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市場調查報告書
商品編碼
1379326

應用程式內廣告市場：按類型、平台和應用程式分類 - 全球預測，2023-2030 年

In-App Advertising Market by Type (Banner Ads, Interstitial Ads, Native Ads), Platform (Android, iOS), Application - Global Forecast 2023-2030
出版日期: | 出版商: 360iResearch | 英文 197 Pages | 商品交期: 最快1-2個工作天內

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應用程式內廣告市場預計將從 2022 年的 1,429.6 億美元增至 2030 年的 3,772.5 億美元，預測期內年複合成長率為 12.89%。

全球應用程式內廣告市場

主要市場統計
市場金額：基準年 [2022] 1429.6億美元
預計市場金額[2023] 1607.5億美元
預計市場金額[2030] 3772.5億美元
年複合成長率（%） 12.89%
應用程式內廣告市場-IMG1

FPNV定位矩陣

FPNV定位矩陣是評估應用程式內廣告市場的重要工具。透過分析與業務策略和產品滿意度相關的關鍵指標來全面評估供應商。這使得使用者能夠根據自己的具體資訊做出明智的決策。進階分析將供應商分為四個像限，每個象限都有不同程度的成功：前沿 (F)、探路者 (P)、利基 (N) 和重要 (V)。洞察力使決策者能夠充滿信心地駕馭市場。

市場佔有率分析

市場佔有率分析為供應商的市場形勢提供了寶貴的見解。評估對整體收益、客戶群和其他關鍵指標的影響可以全面了解公司的業績及其面臨的競爭環境。該分析還揭示了研究期間的競爭水平，例如市場佔有率成長、碎片化、主導地位和行業整合。

該報告對以下幾個方面提供了寶貴的見解：

1.市場滲透：提供有關市場動態和主要企業產品的全面資訊。

2. 市場開拓：詳細分析新興和成熟細分市場的滲透情況，以突顯利潤豐厚的商機。

3. 市場多元化：有關新產品發布、開拓地區、最新發展和投資的詳細資訊。

4.競爭評估與資訊：對主要企業的市場佔有率、策略、產品、認證、法規狀況、專利狀況、製造能力等進行綜合評估。

5. 產品開發與創新：對未來技術、研發活動和突破性產品開發的智慧洞察。

本報告解決了以下關鍵問題：

1.應用程式內廣告市場規模及預測是多少？

2. 應用程式內廣告市場中哪些產品、細分、應用和領域最具投資潛力？

3.應用程式內廣告市場的競爭策略架構是怎麼樣的？

4.應用程式內廣告市場的最新技術趨勢和法律規範是什麼？

5.應用程式內廣告市場主要廠商的市場佔有率為何？

6.進入應用程式內廣告市場合適的型態和策略手段是什麼？

目錄

第1章 前言

第2章 調查方法

第3章 執行摘要

第4章 市場概況

第5章 市場洞察

  • 市場動態
    • 促進因素
      • 廣告商和負責人對提高品牌知名度的興趣增加
      • 年輕人對社群媒體的使用增加
      • 使用具有高投資收益的橫幅廣告的可能性
    • 抑制因素
      • 詐騙和廣告攔截器會影響效能
    • 機會
      • 點擊率促使企業在應用程式內廣告上花費更多
      • 更重視資料隱私和增強廣告解決方案的開發
    • 任務
      • 對追蹤觀看後對話的擔憂
  • 市場區隔分析
  • 市場趨勢分析
  • 高通膨的累積效應
  • 波特五力分析
  • 價值鍊和關鍵路徑分析
  • 法律規範

第6章 應用程式內廣告市場：依類型

  • 介紹
  • 橫幅廣告
  • 插播式廣告
  • 原生廣告
  • 富媒體廣告
  • 影片廣告

第7章 應用程式內廣告市場：依平台分類

  • 介紹
  • Android
  • iOS

第8章 應用程式內廣告市場：依應用程式分類

  • 介紹
  • 娛樂
  • 遊戲
  • 訊息
  • 網上購物
  • 付款和票務
  • 社會的

第9章 美洲應用內廣告市場

  • 介紹
  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章 亞太應用程式內廣告市場

  • 介紹
  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章歐洲、中東和非洲應用程式內廣告市場

  • 介紹
  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭形勢

  • FPNV定位矩陣
  • 市場佔有率分析：主要企業
  • 競爭情境分析：主要企業

第13章競爭產品組合

  • 主要公司簡介
    • Adscompass Sp. z oo
    • Amazon.com Inc.
    • Amobee, Inc.
    • Apple, Inc.
    • AppLovin Corporation
    • Bidease inc.
    • BYYD Inc.
    • Chartboost, Inc.
    • Coalition Technologies LLC
    • Glispa GmbH
    • Google LLC by Alphabet Inc.
    • Hitapps
    • InMobi
    • InMobi Pte. Ltd.
    • ironSource Ltd.
    • Leadbolt
    • Microsoft Corporation
    • PubMatic Inc.
    • Smaato, Inc.
    • The Rubicon Project, Inc.
    • TUNE, Inc.
    • Verizon Communications Inc.
  • 主要產品系列

