社群網路的全球市場 2023-2027
市場調查報告書
商品編碼
1275486

社群網路的全球市場 2023-2027

Global Social Networking Market 2023-2027

出版日期: | 出版商: TechNavio | 英文 151 Pages | 訂單完成後即時交付

價格

社群網路市場規模在2022年~2027年間,預測將成長到1,636億美元,在預測期間內的年複合成長率預計將為16.9%。

本報告提供社群網路市場相關資料,整體分析,市場規模與預測,趨勢,網羅了成長促進因素·課題,再加上約25供應商的供應商分析等資訊。

同時本報告還提供當前全球市場趨勢與推動因素以及整體市場環境的最新分析。市場成長的主要因素有網際網路普及率的提高,供應商間的合作·聯盟,影音內容需求的急劇上升。

目錄

第1章 摘要整理

  • 市場概要

第2章 市場形勢

  • 市場生態系統

第3章 市場規模

  • 市場定義
  • 市場區隔分析
  • 市場規模 2022
  • 市場預測 2022-2027

第4章 市場規模實際成果

  • 社群網路的全球市場 2017-2021
  • 類型市場區隔分析 2017-2021
  • 流通管道市場區隔分析 2017-2021
  • 各地區市場區隔分析 2017-2021
  • 各國市場區隔分析 2017-2021

第5章 波特的五力分析

  • 五力的摘要
  • 買方議價能力
  • 供給企業談判力
  • 新加入廠商業者的威脅
  • 替代品的威脅
  • 競爭的威脅
  • 市場情況

第6章 市場區隔:各類型

  • 市場區隔
  • 比較:各類型
  • 廣告:市場規模與預測 2022-2027
  • APP內購買:市場規模與預測 2022-2027
  • 收費應用程式:市場規模與預測 2022-2027
  • 市場機會:各類型

第7章 市場區隔:各流通管道

  • 市場區隔
  • 比較:各流通管道
  • Google:市場規模與預測 2022-2027
  • 蘋果:市場規模與預測 2022-2027
  • 市場機會:各流通管道

第8章 客戶形勢

  • 客戶形勢概要

第9章 各地區形勢

  • 各地區市場區隔
  • 各地區比較
  • 北美:市場規模與預測 2022-2027
  • 亞太地區:市場規模與預測 2022-2027
  • 歐洲:市場規模與預測 2022-2027
  • 南美:市場規模與預測 2022-2027
  • 中東·非洲:市場規模與預測 2022-2027
  • 美國:市場規模與預測 2022-2027
  • 中國:市場規模與預測 2022-2027
  • 英國:市場規模與預測 2022-2027
  • 日本:市場規模與預測 2022-2027
  • 德國:市場規模與預測 2022-2027
  • 市場機會:各地區

第10章 促進因素,課題,及趨勢

  • 推動市場要素
  • 市場課題
  • 推動因素與課題的影響
  • 市場趨勢

第11章 業者情勢

  • 概要
  • 業者情勢
  • 混亂狀況
  • 產業的風險

第12章 供應商分析

  • 交易廠商
  • 供應商的市場定位
  • Alphabet Inc.
  • Automattic Inc.
  • ByteDance Ltd.
  • LinkedIn Corp.
  • MediaLab.Ai
  • Meetup
  • Meta Platforms Inc.
  • Nextdoor Holdings Inc.
  • Pinterest Inc.
  • Quora Inc.
  • Reddit Inc.
  • Snap Inc.
  • Tencent Holdings Ltd.
  • Twitter Inc.
  • Z Holdings Group

第13章 附錄

Product Code: IRTNTR75301

Technavio has been monitoring the social networking market and is forecast to grow by USD 163.6 bn during 2022-2027, accelerating at a CAGR of 16.9% during the forecast period. Our report on the social networking market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increased internet penetration, collaborations and partnerships among vendors, and soaring demand for video content.

Technavio's social networking market is segmented as below:

By Type

  • Advertising
  • In-app purchase
  • Paid apps

By Distribution Channel

  • Google
  • Apple

By Geography

  • North America
  • APAC
  • Europe
  • South America
  • Middle East and Africa

This study identifies the social media advertisements gaining traction as one of the prime reasons driving the social networking market growth during the next few years. Also, the growing penetration of smartphones and frequent product development will lead to sizable demand in the market.

