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2023-2030 年全球禮品卡市場
市場調查報告書
商品編碼
1255842

2023-2030 年全球禮品卡市場

Global Gift Card Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 212 Pages | 商品交期: 約2個工作天內

價格

※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

簡介目錄

市場概覽

全球禮品卡市場預計將經歷利潤豐厚的增長。 在預測期內（2023 年至 2030 年），該市場的複合年增長率為 13.8%。

近年來，禮品卡越來越受歡迎，因為它們為生日、節日、特殊活動等提供了方便靈活的禮物選擇。 它們也很受歡迎，可用作公司禮品和獎勵。 禮品卡為送禮人和收禮人都提供了便利。 它可以在線或在商店購買，許多零售商還提供可以通過電子郵件或短信發送的電子禮品卡。 現在您可以隨時隨地輕鬆購買和發送禮品卡。

市場動態

禮品卡的便利性和靈活性

對於零售商而言，禮品卡在銷售和庫存管理方面提供了靈活性。 禮品卡是零售商無需購買特定商品或管理庫存即可主動產生銷售額的一種方式。 這使零售商能夠更好地管理現金流並降低庫存過多或庫存不足的風險。

使禮品卡更加方便和靈活的另一個因素是它們可以在線購買。 近年來，隨著消費者轉向在線購物，在線禮品卡的銷量大幅增長。 這使消費者可以在白天或晚上的任何時間在家中舒適地購買禮品卡。 此外，個性化禮品卡的能力進一步增強了禮品卡的便利性和靈活性。 許多禮品卡提供商現在都提供在禮品卡上添加個人信息和照片的功能，使禮品更加貼心和個性化。

禮品卡欺詐

禮品卡欺詐是通過使用欺詐性在線交易發生的。 犯罪分子可以使用竊取的信用卡信息在線購買禮品卡或使用機器人程序生成禮品卡號和 PIN。 結果，零售商遭受拒付、收入損失、聲譽受損和消費者信心受損。 禮品卡欺詐也會直接影響消費者。 如果消費者購買的禮品卡後來被發現是欺詐性的，則可能無法兌換或退款。 結果可能是挫敗感和對禮品卡市場失去信心。

COVID-19 影響分析

除了 COVID 之前、COVID 和 COVID 之後的情況外，COVID-19 分析還包括價格動態（包括大流行期間的價格變化以及相對於 COVID 之前的情況）、供需範圍（包括貿易限制和lockdowns），由於後續問題導致的供需變化），政府舉措（政府機構為振興市場，部門和行業所做的努力），以及製造商的戰略舉措（製造商為緩解 COVID 問題所做的努力）。我正在解釋。

內容

第一章調查方法及範圍

  • 調查方法
  • 調查目的和範圍

第 2 章定義和概述

第 3 章執行摘要

  • 片段類型
  • 按產品分類的片段
  • 按分發渠道分類的摘要
  • 最終用戶的片段
  • 區域摘要

第四章市場動態

  • 影響因素
    • 司機
      • 禮品卡的便利性和靈活性
    • 約束因素
      • 禮品卡欺詐
    • 機會
    • 影響分析

第五章行業分析

  • 波特的五力分析
  • 供應鏈分析
  • 價格分析
  • 監管分析

第 6 章 COVID-19 分析

  • COVID-19 分析
    • 在 COVID-19 情景之前
    • 當前的 COVID-19 情景
    • COVID-19 後或未來情景
  • COVID-19 期間的價格波動
  • 供需範圍
  • 大流行期間與市場相關的政府舉措
  • 製造商的戰略舉措
  • 結論

第 7 章按類型

  • 開環
  • 閉環

第 8 章按產品

  • 電子禮品卡
  • 實體卡

第 9 章分銷渠道

  • 零售店
  • 在線平台
  • 其他

第 10 章最終用戶

  • 零售
  • 餐廳
  • 娛樂
  • 旅行
  • 其他

第11章按地區

  • 北美
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 意大利
    • 俄羅斯
    • 其他歐洲
  • 南美洲
    • 巴西
    • 阿根廷
    • 其他南美洲
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 澳大利亞
    • 亞太其他地區
  • 中東和非洲