第14章附錄

  • 討論指南
  • 關於許可證和定價
Product Code: MRR-521BAA36ECD1

The In-App Advertising Market is projected to reach USD 377.25 billion by 2030 from USD 142.96 billion in 2022, at a CAGR of 12.89% during the forecast period.

Global In-App Advertising Market

KEY MARKET STATISTICS
Base Year Value [2022] USD 142.96 billion
Estimated Year Value [2023] USD 160.75 billion
Forecast Year Value [2030] USD 377.25 billion
CAGR (%) 12.89%
In-App Advertising Market - IMG1

Market Segmentation & Coverage:

This research report analyzes various sub-markets, forecasts revenues, and examines emerging trends in each category to provide a comprehensive outlook on the In-App Advertising Market.

Based on Type, market is studied across Banner Ads, Interstitial Ads, Native Ads, Rich Media Ads, and Video Ads. The Video Ads is projected to witness significant market share during forecast period.

Based on Platform, market is studied across Android and iOS. The iOS is projected to witness significant market share during forecast period.

Based on Application, market is studied across Entertainment, Gaming, News, Online Shopping, Payment & Ticketing, and Social. The News is projected to witness significant market share during forecast period.

Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Asia-Pacific is projected to witness significant market share during forecast period.

Market Statistics:

The report provides market sizing and forecasts across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF; multiple currency support helps organization leaders to make well-informed decisions. In this report, 2018 to 2021 are considered as historical years, 2022 is base year, 2023 is estimated year, and years from 2024 to 2030 are considered as forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix is an indispensable tool for assessing the In-App Advertising Market. It comprehensively evaluates vendors, analyzing key metrics related to Business Strategy and Product Satisfaction. This enables users to make informed decisions tailored to their specific needs. Through advanced analysis, vendors are categorized into four distinct quadrants, each representing a different level of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V). Be assured that this insightful framework empowers decision-makers to navigate the market with confidence.

Market Share Analysis:

The Market Share Analysis offers invaluable insights into the vendor landscape In-App Advertising Market. By evaluating their impact on overall revenue, customer base, and other key metrics, we provide companies with a comprehensive understanding of their performance and the competitive environment they confront. This analysis also uncovers the level of competition in terms of market share acquisition, fragmentation, dominance, and industry consolidation during the study period.

Key Company Profiles:

The report delves into recent significant developments in the In-App Advertising Market, highlighting leading vendors and their innovative profiles. These include Adscompass Sp. z o.o, Amazon.com Inc., Amobee, Inc., Apple, Inc., AppLovin Corporation, Bidease inc., BYYD Inc., Chartboost, Inc., Coalition Technologies LLC, Glispa GmbH, Google LLC by Alphabet Inc., Hitapps, InMobi, InMobi Pte. Ltd., ironSource Ltd., Leadbolt, Microsoft Corporation, PubMatic Inc., Smaato, Inc., The Rubicon Project, Inc., TUNE, Inc., and Verizon Communications Inc..

The report offers valuable insights on the following aspects:

1. Market Penetration: It provides comprehensive information about key players' market dynamics and offerings.

2. Market Development: In-depth analysis of emerging markets and penetration across mature market segments, highlighting lucrative opportunities.

3. Market Diversification: Detailed information about new product launches, untapped geographies, recent developments, and investments.

4. Competitive Assessment & Intelligence: Exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of leading players.

5. Product Development & Innovation: Intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast for the In-App Advertising Market?

2. Which products, segments, applications, and areas hold the highest investment potential in the In-App Advertising Market?