  • Social networking market sizing
  • Social networking market forecast
  • Social networking market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading social networking market vendors that include Alphabet Inc., Automattic Inc., ByteDance Ltd., Discord Inc., Ebates Performance Marketing Inc., LinkedIn Corp., MediaLab.Ai, Meetup, Meta Platforms Inc., Myspace LLC, Nextdoor Holdings Inc., Pinterest Inc., Quora Inc., Reddit Inc., Snap Inc., Telegram Group Inc., Tencent Holdings Ltd., Twitter Inc., Yelp Inc., and Z Holdings Group. Also, the social networking market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Table of Contents

1 Executive Summary

  • 1.1 Market overview
  • Exhibit 01: Executive Summary - Chart on Market Overview
  • Exhibit 02: Executive Summary - Data Table on Market Overview
  • Exhibit 03: Executive Summary - Chart on Global Market Characteristics
  • Exhibit 04: Executive Summary - Chart on Market by Geography
  • Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
  • Exhibit 06: Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Exhibit 07: Executive Summary - Chart on Incremental Growth
  • Exhibit 08: Executive Summary - Data Table on Incremental Growth
  • Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
  • Exhibit 10: Parent market
  • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
  • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
  • Exhibit 13: Market segments
  • 3.3 Market size 2022
  • 3.4 Market outlook: Forecast for 2022-2027
  • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
  • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

  • 4.1 Global social networking market 2017 - 2021
  • Exhibit 18: Historic Market Size - Data Table on global social networking market 2017 - 2021 ($ billion)
  • 4.2 Type Segment Analysis 2017 - 2021
  • Exhibit 19: Historic Market Size - Type Segment 2017 - 2021 ($ billion)
  • 4.3 Distribution Channel Segment Analysis 2017 - 2021
  • Exhibit 20: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ billion)
  • 4.4 Geography Segment Analysis 2017 - 2021
  • Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ billion)
  • 4.5 Country Segment Analysis 2017 - 2021
  • Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ billion)

5 Five Forces Analysis

  • 5.1 Five forces summary
  • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
  • 5.2 Bargaining power of buyers
  • Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
  • 5.3 Bargaining power of suppliers
  • Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
  • 5.4 Threat of new entrants
  • Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
  • 5.5 Threat of substitutes
  • Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
  • 5.6 Threat of rivalry
  • Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
  • 5.7 Market condition
  • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

  • 6.1 Market segments
  • Exhibit 30: Chart on Type - Market share 2022-2027 (%)
  • Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
  • 6.2 Comparison by Type
  • Exhibit 32: Chart on Comparison by Type
  • Exhibit 33: Data Table on Comparison by Type
  • 6.3 Advertising - Market size and forecast 2022-2027
  • Exhibit 34: Chart on Advertising - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 35: Data Table on Advertising - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 36: Chart on Advertising - Year-over-year growth 2022-2027 (%)
  • Exhibit 37: Data Table on Advertising - Year-over-year growth 2022-2027 (%)
  • 6.4 In-app purchase - Market size and forecast 2022-2027
  • Exhibit 38: Chart on In-app purchase - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 39: Data Table on In-app purchase - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 40: Chart on In-app purchase - Year-over-year growth 2022-2027 (%)
  • Exhibit 41: Data Table on In-app purchase - Year-over-year growth 2022-2027 (%)
  • 6.5 Paid apps - Market size and forecast 2022-2027
  • Exhibit 42: Chart on Paid apps - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 43: Data Table on Paid apps - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 44: Chart on Paid apps - Year-over-year growth 2022-2027 (%)
  • Exhibit 45: Data Table on Paid apps - Year-over-year growth 2022-2027 (%)
  • 6.6 Market opportunity by Type
  • Exhibit 46: Market opportunity by Type ($ billion)
  • Exhibit 47: Data Table on Market opportunity by Type ($ billion)

