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市場調查報告書
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1414377

行銷雲平台2024年全球市場報告

Marketing Cloud Platform Global Market Report 2024
出版日期: 按訂單生產 | 出版商: The Business Research Company | 英文 200 Pages | 商品交期: 2-10個工作天內

價格
簡介目錄

近年來，行銷雲平台市場規模成長強勁。將從2023年的122.9億美元成長到2024年的134.5億美元，複合年成長率為9.4%。過去一段時間的擴張是由於數位轉型努力、採用資料主導的行銷策略、執行多通路行銷宣傳活動、努力改善客戶體驗以及對行銷自動化解決方案的需求增加等因素。

行銷雲平台市場規模預計在未來幾年將出現強勁成長。 2028年將以9.8%的年複合成長率（CAGR）成長至195.3億美元。預測期內的預期成長是由人工智慧 (AI) 融入行銷流程、日益重視基於帳戶的行銷 (ABM)、隱私和合規性問題、對話式行銷和基於結果的行銷的興起所推動的。可能是由於轉移到預測期內預計的主要趨勢包括繼續專注於基於帳戶的行銷（ABM）、客戶旅程映射的進步、語音搜尋最佳化的整合、擴增實境（AR）和虛擬實境（VR）體驗、形成策略合作夥伴關係以及擴大生態系。

社群媒體廣告的使用預計將增加，並有望推動行銷雲端平​​台市場的未來成長。社群媒體廣告涉及透過 Facebook、Instagram、Twitter 和 LinkedIn 等平台推廣產品和服務。行銷雲端平​​台提供了多種優勢來增強社群媒體行銷，例如實現電子郵件行銷目標、追蹤社群媒體上的客戶互動以及自動化行銷流程。例如，DataReportal 報告稱，LinkedIn 的廣告覆蓋範圍在 2022 年和 2023 年均增加了 19.3%，Twitter 的廣告覆蓋範圍同期增加了 15.5%，Snapchat 的廣告覆蓋範圍同期增加了 36.9%。因此，社群媒體廣告使用量的增加是推動行銷雲端平​​台市場成長的動力。

智慧型手機的日益普及預計將有助於行銷雲端平​​台市場的擴大。智慧型手機是具有行動通訊功能的手持電子設備，對於市場成長至關重要。 Marketing Cloud 平台透過跨各種管道提供針對性的個人化行銷內容、宣傳活動和通訊，改善智慧型手機使用者體驗。 2022年英國行動連線數將達到7,180萬，比2021年成長3.8%，至2025年，英國6,830萬人口中的95%，約6,500萬人，預計將擁有智慧型手機。因此，智慧型手機的普及是行銷雲端平​​台市場的促進因素。

2023年行銷雲平台市場最大的地區是北美。預計亞太地區將成為預測期內全球行銷雲端平​​台市場成長最快的地區。行銷雲端平​​台市場報告涵蓋的地區包括亞太地區、西歐、東歐、北美、南美、中東和非洲。

目錄

第1章執行摘要

第2章 市場特點

第3章 市場趨勢與策略

第4章宏觀經濟情景

  • 高通膨對市場的影響
  • 烏克蘭與俄羅斯戰爭對市場的影響
  • COVID-19 對市場的影響

第5章世界市場規模與成長

  • 全球市場促進因素與抑制因素
    • 市場促進因素
    • 市場抑制因素
  • 2018-2023 年全球市場規模表現與成長
  • 全球市場規模預測與成長，2023-2028、2033

第6章市場區隔

  • 全球行銷雲端平​​台市場，按組件細分、實際和預測，2018-2023、2023-2028、2033
  • 平台
  • 服務
  • 全球行銷雲端平​​台市場，依解決方案細分，實際與預測，2018-2023、2023-2028、2033
  • 數位行銷解決方案
  • 綜合解決方案
  • 全球行銷雲端平​​台市場，依部署模式、效能和預測細分，2018-2023、2023-2028、2033
  • 公共雲端
  • 私有雲端
  • 全球行銷雲端平​​台市場，依行銷功能、績效及預測細分，2018-2023、2023-2028、2033
  • 廣告
  • 設計
  • 銷售通路
  • 品牌推廣
  • 通訊
  • 客戶支援
  • 全球行銷雲端平​​台市場，依產業細分、績效與預測，2018-2023、2023-2028、2033
  • 零售與電子商務
  • 資訊科技/通訊
  • 銀行、金融服務和保險 (BFSI)
  • 媒體和娛樂
  • 衛生保健
  • 旅行和招待
  • 其他行業

