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市場調查報告書

行動分析的全球市場

Mobile Analytics

出版商 Global Industry Analysts, Inc. 商品編碼 908164
出版日期 內容資訊 英文 176 Pages
商品交期: 最快1-2個工作天內
價格
行動分析的全球市場 Mobile Analytics
出版日期: 2020年09月01日內容資訊: 英文 176 Pages
簡介

本報告提供全球行動分析 (行動應用程式分析)的市場相關分析,彙整整體市場規模趨勢預測,及主要推動及阻礙市場要素,各類型·各最終用途產業及各企業的市場佔有率趨勢 (今後8年份),今後的市場成長的方向性,各地區·主要國家的市場詳細趨勢等調查,主要企業的簡介等資訊,為您概述為以下內容。

第1章 分析方法

第2章 摘要整理

  • 市場概要
    • 各企業的市場佔有率結構 (最新值·預測值)
  • 代表性企業分析
  • 市場趨勢與促進因素
  • 全球市場的未來展望
    • 市場規模·佔有率趨勢預測:各地區/各國
    • 各類型
      • 行動廣告
      • 行銷
      • App內行為分析
      • 應用性能分析
      • 其他
        • 市場規模:各地區/各國 (今後8年份)
        • 市場佔有率:各地區/各國 (今後8年份)
    • 各提供方式
      • 雲端方式
      • 內部部署方式
    • 各產業
      • 銀行·金融服務·保險 (BFSI)
      • 運輸業·物流
      • 零售業·電子商務
      • 通訊·IT
      • 媒體·娛樂
      • 其他

第3章 市場分析

  • 各地區的市場分析
  • 美國
    • 市場基本資料
    • 各企業市場佔有率
    • 行動分析的市場規模 (實際成果值·預測值)
    • 不同種類的市場規模 (實際成果值·預測值)
    • 各提供方式的市場規模 (實際成果值·預測值)
    • 各產業市場規模 (實際成果值·預測值)
  • 加拿大
  • 日本
  • 中國
  • 歐洲 (法國,德國,義大利,英國等)
  • 亞太地區
  • 其他的國家 (RoW)

第4章 企業

  • ADOBE SYSTEMS
  • AMAZON WEB SERVICES
  • FLURRY
  • GOOGLE, INC.
  • IBM CORPORATION
  • LOCALYTICS
  • MICROSOFT CORPORATION
  • MIXPANEL
  • WEBTRENDS INC.
  • COMSCORE

第5章 相關分析

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目錄
Product Code: MCP13370

Global Mobile Analytics Market to Reach $12.6 Billion by 2027

Amid the COVID-19 crisis, the global market for Mobile Analytics estimated at US$3.2 Billion in the year 2020, is projected to reach a revised size of US$12.6 Billion by 2027, growing at a CAGR of 21.8% over the analysis period 2020-2027. Mobile Advertisement & Marketing Analytics, one of the segments analyzed in the report, is projected to record a 24.5% CAGR and reach US$7.2 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the In-App Behavioral Analytics segment is readjusted to a revised 18.8% CAGR for the next 7-year period.

The U.S. Market is Estimated at $949.6 Million, While China is Forecast to Grow at 21.2% CAGR

The Mobile Analytics market in the U.S. is estimated at US$949.6 Million in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$2.2 Billion by the year 2027 trailing a CAGR of 21.1% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 19.4% and 18.4% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 15.1% CAGR.

Application Performance Analytics Segment to Record 21.4% CAGR

In the global Application Performance Analytics segment, USA, Canada, Japan, China and Europe will drive the 21.3% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$461.3 Million in the year 2020 will reach a projected size of US$1.8 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$1.5 Billion by the year 2027.We bring years of research experience to this 9th edition of our report. The 176-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

Competitors identified in this market include, among others,

  • Adobe Systems, Inc.
  • Amazon Web Services, Inc.
  • comScore, Inc.
  • Flurry, Inc.
  • Google LLC
  • IBM Corporation
  • Localytics
  • Microsoft Corporation
  • Mixpanel
  • Webtrends Inc.

