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封面
市場調查報告書
商品編碼
1433354

全球線上雜貨市場

Global Online Grocery Market
出版日期: | 出版商: Orion Market Research | 英文 180 Pages | 商品交期: 2-3個工作天內

價格

在預測期內（2023-2030年），全球線上雜貨市場預計將以 15.1% 的CAGR成長。技術進步的進步、持續的城市化以及消費者購物習慣的範式轉變推動了人們對透過線上管道購物的偏好。線上支付的日益普及以及線上雜貨商提供的訂購雜貨的非接觸式交付保證是支持全球市場成長的關鍵因素。雜貨商推出的創新商業模式，例如分時段或快遞以及依需或訂閱送貨模式，也鼓勵消費者選擇線上雜貨購物。市場參與者還專注於引入基於應用程式的輕鬆且可存取的線上雜貨解決方案，以進一步促進市場成長。例如，2023 年 6 月，阿爾迪透過 Instacart 支援的新虛擬便利商店推出了 30 分鐘外送服務。由 Instacart 提供支援的全新虛擬便利商店，比以往更快地將 ALDI 獨家產品送到顧客家門口。兩者共同創新，使線上雜貨體驗變得更加輕鬆和方便。

區隔市場前景

全球線上雜貨市場依平台、產品類型和購買類型進行區隔。根據平台，市場分為基於應用程式和基於網路的市場。根據產品類型，市場區隔為新鮮農產品、早餐和乳製品、零食和飲料、肉類和海鮮、主食和烹飪必需品等。此外，根據購買類型，市場分為一次性購買和訂閱。在購買類型中，由於可負擔定價的發展以及透過現金回饋和折扣節省價格等各種好處，訂閱區隔市場預計將佔據相當大的市場佔有率。用戶還可以透過訂閱方案獲得免費/優先交付。

基於應用程式的區隔市場預計將在全球線上雜貨市場中佔據相當大的佔有率

在這些平台中，基於應用程式的區隔市場預計將在全球線上雜貨市場中佔據相當大的佔有率。這個區隔市場的成長歸因於個人化每日飲食計畫對使用者的影響力越來越大，各種應用程式根據使用者資料、飲食偏好和最喜歡的美食類型做出人工智慧創建的推薦，並讓用戶將它們添加到他們的膳食計劃中。成分的營養成分隨時可用，用戶可以將商品添加到他們的食品購物清單中，然後將其直接髮送到零售商的電子商務結帳處。例如，2023 年 8 月，三星電子推出了三星食品，這是一個由人工智慧驅動的個人化食品和食譜平台。該應用程式分析食譜，標準化其格式，並組織它們根據成分創建購物清單。除了行動裝置外，用戶還可以使用 Bespoke Family Hub (TM) 冰箱存取三星食品服務。

區域展望

全球線上雜貨市場根據地理位置進一步區隔，包括北美（美國和加拿大）、歐洲（英國、義大利、西班牙、德國、法國和歐洲其他地區）、亞太地區（印度、中國、日本） 、韓國和亞洲其他地區）以及世界其他地區（中東和非洲以及拉丁美洲）。其中，由於技術進步，預計北美將在全球市場中佔據顯著佔有率例如改進的網站、行動應用程式設計、更快的交貨時間和改進的物流推動了市場的成長。

亞太地區全球線上雜貨市場預計將以顯著的複合CAGR成長

在所有地區中，亞太地區預計在預測期內將以相當大的CAGR成長。區域成長歸功於印度和中國等國家政府為促進電子商務和數位化所採取的措施。該地區電子商務平台一體化程度的提高、線上雜貨零售商的擴張、快速數位化、快速城市化、智慧型手機的普及以及網際網路的使用增加了該地區對線上雜貨配送服務的需求。

根據印度品牌資產基金會的數據，2023 年 10 月，印度線上雜貨市場預計將從 21 會計年度的 39.5 億美元增加到 2027 年的 269.3 億美元，複合CAGR為 33%。由於電子商務和教育科技等線上服務在印度的大力採用，預計到 2030 年，印度的消費者數位經濟將從 2020 年的 5,375 億美元成長到 1 兆美元的市場。

目錄

第 1 章：報告摘要

  • 目前行業分析及成長潛力展望
  • 研究方法和工具
  • 市場區隔
    • 依區隔
    • 依地區

第 2 章：市場概述與見解

  • 報告範圍
  • 分析師見解和當前市場趨勢
    • 主要發現
    • 建議
    • 結論

第 3 章：競爭格局

  • 主要公司分析
  • Amazon.com, Inc.
    • 概述
    • 財務分析
    • SWOT分析
    • 最近的發展
  • The Kroger Co.
    • 概述
    • 財務分析
    • SWOT分析
    • 最近的發展
  • Walmart Inc.
    • 概述
    • 財務分析
    • SWOT分析
    • 最近的發展
  • 關鍵策略分析