第12章競爭格局

  • 競爭場景
  • 市場分析/份額分析
  • 併購分析

第13章公司簡介

  • Blackhawk Network
    • 公司簡介
    • 產品組合和說明
    • 財務摘要
    • 主要發展
  • InComm
  • Givex
  • National Gift Card Corp.
  • CashStar
  • Tango Card
  • Qwikcilver
  • SVS
  • Card Compliant
  • First Data

第14章附錄

  • 關於我們和我們的服務
  • 聯繫我們
簡介目錄
Product Code: FMCG6361

Market Overview

The global gift card market reached US$ XX million in 2022 and is projected to witness lucrative growth by reaching up to US$ XX million by 2030. The market is growing at a CAGR of 13.8% during the forecast period (2023-2030).

Gift cards have become increasingly popular in recent years, as they offer a convenient and flexible gift-giving option for many occasions, including birthdays, holidays and special events. They are also a popular option for corporate gifts and incentives. Gift cards also offer convenience for both the gift-giver and the recipient. They can be purchased online or in-store and many retailers offer electronic gift cards that can be sent via email or text message. This makes it easy to purchase and send gift cards from anywhere, at any time.

Market Dynamics

Convenience and flexibility in gift cards

For retailers, gift cards offer flexibility in terms of sales and inventory management. Gift cards provide a way for retailers to generate sales in advance, without needing to stock specific products or manage inventory. This can help retailers to better manage their cash flow and reduce the risk of overstocking or understocking.

Another factor that contributes to the convenience and flexibility of gift cards is the ability to purchase them online. Online gift card sales have grown significantly in recent years, as consumers increasingly prefer to shop online. This allows consumers to purchase gift cards from the comfort of their own homes, at any time of day or night. Furthermore, the convenience and flexibility of gift cards is further enhanced by the ability to personalize them. Many gift card providers now offer the ability to add a personal message or photo to the gift card, making it an even more thoughtful and personalized gift.

Gift card fraud

The gift card fraud can occur is through the use of fraudulent online transactions. Criminals can use stolen credit card information to purchase gift cards online or they can use bots to generate gift card numbers and PINs. This can result in chargebacks and lost revenue for retailers, as well as damage to their reputation and consumer trust. Gift card fraud can also impact consumers directly. If a consumer purchases a gift card that is later found to be fraudulent, they may be unable to redeem it or receive a refund. This can result in frustration and dissatisfaction and can damage their trust in the gift card market.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global application container market is segmented based on type, product, distribution channel, end-user and region.

The growing customizable design and greater control over the purchasing experience drives the segment growth

Closed loop gift cards offer retailers greater control over the purchasing experience. Because these gift cards can only be used at a specific retailer or brand, the retailer can ensure that the customer has a positive experience. This can include ensuring that the card is properly activated, that the correct balance is loaded onto the card and that the customer is able to find the products they want. By providing a positive purchasing experience, retailers can encourage repeat business and increase customer loyalty. Closed loop gift cards offer retailers the ability to customize the design and branding of the gift card. This can help to reinforce the retailer's brand identity and create a more engaging and memorable experience for customers. By customizing the design of the gift card, retailers can increase the perceived value of the gift card and encourage customers to purchase them as gifts.

Geographical Analysis

The growing E-commerce in the region strengthen the growth of the Asia-Pacific gift card market

E-commerce has opened up a world of shopping possibilities for consumers, as they can now purchase goods and services from retailers all over the world. This has created a demand for gift cards that can be used at a wide variety of retailers, as consumers want the flexibility to shop wherever they choose. In response, many retailers have started offering gift cards that can be used both online and in-store, increasing their appeal to consumers. The rise of e-commerce has led to a greater emphasis on security and fraud prevention. Digital gift cards are often more secure than traditional gift cards, as they can be tracked and monitored to prevent fraud. This has helped to increase consumer confidence in the use of gift cards, which has in turn contributed to the growth of the Asia-Pacific gift card market.

