影片轉碼市場：趨勢、機會與競爭分析 [2023-2028]

視訊轉碼市場趨勢及預測

預計到2028年，全球視訊轉碼市場將達到 26 億美元，2023年至2028年年複合成長率為 7.6%。該市場的主要促進因素是OTT媒體提供商、線上視訊平台、視訊串流服務的增加、對雲端基礎的轉碼服務不斷成長的需求以及開發高解析度和超高解析度視訊內容的趨勢。技術的使用。全球視訊轉碼市場的未來充滿希望，通訊、媒體和娛樂、IT 和遊戲以及播送應用領域都有機會。

影片轉碼市場洞察

• Lucintel 預測，基於硬體的解決方案將在預測期內實現高速成長，因為硬體轉碼器廣泛用於確保視訊串流和播送應用程式的高效能和增強品質。
• 由於串流視訊媒體過程中廣泛使用視訊轉碼將檔案轉換為各種格式，並使用戶能夠以最高品質和最少的緩衝時間串流娛樂視訊檔案，媒體和娛樂領域預計將在預測期內實現最高成長。
• 由於主要參與者的存在、串流影片數量的增加以及用於影片串流和編碼的 x86 智慧視訊轉碼技術的出現，北美在預測期內可能仍然是最大的地區。

本報告回答了 11 個關鍵問題：

• Q.1.細分市場中最有前途和高成長的機會是什麼？
• Q.2.哪個細分市場將以更快的速度成長？為什麼？
• Q.3.哪些地區未來會出現更快的成長？為什麼？
• Q.4.影響市場動態的主要要素有哪些？市場的主要挑戰和商業風險是什麼？
• Q.5.這個市場的商業風險和競爭威脅是什麼？
• Q.6.這個市場有哪些新趨勢？為什麼？
• Q.7.市場客戶需求有何改變？
• Q.8.該市場有哪些新發展以及哪些公司處於領先地位？
• Q.9.這個市場的主要企業有哪些？此外，主要企業採取什麼樣的策略配合措施？
• Q10.該市場的競爭產品有哪些？因材料或產品替代而導致市場佔有率下降的威脅有多大？
• Q11.過去年度發生了哪些併購事件，對產業產生了哪些影響？

目錄

第1章 執行摘要

第2章 全球視訊轉碼市場：市場動態

• 簡介、背景、分類
• 供應鏈
• 產業促進因素與挑戰

第3章 2017-2028年市場趨勢及預測分析

• 宏觀經濟趨勢(2017-2022)與預測(2023-2028)
• 全球視訊轉碼市場趨勢(2017-2022)與預測(2023-2028)
• 依組件分類的全球視訊轉碼市場
  • 基於軟體的解決方案
  • 基於硬體的解決方案
• 依應用分類的全球視訊轉碼市場
  • 通訊
  • 媒體與娛樂
  • IT 和遊戲
  • 播送
  • 其他

第4章 2017-2028年分地區市場趨勢及預測分析

• 全球視訊轉碼市場區域分佈
• 北美視訊轉碼市場
• 歐洲視訊轉碼市場
• 亞太地區視訊轉碼市場
• 其他區域視訊轉碼市場

第5章 競爭分析

• 產品系列分析
• 營運整合
• 波特五力分析

第6章 成長機會與策略分析

• 成長機會分析
  • 依組件分類的全球視訊轉碼市場成長機會
  • 依應用分類的全球視訊轉碼市場成長機會
  • 依地區分類的全球視訊轉碼市場成長機會
• 全球視訊轉碼市場的新興趨勢
• 戰略分析
  • 新產品開發
  • 全球視訊轉碼市場產能擴張
  • 全球視訊轉碼市場的合併、收購和合資企業
  • 認證和許可

第7章 主要企業概況

• Akamai Technologies
• Amazon Web Services
• Brightcove
• Google
• Haivision Systems
• Imagine Communications
• Qencode

Video Transcoding Market Trends and Forecast

The future of the global video transcoding market looks promising with opportunities in the telecommunication, media and entertainment, IT & gaming, and broadcasting applications. The global video transcoding market is expected to reach an estimated $2.60 billion by 2028 with a CAGR of 7.6% from 2023 to 2028. The major drivers for this market are increasing number of OTT media providers, online video platforms, and video streaming services, escalating need for cloud-based transcoding services, and growing usage of this technology to develop high- and ultra-high-definition video content.

Video Transcoding Market

A more than 150-page report is developed to help in your business decisions.

Video Transcoding Market by Segment

The study includes trends and forecast for the global video transcoding market by component, application, and region, as follows:

Video Transcoding Market by Component [Shipment Analysis by Value from 2017 to 2028]:

• Software-based Solution
• Hardware-based Solution

Video Transcoding Market by Application [Shipment Analysis by Value from 2017 to 2028]:

• Telecommunication
• Media and Entertainment
• IT and Gaming
• Broadcasting
• Others

Video Transcoding Market by Region [Shipment Analysis by Value from 2017 to 2028]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

List of Video Transcoding Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies, video transcoding companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the video transcoding companies profiled in this report include:

• Akamai Technologies
• Amazon Web Services
• Brightcove
• Google
• Haivision Systems
• Imagine Communications
• Qencode

Video Transcoding Market Insights

• Lucintel forecasts that hardware-based solution is expected to witness a higher growth over the forecast period due to the substantial use of hardware transcoders for ensuring high performance and enhanced quality in the video streaming and broadcasting applications.
• Media and entertainment segment is expected to witness the highest growth over the forecast period due to the extensive use of video transcoding for the streaming video media process to convert files into various formats and enable users to stream entertaining video files at the highest quality and with least buffering time.
• North America will remain the largest region over the forecast period due to presence of key players, rising number of streaming videos, and emergence of an x86 intelligent video transcoding technology for streaming and encoding videos in the region.