3. What is the competitive strategic window for identifying opportunities in the In-App Advertising Market?

4. What are the latest technology trends and regulatory frameworks in the In-App Advertising Market?

5. What is the market share of the leading vendors in the In-App Advertising Market?

6. Which modes and strategic moves are suitable for entering the In-App Advertising Market?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Limitations
  • 1.7. Assumptions
  • 1.8. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

  • 4.1. Introduction
  • 4.2. In-App Advertising Market, by Region

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Increasing focus of advertisers and marketers to increase brand awareness
      • 5.1.1.2. Growing use of social media among youth population
      • 5.1.1.3. Potential use of banner ads coupled with high returns on investments
    • 5.1.2. Restraints
      • 5.1.2.1. Fraudsters and ad blockers impacting the performance
    • 5.1.3. Opportunities
      • 5.1.3.1. Increasing spending of businesses on in-app advertisements owing to their click-through rate
      • 5.1.3.2. Increasing focus on data privacy and developing enhanced advertising solutions
    • 5.1.4. Challenges
      • 5.1.4.1. Concerns associated with tracking post view conversations
  • 5.2. Market Segmentation Analysis
  • 5.3. Market Trend Analysis
  • 5.4. Cumulative Impact of High Inflation
  • 5.5. Porter's Five Forces Analysis
    • 5.5.1. Threat of New Entrants
    • 5.5.2. Threat of Substitutes
    • 5.5.3. Bargaining Power of Customers
    • 5.5.4. Bargaining Power of Suppliers
    • 5.5.5. Industry Rivalry
  • 5.6. Value Chain & Critical Path Analysis
  • 5.7. Regulatory Framework

6. In-App Advertising Market, by Type

  • 6.1. Introduction
  • 6.2. Banner Ads
  • 6.3. Interstitial Ads
  • 6.4. Native Ads
  • 6.5. Rich Media Ads
  • 6.6. Video Ads

7. In-App Advertising Market, by Platform

  • 7.1. Introduction
  • 7.2. Android
  • 7.3. iOS

8. In-App Advertising Market, by Application

  • 8.1. Introduction
  • 8.2. Entertainment
  • 8.3. Gaming
  • 8.4. News
  • 8.5. Online Shopping
  • 8.6. Payment & Ticketing
  • 8.7. Social

9. Americas In-App Advertising Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific In-App Advertising Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa In-App Advertising Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. FPNV Positioning Matrix
  • 12.2. Market Share Analysis, By Key Player
  • 12.3. Competitive Scenario Analysis, By Key Player

13. Competitive Portfolio

  • 13.1. Key Company Profiles
    • 13.1.1. Adscompass Sp. z o.o
    • 13.1.2. Amazon.com Inc.
    • 13.1.3. Amobee, Inc.
    • 13.1.4. Apple, Inc.
    • 13.1.5. AppLovin Corporation
    • 13.1.6. Bidease inc.
    • 13.1.7. BYYD Inc.
    • 13.1.8. Chartboost, Inc.
    • 13.1.9. Coalition Technologies LLC
    • 13.1.10. Glispa GmbH
    • 13.1.11. Google LLC by Alphabet Inc.
    • 13.1.12. Hitapps
    • 13.1.13. InMobi
    • 13.1.14. InMobi Pte. Ltd.
    • 13.1.15. ironSource Ltd.
    • 13.1.16. Leadbolt
    • 13.1.17. Microsoft Corporation
    • 13.1.18. PubMatic Inc.
    • 13.1.19. Smaato, Inc.
    • 13.1.20. The Rubicon Project, Inc.
    • 13.1.21. TUNE, Inc.
    • 13.1.22. Verizon Communications Inc.
  • 13.2. Key Product Portfolio

14. Appendix

  • 14.1. Discussion Guide
  • 14.2. License & Pricing

LIST OF FIGURES

  • FIGURE 1. IN-APP ADVERTISING MARKET RESEARCH PROCESS
  • FIGURE 2. IN-APP ADVERTISING MARKET SIZE, 2022 VS 2030
  • FIGURE 3. IN-APP ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. IN-APP ADVERTISING MARKET SIZE, BY REGION, 2022 VS 2030 (%)
  • FIGURE 5. IN-APP ADVERTISING MARKET SIZE, BY REGION, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 6. IN-APP ADVERTISING MARKET DYNAMICS
  • FIGURE 7. IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2022 VS 2030 (%)
  • FIGURE 8. IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 9. IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2022 VS 2030 (%)
  • FIGURE 10. IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 11. IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2022 VS 2030 (%)
  • FIGURE 12. IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 13. AMERICAS IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2030 (%)
  • FIGURE 14. AMERICAS IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 15. UNITED STATES IN-APP ADVERTISING MARKET SIZE, BY STATE, 2022 VS 2030 (%)
  • FIGURE 16. UNITED STATES IN-APP ADVERTISING MARKET SIZE, BY STATE, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 17. ASIA-PACIFIC IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2030 (%)
  • FIGURE 18. ASIA-PACIFIC IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2030 (%)
  • FIGURE 20. EUROPE, MIDDLE EAST & AFRICA IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2022 VS 2023 VS 2030 (USD MILLION)
  • FIGURE 21. IN-APP ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2022
  • FIGURE 22. IN-APP ADVERTISING MARKET SHARE, BY KEY PLAYER, 2022