Competitive Landscape

The major global players include: Blackhawk Network, InComm, Givex, National Gift Card Corp., CashStar, Tango Card, Qwikcilver, SVS, Card Compliant and First Data.

Why Purchase the Report?

  • To visualize the global application container market segmentation based on type, product, distribution channel, end-user and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of application container market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global gift card market report would provide approximately 69 tables, 67 figures and 212 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Product
  • 3.3. Snippet by Distribution Channel
  • 3.4. Snippet by End-User
  • 3.5. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Convenience and flexibility in gift cards
      • 4.1.1.2. XX
    • 4.1.2. Restraints
      • 4.1.2.1. Gift card fraud
      • 4.1.2.2. XX
    • 4.1.3. Opportunity
      • 4.1.3.1. XX
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Forces Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Before COVID-19 Scenario
    • 6.1.2. Present COVID-19 Scenario
    • 6.1.3. Post COVID-19 or Future Scenario
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Open Loop*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Closed Loop

8. By Product

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 8.1.2. Market Attractiveness Index, By Product
  • 8.2. E-Gift Cards*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Physical Cards

9. By Distribution Channel

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.1.2. Market Attractiveness Index, By Distribution Channel
  • 9.2. Retail Stores*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Online Platforms
  • 9.4. Others

10. By End-User

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 10.1.2. Market Attractiveness Index, By End-User
  • 10.2. Retail*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Restaurants
  • 10.4. Entertainment
  • 10.5. Travel
  • 10.6. Others

11. By Region

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 11.1.2. Market Attractiveness Index, By Region
  • 11.2. North America
    • 11.2.1. Introduction
    • 11.2.2. Key Region-Specific Dynamics
    • 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.2.7.1. U.S.
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. Europe
    • 11.3.1. Introduction
    • 11.3.2. Key Region-Specific Dynamics
    • 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.3.7.1. Germany
      • 11.3.7.2. UK
      • 11.3.7.3. France
      • 11.3.7.4. Italy
      • 11.3.7.5. Russia
      • 11.3.7.6. Rest of Europe
  • 11.4. South America
    • 11.4.1. Introduction
    • 11.4.2. Key Region-Specific Dynamics
    • 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.4.7.1. Brazil
      • 11.4.7.2. Argentina
      • 11.4.7.3. Rest of South America
  • 11.5. Asia-Pacific
    • 11.5.1. Introduction
    • 11.5.2. Key Region-Specific Dynamics
    • 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.5.7.1. China
      • 11.5.7.2. India
      • 11.5.7.3. Japan
      • 11.5.7.4. Australia
      • 11.5.7.5. Rest of Asia-Pacific
  • 11.6. Middle East and Africa
    • 11.6.1. Introduction
    • 11.6.2. Key Region-Specific Dynamics
    • 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

12. Competitive Landscape

  • 12.1. Competitive Scenario
  • 12.2. Market Positioning/Share Analysis
  • 12.3. Mergers and Acquisitions Analysis

13. Company Profiles

  • 13.1. Blackhawk Network*
    • 13.1.1. Company Overview
    • 13.1.2. Product Portfolio and Description
    • 13.1.3. Financial Overview
    • 13.1.4. Key Developments
  • 13.2. InComm
  • 13.3. Givex
  • 13.4. National Gift Card Corp.
  • 13.5. CashStar
  • 13.6. Tango Card
  • 13.7. Qwikcilver
  • 13.8. SVS
  • 13.9. Card Compliant
  • 13.10. First Data

LIST NOT EXHAUSTIVE

14. Appendix

  • 14.1. About Us and Types
  • 14.2. Contact Us