第 7 章 區域與國家分析

  • 全球行銷雲端平​​台市場，按地區、績效和預測，2018-2023、2023-2028、2033
  • 全球行銷雲端平​​台市場，依國家、表現及預測，2018-2023、2023-2028、2033

第8章亞太市場

第9章 中國市場

第10章 印度市場

第11章 日本市場

第12章 澳洲市場

第13章 印尼市場

第14章 韓國市場

第15章 西歐市場

第16章英國市場

第17章 德國市場

第18章 法國市場

第19章 義大利市場

第20章 西班牙市場

第21章 東歐市場

第22章 俄羅斯市場

第23章 北美市場

第24章美國市場

第25章加拿大市場

第26章 南美洲市場

第27章 巴西市場

第28章 中東市場

第29章 非洲市場

第30章 競爭形勢及公司概況

  • 行銷雲端平​​台市場競爭形勢
  • 行銷雲端平​​台市場公司概況
    • Salesforce Inc.
    • Adobe Inc.
    • Oracle Corporation
    • Pegasystems Inc.
    • HubSpot Inc.

第31章競爭基準化分析

第 32 章競爭對手儀表板

第33章 重大併購

第34章 未來前景與可能性分析

第35章附錄

簡介目錄
Product Code: r11887

“Marketing Cloud Platform Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing cloud platform market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for marketing cloud platform? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The marketing cloud platform market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

  • 1) By Component: Platforms; Services
  • 2) By Solution: Digital Marketing Solution; Integrated Solution
  • 3) By Deployment Mode: Public Cloud; Private Cloud
  • 4) By Marketing Function: Advertising; Designing; Sales Channel; Branding; Communications; Customer Support
  • 5) By Industry Vertical: Retail And E-Commerce; IT And Telecommunication; Banking, Financial Services And Insurance (BFSI); Media And Entertainment; Healthcare; Travel And Hospitality; Other Industry Verticals
  • Companies Mentioned: Salesforce Inc.; Adobe Inc.; Oracle Corporation; Pegasystems Inc.; HubSpot Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

A marketing cloud platform is a comprehensive marketing tool designed to create, manage, and execute digital marketing processes across various channels, including email, social media, search engines, and mobile. It typically incorporates features for customer data management, segmentation, targeting, content creation, automation, analytics, and reporting.

The main components of a marketing cloud platform can be categorized into services and platforms. Services refer to intangible and non-physical offerings that provide value to customers. This includes digital marketing solutions and integration solutions that are deployed in both public and private domains. These solutions encompass various marketing functions such as advertising, design, sales channels, branding, communications, and customer support. Marketing cloud platforms find applications in diverse industry verticals, including retail and e-commerce, IT and telecommunication, banking, financial services and insurance (BFSI), media and entertainment, healthcare, travel and hospitality, and other industry sectors.

The marketing cloud platform market research report is one of a series of new reports from The Business Research Company that provides marketing cloud platform optical components market statistics, including marketing cloud platform optical components industry global market size, regional shares, competitors with a marketing cloud platform optical components market share, detailed marketing cloud platform optical components market segments, market trends and opportunities, and any further data you may need to thrive in the marketing cloud platform optical components industry. This marketing cloud platform optical components market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing cloud platform market size has grown strongly in recent years. It will grow from $12.29 billion in 2023 to $13.45 billion in 2024 at a compound annual growth rate (CAGR) of 9.4%. The expansion observed in the historical period can be attributed to factors such as digital transformation initiatives, the adoption of data-driven marketing strategies, the execution of multi-channel marketing campaigns, efforts to enhance customer experience, and the increasing demand for marketing automation solutions.

The marketing cloud platform market size is expected to see strong growth in the next few years. It will grow to $19.53 billion in 2028 at a compound annual growth rate (CAGR) of 9.8%. The anticipated growth in the forecast period can be attributed to the integration of artificial intelligence (AI) into marketing processes, an increased emphasis on account-based marketing (ABM), concerns related to privacy and compliance, the rise of conversational marketing, and a shift towards outcome-based marketing. Major trends expected in the forecast period include a continued focus on account-based marketing (ABM), advancements in customer journey mapping, the integration of voice search optimization, the incorporation of augmented reality (AR) and virtual reality (VR) experiences, and the formation of strategic partnerships and ecosystem expansion.