LIST OF TABLES

  • TABLE 1. IN-APP ADVERTISING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2022
  • TABLE 3. IN-APP ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL IN-APP ADVERTISING MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 6. IN-APP ADVERTISING MARKET SIZE, BY BANNER ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 7. IN-APP ADVERTISING MARKET SIZE, BY INTERSTITIAL ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 8. IN-APP ADVERTISING MARKET SIZE, BY NATIVE ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. IN-APP ADVERTISING MARKET SIZE, BY RICH MEDIA ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. IN-APP ADVERTISING MARKET SIZE, BY VIDEO ADS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 12. IN-APP ADVERTISING MARKET SIZE, BY ANDROID, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. IN-APP ADVERTISING MARKET SIZE, BY IOS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 15. IN-APP ADVERTISING MARKET SIZE, BY ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. IN-APP ADVERTISING MARKET SIZE, BY GAMING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. IN-APP ADVERTISING MARKET SIZE, BY NEWS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. IN-APP ADVERTISING MARKET SIZE, BY ONLINE SHOPPING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. IN-APP ADVERTISING MARKET SIZE, BY PAYMENT & TICKETING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. IN-APP ADVERTISING MARKET SIZE, BY SOCIAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. AMERICAS IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 24. AMERICAS IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 25. ARGENTINA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 27. ARGENTINA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 28. BRAZIL IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 30. BRAZIL IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 31. CANADA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 33. CANADA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 34. MEXICO IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 36. MEXICO IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 37. UNITED STATES IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 40. UNITED STATES IN-APP ADVERTISING MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 41. ASIA-PACIFIC IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 44. ASIA-PACIFIC IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 45. AUSTRALIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 47. AUSTRALIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 48. CHINA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 50. CHINA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 51. INDIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 53. INDIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 54. INDONESIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 56. INDONESIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 57. JAPAN IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 59. JAPAN IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 60. MALAYSIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 62. MALAYSIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 63. PHILIPPINES IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 65. PHILIPPINES IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 66. SINGAPORE IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 68. SINGAPORE IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 69. SOUTH KOREA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 71. SOUTH KOREA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 72. TAIWAN IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 74. TAIWAN IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 75. THAILAND IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 77. THAILAND IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 78. VIETNAM IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 80. VIETNAM IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 81. EUROPE, MIDDLE EAST & AFRICA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 84. EUROPE, MIDDLE EAST & AFRICA IN-APP ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 85. DENMARK IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 87. DENMARK IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 88. EGYPT IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 90. EGYPT IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 91. FINLAND IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 93. FINLAND IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 94. FRANCE IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 96. FRANCE IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 97. GERMANY IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 99. GERMANY IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 100. ISRAEL IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 102. ISRAEL IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 103. ITALY IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 105. ITALY IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 106. NETHERLANDS IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 108. NETHERLANDS IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 109. NIGERIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 111. NIGERIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 112. NORWAY IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 114. NORWAY IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 115. POLAND IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 117. POLAND IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 118. QATAR IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 120. QATAR IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 121. RUSSIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 123. RUSSIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 124. SAUDI ARABIA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 126. SAUDI ARABIA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 127. SOUTH AFRICA IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 129. SOUTH AFRICA IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 130. SPAIN IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 132. SPAIN IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 133. SWEDEN IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 135. SWEDEN IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 136. SWITZERLAND IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 138. SWITZERLAND IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 139. TURKEY IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 141. TURKEY IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 142. UNITED ARAB EMIRATES IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED ARAB EMIRATES IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED KINGDOM IN-APP ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM IN-APP ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 147. UNITED KINGDOM IN-APP ADVERTISING MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 148. IN-APP ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2022
  • TABLE 149. IN-APP ADVERTISING MARKET SHARE, BY KEY PLAYER, 2022
  • TABLE 150. IN-APP ADVERTISING MARKET LICENSE & PRICING