第 4 章：市場區隔

  • 依平台分類的全球線上雜貨市場
    • 基於應用程式
    • 基於網路
  • 依產品類型分類的全球線上雜貨市場
    • 新鮮農產品
    • 早餐和乳製品
    • 點心和飲料
    • 肉類和海鮮
    • 主食和烹飪必需品
    • 其他（家居和清潔產品、美容和個人護理）
  • 依購買類型分類的全球線上雜貨市場
    • 一次性購買
    • 訂閱

第 5 章：區域分析

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 義大利
    • 西班牙
    • 法國
    • 歐洲其他地區
  • 亞太
    • 中國
    • 印度
    • 日本
    • 韓國
    • 亞太其他地區
  • 世界其他地區

第 6 章：公司簡介

  • AEON Co.,Ltd.
  • Albertsons Companies, Inc.
  • Blink Commerce Pvt. Ltd.
  • Costco Wholesale Corp.
  • Fresh Direct, LLC
  • Hungryroot
  • Instacart
  • JD.com, Inc.
  • Loblaws Inc.
  • Natures Basket Ltd.
  • Peapod Digital Labs
  • Reliance Retail
  • Swiggy
  • Target Brands, Inc.
  • Tesco.com
  • Zomato (TM) Ltd.
Product Code: OMR2028018

Global Online Grocery Market Size, Share & Trends Analysis Report by Platforms (App-based and Web-based), by Product Type (Fresh produce, Breakfast & dairy, Snacks & beverages, Meat & Seafood, Staples & cooking essentials), and by Purchase Type (One Time Purchase and Subscription), Forecast Period (2023-2030)

The global online grocery market is anticipated to grow at a CAGR of 15.1% during the forecast period (2023-2030). An increase in technological advancements, continued urbanization, and a paradigm shift in consumers' shopping habits drive the preference for grocery shopping through online channels. The growing adoption of online payments and the assurances for contactless delivery of the ordered groceries offered by online grocers is the key factor supporting the growth of the market globally. Innovative business models, such as slotted or express delivery and on-demand or subscription delivery models, being introduced by grocers are also encouraging consumers to opt for online grocery shopping. The market players are also focusing on introducing effortless and accessible app-based online grocery solutions that further bolster the market growth. For instance, in June 2023, Aldi launched a 30-minute delivery with a new Instacart-powered virtual convenience store. A new Instacart-powered virtual convenience store, that gets ALDI-exclusive products to customers' doors quicker than ever. Together both innovate and make the online grocery experience even more effortless and accessible.

Segmental Outlook

The global online grocery market is segmented on the platforms, product type, and purchase type. Based on the platforms, the market is sub-segmented into app-based and web-based. Based on the product type, the market is sub-segmented into Fresh produce, Breakfast & dairy, Snacks & beverages, Meat & Seafood, Staples & cooking essentials and others. Further, on the basis of purchase type, the market is sub-segmented into one-time purchases and subscriptions. Among the purchase type, the subscription sub-segment is anticipated to hold a considerable share of the market owing to the rise in development of affordable pricing and a variety of benefits ranging from price savings via cashbacks and discounts. Users also get free/priority delivery with the subscription plans.

The App-Based Sub-Segment is Anticipated to Hold a Considerable Share of the Global Online Grocery Market

Among the platforms, the app-based sub-segment is expected to hold a considerable share of the global online grocery market. The segmental growth is attributed to the growing influence of individualized daily meal plans for users, various app makes AI-created recommendations based on user data, dietary preferences and favourite cuisine types and lets users add them to their meal planner. Nutritional breakdowns of ingredients are available at any time, and users can add items to their food shopping list and then send it straight to a retailer's e-commerce checkout. For instance, in August 2023, Samsung Electronics launched Samsung Food, a personalized, AI-powered food and recipe platform. The app analyzes recipes, standardizes their format and organizes them to create shopping lists based on their ingredients. In addition to mobile devices, users can also access the Samsung Food service with their Bespoke Family Hub™ refrigerators.

Regional Outlook

The global online grocery market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America. Among these, North America is anticipated to hold a prominent share of the market across the globe, owing to technological advances such as improved websites, mobile application design, faster delivery times, and improved logistics drive the growth of the market.

The Asia-Pacific Region is Expected to Grow at a Significant CAGR in the Global Online Grocery Market

Among all regions, the Asia-Pacific regions is anticipated to grow at a considerable CAGR over the forecast period. Regional growth is attributed to initiatives pursued by the governments of countries such as India and China to promote e-commerce and digitalization. Increased integration of e-commerce platforms, expansion of online grocery retailers, rapid digitization, rapid urbanization, increasing adoption of smartphones, and internet usage across the region increases the demand for online grocery delivery services in this region.

According to the India Brand Equity Foundation, in October 2023, The Indian online grocery market is estimated to reach US$ 26.93 billion in 2027 from US$ 3.95 billion in FY21, expanding at a CAGR of 33%. India's consumer digital economy is expected to become a US$ 1 trillion market by 2030, growing from US$ 537.5 billion in 2020, driven by the strong adoption of online services such as e-commerce and edtech in the country.