The anticipated rise in social media advertising usage is poised to drive the growth of the marketing cloud platform market in the future. Social media advertising involves promoting products or services through platforms such as Facebook, Instagram, Twitter, LinkedIn, and others. The marketing cloud platform offers several benefits to enhance social media marketing, including achieving email marketing goals, tracking total customer interaction on social media, and automating the marketing process. For example, DataReportal reported that LinkedIn's ad reach increased by 19.3% in both 2022 and 2023, Twitter's ad reach increased by 15.5%, and Snapchat's ad reach increased by 36.9% during the same period. Therefore, the increasing use of social media advertising is a driving force behind the growth of the marketing cloud platform market.

The growing penetration of smartphones is expected to contribute to the expansion of the marketing cloud platform market. Smartphones, handheld electronic devices with mobile communication capabilities, are integral to the market's growth. Marketing cloud platforms enhance the smartphone user experience by delivering targeted and personalized marketing content, campaigns, and communications through various channels. In 2022, the UK saw 71.8 million mobile connections, a 3.8% increase from 2021, and it is anticipated that 95% of the expected 68.3 million UK population by 2025, or around 65 million individuals, will own a smartphone. Therefore, the increasing penetration of smartphones is a driving factor in the marketing cloud platform market.

Technological advancement is a prominent trend gaining traction in the marketing cloud platform market. Companies in this market are adopting new technologies to maintain their market positions. For instance, in September 2022, Salesforce Inc. launched Salesforce Genie, a hyperscale platform providing real-time adjustments to changing client information and requirements, enhancing personalized experiences across sales and marketing.

Major companies in the marketing cloud platform market are concentrating on developing AI marketing clouds, such as AI-driven SaaS solutions, to empower marketers and optimize their profits. An AI-driven SaaS solution, hosted on the cloud, leverages artificial intelligence technologies to enhance capabilities, offering intelligent insights, automation, and predictive features. For example, HCL Software launched HCL Marketing Cloud, an AI-driven SaaS solution tailored for end-to-end marketing management in July 2023. This platform, powered by advanced predictive and generative AI capabilities, allows marketers to execute personalized and hyper-targeted omni-channel campaigns while gaining insights into customer behavior.

In July 2022, OSF Digital acquired Aarin Inc. to significantly strengthen and expand the Salesforce Marketing Cloud center in North America. This acquisition enhances both companies' ability to serve the growing North American customer base with innovative solutions. Aarin Inc. is a leader in Salesforce Marketing Cloud systems integration based in the United States.

Major companies operating in the marketing cloud platform market report are Salesforce Inc., Adobe Inc., Oracle Corporation, Pegasystems Inc., HubSpot Inc., International Business Machines Corporation, Statistical Analysis Software Inc., Cision Ltd., Redpoint Global Inc., Fair Isaac Corporation, Infusion Software Inc., Zen Cloud Technologies, Insider Pte. Ltd., Etrigue Corp., Optimizely Inc., WebEngage Technologies Private Limited, MoEngage Inc., CleverTap Inc., Braze Inc., Leanplum Inc., Airship Inc., Iterable Inc., Sailthru Inc., Bluecore Inc., Listrak Inc., Segment Inc., Tealium Inc., mParticle Inc., Treasure Data Inc., BlueConic Inc., SmarterHQ Inc.

North America was the largest region in the marketing cloud platform market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global marketing cloud platform market during the forecast period. The regions covered in the marketing cloud platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the marketing cloud platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The marketing cloud platform market includes revenues earned by entities by providing services such as the hybrid cloud platform, adobe systems marketing cloud, and Oracle Corporation cx marketing cloud platform. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The marketing cloud platform market consists of sales of systems applications and products in Data Processing SE marketing cloud, Nielsen marketing cloud, and Agileone predictive marketing cloud platform. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Table of Contents

1. Executive Summary

2. Marketing Cloud Platform Market Characteristics

3. Marketing Cloud Platform Market Trends And Strategies

4. Marketing Cloud Platform Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On the Market
  • 4.2. Ukraine-Russia War Impact On the Market
  • 4.3. COVID-19 Impact On the Market

5. Global Marketing Cloud Platform Market Size and Growth

  • 5.1. Global Marketing Cloud Platform Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Marketing Cloud Platform Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Marketing Cloud Platform Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Marketing Cloud Platform Market Segmentation

