茶有益於治療多種疾病，包括憂鬱症和各種類型的疾病，例如肺部細胞破裂、肝臟惡性發育、結腸惡性腫瘤、胃惡性腫瘤等等。主要有三種綠茶可供消費，即袋泡茶、粉茶和散葉茶。綠茶葉粉也稱為抹茶，傳統上在東亞消費。

市場概況
預測期 2024-2028
2022 年市場規模 152億美元
2028 年市場規模 200億美元
年複合成長率 7%
成長最快的細分市場 線上的
最大的市場 亞太

人們對綠茶健康益處的認知不斷提高有助於市場成長

喝綠茶對健康有許多好處，因為綠茶含有咖啡因和抗氧化劑黃酮類兒茶素，可以加速新陳代謝。咖啡因和兒茶素都會刺激身體消耗更多能量，而兒茶素可能特別有助於脂肪分解。此外，綠茶中的抗氧化劑可以清除體內累積的毒素並改善健康。多項臨床研究表明，使用抗氧化劑和類黃酮可以改善心血管健康、身體和精神壓力反應以及許多其他身體功能。飲用綠茶可以降低癌症和糖尿病的風險，促進減肥，增強身體免疫力，提高專注力，減輕壓力。因此，在預測期內，與飲用綠茶相關的各種健康益處是推動全球市場收入成長的主要因素。

風味綠茶的擴張促進了市場成長

需求的成長可能是由於消費者越來越偏好調味飲料以改善口味。為了吸引更廣泛的消費者，許多公司推出了多種口味的新綠茶飲料，如檸檬生薑、克什米爾卡瓦、丁香、蘆薈等。由於其誘人的口味和營養品質，調味綠茶越來越受歡迎。各種綠茶口味的廣泛普及以及對風味飲料（尤其是年輕消費者）日益成長的需求是這一擴張的主要驅動力。因此，風味綠茶的日益普及正在推動預測期內全球綠茶市場的成長。

功能飲料需求的增加推動市場成長

在對更好健康永無止境的追求中，消費者，尤其是千禧世代和 Z 世代，擴大選擇具有營養優勢的功能性飲料。由於健康補充水分和營養的趨勢不斷成長，消費者對功能性飲料的需求顯著增加。綠茶中的高水平抗氧化劑可以減少細胞和組織的衰老，並增強體內的健康過程。由於對營養豐富的飲料的需求不斷成長，以降低某些健康問題的機會，因此市場正在擴大。綠茶市場的成長也得益於不斷加大的研究和創新力度，以創造新的茶品種，例如天然風味、有機、純淨和生態友好的茶品種。因此，在預測期內，隨著全球消費者對綠茶作為功能性飲料的需求不斷成長，對綠茶產業的需求也出現了快速成長。

可用的客製化

根據給定的市場數據，TechSci Research 可根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊

  • 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：簡介

  • 產品概述
  • 報告的主要亮點
  • 市場覆蓋範圍
  • 涵蓋的細分市場
  • 考慮研究任期

第 2 章：研究方法

  • 研究目的
  • 基線方法
  • 主要產業夥伴
  • 主要協會和二手資料來源
  • 預測方法
  • 數據三角測量與驗證
  • 假設和限制

第 3 章：執行摘要

  • 市場概況
  • 市場預測
  • 重點地區
  • 關鍵環節

第 4 章：客戶之聲分析（B2C 模型分析）

  • 樣本量確定
  • 受訪者人口統計
    • 按性別
    • 按年齡
    • 按職業
  • 品牌意識
  • 影響購買決策的因素
  • 購買後面臨的挑戰

第 5 章：全球綠茶市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型市佔率分析（調味、未調味）
    • 依市佔率分析（茶包、粉末、散葉）
    • 按分銷通路市場佔有率分析（超市/大賣場、便利商店、百貨公司、線上、其他（直銷、經銷商和經銷商銷售等））
    • 按區域市佔率分析
    • 按前 5 名的公司市佔率分析，其他 (2022)
  • 全球綠茶測繪與機會評估
    • 按產品類型市場測繪和機會評估
    • 透過形成市場映射和機會評估
    • 按分銷通路市場測繪和機會評估
    • 透過區域市場測繪和機會評估

第 6 章：北美綠茶市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按分銷通路市場佔有率分析
    • 按國家市佔率分析

第 7 章：歐洲綠茶市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按分銷通路市場佔有率分析
    • 按國家市佔率分析

第 8 章：亞太綠茶市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按分銷通路市場佔有率分析
    • 按國家市佔率分析