7 Market Segmentation by Distribution Channel

  • 7.1 Market segments
  • Exhibit 48: Chart on Distribution Channel - Market share 2022-2027 (%)
  • Exhibit 49: Data Table on Distribution Channel - Market share 2022-2027 (%)
  • 7.2 Comparison by Distribution Channel
  • Exhibit 50: Chart on Comparison by Distribution Channel
  • Exhibit 51: Data Table on Comparison by Distribution Channel
  • 7.3 Google - Market size and forecast 2022-2027
  • Exhibit 52: Chart on Google - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 53: Data Table on Google - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 54: Chart on Google - Year-over-year growth 2022-2027 (%)
  • Exhibit 55: Data Table on Google - Year-over-year growth 2022-2027 (%)
  • 7.4 Apple - Market size and forecast 2022-2027
  • Exhibit 56: Chart on Apple - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 57: Data Table on Apple - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 58: Chart on Apple - Year-over-year growth 2022-2027 (%)
  • Exhibit 59: Data Table on Apple - Year-over-year growth 2022-2027 (%)
  • 7.5 Market opportunity by Distribution Channel
  • Exhibit 60: Market opportunity by Distribution Channel ($ billion)
  • Exhibit 61: Data Table on Market opportunity by Distribution Channel ($ billion)

8 Customer Landscape

  • 8.1 Customer landscape overview
  • Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

  • 9.1 Geographic segmentation
  • Exhibit 63: Chart on Market share by geography 2022-2027 (%)
  • Exhibit 64: Data Table on Market share by geography 2022-2027 (%)
  • 9.2 Geographic comparison
  • Exhibit 65: Chart on Geographic comparison
  • Exhibit 66: Data Table on Geographic comparison
  • 9.3 North America - Market size and forecast 2022-2027
  • Exhibit 67: Chart on North America - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 68: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 69: Chart on North America - Year-over-year growth 2022-2027 (%)
  • Exhibit 70: Data Table on North America - Year-over-year growth 2022-2027 (%)
  • 9.4 APAC - Market size and forecast 2022-2027
  • Exhibit 71: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 72: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 73: Chart on APAC - Year-over-year growth 2022-2027 (%)
  • Exhibit 74: Data Table on APAC - Year-over-year growth 2022-2027 (%)
  • 9.5 Europe - Market size and forecast 2022-2027
  • Exhibit 75: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 76: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 77: Chart on Europe - Year-over-year growth 2022-2027 (%)
  • Exhibit 78: Data Table on Europe - Year-over-year growth 2022-2027 (%)
  • 9.6 South America - Market size and forecast 2022-2027
  • Exhibit 79: Chart on South America - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 80: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 81: Chart on South America - Year-over-year growth 2022-2027 (%)
  • Exhibit 82: Data Table on South America - Year-over-year growth 2022-2027 (%)
  • 9.7 Middle East and Africa - Market size and forecast 2022-2027
  • Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • 9.8 US - Market size and forecast 2022-2027
  • Exhibit 87: Chart on US - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 88: Data Table on US - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 89: Chart on US - Year-over-year growth 2022-2027 (%)
  • Exhibit 90: Data Table on US - Year-over-year growth 2022-2027 (%)
  • 9.9 China - Market size and forecast 2022-2027
  • Exhibit 91: Chart on China - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 92: Data Table on China - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 93: Chart on China - Year-over-year growth 2022-2027 (%)
  • Exhibit 94: Data Table on China - Year-over-year growth 2022-2027 (%)
  • 9.10 UK - Market size and forecast 2022-2027
  • Exhibit 95: Chart on UK - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 96: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 97: Chart on UK - Year-over-year growth 2022-2027 (%)
  • Exhibit 98: Data Table on UK - Year-over-year growth 2022-2027 (%)
  • 9.11 Japan - Market size and forecast 2022-2027
  • Exhibit 99: Chart on Japan - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 100: Data Table on Japan - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 101: Chart on Japan - Year-over-year growth 2022-2027 (%)
  • Exhibit 102: Data Table on Japan - Year-over-year growth 2022-2027 (%)
  • 9.12 Germany - Market size and forecast 2022-2027
  • Exhibit 103: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 104: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
  • Exhibit 105: Chart on Germany - Year-over-year growth 2022-2027 (%)
  • Exhibit 106: Data Table on Germany - Year-over-year growth 2022-2027 (%)
  • 9.13 Market opportunity by geography
  • Exhibit 107: Market opportunity by geography ($ billion)
  • Exhibit 108: Data Tables on Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

