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1390508

2023-2028 年電信分析市場報告（按組件、部署模式、組織規模、應用程式和區域）

Telecom Analytics Market Report by Component, Deployment Mode, Organization Size, Application, and Region 2023-2028
出版日期: | 出版商: IMARC | 英文 146 Pages | 商品交期: 2-3個工作天內

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概要

2022年全球電信分析市場規模達到51億美元。展望未來， IMARC Group預計到2028年市場規模將達到117億美元，2022-2028年複合年成長率（CAGR）為14.84%。全球範圍內的電信資料、減少客戶流失的需求不斷成長、影響收入的簡化業務營運的需求不斷成長，以及物聯網(IoT)、巨量資料和資料科學等先進技術的快速利用，都是其中的一些因素。推動市場的因素

電信分析是一個策略流程，使通訊服務供應商 (CSP) 能夠剖析資料，產生細緻的見解。這種方法在設計有競爭力的服務產品、更有效地吸引客戶、微調網路配置以確保穩定的服務交付以及警惕地監控體驗品質發揮關鍵作用。除了營運方面之外，它還協調提高盈利能力、提高客戶滿意度並最佳化營運效率。其基礎依賴複雜技術的融合，例如預測、最佳化和多方面分析。透過利用描述性和預測性建模，這種方法推動了智慧網路的發展並擴展了現有基礎設施的功能。因此，電信分析因其重塑產業格局、增強決策能力和促進創新的潛力而迅速引起全球關注。

全球市場主要由行動裝置、物聯網設備和數位服務產生的不斷增加的資料驅動。此外，對提高客戶滿意度和保留率的追求也對市場做出了重大貢獻。通訊服務提供者利用分析來了解客戶的偏好、行為和模式，使他們能夠客製化服務、主動解決問題並提供個人化產品。這種個人化方法可以增強客戶忠誠度並減少客戶流失。此外，5G技術和邊緣運算的擴展加速了對即時洞察的需求。電信分析使 CSP 能夠管理 5G 網路的複雜性、最佳化資源分配並確保低延遲，從而提高網路效能和品質。此外，電信分析在打擊詐欺和安全威脅方面發揮關鍵作用。透過檢查網路資料，CSP 可以快速偵測異常、未經授權的存取和異常行為，從而強化安全環境。人工智慧和機器學習在電信分析中的集合成為預測性維護開闢了途徑。通訊服務供應商可以預防網路中斷、設備故障和服務中斷，從而最大限度地減少停機時間並提高營運效率。

電信分析市場趨勢/促進因素：

提高資料貨幣化

資料貨幣化的成長趨勢正在刺激市場。通訊服務提供者 (CSP) 認知到，他們收集的大量資料具有超越其傳統服務的巨大價值。電信分析使通訊服務供應商能夠從資料中提取可行的見解，從而為其他行業提供有價值的資訊驅動服務。透過利用電信分析，通訊服務供應商可以透過合作夥伴關係和協作創造新的收入來源。他們可以將來自客戶行為、網路效能和市場趨勢的見解打包並向尋求數據驅動解決方案的企業出售。這種從單純的服務提供者到資料提供者的轉變擴大了他們的產品範圍並擴大了他們的市場範圍。資料日益貨幣化不僅為通訊服務供應商帶來了利潤豐厚的機會，也推動了先進電信分析解決方案的採用。隨著公司尋求利用其資料資產的方法，電信分析成為策略推動者，促進電信業的創新和成長。

不斷提高的監管合規性和治理

對監管合規和治理的日益重視正在為市場創造積極的前景。通訊服務提供者 (CSP) 在複雜的法規網路中營運，以確保資料保護、隱私和透明度。隨著資料外洩和隱私問題日益突出，通訊服務提供者必須採取強而有力的措施來遵守這些法規。電信分析對於幫助通訊服務供應商應對複雜的監管環境至關重要。它提供了監控、管理和確保遵守資料保護法律和行業標準的工具和功能。透過採用電信分析，通訊服務供應商可以追蹤資料使用情況、檢測異常情況並快速回應潛在的違規行為，從而降低風險並避免嚴厲處罰。此外，隨著法規的不斷發展，電信分析的靈活性使通訊服務提供者能夠相應地調整其策略。分析即時資料有助於主動合規管理，培養客戶信任和忠誠度。在此背景下，隨著通訊服務供應商尋求在日益嚴格的監管環境中保護其營運、聲譽和客戶關係，對電信分析解決方案的需求不斷增加。