TABLE OF CONTENTS

I. INTRODUCTION, METHODOLOGY & REPORT SCOPE

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Global Competitor Market Shares
    • Mobile Analytics Competitor Market Share Scenario Worldwide (in %): 2019 & 2025
    • Impact of Covid-19 and a Looming Global Recession
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: Mobile Analytics Global Market Estimates and Forecasts in US$ Million by Region/Country: 2020-2027
    • TABLE 2: Mobile Analytics Market Share Shift across Key Geographies Worldwide: 2020 VS 2027
    • TABLE 3: Mobile Advertisement & Marketing Analytics (Type) World Market by Region/Country in US$ Million: 2020 to 2027
    • TABLE 4: Mobile Advertisement & Marketing Analytics (Type) Market Share Breakdown of Worldwide Sales by Region/Country: 2020 VS 2027
    • TABLE 5: In-App Behavioral Analytics (Type) Potential Growth Markets Worldwide in US$ Million: 2020 to 2027
    • TABLE 6: In-App Behavioral Analytics (Type) Market Sales Breakdown by Region/Country in Percentage: 2020 VS 2027
    • TABLE 7: Application Performance Analytics (Type) Geographic Market Spread Worldwide in US$ Million: 2020 to 2027
    • TABLE 8: Application Performance Analytics (Type) Market Share Distribution in Percentage by Region/Country: 2020 VS 2027
    • TABLE 9: Other Types (Type) World Market Estimates and Forecasts by Region/Country in US$ Million: 2020 to 2027
    • TABLE 10: Other Types (Type) Market Share Breakdown by Region/Country: 2020 VS 2027
    • TABLE 11: Cloud (Deployment) World Market by Region/Country in US$ Million: 2020 to 2027
    • TABLE 12: Cloud (Deployment) Market Share Distribution in Percentage by Region/Country: 2020 VS 2027
    • TABLE 13: On-Premise (Deployment) World Market Estimates and Forecasts in US$ Million by Region/Country: 2020 to 2027
    • TABLE 14: On-Premise (Deployment) Market Percentage Share Distribution by Region/Country: 2020 VS 2027
    • TABLE 15: BFSI (Vertical) Global Opportunity Assessment in US$ Million by Region/Country: 2020-2027
    • TABLE 16: BFSI (Vertical) Percentage Share Breakdown of Global Sales by Region/Country: 2020 VS 2027
    • TABLE 17: Transportation & Logistics (Vertical) Worldwide Sales in US$ Million by Region/Country: 2020-2027
    • TABLE 18: Transportation & Logistics (Vertical) Market Share Shift across Key Geographies: 2020 VS 2027
    • TABLE 19: Retail & E-Commerce (Vertical) Global Market Estimates & Forecasts in US$ Million by Region/Country: 2020-2027
    • TABLE 20: Retail & E-Commerce (Vertical) Market Share Breakdown by Region/Country: 2020 VS 2027
    • TABLE 21: Telecommunication & IT (Vertical) Demand Potential Worldwide in US$ Million by Region/Country: 2020-2027
    • TABLE 22: Telecommunication & IT (Vertical) Share Breakdown Review by Region/Country: 2020 VS 2027
    • TABLE 23: Media & Entertainment (Vertical) Worldwide Latent Demand Forecasts in US$ Million by Region/Country: 2020-2027
    • TABLE 24: Media & Entertainment (Vertical) Distribution of Global Sales by Region/Country: 2020 VS 2027
    • TABLE 25: Other Verticals (Vertical) Sales Estimates and Forecasts in US$ Million by Region/Country for the Years 2020 through 2027
    • TABLE 26: Other Verticals (Vertical) Global Market Share Distribution by Region/Country for 2020 and 2027