  • 10.1 Market drivers
  • 10.2 Market challenges
  • 10.3 Impact of drivers and challenges
  • Exhibit 109: Impact of drivers and challenges in 2022 and 2027
  • 10.4 Market trends

11 Vendor Landscape

  • 11.1 Overview
  • 11.2 Vendor landscape
  • Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
  • 11.3 Landscape disruption
  • Exhibit 111: Overview on factors of disruption
  • 11.4 Industry risks
  • Exhibit 112: Impact of key risks on business

12 Vendor Analysis

  • 12.1 Vendors covered
  • Exhibit 113: Vendors covered
  • 12.2 Market positioning of vendors
  • Exhibit 114: Matrix on vendor position and classification
  • 12.3 Alphabet Inc.
  • Exhibit 115: Alphabet Inc. - Overview
  • Exhibit 116: Alphabet Inc. - Business segments
  • Exhibit 117: Alphabet Inc. - Key news
  • Exhibit 118: Alphabet Inc. - Key offerings
  • Exhibit 119: Alphabet Inc. - Segment focus
  • 12.4 Automattic Inc.
  • Exhibit 120: Automattic Inc. - Overview
  • Exhibit 121: Automattic Inc. - Product / Service
  • Exhibit 122: Automattic Inc. - Key offerings
  • 12.5 ByteDance Ltd.
  • Exhibit 123: ByteDance Ltd. - Overview
  • Exhibit 124: ByteDance Ltd. - Product / Service
  • Exhibit 125: ByteDance Ltd. - Key offerings
  • 12.6 LinkedIn Corp.
  • Exhibit 126: LinkedIn Corp. - Overview
  • Exhibit 127: LinkedIn Corp. - Product / Service
  • Exhibit 128: LinkedIn Corp. - Key offerings
  • 12.7 MediaLab.Ai
  • Exhibit 129: MediaLab.Ai - Overview
  • Exhibit 130: MediaLab.Ai - Product / Service
  • Exhibit 131: MediaLab.Ai - Key offerings
  • 12.8 Meetup
  • Exhibit 132: Meetup - Overview
  • Exhibit 133: Meetup - Product / Service
  • Exhibit 134: Meetup - Key offerings
  • 12.9 Meta Platforms Inc.
  • Exhibit 135: Meta Platforms Inc. - Overview
  • Exhibit 136: Meta Platforms Inc. - Product / Service
  • Exhibit 137: Meta Platforms Inc. - Key offerings
  • 12.10 Nextdoor Holdings Inc.
  • Exhibit 138: Nextdoor Holdings Inc. - Overview
  • Exhibit 139: Nextdoor Holdings Inc. - Product / Service
  • Exhibit 140: Nextdoor Holdings Inc. - Key offerings
  • 12.11 Pinterest Inc.
  • Exhibit 141: Pinterest Inc. - Overview
  • Exhibit 142: Pinterest Inc. - Product / Service
  • Exhibit 143: Pinterest Inc. - Key offerings
  • 12.12 Quora Inc.
  • Exhibit 144: Quora Inc. - Overview
  • Exhibit 145: Quora Inc. - Product / Service
  • Exhibit 146: Quora Inc. - Key offerings
  • 12.13 Reddit Inc.
  • Exhibit 147: Reddit Inc. - Overview
  • Exhibit 148: Reddit Inc. - Product / Service
  • Exhibit 149: Reddit Inc. - Key offerings
  • 12.14 Snap Inc.
  • Exhibit 150: Snap Inc. - Overview
  • Exhibit 151: Snap Inc. - Product / Service
  • Exhibit 152: Snap Inc. - Key news
  • Exhibit 153: Snap Inc. - Key offerings
  • 12.15 Tencent Holdings Ltd.
  • Exhibit 154: Tencent Holdings Ltd. - Overview
  • Exhibit 155: Tencent Holdings Ltd. - Business segments
  • Exhibit 156: Tencent Holdings Ltd. - Key offerings
  • Exhibit 157: Tencent Holdings Ltd. - Segment focus
  • 12.16 Twitter Inc.
  • Exhibit 158: Twitter Inc. - Overview
  • Exhibit 159: Twitter Inc. - Product / Service
  • Exhibit 160: Twitter Inc. - Key offerings
  • 12.17 Z Holdings Group
  • Exhibit 161: Z Holdings Group - Overview
  • Exhibit 162: Z Holdings Group - Business segments
  • Exhibit 163: Z Holdings Group - Key offerings
  • Exhibit 164: Z Holdings Group - Segment focus

