女性衛生清潔市場規模、按產品類型（乳霜、濕紙巾、噴霧劑、條狀、凝膠等）、按價格範圍（低、中和高）、按配銷通路（線上和線下）預測2024 - 2032 年

Feminine Hygiene Wash Market Size, By Product Type (Creams, Wipes, Spray, Bar, Gel, and Others), By Price Range (Low, Medium, and High), By Distribution Channel (Online and Offline) Forecast 2024 - 2032

出版日期: 2024年02月12日 | 出版商:

Global Market Insights Inc. | 英文 161 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

在領先公司不斷增加的合作和產品發布的推動下，2024 年至 2032 年間，全球女性衛生洗滌市場規模的CAGR將超過 5.3%。這些公司意識到女性私密衛生的重要性，正在聯手開發創新解決方案並擴大其產品組合。

例如，2024 年 2 月，個人衛生與健康品牌 Pee Safe 與印度海軍和海軍福利與健康協會 (NWWA) 合作，為在職女性人員提供女性衛生產品。這項合作是印度海軍、NWWA 和 Pee Safe 之間合作備忘錄的一部分，也是印度海軍「白衣女性」健康計畫的一部分。

透過策略合作，公司可以利用彼此的專業知識和資源來推出新的和改進的女性衛生洗滌產品。這些合作也使我們能夠進入不同的分銷管道，覆蓋更廣泛的消費者群體。此外，不斷推出的產品迎合不斷變化的消費者喜好，提供天然成分、pH 平衡配方和環保包裝等選擇。

整個女性衛生洗滌產業根據產品類型、價格範圍、配銷通路和地區進行分類。

從 2024 年到 2032 年，乳霜細分市場將出現顯著的CAGR。這些乳霜採用蘆薈和洋甘菊等天然成分配製而成，可舒緩敏感肌膚並保持 pH 平衡。隨著人們對女性衛生重要性的認知不斷提高，女性衛生洗滌市場對乳霜的需求持續成長，以滿足不同消費者的需求和偏好。

2024年至2032年，高階女性衛生洗滌市場佔有率將呈指數級成長。儘管私密衛生很重要，但消費者仍不願投資昂貴的產品。因此，人們越來越傾向於選擇價格實惠但又不影響品質的產品。因此，敦促製造商在定價和產品品質之間取得平衡，以滿足不同的消費者群體。隨著負擔能力成為關鍵考慮因素，市場正在轉向價格具有競爭力的女性衛生洗滌產品，以滿足注重成本的消費者的需求。

到 2032 年，MEA 女性衛生洗滌市場將主導市場佔有率。此外，文化轉變和對女性衛生產品觀念的變化進一步推動了中東和非洲的市場需求。

隨著越來越多的女性優先考慮自己的健康和福祉，對女性衛生洗滌產品的需求持續成長，為該地區的製造商和零售商提供了利潤豐厚的機會。例如，2023 年 9 月，婦科醫生 Ahmed Al-Badr 博士聲稱，他的女性產品系列 Bylsan 獲得了沙烏地阿拉伯食品和藥物管理局的批准，為沙烏地王國女性健康帶來了開創性進步。在他致力於改善女性福祉並滿足她們的具體需求的推動下，他聲稱這些產品提供了創新的草藥解決方案，有可能徹底改變該行業。

主要趨勢
北美洲
- 美國
- 加拿大
- 北美其他地區
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 歐洲其他地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳洲
- 馬來西亞
- 印尼
- 亞太地區其他地區
拉丁美洲
- 巴西
- 墨西哥
- 拉丁美洲其他地區
MEA
- 沙烏地阿拉伯
- 阿拉伯聯合大公國
- 南非
- MEA 的其餘部分

第 9 章：公司簡介

C.B. Fleet
Combe
Corman
CTS Group
Emerita
healthy hoohoo
Lactacyd
LIFEON Labs
Nature Certified
Oriflame Cosmetics
Sliquid Splash
SweetSpot Labs
The Boots Company
The Happy Root
VWash

簡介目錄

Product Code: 8121

Global Feminine Hygiene Wash Market size will witness over 5.3% CAGR between 2024 and 2032, driven by rising collaborations and product launches from leading companies. Recognizing the importance of female intimate hygiene, these companies are joining forces to develop innovative solutions and expand their product portfolios.

For instance, in February 2024, Personal hygiene and wellness brand Pee Safe partnered with the Indian Navy and Navy Welfare and Wellness Association (NWWA) to supply women's hygiene products to serving female personnel. This collaboration is a component of the MoU between the Indian Navy, NWWA, and Pee Safe as part of the former's wellness initiative for 'Women in White.'