Features of the Video Transcoding Market

• Market Size Estimates: Video transcoding market size estimation in terms of value ($B)
• Trend and Forecast Analysis: Market trends (2017-2022) and forecast (2023-2028) by various segments and regions.
• Segmentation Analysis: Video transcoding market size by various segments, such as by component, application, and region
• Regional Analysis: Video transcoding market breakdown by North America, Europe, Asia Pacific, and the Rest of the World.
• Growth Opportunities: Analysis on growth opportunities in different by component, application, and regions for the video transcoding market.
• Strategic Analysis: This includes M&A, new product development, and competitive landscape for the video transcoding market.
• Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

• Q1. What is the video transcoding market size?
• Answer: The global video transcoding market is expected to reach an estimated $2.60 billion by 2028.
• Q2. What is the growth forecast for video transcoding market?
• Answer: The global video transcoding market is expected to grow with a CAGR of 7.6% from 2023 to 2028.
• Q3. What are the major drivers influencing the growth of the video transcoding market?
• Answer:The major drivers for this market are increasing number of OTT media providers, online video platforms, and video streaming services, escalating need for cloud-based transcoding services, and growing usage of this technology to develop high- and ultra-high-definition video content.
• Q4. What are the major segments for video transcoding market?
• Answer: The future of the global video transcoding market looks promising with opportunities in the telecommunication, media and entertainment, IT & gaming, and broadcasting applications.
• Q5. Who are the key video transcoding companies?
• Answer: Some of the key video transcoding companies are as follows:
  • Akamai Technologies
  • Amazon Web Services
  • Brightcove
  • Google
  • Haivision Systems
  • Imagine Communications
  • Qencode
• Q6. Which video transcoding segment will be the largest in future?
• Answer:Lucintel forecasts that hardware-based solution is expected to witness a higher growth over the forecast period due to the substantial use of hardware transcoders for ensuring high performance and enhanced quality in the video streaming and broadcasting applications.
• Q7. In video transcoding market, which region is expected to be the largest in next 5 years?
• Answer: North America will remain the largest region over the forecast period due to presence of key players, rising number of streaming videos, and the emergence of an x86 intelligent video transcoding technology for streaming and encoding videos in the region.
• Q8. Do we receive customization in this report?
• Answer: Yes, Lucintel provides 10% Customization Without any Additional Cost.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the global video transcoding market by component (software-based solution and hardware-based solution), application (telecommunication, media and entertainment, IT and gaming, broadcasting, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Video Transcoding Market: Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2017 to 2028

• 3.1. Macroeconomic Trends (2017-2022) and Forecast (2023-2028)
• 3.2. Global Video Transcoding Market Trends (2017-2022) and Forecast (2023-2028)
• 3.3: Global Video Transcoding Market by Component
  • 3.3.1: Software-based Solution
  • 3.3.2: Hardware-based Solution
• 3.4: Global Video Transcoding Market by Application
  • 3.4.1: Telecommunication
  • 3.4.2: Media and Entertainment
  • 3.4.3: IT and Gaming
  • 3.4.4: Broadcasting
  • 3.4.5: Others

4. Market Trends and Forecast Analysis by Region from 2017 to 2028

• 4.1: Global Video Transcoding Market by Region
• 4.2: North American Video Transcoding Market
  • 4.2.1: North American Video Transcoding Market by Component: Software-based Solution and Hardware-based Solution
  • 4.2.2: North American Video Transcoding Market by Application: Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others
• 4.3: European Video Transcoding Market
  • 4.3.1: European Video Transcoding Market by Component: Software-based Solution and Hardware-based Solution
  • 4.3.2: European Video Transcoding Market by Application: Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others
• 4.4: APAC Video Transcoding Market
  • 4.4.1: APAC Video Transcoding Market by Component: Software-based Solution and Hardware-based Solution
  • 4.4.2: APAC Video Transcoding Market by Application: Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others
• 4.5: ROW Video Transcoding Market
  • 4.5.1: ROW Video Transcoding Market by Component: Software-based Solution and Hardware-based Solution
  • 4.5.2: ROW Video Transcoding Market by Application: Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Video Transcoding Market by Component
  • 6.1.2: Growth Opportunities for the Global Video Transcoding Market by Application
  • 6.1.3: Growth Opportunities for the Global Video Transcoding Market by Region
• 6.2: Emerging Trends in the Global Video Transcoding Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Video Transcoding Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Video Transcoding Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Akamai Technologies
• 7.2: Amazon Web Services
• 7.3: Brightcove
• 7.4: Google
• 7.5: Haivision Systems
• 7.6: Imagine Communications
• 7.7: Qencode