13 Appendix

  • 13.1 Scope of the report
  • 13.2 Inclusions and exclusions checklist
  • Exhibit 165: Inclusions checklist
  • Exhibit 166: Exclusions checklist
  • 13.3 Currency conversion rates for US$
  • Exhibit 167: Currency conversion rates for US$
  • 13.4 Research methodology
  • Exhibit 168: Research methodology
  • Exhibit 169: Validation techniques employed for market sizing
  • Exhibit 170: Information sources
  • 13.5 List of abbreviations
  • Exhibit 171: List of abbreviations

Exhibits:

  • Exhibits1: Executive Summary - Chart on Market Overview
  • Exhibits2: Executive Summary - Data Table on Market Overview
  • Exhibits3: Executive Summary - Chart on Global Market Characteristics
  • Exhibits4: Executive Summary - Chart on Market by Geography
  • Exhibits5: Executive Summary - Chart on Market Segmentation by Type
  • Exhibits6: Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Exhibits7: Executive Summary - Chart on Incremental Growth
  • Exhibits8: Executive Summary - Data Table on Incremental Growth
  • Exhibits9: Executive Summary - Chart on Vendor Market Positioning
  • Exhibits10: Parent market
  • Exhibits11: Market Characteristics
  • Exhibits12: Offerings of vendors included in the market definition
  • Exhibits13: Market segments
  • Exhibits14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
  • Exhibits15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
  • Exhibits16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
  • Exhibits17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Exhibits18: Historic Market Size - Data Table on global social networking market 2017 - 2021 ($ billion)
  • Exhibits19: Historic Market Size - Type Segment 2017 - 2021 ($ billion)
  • Exhibits20: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ billion)
  • Exhibits21: Historic Market Size - Geography Segment 2017 - 2021 ($ billion)
  • Exhibits22: Historic Market Size - Country Segment 2017 - 2021 ($ billion)
  • Exhibits23: Five forces analysis - Comparison between 2022 and 2027
  • Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
  • Exhibits25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
  • Exhibits26: Threat of new entrants - Impact of key factors in 2022 and 2027
  • Exhibits27: Threat of substitutes - Impact of key factors in 2022 and 2027
  • Exhibits28: Threat of rivalry - Impact of key factors in 2022 and 2027
  • Exhibits29: Chart on Market condition - Five forces 2022 and 2027
  • Exhibits30: Chart on Type - Market share 2022-2027 (%)
  • Exhibits31: Data Table on Type - Market share 2022-2027 (%)
  • Exhibits32: Chart on Comparison by Type
  • Exhibits33: Data Table on Comparison by Type
  • Exhibits34: Chart on Advertising - Market size and forecast 2022-2027 ($ billion)
  • Exhibits35: Data Table on Advertising - Market size and forecast 2022-2027 ($ billion)
  • Exhibits36: Chart on Advertising - Year-over-year growth 2022-2027 (%)
  • Exhibits37: Data Table on Advertising - Year-over-year growth 2022-2027 (%)
  • Exhibits38: Chart on In-app purchase - Market size and forecast 2022-2027 ($ billion)
  • Exhibits39: Data Table on In-app purchase - Market size and forecast 2022-2027 ($ billion)
  • Exhibits40: Chart on In-app purchase - Year-over-year growth 2022-2027 (%)
  • Exhibits41: Data Table on In-app purchase - Year-over-year growth 2022-2027 (%)
  • Exhibits42: Chart on Paid apps - Market size and forecast 2022-2027 ($ billion)
  • Exhibits43: Data Table on Paid apps - Market size and forecast 2022-2027 ($ billion)
  • Exhibits44: Chart on Paid apps - Year-over-year growth 2022-2027 (%)
  • Exhibits45: Data Table on Paid apps - Year-over-year growth 2022-2027 (%)
  • Exhibits46: Market opportunity by Type ($ billion)