Grocery spending in Asia is set to outstrip every other region of the globe over the next decade, and online remains the fastest-growing channel in grocery across the region. For instance, in July 2023, Ocado Group and AEON the official go-live of their first Customer Fulfilment Centre (CFC) in Japan. The state-of-the-art CFC was launched by AEON and Ocado executives. AEON introduced AEON NEXT to its online grocery delivery brand, Green Beans. The service offers a 50,000 SKU product range at scale as well as a Smart Cart function and one-hour delivery slots to customers.

Market Players Outlook

The major companies serving the online grocery market include AEON Co., Ltd., Amazon.com, Inc., Costco Wholesale Corp., The Kroger Co. Walmart Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in October 2021, Groceries on-demand delivery pioneer, Gorillas, and Britain's retailer, Tesco, announced a partnership for grocery deliveries to consumers in the UK. The partnership marks a global industry first in the rapid delivery and retail industries.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global online grocery market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. Amazon.com, Inc.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. The Kroger Co.
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Walmart Inc.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Online Grocery Market by Platforms
    • 4.1.1. App-based
    • 4.1.2. Web-based
  • 4.2. Global Online Grocery Market by Product Type
    • 4.2.1. Fresh produce
    • 4.2.2. Breakfast & dairy
    • 4.2.3. Snacks & beverages
    • 4.2.4. Meat & seafood
    • 4.2.5. Staples & cooking essentials
    • 4.2.6. Others (Household and Cleaning Products, Beauty and Personal Care)
  • 4.3. Global Online Grocery Market by Purchase Type
    • 4.3.1. One Time Purchase
    • 4.3.2. Subscription

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. AEON Co.,Ltd.
  • 6.2. Albertsons Companies, Inc.
  • 6.3. Blink Commerce Pvt. Ltd.
  • 6.4. Costco Wholesale Corp.
  • 6.5. Fresh Direct, LLC
  • 6.6. Hungryroot
  • 6.7. Instacart
  • 6.8. JD.com, Inc.
  • 6.9. Loblaws Inc.
  • 6.10. Natures Basket Ltd.
  • 6.11. Peapod Digital Labs
  • 6.12. Reliance Retail
  • 6.13. Swiggy
  • 6.14. Target Brands, Inc.
  • 6.15. Tesco.com
  • 6.16. Zomato™ Ltd.

LIST OF TABLES

  • 1. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 2. GLOBAL APP-BASED ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION,2022-2030 ($ MILLION)
  • 3. GLOBAL WEB-BASED ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPES, 2022-2030 ($ MILLION)
  • 5. GLOBAL FRESH PRODUCE ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 6. GLOBAL BREAKFAST & DAIRY ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 7. GLOBAL SNACKS & BEVERAGES ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 8. GLOBAL MEAT & SEAFOOD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 9. GLOBAL STAPLES & COOKING ESSENTIALS ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 10. GLOBAL OTHERS ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 11. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 12. GLOBAL ONE TIME PURCHASE ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 13. GLOBAL SUBSCRIPTION ONLINE GROCERY MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
  • 14. GLOBAL ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 15. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 16. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 17. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 18. NORTH AMERICAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 19. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 20. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 21. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 22. EUROPEAN ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 23. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 24. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 25. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 26. ASIA- PACIFIC ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 27. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 28. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PLATFORMS, 2022-2030 ($ MILLION)
  • 29. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2022-2030 ($ MILLION)
  • 30. REST OF THE WORLD ONLINE GROCERY MARKET RESEARCH AND ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL ONLINE GROCERY MARKET SHARE BY PLATFORMS, 2022 VS 2030 (%)
  • 2. GLOBAL APP-BASED ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL WEB-BASED ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL ONLINE GROCERY MARKET SHARE BY PRODUCT TYPE, 2022 VS 2030 (%)
  • 5. GLOBAL FRESH PRODUCE ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL BREAKFAST & DAIRY ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL SNACKS & BEVERAGES ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL MEAT & SEAFOOD ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL STAPLES & COOKING ESSENTIALS ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL OTHERS ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. GLOBAL ONLINE GROCERY MARKET SHARE ANALYSIS BY PURCHASE TYPE, 2022-2030 ($ MILLION)
  • 12. GLOBAL ONE TIME PURCHASE ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 13. GLOBAL SUBSCRIPTION ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 14. GLOBAL ONLINE GROCERY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 15. US ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. CANADA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. UK ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. FRANCE ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. GERMANY ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. ITALY ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. SPAIN ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. REST OF EUROPE ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. INDIA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. CHINA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 25. JAPAN ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 26. SOUTH KOREA ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 27. REST OF ASIA-PACIFIC ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)
  • 28. REST OF THE WORLD ONLINE GROCERY MARKET SIZE, 2022-2030 ($ MILLION)