網路攻擊和線上資料安全威脅不斷升級

網路攻擊和線上資料安全威脅的不斷升級正在提振市場。通訊服務供應商 (CSP) 面臨著不斷擴大的網路威脅，這些威脅針對敏感的客戶資料、網路基礎設施和營運連續性。電信分析為 CSP 配備了先進的工具來有效偵測、分析和阻止這些威脅。電信分析可以透過持續監控網路流量並分析模式、異常和偏差來快速識別潛在的安全漏洞。這種主動方法使通訊服務提供者能夠迅速回應，減輕攻擊的影響並最大限度地減少停機時間。此外，人工智慧和機器學習在電信分析中的整合增強了威脅偵測能力。這些技術使系統能夠識別傳統安全措施可能遺漏的新興攻擊模式和零日漏洞。隨著威脅情勢的發展，對強大安全措施的需求不斷成長。電信分析可保護通訊服務供應商的基礎設施，並透過保護客戶的個人和財務資訊來增強客戶的信任。面對日益嚴峻的網路安全挑戰，電信分析成為應對線上資料安全威脅的重要工具，促進了其採用和市場成長。

電信分析產業細分：

IMARC Group提供了全球電信分析市場報告各細分市場主要趨勢的分析，以及 2023 年至 2028 年全球、區域和國家層面的預測。我們的報告根據組件、部署模式、組織規模和應用程式對市場進行了分類。

按組件分類：

解決方案

服務

解決方案主導市場

該報告根據組成部分提供了詳細的市場細分和分析。這包括解決方案和服務。根據該報告，解決方案代表了最大的部分。

電信分析解決方案包含一系列工具和軟體，旨在從電信生態系統內龐大而複雜的資料集中提取可行的見解。這些解決方案使通訊服務提供者 (CSP) 能夠做出明智的決策、最佳化網路效能、增強客戶體驗並確保合規性。

5G、物聯網的發展以及對數據驅動洞察的需求推動了對複雜電信分析解決方案的需求。通訊服務供應商認知到利用電信分析解決方案來應對複雜的營運、改進服務並在動態市場中保持競爭力的價值。隨著電信業變得越來越以數據為中心，用於提取、分析和解釋資料的強大解決方案的重要性怎麼強調也不為過。

按部署模式分類：

基於雲端

本地

基於雲端的主導市場

該報告根據部署模式對市場進行了詳細的細分和分析。這包括基於雲端的和本地的。根據該報告，基於雲端的佔據了最大的部分。

基於雲端的電信分析解決方案提供靈活性和可擴展性，使通訊服務供應商能夠根據需求無縫調整資源。這種敏捷性在資料量波動劇烈的動態電信環境中尤其重要。此外，基於雲端的解決方案的成本效益對於旨在最佳化營運支出的通訊服務供應商來說很有吸引力。這些解決方案消除了對硬體和基礎設施進行大量前期投資的需要，同時提供了尖端分析功能。

基於雲端的電信分析解決方案的可存取性也值得注意。通訊服務提供者可以從任何地方利用這些工具，促進遠端協作並加速決策。隨著通訊服務供應商擁抱數位轉型，基於雲端的部署模型與他們的數據驅動洞察、營運效率和增強客戶體驗的策略非常契合。

按組織規模分類：

大型企業

中小企業

大企業主導市場

該報告根據組織規模對市場進行了詳細的細分和分析。這包括大型企業、中小企業。報告稱，大型企業佔最大部分。

電信業的大型企業面臨著資料激增、不斷變化的客戶期望以及技術快速進步帶來的複雜挑戰。面向大型企業的電信分析解決方案提供了一套全面的工具，使這些組織能夠從海量資料集中提取可行的見解。這些見解有助於最佳化網路效能、增強客戶體驗和做出明智的策略決策。

電信分析解決方案的可擴展性對於大型企業尤其有利，因為它們可以處理大量資料。透過實施這些解決方案，此類組織可以有效地管理和分析資料，實現卓越營運並推動創新。此外，大型企業往往擁有複雜的營運結構。電信分析解決方案簡化和整合了資料分析，使這些組織能夠獲得其營運的統一視圖，這對於做出明智的決策至關重要。

