市場調查報告書
商品編碼
1205911
趨勢機會簡介:零售業的未來 (第2版)Trend Opportunity Profiles: Future of Retail (Second Edition) |
客戶經驗和消費平台的主要轉型到2030年預計實現零售業的成長。
為了構築提高客戶參與的商務生態系統,企業投資銷售平台的行動應用程式,及語音辨識的消費服務,支援AR/VR的網路商店等,先進客戶支援技術。
本報告提供零售業的展望調查,採用策略,技術利用案例,成長機會分析等彙整資料。
Key Transformations in Customer Experience and Shopping Platforms Enabling Growth and Innovation to 2030
This series features novel business approaches and innovations in the retail space. It is a set of profiles that illustrate the trends offering holistic and interactive experiences for customers as well as convenience and benefits to retailers. To develop a business ecosystem that delivers high customer engagement, companies are investing in advanced customer interaction technologies that center on mobile apps as a platform for sales, voice-activated shopping services, and AR/VR-enabled online stores.
In consideration of the exponential growth online retail is experiencing, this study discusses generational influence on convenience over price; hence companies are adopting strategies such as delivery within 30-minutes, reserve online purchases offline, and pop-up shops.
The study covers growth opportunities in key sectors such as fast-moving consumer goods (FMCG), retail, ICT, construction, industrial, mobility, supply chain and logistics, and business and financial services. By offering exemplary use cases, this report guides companies on ways to incorporate critical trends into their business and suggests opportunities that will foster growth.