Through strategic collaborations, companies can leverage each other's expertise and resources to introduce new and improved feminine hygiene wash products. These collaborations also enable access to diverse distribution channels, reaching a wider consumer base. Moreover, continuous product launches cater to evolving consumer preferences, offering options such as natural ingredients, pH-balanced formulations, and eco-friendly packaging.

The overall Feminine Hygiene Wash Industry is classified based on the product type, price range, distribution channel, and region.

The creams segment will register a significant CAGR from 2024 to 2032. As consumers become more conscious of their intimate hygiene, there is a growing preference for creams that offer gentle cleansing and moisturizing properties. These creams are formulated with natural ingredients, such as aloe vera and chamomile, to soothe sensitive skin and maintain pH balance. With rising awareness about the importance of feminine hygiene, the demand for creams in the feminine hygiene wash market continues to grow, catering to diverse consumer needs and preferences.

The feminine hygiene wash market share from the high segment will witness an exponential growth rate from 2024-2032. Despite the importance of intimate hygiene, consumers are hesitant to invest in expensive products. Consequently, there is a growing preference for affordable options without compromising quality. Manufacturers are thus urged to strike a balance between pricing and product quality to cater to diverse consumer segments. As affordability becomes a key consideration, the market is witnessing a shift towards competitively priced feminine hygiene wash products to meet the demand of cost-conscious consumers.

MEA feminine hygiene wash market will dominate the market share through 2032. Factors such as improving awareness about personal hygiene, rising disposable income, and expanding urbanization contribute to this growth. Additionally, cultural shifts and changing perceptions towards feminine hygiene products further drive market demand in MEA.

As more women prioritize their health and well-being, the demand for feminine hygiene wash products continues to rise, presenting lucrative opportunities for manufacturers and retailers in the region. For instance, in September 2023, Gynecologist Dr. Ahmed Al-Badr claimed pioneering advancements in women's health in the Kingdom through his line of feminine products, Bylsan, approved by the Saudi Food and Drug Authority. Driven by his commitment to improving women's well-being and addressing their specific requirements, he asserted that these products provide innovative herbal solutions that have the potential to revolutionize the industry.

Chapter 1 Methodology & Scope

1.1 Market scope & definition
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360 degree synopsis, 2018-2032

Chapter 3 Market Insights

3.1 Industry ecosystem analysis
3.2 Raw material analysis
3.3 Key news and initiatives
- 3.3.1 Partnership/Collaboration
- 3.3.2 Merger/Acquisition
- 3.3.3 Investment
- 3.3.4 Product launch & innovation
3.4 Regulatory landscape
3.5 Impact forces
- 3.5.1 Growth drivers
- 3.5.2 Industry pitfalls & challenges
3.6 Consumer buying behavior analysis
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis
3.10 Trade analysis
- 3.10.1 Export data
- 3.10.2 Import data

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share, 2023
4.3 Competitive analysis of major market players, 2023
4.4 Competitive positioning matrix, 2023
4.5 Strategic outlook matrix, 2023

Chapter 5 Market Estimates & Forecast, By Product Type, 2018-2032, (USD Billion; Million Units)

5.1 Key trends
5.2 Creams
5.3 Wipes
5.4 Spray
5.5 Bar
5.6 Gel
5.7 Others

Chapter 6 Market Estimates & Forecast, By Price Range, 2018-2032, (USD Billion; Million Units)

6.1 Key trends
6.2 Low
6.3 Medium
6.4 High

Chapter 7 Market Estimates & Forecast, By Distribution Channel, 2018-2032, (USD Billion; Million Units)

7.1 Key trends
7.2 Online
7.3 Offline

Chapter 8 Market Estimates & Forecast, By Region, 2018-2032, (USD Billion; Million Units)

8.1 Key trends
8.2 North America
- 8.2.1 U.S.
- 8.2.2 Canada
- 8.2.3 Rest of North America
8.3 Europe
- 8.3.1 UK
- 8.3.2 Germany
- 8.3.3 France
- 8.3.4 Italy
- 8.3.5 Spain
- 8.3.6 Rest of Europe
8.4 Asia Pacific
- 8.4.1 China
- 8.4.2 India
- 8.4.3 Japan
- 8.4.4 South Korea
- 8.4.5 Australia
- 8.4.6 Malaysia
- 8.4.7 Indonesia
- 8.4.8 Rest of Asia Pacific
8.5 Latin America
- 8.5.1 Brazil
- 8.5.2 Mexico
- 8.5.3 Rest of Latin America
8.6 MEA
- 8.6.1 Saudi Arabia
- 8.6.2 UAE
- 8.6.3 South Africa
- 8.6.4 Rest of MEA