按應用分類：

使用者管理

網路管理

銷售和行銷管理

風險與合規管理

其他

網路管理主導市場

該報告根據應用程式提供了詳細的市場細分和分析。這包括客戶管理、網路管理、銷售和行銷管理、風險和合規管理等。根據該報告，網路管理佔據了最大的部分。

網路管理是電信業的重要方面，電信分析已成為該領域不可或缺的工具。用於網路管理的電信分析解決方案使通訊服務供應商 (CSP) 能夠監控網路效能、識別瓶頸、預測潛在中斷並最佳化資源分配。這些見解提高了網路營運的整體效率和可靠性。

5G 網路、物聯網設備和高速資料傳輸的複雜性日益增加，需要先進的分析來維持最佳的網路功能。電信分析有助於即時監控、故障排除和微調網路配置，最終提高服務品質。此外，隨著通訊服務提供者努力提供無縫的客戶體驗，網路管理成為關鍵的差異化因素。電信分析解決方案可讓通訊服務供應商分析客戶行為、使用模式和偏好，幫助他們根據個人需求客製化網路服務。

按地區分類：

北美洲

美國

加拿大

亞太

中國

日本

印度

韓國

澳洲

印尼

其他

歐洲

德國

法國

英國

義大利

西班牙

俄羅斯

其他

拉丁美洲

巴西

墨西哥

其他

中東和非洲

北美表現出明顯的主導地位，佔據最大的市場佔有率

該報告還對所有主要區域市場進行了全面分析，其中包括北美（美國和加拿大）；亞太地區（中國、日本、印度、韓國、澳洲、印尼等）；歐洲（德國、法國、英國、義大利、西班牙、俄羅斯等）；拉丁美洲（巴西、墨西哥等）；以及中東和非洲。該報告稱，北美是電信分析的最大市場。

憑藉其成熟的電信基礎設施和技術進步，北美在影響電信分析解決方案的採用和擴展方面發揮著至關重要的作用。資料消費的成長、智慧型裝置的擴展以及 5G 技術的出現加劇了對電信分析的需求。該地區的通訊服務供應商 (CSP) 正在積極尋求解決方案來最佳化網路效能、增強客戶體驗並確保合規性。

此外，北美電信市場的競爭本質促使通訊服務供應商利用分析來制定策略決策。隨著客戶對個人化服務和無縫連接的需求日益成長，電信分析解決方案成為滿足這些期望的重要工具。北美主要技術中心、研究機構和電信巨頭的集中促進了電信分析領域的創新和協作。這種環境鼓勵開發尖端解決方案，以滿足 CSP 不斷變化的需求。

競爭格局：

頂尖公司正在透過策略性舉措來加強市場。這些公司投資先進的研發，不斷增強電信分析解決方案的能力。他們與技術合作夥伴合作，整合人工智慧和機器學習等尖端技術，從而實現更準確的見解和預測能力。此外，頂級公司優先考慮客製化、客製化電信分析解決方案，以滿足不同通訊服務供應商的獨特需求。他們提供全面的培訓和支持，以確保這些解決方案的無縫採用和有效利用。此外，這些公司還建立產業合作夥伴關係，分享最佳實踐和案例研究，展示電信分析在提高營運效率、客戶體驗和安全性方面的實際好處。透過在創新、客製化和協作方面處於領先地位，頂尖公司正在推動整個產業更廣泛地採用電信分析，鞏固其作為塑造電信未來的關鍵工具的地位。

該報告對電信分析市場的競爭格局進行了全面分析。也提供了所有主要公司的詳細資料。

埃森哲公司

奧多比公司

思科系統公司

戴爾科技公司

國際商業機器公司

甲骨文公司

SAP系統公司

SAS 研究所

西森公司

Tableau 軟體（Salesforce.com Inc.）

天睿公司

TIBCO 軟體公司

最近的發展：

埃森哲公司於 2023 年收購了 Amazon Web Services (AWS) 首要合作夥伴 Nextira，後者使用 AWS 為其客戶提供雲端原生創新、預測分析和沈浸式體驗。

2023 年 7 月，Teradata 收購了雲端原生資料目錄解決方案 Stemma Technologies，以增強其分析能力，並在 AI 和 ML 分析時代提供更友善使用者的體驗。