  • 6.1. Global Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Platforms
  • Services
  • 6.2. Global Marketing Cloud Platform Market, Segmentation By Solution, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Digital Marketing Solution
  • Integrated Solution
  • 6.3. Global Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Public Cloud
  • Private Cloud
  • 6.4. Global Marketing Cloud Platform Market, Segmentation By Marketing Function, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Advertising
  • Designing
  • Sales Channel
  • Branding
  • Communications
  • Customer Support
  • 6.5. Global Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Retail And E-Commerce
  • IT And Telecommunication
  • Banking, Financial Services And Insurance (BFSI)
  • Media And Entertainment
  • Healthcare
  • Travel And Hospitality
  • Other Industry Verticals

7. Marketing Cloud Platform Market Regional And Country Analysis

  • 7.1. Global Marketing Cloud Platform Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Marketing Cloud Platform Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Marketing Cloud Platform Market

  • 8.1. Asia-Pacific Marketing Cloud Platform Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Marketing Cloud Platform Market

  • 9.1. China Marketing Cloud Platform Market Overview
  • 9.2. China Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Marketing Cloud Platform Market

  • 10.1. India Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Marketing Cloud Platform Market

  • 11.1. Japan Marketing Cloud Platform Market Overview
  • 11.2. Japan Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Marketing Cloud Platform Market

  • 12.1. Australia Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Marketing Cloud Platform Market

  • 13.1. Indonesia Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Marketing Cloud Platform Market

  • 14.1. South Korea Marketing Cloud Platform Market Overview
  • 14.2. South Korea Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Marketing Cloud Platform Market

  • 15.1. Western Europe Marketing Cloud Platform Market Overview
  • 15.2. Western Europe Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Marketing Cloud Platform Market

  • 16.1. UK Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Marketing Cloud Platform Market

  • 17.1. Germany Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Marketing Cloud Platform Market

  • 18.1. France Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Marketing Cloud Platform Market

  • 19.1. Italy Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Marketing Cloud Platform Market

  • 20.1. Spain Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Marketing Cloud Platform Market

  • 21.1. Eastern Europe Marketing Cloud Platform Market Overview
  • 21.2. Eastern Europe Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Marketing Cloud Platform Market

  • 22.1. Russia Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Marketing Cloud Platform Market

  • 23.1. North America Marketing Cloud Platform Market Overview
  • 23.2. North America Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Marketing Cloud Platform Market

  • 24.1. USA Marketing Cloud Platform Market Overview
  • 24.2. USA Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Marketing Cloud Platform Market

  • 25.1. Canada Marketing Cloud Platform Market Overview
  • 25.2. Canada Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Marketing Cloud Platform Market

  • 26.1. South America Marketing Cloud Platform Market Overview
  • 26.2. South America Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Marketing Cloud Platform Market

  • 27.1. Brazil Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Marketing Cloud Platform Market

  • 28.1. Middle East Marketing Cloud Platform Market Overview
  • 28.2. Middle East Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Marketing Cloud Platform Market

  • 29.1. Africa Marketing Cloud Platform Market Overview
  • 29.2. Africa Marketing Cloud Platform Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Marketing Cloud Platform Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Marketing Cloud Platform Market, Segmentation By Industry Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Marketing Cloud Platform Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Cloud Platform Market Competitive Landscape
  • 30.2. Marketing Cloud Platform Market Company Profiles
    • 30.2.1. Salesforce Inc.
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Adobe Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Oracle Corporation
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Pegasystems Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. HubSpot Inc.
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Global Marketing Cloud Platform Market Competitive Benchmarking

32. Global Marketing Cloud Platform Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Marketing Cloud Platform Market

34. Marketing Cloud Platform Market Future Outlook and Potential Analysis

  • 34.1 Marketing Cloud Platform Market In 2028 - Countries Offering Most New Opportunities
  • 34.2 Marketing Cloud Platform Market In 2028 - Segments Offering Most New Opportunities
  • 34.3 Marketing Cloud Platform Market In 2028 - Growth Strategies
    • 34.3.1 Market Trend Based Strategies
    • 34.3.2 Competitor Strategies

35. Appendix

  • 35.1. Abbreviations
  • 35.2. Currencies
  • 35.3. Historic And Forecast Inflation Rates
  • 35.4. Research Inquiries
  • 35.5. The Business Research Company
  • 35.6. Copyright And Disclaimer