第 9 章：中東和非洲綠茶市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按分銷通路市場佔有率分析
    • 按國家市佔率分析

第10章 ：南美洲綠茶市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依產品類型市佔率分析
    • 按市佔率分析
    • 按分銷通路市場佔有率分析
    • 按國家市佔率分析

第 11 章：市場動態

  • 動力
    • 功能性飲料的需求不斷增加
    • 千禧世代對綠茶的偏好日益成長
    • 風味綠茶的擴張
  • 挑戰
    • 綠茶價格高
    • 鄉村地區綠茶意識淡薄

第 12 章：COVID-19 對全球綠茶市場的影響

  • 影響評估模型
    • 受影響的關鍵領域
    • 受影響的主要地區
    • 受影響的主要國家
    • 受影響的主要分銷管道

第 13 章：市場趨勢與發展

  • 採用綠茶來減少脂肪
  • 不斷發展的綠茶電子商務平台
  • 增加風味綠茶的創新
  • 人們對綠茶健康益處的認知不斷提高
  • 增加對健康飲料的需求以增強免疫力

第 14 章：波特的五力模型

  • 競爭競爭
  • 買家的議價能力
  • 供應商的議價能力
  • 新進入者的威脅
  • 替代品的威脅

第 15 章：SWOT 分析

  • 優勢
  • 弱點
  • 機會
  • 威脅

第16章：競爭格局

  • 公司簡介
    • Associated British Foods plc
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • The Republic of Tea, Inc.
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Unilever plc
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Tata Consumer Products Limited
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • The Bigelow Tea Company
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • East West Tea Company, LLC
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • SHANGRI-LA TEA COMPANY INC.
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Numi, Inc.
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Keurig Dr Pepper Inc
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Teavana Corporation
      • 公司詳情
      • 產品與服務
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員

第 17 章：策略建議/行動計劃

  • 重點關注領域
  • 目標產品類型
  • 目標分銷管道

第 18 章：關於我們與免責聲明

（註：公司名單可依客戶要求客製化。）

簡介目錄
Product Code: 14733

Global green tea market is witnessing robust growth, owing to the rising demand for healthy drinks among health-conscious consumers due to the rising awareness of health-related issues like obesity and high blood pressure, which will grow the market of green tea during the forecast period globally. Consumers are becoming more concerned with living a healthy lifestyle, thereby increasing the awareness of green tea's health advantages. Green tea has health benefits which may include improved brain function, fat loss, and lowered risk of heart diseases. Therefore, the above-mentioned factors are driving the demand for the green tea market across the globe during the forecast period.

Green tea is a type of tea made from Camellia sinensis leaves and buds. Green tea is one of the least processed types of tea as it is produced from unoxidized leaves. This is why it has the highest concentration of protective polyphenols and antioxidants. Green tea was first produced in China, and since then, other East Asian countries have started to produce and manufacture it. Green tea is beneficial for treating a variety of illnesses, including depression, and various types of disorders, such as the cellular breakdown in the lungs, malignant liver development, colon malignancy, stomach malignancy, and many more. Primarily, three varieties of green tea are available for consumption i.e., tea bags, powder, and loose leaves. Green tea leaves powder is also known as Matcha, which is traditionally consumed in East Asia.

According to the World Green Tea Association, the annual global consumption of green tea is about 600,000 tonnes. It is about 1/5 of the total consumption of all kinds of tea. Mainly green tea is consumed in East Asia countries. The largest consumer of green tea is from China. Approximately 50% of the world's green tea is consumed by people in China. The second-largest green tea-consuming country is Japan. Japan consumes over 80,000 tonnes of green tea annually. Each year, 30,000 tonnes of green tea are consumed in Indonesia and 20,000 tonnes in Vietnam. Thus, the demand for green tea will expand during the forecast period across the globe.

Market Overview
Forecast Period2024-2028
Market Size 2022USD15.2 Billion
Market Size 2028USD20 Billion
CAGR (2023-2028)7%
Fastest Growing SegmentOnline
Largest MarketAsia-Pacific

Rising Awareness of Health Benefits of Green Tea Aids the Market Growth

Drinking green tea has many health benefits due to the presence of caffeine and the antioxidant flavonoid catechin, which accelerates metabolism. Both caffeine and catechin stimulate the body to consume more energy, and catechin may specifically help with fat breakdown. Additionally, the antioxidant in green tea can cleanse the body of accumulated toxins and improve health. Several clinical research demonstrates that the use of antioxidants and flavonoids improves cardiovascular health, physical and mental stress response, and many other bodily functions. Green tea consumption lowers the risk of developing cancer and diabetes, promotes weight reduction, strengthens the body's immunity, improves concentration, and reduces stress. Thus, the various health benefits associated with drinking green tea are the major factors driving the market revenue growth globally, during the forecast period.