戴爾科技集團於 2023 年 2 月與紅帽合作擴大電信基礎設施模組產品組合。

本報告回答的關鍵問題

  • 2022 年全球電信分析市場規模有多大
  • 2023-2028年全球電信分析市場的預期成長率是多少
  • 推動全球電信分析市場的關鍵因素是什麼
  • COVID-19 對全球電信分析市場有何影響
  • 基於組件的全球電信分析市場的細分是什麼
  • 基於部署模式的全球電信分析市場區隔是怎樣的
  • 根據組織規模，全球電信分析市場的細分如何
  • 基於應用程式的全球電信分析市場的細分是什麼
  • 全球電信分析市場的關鍵區域有哪些
  • 10. 全球電信分析市場的主要參與者/公司有哪些？

本報告回答的關鍵問題

  • 2022 年全球電信分析市場規模有多大？
  • 2023-2028 年全球電信分析市場的預期成長率是多少？
  • 推動全球電信分析市場的關鍵因素是什麼？
  • COVID-19 對全球電信分析市場有何影響？
  • 基於組件的全球電信分析市場的細分如何？
  • 全球電信分析市場以部署模式分類是怎樣的？
  • 根據組織規模，全球電信分析市場的細分如何？
  • 基於應用程式的全球電信分析市場的細分如何？
  • 全球電信分析市場的關鍵區域有哪些？
  • 誰是全球電信分析市場的主要參與者/公司？

目錄

第 1 章：前言

第 2 章：範圍與方法

  • 研究目的
  • 利害關係人
  • 資料來源
    • 主要資源
    • 二手資料
  • 市場預測
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第 3 章：執行摘要

第 4 章：簡介

  • 概述
  • 主要行業趨勢

第 5 章：全球電信分析市場

  • 市場概況
  • 市場業績
  • COVID-19 的影響
  • 市場預測

第 6 章：按成分分類的市場區隔

  • 解決方案
    • 市場走向
    • 市場預測
  • 服務
    • 市場走向
    • 市場預測

第 7 章：按部署模式分類的市場區隔

  • 基於雲端
    • 市場走向
    • 市場預測
  • 本地
    • 市場走向
    • 市場預測

第 8 章：依組織規模分類的市場

  • 大型企業
    • 市場走向
    • 市場預測
  • 中小企業
    • 市場走向
    • 市場預測

第 9 章：按應用分類的市場區隔

  • 使用者管理
    • 市場走向
    • 市場預測
  • 網路管理
    • 市場走向
    • 市場預測
  • 銷售和行銷管理
    • 市場走向
    • 市場預測
  • 風險與合規管理
    • 市場走向
    • 市場預測
  • 其他
    • 市場走向
    • 市場預測

第 10 章：按地區分類的市場細分

  • 北美洲
    • 美國
      • 市場走向
      • 市場預測
    • 加拿大
      • 市場走向
      • 市場預測
  • 亞太
    • 中國
      • 市場走向
      • 市場預測
    • 日本
      • 市場走向
      • 市場預測
    • 印度
      • 市場走向
      • 市場預測
    • 韓國
      • 市場走向
      • 市場預測
    • 澳洲
      • 市場走向
      • 市場預測
    • 印尼
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 歐洲
    • 德國
      • 市場走向
      • 市場預測
    • 法國
      • 市場走向
      • 市場預測
    • 英國
      • 市場走向
      • 市場預測
    • 義大利
      • 市場走向
      • 市場預測
    • 西班牙
      • 市場走向
      • 市場預測
    • 俄羅斯
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 拉丁美洲
    • 巴西
      • 市場走向
      • 市場預測
    • 墨西哥
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 中東和非洲
    • 市場走向
    • 按國家/地區分類的市場細分
    • 市場預測

第 11 章：SWOT 分析

  • 概述
  • 優勢
  • 弱點
  • 機會
  • 威脅

第 12 章：價值鏈分析

第 13 章：波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第 14 章：價格分析

第15章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Accenture plc
    • Adobe Inc.
    • Cisco Systems Inc.
    • Dell Technologies Inc.
    • International Business Machines Corporation
    • Oracle Corporation
    • SAP SE
    • SAS Institute
    • Sisense Inc.
    • Tableau Software (Salesforce.com Inc.)
    • Teradata Corporation
    • TIBCO Software Inc.