  • Exhibits47: Data Table on Market opportunity by Type ($ billion)
  • Exhibits48: Chart on Distribution Channel - Market share 2022-2027 (%)
  • Exhibits49: Data Table on Distribution Channel - Market share 2022-2027 (%)
  • Exhibits50: Chart on Comparison by Distribution Channel
  • Exhibits51: Data Table on Comparison by Distribution Channel
  • Exhibits52: Chart on Google - Market size and forecast 2022-2027 ($ billion)
  • Exhibits53: Data Table on Google - Market size and forecast 2022-2027 ($ billion)
  • Exhibits54: Chart on Google - Year-over-year growth 2022-2027 (%)
  • Exhibits55: Data Table on Google - Year-over-year growth 2022-2027 (%)
  • Exhibits56: Chart on Apple - Market size and forecast 2022-2027 ($ billion)
  • Exhibits57: Data Table on Apple - Market size and forecast 2022-2027 ($ billion)
  • Exhibits58: Chart on Apple - Year-over-year growth 2022-2027 (%)
  • Exhibits59: Data Table on Apple - Year-over-year growth 2022-2027 (%)
  • Exhibits60: Market opportunity by Distribution Channel ($ billion)
  • Exhibits61: Data Table on Market opportunity by Distribution Channel ($ billion)
  • Exhibits62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Exhibits63: Chart on Market share by geography 2022-2027 (%)
  • Exhibits64: Data Table on Market share by geography 2022-2027 (%)
  • Exhibits65: Chart on Geographic comparison
  • Exhibits66: Data Table on Geographic comparison
  • Exhibits67: Chart on North America - Market size and forecast 2022-2027 ($ billion)
  • Exhibits68: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
  • Exhibits69: Chart on North America - Year-over-year growth 2022-2027 (%)
  • Exhibits70: Data Table on North America - Year-over-year growth 2022-2027 (%)
  • Exhibits71: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
  • Exhibits72: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
  • Exhibits73: Chart on APAC - Year-over-year growth 2022-2027 (%)
  • Exhibits74: Data Table on APAC - Year-over-year growth 2022-2027 (%)
  • Exhibits75: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
  • Exhibits76: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
  • Exhibits77: Chart on Europe - Year-over-year growth 2022-2027 (%)
  • Exhibits78: Data Table on Europe - Year-over-year growth 2022-2027 (%)
  • Exhibits79: Chart on South America - Market size and forecast 2022-2027 ($ billion)
  • Exhibits80: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
  • Exhibits81: Chart on South America - Year-over-year growth 2022-2027 (%)
  • Exhibits82: Data Table on South America - Year-over-year growth 2022-2027 (%)
  • Exhibits83: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
  • Exhibits84: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
  • Exhibits85: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • Exhibits86: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • Exhibits87: Chart on US - Market size and forecast 2022-2027 ($ billion)
  • Exhibits88: Data Table on US - Market size and forecast 2022-2027 ($ billion)
  • Exhibits89: Chart on US - Year-over-year growth 2022-2027 (%)
  • Exhibits90: Data Table on US - Year-over-year growth 2022-2027 (%)
  • Exhibits91: Chart on China - Market size and forecast 2022-2027 ($ billion)
  • Exhibits92: Data Table on China - Market size and forecast 2022-2027 ($ billion)
  • Exhibits93: Chart on China - Year-over-year growth 2022-2027 (%)
  • Exhibits94: Data Table on China - Year-over-year growth 2022-2027 (%)
  • Exhibits95: Chart on UK - Market size and forecast 2022-2027 ($ billion)
  • Exhibits96: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
  • Exhibits97: Chart on UK - Year-over-year growth 2022-2027 (%)
  • Exhibits98: Data Table on UK - Year-over-year growth 2022-2027 (%)