Expansion of Flavored Green Tea Boosts the Market Growth

The rise in demand can be due to consumers' increasing preference for flavored beverages to improve their taste. To reach out to a wider range of consumers, many companies have launched new green tea drinks in a variety of flavors, such as Lemon & Ginger, Kashmiri Kahwa, Cloves, Aloe Vera, etc. Due to their alluring flavors and nutritional qualities, flavored green tea is becoming more popular. The widespread availability of various green tea flavors and the rising desire for flavored beverages especially among young consumers are the main drivers of this expansion. Therefore, the gaining popularity of flavored green tea is driving the growth of the green tea market during the forecast period, globally.

Increasing Demand of Functional Beverages Boost the Market Growth

In the never-ending search for better health, consumers, particularly millennials and Gen Z, are increasingly opting for functional beverages that offer nutritional advantages. The demand for functional beverages among consumers has significantly increased as a result of the growing trend of healthy hydration and nutrition on the go. High levels of antioxidants found in green tea reduce cell and tissue aging and enhance healthy processes in the body. The market is expanding due to the rising demand for beverages that are nutrient-rich to lower the chance of developing certain health issues. The growth of the green tea market is also supported by increased research and innovation efforts to create new tea varieties, such as those that are naturally flavored, organic, pure, and ecologically friendly. Therefore, the demand for the green tea industry has seen rapid growth with the rising demand for green tea as a functional beverage among consumers, globally, during the forecast period.

Market Segmentation

The global green tea market is segmented based on product type, form, and distribution channel. The market is divided into flavored and unflavored based on product type. Based on form, the market is segmented into tea bags, powder, and loose leaves. Based on distribution channels, the market is fragmented into supermarkets/hypermarkets, convenience stores, departmental stores, online stores, and others (direct sales, distributor & dealer sales etc.). The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Company Profiles

Associated British Foods plc, The Republic of Tea, Inc., Unilever plc, Tata Consumer Products Limited, The Bigelow Tea Company, East West Tea Company, LLC, SHANGRI-LA TEA COMPANY INC., Numi, Inc., Keurig Dr Pepper Inc, Teavana Corporation are among the major market players in the global platform that lead the market growth of the global green tea market.

Report Scope:

In this report, the global green tea market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Green Tea Market, By Product Type:

  • Flavored
  • Unflavored

Global Green Tea Market, By Form:

  • Tea Bags
  • Powder
  • Loose Leaves

Global Green Tea Market, By Distribution Channel:

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Departmental Stores
  • Online
  • Others

Global Green Tea Market, By Region:

  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global green tea market.

Available Customizations

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

  • 4.1. Sample Size Determination
  • 4.2. Respondent Demographics
    • 4.2.1. By Gender
    • 4.2.2. By Age
    • 4.2.3. By Occupation
  • 4.3. Brand Awareness
  • 4.4. Factors Influencing Purchase Decision
  • 4.5. Challenges Faced After Purchase