圖片列表

Product Code: SR112023A4274

Abstract

The global telecom analytics market size reached US$ 5.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 11.7 Billion by 2028, exhibiting a growth rate (CAGR) of 14.84% during 2022-2028.The increasing amount of telecom data worldwide, the rising need for reducing churn, the growing need for streamlining business operations that impact the revenue, and the rapid utilization of advanced technologies, including the Internet of Things (IoT), big data, and data science are some of the factors propelling the market

Telecom analytics is a strategic process empowering communication service providers (CSPs) to dissect data, yielding meticulous insights. This methodology plays a pivotal role in devising competitive service offerings, engaging customers more effectively, fine-tuning network configurations to ensure steadfast service delivery, and vigilantly monitoring the quality of experience. Beyond operational aspects, it orchestrates improvements in profitability, elevating customer satisfaction and optimizing operational efficiency. Its bedrock rests upon a blend of sophisticated techniques, such as forecasting, optimization, and multifaceted analyses. By harnessing descriptive and predictive modeling, this approach fuels the evolution of intelligent networks and extends the functionality of existing infrastructures. Consequently, telecom analytics is rapidly garnering global attention for its potential to reshape the industry landscape, enhance decision-making capabilities, and catalyze innovation.

The global market is majorly driven by the increasing data generated by mobile devices, IoT devices, and digital services. Furthermore, the quest for improved customer satisfaction and retention is significantly contributing to the market. Communication service providers utilize analytics to comprehend customer preferences, behaviors, and patterns, enabling them to tailor services, troubleshoot issues proactively, and personalize offerings. This personalized approach creates stronger customer loyalty and reduces churn. Besides, the expansion of 5G technology and edge computing have accelerated the need for real-time insights. Telecom analytics empowers CSPs to manage the complexities of 5G networks, optimize resource allocation, and ensure low latency, enhancing network performance and quality. Additionally, telecom analytics plays a pivotal role in combating fraud and security threats. By scrutinizing network data, CSPs can swiftly detect anomalies, unauthorized access, and unusual behaviors, fortifying the security landscape. The integration of AI and machine learning in telecom analytics has opened avenues for predictive maintenance. CSPs can preempt network outages, device malfunctions, and service disruptions, minimizing downtime and increasing operational efficiency.

Telecom Analytics Market Trends/Drivers:

Increasing monetization of data

The growing trend of data monetization is stimulating the market. Communication service providers (CSPs) recognize that the immense data they collect holds substantial value beyond their traditional services. Telecom analytics empowers CSPs to extract actionable insights from their data, allowing them to offer valuable information-driven services to other industries. By leveraging telecom analytics, CSPs can create new revenue streams through partnerships and collaborations. They can package and sell insights from customer behaviors, network performance, and market trends to businesses seeking data-driven solutions. This shift from being solely service providers to data providers widens the scope of their offerings and increases their market reach. The increasing monetization of data is not only a lucrative opportunity for CSPs but also a driver for the adoption of advanced telecom analytics solutions. As companies seek ways to capitalize on their data assets, telecom analytics becomes a strategic enabler, fostering innovation and growth within the telecom industry.

Rising regulatory compliance and governance

The rising emphasis on regulatory compliance and governance is creating a positive outlook for the market. Communication service providers (CSPs) operate within a complex web of regulations to ensure data protection, privacy, and transparency. As data breaches and privacy concerns gain prominence, CSPs must implement robust measures to adhere to these regulations. Telecom analytics is pivotal in helping CSPs navigate this intricate regulatory landscape. It provides the tools and capabilities to monitor, manage, and ensure compliance with data protection laws and industry standards. By employing telecom analytics, CSPs can track data usage, detect anomalies, and swiftly respond to potential breaches, mitigating risks and avoiding hefty penalties. Moreover, as regulations continue to evolve, the flexibility of telecom analytics enables CSPs to adapt their strategies accordingly. Analyzing real-time data aids in proactive compliance management, fostering customer trust and loyalty. In this context, the demand for telecom analytics solutions is on the rise as CSPs seek to safeguard their operations, reputation, and customer relationships in a regulatory environment that is becoming increasingly stringent.