III. MARKET ANALYSIS

  • GEOGRAPHIC MARKET ANALYSIS
  • UNITED STATES
    • Market Facts & Figures
    • US Mobile Analytics Market Share (in %) by Company: 2019 & 2025
    • Market Analytics
    • TABLE 27: United States Mobile Analytics Market Estimates and Projections in US$ Million by Type: 2020 to 2027
    • TABLE 28: United States Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027
    • TABLE 29: Mobile Analytics Market in US$ Million in the United States by Deployment: 2020-2027
    • TABLE 30: United States Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027
    • TABLE 31: United States Mobile Analytics Latent Demand Forecasts in US$ Million by Vertical: 2020 to 2027
    • TABLE 32: Mobile Analytics Market Share Breakdown in the United States by Vertical: 2020 VS 2027
  • CANADA
    • TABLE 33: Canadian Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020 to 2027
    • TABLE 34: Mobile Analytics Market in Canada: Percentage Share Breakdown of Sales by Type for 2020 and 2027
    • TABLE 35: Mobile Analytics Market Analysis in Canada in US$ Million by Deployment: 2020-2027
    • TABLE 36: Canadian Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027
    • TABLE 37: Canadian Mobile Analytics Market Quantitative Demand Analysis in US$ Million by Vertical: 2020 to 2027
    • TABLE 38: Canadian Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027
  • JAPAN
    • TABLE 39: Japanese Market for Mobile Analytics: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2020-2027
    • TABLE 40: Japanese Mobile Analytics Market Share Analysis by Type: 2020 VS 2027
    • TABLE 41: Japanese Medium & Long-Term Outlook for Mobile Analytics Market in US$ Million by Deployment: 2020-2027
    • TABLE 42: Japanese Mobile Analytics Market Percentage Share Distribution by Deployment: 2020 VS 2027
    • TABLE 43: Japanese Demand Estimates and Forecasts for Mobile Analytics in US$ Million by Vertical: 2020 to 2027
    • TABLE 44: Mobile Analytics Market Share Shift in Japan by Vertical: 2020 VS 2027
  • CHINA
    • TABLE 45: Chinese Mobile Analytics Market Growth Prospects in US$ Million by Type for the Period 2020-2027
    • TABLE 46: Chinese Mobile Analytics Market by Type: Percentage Breakdown of Sales for 2020 and 2027
    • TABLE 47: Mobile Analytics Market Estimates and Forecasts in China in US$ Million by Deployment: 2020-2027
    • TABLE 48: Mobile Analytics Market in China: Percentage Share Analysis by Deployment for 2020 and 2027
    • TABLE 49: Chinese Demand for Mobile Analytics in US$ Million by Vertical: 2020 to 2027
    • TABLE 50: Chinese Mobile Analytics Market Share Breakdown by Vertical: 2020 VS 2027
  • EUROPE
    • Market Facts & Figures
    • European Mobile Analytics Market: Competitor Market Share Scenario (in %) for 2019 & 2025
    • Market Analytics
    • TABLE 51: European Mobile Analytics Market Demand Scenario in US$ Million by Region/Country: 2018-2025
    • TABLE 52: European Mobile Analytics Market Share Shift by Region/Country: 2020 VS 2027
    • TABLE 53: European Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020-2027
    • TABLE 54: European Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027
    • TABLE 55: European Mobile Analytics Market Assessment in US$ Million by Deployment: 2020-2027
    • TABLE 56: Mobile Analytics Market in Europe: Percentage Breakdown of Sales by Deployment for 2020 and 2027
    • TABLE 57: European Mobile Analytics Addressable Market Opportunity in US$ Million by Vertical: 2020-2027
    • TABLE 58: European Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027
  • FRANCE
    • TABLE 59: Mobile Analytics Market in France by Type: Estimates and Projections in US$ Million for the Period 2020-2027
    • TABLE 60: French Mobile Analytics Market Share Analysis by Type: 2020 VS 2027
    • TABLE 61: French Mobile Analytics Market Estimates and Projections in US$ Million by Deployment: 2020-2027
    • TABLE 62: French Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027
    • TABLE 63: Mobile Analytics Quantitative Demand Analysis in France in US$ Million by Vertical: 2020-2027
