市場調查報告書
商品編碼
1298874
2023-2028年按組件(軟體解決方案、硬體解決方案)、應用(電信、媒體和娛樂、IT和遊戲、廣播及其他)和地區分類的影片轉碼市場Video Transcoding Market by Component (Software-based Solution, Hardware-based Solution), Application (Telecommunication, Media and Entertainment, IT and Gaming, Broadcasting, and Others), and Region 2023-2028 |
2022年,全球影片轉碼市場規模達到17.56億美元。展望未來,IMARC Group預計到2028年,全球影片轉碼市場規模將達到40.19億美元,2023-2028年期間的年復合成長率(CAGR)將達到15.00%。影片流需求的不斷成長、智慧手機銷量的激增以及雲端基礎轉碼服務的出現是推動市場發展的一些關鍵因素。
影片轉碼是指將影片文件從一種格式或編解碼器轉換為另一種格式或編解碼器的過程。它包括解碼原始影片文件(通常為特定壓縮格式),然後將其重新編碼為不同的格式或編解碼器,同時可能修改其他影片屬性,如解析度、比特率、幀速率或寬高比。這需要專門的軟體或硬體編碼器進行解碼和編碼。它允許將影片文件轉換成可在智慧手機、平板電腦、智慧電視、遊戲機或媒體播放器等各種設備上播放或流播的格式。它還可通過應用不同的編碼設置或將其轉換為更高品質的編解碼器來提高影片品質。此外,影片轉碼還可根據網路條件和接收設備的能力動態調整影片參數。由於這些優勢,影片轉碼在全球範圍內越來越受歡迎。
市場主要受影片流需求成長的推動。如今,隨著線上影片平台、影片流服務和OTT(Over-The-Top)媒體提供商的興起,將影片內容轉碼為不同格式和解析度以確保與各種設備和網路條件兼容的需求日益成長。此外,智慧手機、平板電腦、智慧電視和其他聯網設備的廣泛使用也造成了平台和操作系統的分散。影片轉碼使內容提供商能夠在不同設備和平台上傳輸影片,滿足觀眾的不同偏好。此外,隨著高畫質(HD)和超高畫質(UHD)影片內容的日益普及,需要高效的轉碼解決方案來處理與這些格式相關的較大文件大小和頻寬要求。再加上雲端基礎轉碼服務的出現,這些服務具有可擴展性、靈活性和成本效益,使企業無需投資專用硬體或基礎設施即可利用強大的轉碼功能,從而推動了市場的成長。此外,影片內容的快速全球化正在推動影片轉碼需求的升級,以克服影片格式、解析度和編解碼器的地區差異,並使內容提供商能夠在全球範圍內分發其影片。
請注意,這僅代表部分公司名單,完整名單已在報告中提供。
The global video transcoding market size reached US$ 1,756 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 4,019 Million by 2028, exhibiting a growth rate (CAGR) of 15.00% during 2023-2028. The increasing demand for video streaming, the surging sales of smartphones, and the advent of cloud-based transcoding services represent some of the key factors driving the market.
Video transcoding refers to the process of converting a video file from one format or codec to another. It involves decoding the original video file, typically in a specific compression format, and then re-encoding it into a different format or codec while potentially modifying other video properties such as resolution, bitrate, frame rate, or aspect ratio. It involves specialized software or hardware encoders performing decoding and encoding. It allows video files to be converted into formats that can be played or streamed on various devices, such as smartphones, tablets, smart TVs, gaming consoles, or media players. It is also utilized to enhance the quality of a video by applying different encoding settings or converting it to a higher-quality codec. In addition, video transcoding can dynamically adjust the video parameters based on the network conditions and the receiving device's capabilities. Owing to these benefits, video transcoding is gaining popularity across the globe.
The market is primarily driven by the increasing demand for video streaming. Nowadays, with the rise of online video platforms, video streaming services, and Over-The-Top (OTT) media providers, there is a growing need to transcode video content into different formats and resolutions to ensure compatibility with various devices and network conditions. In addition, the widespread use of smartphones, tablets, smart TVs, and other connected devices has created a fragmented landscape of platforms and operating systems. Video transcoding enables content providers to deliver videos across different devices and platforms, catering to the diverse preferences of viewers. Besides this, the increasing popularity of high-definition (HD) and Ultra-High Definition (UHD) video content requires efficient transcoding solutions to handle the larger file sizes and bandwidth requirements associated with these formats. This, coupled with the emergence of cloud-based transcoding services that offer scalability, flexibility, and cost-efficiency, allowing businesses to leverage powerful transcoding capabilities without investing in dedicated hardware or infrastructure, is propelling the market growth. Moreover, the rapid video content globalization is escalating the demand for video transcoding to overcome regional differences in video formats, resolutions, and codecs and enable content providers to distribute their videos globally.
IMARC Group provides an analysis of the key trends in each segment of the global video transcoding market, along with forecasts at the global, regional, and country levels from 2023-2028. Our report has categorized the market based on component and application.
Software-based Solution
Hardware-based Solution
The report has provided a detailed breakup and analysis of the video transcoding market based on the component. This includes software-based solutions and hardware-based solution.
Telecommunication
Media and Entertainment
IT and Gaming
Broadcasting
Others
A detailed breakup and analysis of the video transcoding market based on the application has also been provided in the report. This includes telecommunication, media and entertainment, it and gaming, broadcasting, and others.
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for video transcoding. Some of the factors driving the North America video transcoding market included the increasing video streaming, the surging sales of smartphones, and the rising video content globalization.
Competitive Landscape
The report has also provided a comprehensive analysis of the competitive landscape in the global video transcoding market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Akamai Technologies Inc., Amazon Web Services, Inc. (Amazon.com Inc.), Brightcove Inc., Google LLC (Alphabet Inc.), Haivision Systems Inc., Imagine Communications Corp. (The Gores Group LLC), Qencode, Corp., Telestream Inc, Vbrick Systems Inc, Wowza Media Systems LLC, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.