Escalating network attacks and online data security threats

The escalating prevalence of network attacks and online data security threats is bolstering the market. Communication service providers (CSPs) face an ever-expanding range of cyber threats that target sensitive customer data, network infrastructure, and operational continuity. Telecom analytics equips CSPs with advanced tools to effectively detect, analyze, and thwart these threats. Telecom analytics can swiftly identify potential security breaches by continuously monitoring network traffic and analyzing patterns, anomalies, and deviations. This proactive approach enables CSPs to respond promptly, mitigating the impact of attacks and minimizing downtime. Furthermore, the integration of artificial intelligence and machine learning in telecom analytics enhances threat detection capabilities. These technologies enable the system to recognize emerging attack patterns and zero-day vulnerabilities that traditional security measures might miss. As the threat landscape evolves, the demand for robust security measures grows. Telecom analytics safeguards CSPs' infrastructure and strengthens customer trust by protecting their personal and financial information. In the face of mounting cybersecurity challenges, telecom analytics emerges as a vital instrument against online data security threats, fostering its adoption and market growth.

Telecom Analytics Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global telecom analytics market report, along with forecasts at the global, regional and country levels from 2023-2028. Our report has categorized the market based on component, deployment mode, organization size and application.

Breakup by Component:

Solution

Services

Solution dominates the market

The report has provided a detailed breakup and analysis of the market based on the component. This includes solution and services. According to the report, solution represented the largest segment.

Telecom analytics solutions encompass a range of tools and software designed to extract actionable insights from vast and complex data sets within the telecommunications ecosystem. These solutions empower communication service providers (CSPs) to make informed decisions, optimize network performance, enhance customer experiences, and ensure regulatory compliance.

The evolution of 5G, IoT, and the demand for data-driven insights has fueled the demand for sophisticated telecom analytics solutions. CSPs recognize the value of harnessing telecom analytics solutions to navigate the intricacies of their operations, improve services, and stay competitive in a dynamic market. As the telecom industry becomes increasingly data-centric, the importance of robust solutions for extracting, analyzing, and interpreting data cannot be overstated.

Breakup by Deployment Mode:

Cloud-based

On-premises

Cloud-based dominates the market

The report has provided a detailed breakup and analysis of the market based on the deployment mode. This includes cloud-based and on-premises. According to the report, cloud-based represented the largest segment.

Cloud-based telecom analytics solutions provide flexibility and scalability, allowing CSPs to adjust resources according to demand seamlessly. This agility is particularly crucial in the dynamic telecommunications landscape, where data volumes fluctuate dramatically. Moreover, the cost-effectiveness of cloud-based solutions appeals to CSPs aiming to optimize operational expenditures. These solutions eliminate the need for substantial upfront investments in hardware and infrastructure while providing access to cutting-edge analytics capabilities.

The accessibility of cloud-based telecom analytics solutions is also noteworthy. CSPs can harness these tools from anywhere, facilitating remote collaboration and accelerating decision-making. As CSPs embrace digital transformation, the cloud-based deployment model aligns well with their strategies for data-driven insights, operational efficiency, and enhanced customer experiences.

Breakup by Organization Size:

Large Enterprises

Small and Medium-sized Enterprises

Large enterprises dominate the market

The report has provided a detailed breakup and analysis of the market based on the organization size. This includes large enterprises, small and medium-sized enterprises. According to the report, large enterprises represented the largest segment.

Large enterprises within the telecommunications sector face intricate challenges driven by the surge in data, evolving customer expectations, and the rapid pace of technological advancements. Telecom analytics solutions catered to large enterprises offer a comprehensive suite of tools that empower these organizations to extract actionable insights from massive datasets. These insights are instrumental in optimizing network performance, enhancing customer experiences, and making informed strategic decisions.

The scalability of telecom analytics solutions is particularly advantageous for large enterprises, as they handle extensive data volumes. By implementing these solutions, such organizations can manage and analyze data efficiently, achieving operational excellence and driving innovation. Furthermore, large enterprises often possess complex operational structures. Telecom analytics solutions streamline and consolidate data analysis, enabling these organizations to gain a unified view of their operations, which is essential for informed decision-making.

Breakup by Application:

Customer Management

Network Management

Sales and Marketing Management

Risk and Compliance Management

Others

Network management dominates the market

The report has provided a detailed breakup and analysis of the market based on the application. This includes customer management, network management, sales and marketing management, risk and compliance management, and others. According to the report, network management represented the largest segment.

Network management is a critical aspect of the telecommunications industry, and telecom analytics has emerged as an indispensable tool in this domain. Telecom analytics solutions for network management enable communication service providers (CSPs) to monitor network performance, identify bottlenecks, predict potential outages, and optimize resource allocation. These insights enhance the overall efficiency and reliability of network operations.

