東南亞住宅空調的成長機會

Residential Air Conditioner Growth Opportunities in Southeast Asia

出版日期: 2023年12月15日 | 出版商:

Frost & Sullivan | 英文 36 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

都市化的提高和能源效率的提高正在推動競爭的加劇

東南亞（包括印尼、馬來西亞、菲律賓、新加坡、泰國和越南）的住宅空調市場目前正處於成長階段，2023年至2028年將以7.3%的複合年成長率強勁擴張。都市化的加速和節能空調意識的增強正在推動需求。惡劣的室外空氣品質和炎熱潮濕的氣候條件進一步推動了這項需求的成長。雖然新空調佔需求的很大一部分，但對能源效率的擔憂也導致更換空調的快速成長。日本製造商主導市場，但來自韓國、美國和中國的競爭對手與之競爭。

本報告分析了2021年至2028年的市場趨勢。基準年是2023年。印尼和越南預計將成為快速成長的市場，而泰國、菲律賓和馬來西亞則具有巨大的市場潛力。未來五年的重點將是利用綠色高效技術開發創新模式。市場趨勢也將不斷發展，對空調生態系統永續性的關注將持續加強。

The residential air conditioner market in Southeast Asia (comprising Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam) is currently in the growth stage and will expand at a strong CAGR of 7.3% between 2023 and 2028. Increased urbanization and rising awareness about energy-efficient air conditioners is increasing the demand. Poor outdoor air quality, and hot, humid climatic conditions further support this demand growth. While new air conditioners contribute a large percentage of the demand, replacement air conditioners are also seeing fast growth owing to concerns over energy efficiency. The market leaders are Japanese manufacturers who are well challenged by Korean, US, and Chinese competitors.

This report analyzes market trends for the 2021 to 2028 period. The base year is 2023. Indonesia and Vietnam are expected to be the fastest-growing markets while Thailand, Philippines, and Malaysia have high market potential. The focus in the next five years will be the development of innovative models that use green and efficient technologies. Market trends will also evolve, ensuring an intensified focus on sustainability in the air conditioning ecosystem.

Strategic Imperatives

Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Residential Air Conditioner (RAC) Market
Growth Opportunities Fuel the Growth Pipeline Engine™