    • TABLE 64: French Mobile Analytics Market Share Analysis: A 7-Year Perspective by Vertical for 2020 and 2027
  • GERMANY
    • TABLE 65: Mobile Analytics Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Type for the Period 2020-2027
    • TABLE 66: German Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027
    • TABLE 67: German Mobile Analytics Latent Demand Forecasts in US$ Million by Deployment: 2020-2027
    • TABLE 68: German Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027
    • TABLE 69: Mobile Analytics Market in Germany: Annual Sales Estimates and Forecasts in US$ Million by Vertical for the Period 2020-2027
    • TABLE 70: Mobile Analytics Market Share Distribution in Germany by Vertical: 2020 VS 2027
  • ITALY
    • TABLE 71: Italian Mobile Analytics Market Growth Prospects in US$ Million by Type for the Period 2020-2027
    • TABLE 72: Italian Mobile Analytics Market by Type: Percentage Breakdown of Sales for 2020 and 2027
    • TABLE 73: Mobile Analytics Market Estimates and Forecasts in Italy in US$ Million by Deployment: 2020-2027
    • TABLE 74: Mobile Analytics Market in Italy: Percentage Share Analysis by Deployment for 2020 and 2027
    • TABLE 75: Italian Demand for Mobile Analytics in US$ Million by Vertical: 2020 to 2027
    • TABLE 76: Italian Mobile Analytics Market Share Breakdown by Vertical: 2020 VS 2027
  • UNITED KINGDOM
    • TABLE 77: United Kingdom Market for Mobile Analytics: Annual Sales Estimates and Projections in US$ Million by Type for the Period 2020-2027
    • TABLE 78: United Kingdom Mobile Analytics Market Share Analysis by Type: 2020 VS 2027
    • TABLE 79: United Kingdom Medium & Long-Term Outlook for Mobile Analytics Market in US$ Million by Deployment: 2020-2027
    • TABLE 80: United Kingdom Mobile Analytics Market Percentage Share Distribution by Deployment: 2020 VS 2027
    • TABLE 81: United Kingdom Demand Estimates and Forecasts for Mobile Analytics in US$ Million by Vertical: 2020 to 2027
    • TABLE 82: Mobile Analytics Market Share Shift in the United Kingdom by Vertical: 2020 VS 2027
  • REST OF EUROPE
    • TABLE 83: Rest of Europe Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020-2027
    • TABLE 84: Rest of Europe Mobile Analytics Market Share Breakdown by Type: 2020 VS 2027
    • TABLE 85: Rest of Europe Mobile Analytics Market Assessment in US$ Million by Deployment: 2020-2027
    • TABLE 86: Mobile Analytics Market in Rest of Europe: Percentage Breakdown of Sales by Deployment for 2020 and 2027
    • TABLE 87: Rest of Europe Mobile Analytics Addressable Market Opportunity in US$ Million by Vertical: 2020-2027
    • TABLE 88: Rest of Europe Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027
  • ASIA-PACIFIC
    • TABLE 89: Mobile Analytics Market in Asia-Pacific by Type: Estimates and Projections in US$ Million for the Period 2020-2027
    • TABLE 90: Asia-Pacific Mobile Analytics Market Share Analysis by Type: 2020 VS 2027
    • TABLE 91: Asia-Pacific Mobile Analytics Market Estimates and Projections in US$ Million by Deployment: 2020-2027
    • TABLE 92: Asia-Pacific Mobile Analytics Historic Market Analysis in US$ Million by Deployment: 2020 VS 2027
    • TABLE 93: Mobile Analytics Quantitative Demand Analysis in Asia-Pacific in US$ Million by Vertical: 2020-2027
    • TABLE 94: Asia-Pacific Mobile Analytics Market Share Analysis: A 7-Year Perspective by Vertical for 2020 and 2027
  • REST OF WORLD
    • TABLE 95: Rest of World Mobile Analytics Market Estimates and Forecasts in US$ Million by Type: 2020 to 2027
    • TABLE 96: Mobile Analytics Market in Rest of World: Percentage Share Breakdown of Sales by Type for 2020 and 2027
    • TABLE 97: Mobile Analytics Market Analysis in Rest of World in US$ Million by Deployment: 2020-2027
    • TABLE 98: Rest of World Mobile Analytics Market Share Breakdown by Deployment: 2020 VS 2027
    • TABLE 99: Rest of World Mobile Analytics Market Quantitative Demand Analysis in US$ Million by Vertical: 2020 to 2027
    • TABLE 100: Rest of World Mobile Analytics Market Share Analysis by Vertical: 2020 VS 2027

IV. COMPETITION

  • Total Companies Profiled: 38