The increasing complexity of 5G networks, IoT devices, and high-speed data transmission requires advanced analytics to maintain optimal network functionality. Telecom analytics aids in real-time monitoring, troubleshooting, and fine-tuning network configurations, ultimately improving service quality. Furthermore, as CSPs strive to provide seamless customer experiences, network management becomes a key differentiator. Telecom analytics solutions allow CSPs to analyze customer behaviors, usage patterns, and preferences, helping them tailor network services to individual needs.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America exhibits a clear dominance, accounting for the largest market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for telecom analytics.

With its established telecommunications infrastructure and technological advancements, North America plays a crucial role in shaping the adoption and expansion of telecom analytics solutions. The rise in data consumption, the expansion of smart devices, and the emergence of 5G technology have intensified the demand for telecom analytics. Communication service providers (CSPs) in this region are actively seeking solutions to optimize network performance, enhance customer experiences, and ensure regulatory compliance.

Moreover, the competitive nature of the North American telecommunications market drives CSPs to leverage analytics for strategic decision-making. As customers increasingly demand personalized services and seamless connectivity, telecom analytics solutions become essential tools to meet these expectations. The concentration of major tech hubs, research institutions, and telecom giants in North America fosters innovation and collaboration in telecom analytics. This environment encourages the development of cutting-edge solutions that address the evolving needs of CSPs.

Competitive Landscape:

Top companies are strengthening the market through strategic initiatives. These companies invest in advanced research and development, continuously enhancing the capabilities of telecom analytics solutions. They collaborate with technology partners to integrate cutting-edge technologies like AI and machine learning, enabling more accurate insights and predictive capabilities. Moreover, top firms prioritize customization, tailoring telecom analytics solutions to meet different communication service providers' unique needs. They offer comprehensive training and support to ensure seamless adoption and effective utilization of these solutions. Furthermore, these companies engage in industry partnerships, sharing best practices and case studies demonstrating the tangible benefits of telecom analytics in enhancing operational efficiency, customer experiences, and security. By leading the way in innovation, customization, and collaboration, top companies are driving wider adoption of telecom analytics across the industry, fortifying its position as a crucial tool for shaping the future of telecommunications.

The report has provided a comprehensive analysis of the competitive landscape in the telecom analytics market. Detailed profiles of all major companies have also been provided.

Accenture plc

Adobe Inc.

Cisco Systems Inc.

Dell Technologies Inc.

International Business Machines Corporation

Oracle Corporation

SAP SE

SAS Institute

Sisense Inc.

Tableau Software (Salesforce.com Inc.)

Teradata Corporation

TIBCO Software Inc.

Recent Developments:

Accenture plc has acquired Nextira, an Amazon Web Services (AWS) Premier Partner, in 2023 that uses AWS to deliver cloud-native innovation, predictive analytics and immersive experiences for their clients.

In July 2023, Teradata acquired Stemma Technologies, a cloud-native data catalog solution, to enhance its analytics capabilities and provide a more user-friendly experience in the age of AI and ML analytics.

Dell Technologies collaborated with Red Hat to expand Telecom Infrastructure Block portfolio in February 2023.

Key Questions Answered in This Report

  • 1. What was the size of the global telecom analytics market in 2022?
  • 2. What is the expected growth rate of the global telecom analytics market during 2023-2028?
  • 3. What are the key factors driving the global telecom analytics market?
  • 4. What has been the impact of COVID-19 on the global telecom analytics market?
  • 5. What is the breakup of the global telecom analytics market based on the component?
  • 6. What is the breakup of the global telecom analytics market based on the deployment mode?
  • 7. What is the breakup of the global telecom analytics market based on the organization size?
  • 8. What is the breakup of the global telecom analytics market based on the application?
  • 9. What are the key regions in the global telecom analytics market?
  • 10. Who are the key players/companies in the global telecom analytics market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Telecom Analytics Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Solution
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Services
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Deployment Mode

  • 7.1 Cloud-based
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 On-premises
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Organization Size

  • 8.1 Large Enterprises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Small and Medium-sized Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Application