5. Global Green Tea Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type Market Share Analysis (Flavored, Unflavored)
    • 5.2.2. By Form Market Share Analysis (Tea bags, Powder, Loose Leaves)
    • 5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Convenience Stores, Departmental Stores, Online, Others (Direct Sales, Distributor & Dealer Sales etc.))
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. Asia -Pacific Market Share Analysis
      • 5.2.4.2. North America Market Share Analysis
      • 5.2.4.3. Europe Market Share Analysis
      • 5.2.4.4. South America Market Share Analysis
      • 5.2.4.5. Middle East & Africa Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Green Tea Mapping & Opportunity Assessment
    • 5.3.1. By Product Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Form Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Green Tea Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type Market Share Analysis
    • 6.2.2. By Form Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Green Tea Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Product Type Market Share Analysis
        • 6.2.4.1.2.2. By Form Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Green Tea Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Product Type Market Share Analysis
        • 6.2.4.2.2.2. By Form Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Green Tea Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Product Type Market Share Analysis
        • 6.2.4.3.2.2. By Form Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Green Tea Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type Market Share Analysis
    • 7.2.2. By Form Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. Germany Green Tea Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Product Type Market Share Analysis
        • 7.2.4.1.2.2. By Form Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. France Green Tea Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Product Type Market Share Analysis
        • 7.2.4.2.2.2. By Form Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. United Kingdom Green Tea Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Product Type Market Share Analysis
        • 7.2.4.3.2.2. By Form Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Italy Green Tea Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Product Type Market Share Analysis
        • 7.2.4.4.2.2. By Form Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. Spain Green Tea Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Product Type Market Share Analysis
        • 7.2.4.5.2.2. By Form Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Green Tea Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type Market Share Analysis
    • 8.2.2. By Form Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Green Tea Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Product Type Market Share Analysis
        • 8.2.4.1.2.2. By Form Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. India Green Tea Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Product Type Market Share Analysis
        • 8.2.4.2.2.2. By Form Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. Japan Green Tea Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Product Type Market Share Analysis
        • 8.2.4.3.2.2. By Form Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. South Korea Green Tea Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Product Type Market Share Analysis
        • 8.2.4.4.2.2. By Form Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. Australia Green Tea Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Product Type Market Share Analysis
        • 8.2.4.5.2.2. By Form Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Green Tea Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type Market Share Analysis
    • 9.2.2. By Form Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Saudi Arabia Green Tea Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Product Type Market Share Analysis
        • 9.2.4.1.2.2. By Form Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. UAE Green Tea Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Product Type Market Share Analysis
        • 9.2.4.2.2.2. By Form Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. South Africa Green Tea Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Product Type Market Share Analysis
        • 9.2.4.3.2.2. By Form Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis

10. South America Green Tea Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type Market Share Analysis
    • 10.2.2. By Form Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Green Tea Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.1.2. By Volume
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Product Type Market Share Analysis
        • 10.2.4.1.2.2. By Form Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Colombia Green Tea Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.1.2. By Volume
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Product Type Market Share Analysis
        • 10.2.4.2.2.2. By Form Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Argentina Green Tea Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Product Type Market Share Analysis
        • 10.2.4.3.2.2. By Form Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
    • 11.1.1. Increasing Demand of Functional Beverages
    • 11.1.2. Growing Preference for Green Tea among Millennials
    • 11.1.3. Expansion of Flavored Green Tea
  • 11.2. Challenges
    • 11.2.1. High Prices of Green Tea
    • 11.2.2. Lack of Awareness of Green Tea in Rural Areas

12. Impact of COVID-19 on Global Green Tea Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted
    • 12.1.4. Key Distribution Channel Impacted

13. Market Trends & Developments

  • 13.1. Adoption of Green Tea For Reducing Fat
  • 13.2. Growing Ecommerce Platform of Green Tea
  • 13.3. Increasing Innovations in Flavored Green Tea
  • 13.4. Rising Awareness of Health Benefits of Green Tea
  • 13.5. Boosting Demand of Healthy Beverage to Increase Immunity

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Associated British Foods plc
      • 16.1.1.1. Company Details
      • 16.1.1.2. Product & Services
      • 16.1.1.3. Financials (As Reported)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. The Republic of Tea, Inc.
      • 16.1.2.1. Company Details
      • 16.1.2.2. Product & Services
      • 16.1.2.3. Financials (As Reported)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Unilever plc
      • 16.1.3.1. Company Details
      • 16.1.3.2. Product & Services
      • 16.1.3.3. Financials (As Reported)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Tata Consumer Products Limited
      • 16.1.4.1. Company Details
      • 16.1.4.2. Product & Services
      • 16.1.4.3. Financials (As Reported)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. The Bigelow Tea Company
      • 16.1.5.1. Company Details
      • 16.1.5.2. Product & Services
      • 16.1.5.3. Financials (As Reported)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. East West Tea Company, LLC
      • 16.1.6.1. Company Details
      • 16.1.6.2. Product & Services
      • 16.1.6.3. Financials (As Reported)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. SHANGRI-LA TEA COMPANY INC.
      • 16.1.7.1. Company Details
      • 16.1.7.2. Product & Services
      • 16.1.7.3. Financials (As Reported)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. Numi, Inc.
      • 16.1.8.1. Company Details
      • 16.1.8.2. Product & Services
      • 16.1.8.3. Financials (As Reported)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Keurig Dr Pepper Inc
      • 16.1.9.1. Company Details
      • 16.1.9.2. Product & Services
      • 16.1.9.3. Financials (As Reported)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. Teavana Corporation
      • 16.1.10.1. Company Details
      • 16.1.10.2. Product & Services
      • 16.1.10.3. Financials (As Reported)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Product Type
  • 17.3. Target Distribution Channel

18. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)