  • Exhibits99: Chart on Japan - Market size and forecast 2022-2027 ($ billion)
  • Exhibits100: Data Table on Japan - Market size and forecast 2022-2027 ($ billion)
  • Exhibits101: Chart on Japan - Year-over-year growth 2022-2027 (%)
  • Exhibits102: Data Table on Japan - Year-over-year growth 2022-2027 (%)
  • Exhibits103: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
  • Exhibits104: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
  • Exhibits105: Chart on Germany - Year-over-year growth 2022-2027 (%)
  • Exhibits106: Data Table on Germany - Year-over-year growth 2022-2027 (%)
  • Exhibits107: Market opportunity by geography ($ billion)
  • Exhibits108: Data Tables on Market opportunity by geography ($ billion)
  • Exhibits109: Impact of drivers and challenges in 2022 and 2027
  • Exhibits110: Overview on Criticality of inputs and Factors of differentiation
  • Exhibits111: Overview on factors of disruption
  • Exhibits112: Impact of key risks on business
  • Exhibits113: Vendors covered
  • Exhibits114: Matrix on vendor position and classification
  • Exhibits115: Alphabet Inc. - Overview
  • Exhibits116: Alphabet Inc. - Business segments
  • Exhibits117: Alphabet Inc. - Key news
  • Exhibits118: Alphabet Inc. - Key offerings
  • Exhibits119: Alphabet Inc. - Segment focus
  • Exhibits120: Automattic Inc. - Overview
  • Exhibits121: Automattic Inc. - Product / Service
  • Exhibits122: Automattic Inc. - Key offerings
  • Exhibits123: ByteDance Ltd. - Overview
  • Exhibits124: ByteDance Ltd. - Product / Service
  • Exhibits125: ByteDance Ltd. - Key offerings
  • Exhibits126: LinkedIn Corp. - Overview
  • Exhibits127: LinkedIn Corp. - Product / Service
  • Exhibits128: LinkedIn Corp. - Key offerings
  • Exhibits129: MediaLab.Ai - Overview
  • Exhibits130: MediaLab.Ai - Product / Service
  • Exhibits131: MediaLab.Ai - Key offerings
  • Exhibits132: Meetup - Overview
  • Exhibits133: Meetup - Product / Service
  • Exhibits134: Meetup - Key offerings
  • Exhibits135: Meta Platforms Inc. - Overview
  • Exhibits136: Meta Platforms Inc. - Product / Service
  • Exhibits137: Meta Platforms Inc. - Key offerings
  • Exhibits138: Nextdoor Holdings Inc. - Overview
  • Exhibits139: Nextdoor Holdings Inc. - Product / Service
  • Exhibits140: Nextdoor Holdings Inc. - Key offerings
  • Exhibits141: Pinterest Inc. - Overview
  • Exhibits142: Pinterest Inc. - Product / Service
  • Exhibits143: Pinterest Inc. - Key offerings
  • Exhibits144: Quora Inc. - Overview
  • Exhibits145: Quora Inc. - Product / Service
  • Exhibits146: Quora Inc. - Key offerings
  • Exhibits147: Reddit Inc. - Overview
  • Exhibits148: Reddit Inc. - Product / Service
  • Exhibits149: Reddit Inc. - Key offerings
  • Exhibits150: Snap Inc. - Overview
  • Exhibits151: Snap Inc. - Product / Service
  • Exhibits152: Snap Inc. - Key news
  • Exhibits153: Snap Inc. - Key offerings
  • Exhibits154: Tencent Holdings Ltd. - Overview
  • Exhibits155: Tencent Holdings Ltd. - Business segments
  • Exhibits156: Tencent Holdings Ltd. - Key offerings
  • Exhibits157: Tencent Holdings Ltd. - Segment focus
  • Exhibits158: Twitter Inc. - Overview
  • Exhibits159: Twitter Inc. - Product / Service
  • Exhibits160: Twitter Inc. - Key offerings
  • Exhibits161: Z Holdings Group - Overview
  • Exhibits162: Z Holdings Group - Business segments
  • Exhibits163: Z Holdings Group - Key offerings
  • Exhibits164: Z Holdings Group - Segment focus
  • Exhibits165: Inclusions checklist
  • Exhibits166: Exclusions checklist
  • Exhibits167: Currency conversion rates for US$
  • Exhibits168: Research methodology
  • Exhibits169: Validation techniques employed for market sizing
  • Exhibits170: Information sources
  • Exhibits171: List of abbreviations