  • 9.1 Customer Management
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Network Management
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Sales and Marketing Management
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Risk and Compliance Management
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Others
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Accenture plc
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 Adobe Inc.
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
      • 15.3.2.4 SWOT Analysis
    • 15.3.3 Cisco Systems Inc.
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
      • 15.3.3.4 SWOT Analysis
    • 15.3.4 Dell Technologies Inc.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
      • 15.3.4.4 SWOT Analysis
    • 15.3.5 International Business Machines Corporation
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 Oracle Corporation
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 SAP SE
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 SAS Institute
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 SWOT Analysis
    • 15.3.9 Sisense Inc.
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 Tableau Software (Salesforce.com Inc.)
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
    • 15.3.11 Teradata Corporation
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
      • 15.3.11.3 Financials
      • 15.3.11.4 SWOT Analysis
    • 15.3.12 TIBCO Software Inc.
      • 15.3.12.1 Company Overview
      • 15.3.12.2 Product Portfolio
      • 15.3.12.3 SWOT Analysis

List of Figures

  • Figure 1: Global: Telecom Analytics Market: Major Drivers and Challenges
  • Figure 2: Global: Telecom Analytics Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Telecom Analytics Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Telecom Analytics Market: Breakup by Component (in %), 2022
  • Figure 5: Global: Telecom Analytics Market: Breakup by Deployment Mode (in %), 2022
  • Figure 6: Global: Telecom Analytics Market: Breakup by Organization Size (in %), 2022
  • Figure 7: Global: Telecom Analytics Market: Breakup by Application (in %), 2022
  • Figure 8: Global: Telecom Analytics Market: Breakup by Region (in %), 2022
  • Figure 9: Global: Telecom Analytics (Solution ) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 10: Global: Telecom Analytics (Solution ) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 11: Global: Telecom Analytics (Services) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 12: Global: Telecom Analytics (Services) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 13: Global: Telecom Analytics (Cloud-based) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 14: Global: Telecom Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 15: Global: Telecom Analytics (On-premises) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 16: Global: Telecom Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 17: Global: Telecom Analytics (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 18: Global: Telecom Analytics (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 19: Global: Telecom Analytics (Small and Medium Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 20: Global: Telecom Analytics (Small and Medium Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 21: Global: Telecom Analytics (Customer Management) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 22: Global: Telecom Analytics (Customer Management) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 23: Global: Telecom Analytics (Network Management) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 24: Global: Telecom Analytics (Network Management) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 25: Global: Telecom Analytics (Sales and Marketing Management) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 26: Global: Telecom Analytics (Sales and Marketing Management) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 27: Global: Telecom Analytics (Risk and Compliance Management) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 28: Global: Telecom Analytics (Risk and Compliance Management) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 29: Global: Telecom Analytics (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 30: Global: Telecom Analytics (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 31: North America: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 32: North America: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 33: United States: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 34: United States: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 35: Canada: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 36: Canada: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 37: Asia-Pacific: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 38: Asia-Pacific: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 39: China: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 40: China: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 41: Japan: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 42: Japan: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 43: India: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 44: India: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 45: South Korea: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 46: South Korea: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 47: Australia: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 48: Australia: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 49: Indonesia: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 50: Indonesia: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 51: Others: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 52: Others: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 53: Europe: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 54: Europe: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 55: Germany: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 56: Germany: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 57: France: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 58: France: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 59: United Kingdom: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 60: United Kingdom: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 61: Italy: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 62: Italy: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 63: Spain: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 64: Spain: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 65: Russia: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 66: Russia: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 67: Others: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 68: Others: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 69: Latin America: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 70: Latin America: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 71: Brazil: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 72: Brazil: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 73: Mexico: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 74: Mexico: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 75: Others: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 76: Others: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 77: Middle East and Africa: Telecom Analytics Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 78: Middle East and Africa: Telecom Analytics Market: Breakup by Country (in %), 2022
  • Figure 79: Middle East and Africa: Telecom Analytics Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 80: Global: Telecom Analytics Industry: SWOT Analysis
  • Figure 81: Global: Telecom Analytics Industry: Value Chain Analysis
  • Figure 82: Global: Telecom Analytics Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Telecom Analytics Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Telecom Analytics Market Forecast: Breakup by Component (in Million US$), 2023-2028
  • Table 3: Global: Telecom Analytics Market Forecast: Breakup by Deployment Mode (in Million US$), 2023-2028
  • Table 4: Global: Telecom Analytics Market Forecast: Breakup by Organization Size (in Million US$), 2023-2028
  • Table 5: Global: Telecom Analytics Market Forecast: Breakup by Application (in Million US$), 2023-2028
  • Table 6: Global: Telecom Analytics Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 7: Global: Telecom Analytics Market: Competitive Structure
  • Table 8: Global: Telecom Analytics Market: Key Player