市場調查報告書
商品編碼
1215790
可穿戴技術市場 2022-2028Wearable Technology Market 2022-2028 |
在預測期內,全球可穿戴技術市場預計將以 12.8% 的複合年增長率顯著增長。 一些製造商已經對可穿戴設備進行了創新,以獲得競爭優勢並增加了他們的客戶群,這導致了全球可穿戴技術市場的增長。 許多公司正在通過推出創新的可穿戴設備來擴展業務。 例如,2021 年 8 月,Fitbit 擴大了其在印度的產品組合。 該公司推出了具有珠寶般設計和先進傳感器技術的智能追蹤器“Fitbit Luxe”和“Fitbit Luxe 特別版”。 這款智能追蹤器可以監測呼吸率、心率變異性 (HRV)、靜息心率 (RHR) 和皮膚溫度變化。
全球可穿戴技術市場根據產品、類型和應用進行細分。 根據產品,市場分為健身手環、智能手錶、智能眼鏡、智能服裝等。 根據類型,市場細分為腕帶、眼鏡、耳戴式設備、緊身衣等。 根據應用,市場分為生活方式、消費者應用、醫療保健、健身和運動以及國防。 在應用中,健身和運動細分市場預計將在全球可穿戴技術市場佔據顯著份額。 隨著人們健康意識的增強,健身和運動設備的使用也越來越多。 人們在鍛煉時使用可穿戴健身設備來記錄卡路裡並分析他們的鍛煉課程。 例如,2022 年 6 月,Garmin 在印度推出了 Vivosmart 5 健身追蹤器。 Vivosmart 5 健身追蹤器具有心率、內部電池電量監測器、壓力追蹤器等功能。 Garmin Vivosmart 5 還增強了女性的健康追蹤、步數和卡路裡計數、強度分鐘追蹤、睡眠和血氧追蹤。 Vivosmart 5 於 4 月在美國推出。
全球可穿戴技術市場按區域劃分為北美、歐洲、亞太地區和世界其他地區。 在預測期內,亞太地區有望成為全球可穿戴技術市場增長最快的地區。 人民可支配收入的增加正在推動該地區的市場增長。 此外,印度和中國等國家/地區的製造商以實惠的價格向其客戶提供可穿戴設備,這增加了該地區對可穿戴技術的採用。 例如,2022年6月,Amazfit在印度推出防水智能手錶Amazfit GTS 2(2022)。 Amazfit GTS 2 售價低於 15,000 盧比。 這樣,增加高性價比產品的開發和引進是支撐該地區增長的主要因素。
Title:Global Wearable Technology Market Size, Share &Trends Analysis Report by Product (Fitness, Smart Watches, Smart Glasses, Smart Clothing, and Others), by Type (Wrist Wear, Eyewear, Hearables, Bodywear, and Others), and by Application (Lifestyle, Consumer Applications, Healthcare, Fitness & Sports, and Defense) Forecast (2022-2028).
The global wearable technology market is anticipated to grow at a significant CAGR of 12.8% during the forecast period. Several manufacturers are innovating their wearable devices to attain a competitive advantage and increase their customer base which led to the growth of the wearable technology market across the globe. Many companies are expanding their business by introducing innovative wearable devices. For instance, in August 2021, Fitbit expanded its product portfolio in India. The company launched Fitbit Luxe and Fitbit Luxe Special Edition smart trackers with jewelry-like designs and advanced sensor technology. The smart tracker can monitor breathing rate, heart rate variability (HRV), resting heart rate (RHR), and skin temperature variation.
The global wearable technology market is segmented based on product, type, and application. Based on the product, the market is segmented into fitness bands, smart watches, smart glasses, smart clothing, and others. Based on the type, the market is segmented into wristwear, eyewear, hearables, bodywear, and others. Based on the application, the market is sub-segmented into lifestyle, consumer application, healthcare, fitness & sports, and defense. Among the applications, the fitness & sports sub-segment is expected to hold a prominent share in the global wearable technology market. Increasing health awareness among people raised the usage of fitness & sports devices. People use wearable fitness devices while working out to track their calories and analyze their workout sessions. For instance, in June 2022, Garmin launched Vivosmart 5 fitness tracker in India. Vivosmart 5 fitness tracker has features such as heart rate and body battery energy monitors and a stress tracker. The Garmin Vivosmart 5 also boosts women's health tracking, step and calorie counts, intensity minutes tracking, and sleep and blood oxygen level tracking. The Vivosmart 5, was launched in the United States in April.
Geographically, the global wearable technology market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The Asia-Pacific region is expected to be the fastest-growing region in the global wearable technology market during the forecast period. The increasing disposable income of people is driving the growth of the market in this region. Additionally, manufacturers in countries such as India and China offer wearable devices at an affordable price to customers which increases the adoption of wearable technology in this region. For instance, in June 2022, Amazfit launched Amazfit GTS 2 (2022) smartwatch with a waterproof rating in India. The Amazfit GTS 2 price is under Rs 15,000. Thus, the rise in the development and introduction of cost-effective products is the major factor supporting regional growth.
The major companies serving the global wearable technology market include Apple Inc., Fitbit International Ltd., Fossil Group, Inc., Google LLC., Huawei Technologies Co. Ltd., Xiaomi Group, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in June 2022, Xiaomi launched the latest range of fitness trackers named Xiaomi Band 7 globally. The new fitness band launched includes an AMOLED display and more than 100 watch faces. The device offers more than 100 sports modes and a water-resistant design.
Research Methodology
The market study of the global wearable technology market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: