全球視訊即服務市場規模、佔有率、成長分析（依應用程式、依雲端部署模式、依垂直產業）- 2024-2031 年產業預測

2022 年，全球視訊即服務市場規模為 41.6 億美元，預計將從 2023 年的 58.1 億美元成長到 2031 年的 843.1 億美元，在預測期內（2024-2031 年）複合年成長率為 39.70%。

為了應對市場不斷成長的潛力，許多新企業正在帶著類似於現有解決方案的解決方案進入，促使老牌實體為其視訊即服務 (VaaS) 系統創新新穎的功能。雲端基礎設施的可擴展性、靈活性和經濟性促使了從本地部署到基於雲端的 VC 和協作解決方案的顯著轉變。人們對基於雲端的解決方案的日益接受推動了 VaaS 行業的發展。為了更好地滿足消費者需求，VaaS供應商正在部署各種策略，專注於為不同企業量身定做解決方案，並投資人工智慧、語音和臉部辨識、高清音視訊、沉浸式網真等技術。新的 VaaS 供應商的湧入預計將加劇競爭，推動中小企業 (SME) 轉向經濟實惠的混合線上創投解決方案。此外，顧問和承包商正在利用創投工具與全球客戶互動。基於雲端的創投功能正在促進地理上分散的團隊之間的協作，特別是在業務遍及全球的公司中，這些公司是 VaaS 解決方案的早期採用者。隨著企業越來越重視全球擴張，在 VaaS 的推動下，對具有成本效益、靈活且可擴展的通訊網路的需求對於增強團隊協作、溝通和決策變得勢在必行。 VaaS 促進策略討論、員工培訓和日常企業溝通，從而幫助組織實現目標並提高生產力。

目錄

執行摘要

• 市場概況
• 命運之輪

研究方法論

• 資訊採購
• 二手和主要資料來源
• 市場規模估計
• 市場假設與限制

母公司市場分析

• 市場概況
• 市場規模
• 市場動態
  • 促進要素
  • 機會
  • 限制
  • 課題

主要市場洞察

• 技術分析
• 定價分析
• 供應鏈分析
• 價值鏈分析
• 市場生態系統
• 智慧財產權分析
• 貿易分析
• 啟動分析
• 原料分析
• 創新矩陣
• 管道產品分析
• 總體經濟指標
• 頂級投資分析
• 成功的關鍵因素
• 競爭程度

市場動態與展望

• 市場動態
  • 促進要素
  • 機會
  • 限制
  • 課題
• 監管環境
• 波特分析
• 對未來顛覆的特別見解

依應用分類的全球視訊即服務市場

• 市場概況
• 企業傳訊
• 培訓與發展
• 行銷和客戶參與
• 廣播分發
• 內容創作與管理
• 其他

依雲端部署模式分類的全球視訊即服務市場

• 市場概況
• 公共雲端
• 私有雲端
• 和混合雲端

全球視訊即服務市場（依垂直領域）

• 市場概況
• BFSI
• 醫療保健與生命科學
• 零售與電子商務
• 資訊科技與電信
• 教育
• 政府及公部門
• 媒體與娛樂
• 和別的

依地區分類的全球視訊即服務市場規模

• 市場概況
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 歐洲其他地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 拉丁美洲其他地區
• 中東和非洲 (MEA)
  • 海灣合作理事會國家
  • 南非
  • MEA 的其餘部分

競爭格局

• 前 5 名企業比較
• 2021 年關鍵參與者的市場定位
• 主要市場參與者所採取的策略
• 最佳制勝策略
• 近期市集活動
• 主要公司市佔率（%），2021年

主要公司簡介

• Zoom Video Communications
• Microsoft Corporation
• Cisco Systems Inc.
• Adobe Inc.
• Google LLC
• Amazon Web Services Inc.
• RingCentral Inc.
• LogMeIn Inc.
• BlueJeans Network Inc.
• GoToMeeting
• Lifesize Inc.
• Polycom Inc.
• Arkadin Cloud Communications
• Fuze Inc.
• Vidyo Inc.
• InterCall
• ZTE Corporation
• Huawei Technologies Co. Ltd.
• Videxio AS
• Kollective Technology Inc.

Global Video As A Service Market size was valued at USD 4.16 billion in 2022 and is poised to grow from USD 5.81 billion in 2023 to USD 84.31 billion by 2031, growing at a CAGR of 39.70% during the forecast period (2024-2031).

In response to the market's burgeoning potential, numerous new businesses are entering with solutions akin to existing ones, prompting established entities to innovate novel features for their Video as a Service (VaaS) systems. The scalability, flexibility, and affordability of cloud infrastructure have led to a noticeable shift from on-premises to cloud-based VC and collaboration solutions. This increasing acceptance of cloud-based solutions has fueled the growth of the VaaS industry. To better cater to consumer needs, VaaS providers are deploying various strategies, focusing on tailored solutions for diverse enterprises and investing in technologies like AI, voice and facial recognition, HD audio and video, and immersive telepresence. This influx of new VaaS providers is expected to intensify competition, driving Small and Medium Enterprises (SMEs) towards affordable hybrid online VC solutions. Moreover, consultants and contractors are leveraging VC tools to engage with clients globally. Cloud-based VC capabilities are fostering collaboration among geographically dispersed teams, particularly in companies with a global footprint, which are early adopters of VaaS solutions. As businesses increasingly prioritize global expansion, the demand for cost-effective, flexible, and scalable communication networks, facilitated by VaaS, becomes imperative to enhance team collaboration, communication, and decision-making. VaaS facilitates strategic discussions, employee training, and routine corporate communications, thereby aiding organizations in achieving their objectives and enhancing productivity.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Video As A Service Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Video As A Service Market Segmental Analysis

The global video as a service market is segmented based on application, cloud deployment, vertical, and region. In terms of application, the market is segmented into corporate communications, training & development, marketing & client engagement, broadcast distribution, content creation & management, and others. Based on cloud deployment mode, the market is segmented into public cloud, private cloud, hybrid cloud. Based on verticals, the market is segmented into BFSI, healthcare & life sciences, retail & e-commerce, IT & telecom, education, government & public sector, media & entertainment, and others. Based on region, the global video as a service market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.

Drivers of the Global Video As A Service Market

With the growing adoption of remote work and virtual collaboration among businesses, there has been a notable surge in the demand for video conferencing solutions. Video as a service (VaaS) offers an economical approach for companies to avail themselves of top-notch video conferencing and collaboration tools, eliminating the need for substantial investments in costly hardware and infrastructure.

Restraints in the Global Video As A Service Market

A significant hurdle confronting the VaaS market is the unreliable internet connectivity present in certain regions. Inadequate internet infrastructure can lead to subpar video quality, interrupted calls, and various other issues detrimental to user satisfaction.

Market Trends of the Global Video As A Service Market

The rising demand for flexibility and scalability in video conferencing solutions is propelling the popularity of cloud-based offerings within the video as a service market. This trend is fueled by the cost-effectiveness and simplified deployment processes associated with cloud solutions, highlighting a shift towards adaptable and scalable platforms to meet evolving communication needs.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Video as a Service Market by Application

• Market Overview
• Corporate Communications
• Training & Development
• Marketing & Client Engagement
• Broadcast Distribution
• Content Creation & Management
• and Others

Global Video as a Service Market by Cloud Deployment Mode

• Market Overview
• Public Cloud
• Private Cloud
• and Hybrid Cloud

Global Video as a Service Market by Vertical

• Market Overview
• BFSI
• Healthcare & Life Sciences
• Retail & E-Commerce
• IT & Telecom
• Education
• Government & Public Sector
• Media & Entertainment
• and Others

Global Video as a Service Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Zoom Video Communications
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cisco Systems Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adobe Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amazon Web Services Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• RingCentral Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LogMeIn Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BlueJeans Network Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GoToMeeting
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lifesize Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Polycom Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arkadin Cloud Communications
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fuze Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vidyo Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• InterCall
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ZTE Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huawei Technologies Co. Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Videxio AS
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kollective Technology Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments