2023-2030 年全球線上活動票務市場

Global Online Event Ticketing Market 2023-2030

出版日期: 2023年09月30日 | 出版商:

Orion Market Research | 英文 105 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄圖表

全球線上活動票務市場預計在預測期內（2023-2030 年）CAGR為 4.2%。由於網際網路的日益普及以及擴大使用行動應用程式線上預訂電影、體育賽事和現場活動門票，預計將影響成長。例如，根據國際電信聯盟 (ITU) 的數據，2019 年，全球約有 57.0% 的人口在使用網路。由於流程簡單靈活，客戶願意支付邊際網路手續費，並避免排長隊，這對市場產生了正面影響。此外，全球快速城市化以及智慧型設備和個人電腦的使用不斷增加是推動市場成長的關鍵因素。

細分市場前景

全球線上活動票務市集按平台和活動類型細分。根據平台，市場分為桌面和行動。此外，根據活動類型，市場可細分為體育、音樂和現場表演以及電影。在活動類型中，由於提前預訂、無需在影院排長隊的首選座位選擇，預計電影細分市場將佔據相當大的市場佔有率。

預計行動細分市場將在全球線上活動票務市場中佔據相當大的佔有率

在這些平台中，行動細分市場預計將線上上活動票務市場中佔據相當大的佔有率。智慧型手機的採用在市場價值和型號方面一直在穩步發展和成長。美國、中國和印度的智慧型手機用戶數量最多。智慧型手機市場的擴張歸因於多種因素，包括可支配收入的增加、電信基礎設施的擴大、預算友好型手機的出現以及越來越多的產品發布都促進了智慧型手機市場的成長。人們認為，使用行動裝置預訂的過程比透過電腦線上預訂的過程更簡單。為了改善用戶體驗，軟體開發人員不斷創建升級和方便用戶使用的介面。為了減少紙張浪費，越來越多的劇院和放映商開始接受行動門票和電子門票。工作人員掃描這些門票上的條碼或二維碼以驗證其合法性。為了讓客戶在行動平台上停留更長時間，許多服務提供者也提供忠誠度計畫。

區域展望

全球線上活動票務市場根據地理位置進一步細分，包括北美（美國和加拿大）、歐洲（英國、義大利、西班牙、德國、法國和歐洲其他地區）、亞太地區（印度、中國、日本、韓國和亞洲其他地區）以及世界其他地區（中東和非洲以及拉丁美洲）。其中，北美地區預計將在全球市場中佔據顯著佔有率，因為該國精通技術的人口較多，可支配收入不斷成長。此外，好萊塢是美國最受歡迎的娛樂產業之一，更需要便利的購票方式。

亞太地區全球線上活動票務市場預計將以顯著的CAGR成長

由於智慧型設備和網際網路的使用不斷增加，亞太地區預計在預測期內顯著成長。此外，在整個預測期內，強勁的經濟成長和富裕、向西方生活方式的轉變、寬頻普及率的提高以及新時代多廳影院的引入等因素預計將推動中國等國家的市場擴張和印度。中國擁有全球最多的銀幕。中國電影局在2021年制定的中國電影發展「十四五」計畫中，計畫在2025年將全國電影銀幕數量增加到10萬塊。

亞太地區的客戶願意支付很少的網路手續費來繞過長隊，這積極推動了該行業的發展。線上活動門票銷售商的數量正在增加。亞馬遜在印度的行動應用程式還提供電影票選項。政府的行動也應該有助於提振市場需求。泰國的4.0政策旨在將經濟從傳統產業轉向創意、數位發展。一個關鍵主題是無現金社會。 BMS 和 Paytm 之間日益發展的雙頭壟斷將極大地影響印度人觀看電影、單口喜劇表演和 IPL 比賽的方式。

The global online event ticketing market is anticipated to grow at a CAGR of 4.2% during the Forecast Period (2023-2030). due to increased proliferation of the internet and the growing use of mobile applications for booking movies, sports, and live event tickets online are expected to impact growth. For instance, according to International Telecommunication Union (ITU), in 2019, around 57.0% of the world population are using the internet. Customers, willingness to pay marginal Internet handling charges in due to perceived ease and flexibility of the procedure and avoid standing in long queues, which has positively shaped the market. Additionally, the rapid urbanization and the increasing utilization of smart devices and personal computers globally are the key factors driving the market's growth.

Segmental Outlook

The global online event ticketing market is segmented by the platform, and event type. Based on the platform, the market is sub-segmented into desktop and mobile. Further, based on event type, the market is sub-segmented into sports, music & live shows, and movies. Among the event type, the movies sub-segment is anticipated to hold a considerable share of the market owing to advanced bookings, preferred seat choices without standing in long queues at theaters.

The Mobile Sub-Segment is Anticipated to Hold a Considerable Share of the Global Online event ticketing Market

Among the platform, the mobile sub-segment is expected to hold a considerable share of the online event ticketing market. The smartphone adoption has been steadily developing and growing in terms of market value and models. US, China, and India have the highest number of smartphone users. The expansion of the smartphone market is attributed to various factors, including rising disposable income, expanding telecom infrastructure, the appearance of handsets that are budget-friendly, and an increasing number of product launches contribute to the smartphone market growth. Booking with a mobile device is thought to be a less complicated process than booking online via computers. In an effort to improve user experience, software developers are constantly creating upgrades and user-friendly interfaces. To reduce paper waste, a notably greater number of theatres and exhibitors have begun to accept m-tickets and e-tickets. The barcodes or QR codes on these tickets are scanned by attendants to verify their legitimacy. In order to keep customers on their mobile platforms longer, a lot of service providers also provide loyalty programmes.

Regional Outlook

The global online event ticketing market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). Among these, North America is anticipated to hold a prominent share of the market globally, owing to the greater presence of the tech-savvy population in the country with growing disposable incomes. Furthermore, Hollywood is one of the most popular entertainment industries in the US, there is a greater need for easy ways to get tickets.

The Asia-Pacific Region is Expected to Grow at a Significant CAGR in the Global Online event ticketing Market

Asia Pacific is predicted to increase significantly over the projection period due to rising use of smart devices and the internet. Additionally, throughout the course of the forecast period, factors including robust economic growth and affluence, a shift towards a lifestyle more oriented towards the West, increased broadband penetration, and the introduction of new age multiplexes are anticipated to propel market expansion in nations like China and India. China has the most numbers of screens around the globe. Outlining its 14th "Five-Year Plan" in 2021 for the development of Chinese films, the China Film Administration planned to increase the number of movie screens in the country to 100,000 by 2025.

Customers, in the Asia Pacific, have shown a willingness to pay little Internet handling fees to bypass long lines, positively moving the industry. The number of online events ticket sellers is regularly increasing. A movie ticket option is also available on Amazon's mobile application in India. Government actions should also help to boost market demand. Thailand's 4.0 policy aims to shift the economy away from traditional industries and toward creative, digital developments. A key theme is the cashless society. The developing duopoly between BMS and Paytm will significantly impact how Indians watch movies, stand-up comedy gigs, and IPL games.

Market Players Outlook

The major companies serving the global online event ticketing market include:s Bigtree Entertainment Pvt. Ltd., Atom Tickets LLC, Cinemark Holding Inc., KyaZoonga, Inc., and Ticketmaster Entertainment LLC, Fandango Inc., among others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in August 2022, Ticketmaster and TikTok partnered to introduce an app feature that lets users discover events through the popular short-form video app. With this new, TikTok users will be able to buy tickets for events directly through TikTok.

The Report Covers:

Market value data analysis of 2022 and forecast to 2030.
Annualized market revenues ($ million) for each market segment.
Country-wise analysis of major geographical regions.
Key companies operating in the global online event ticketing market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
Analysis of market-entry and market expansion strategies.
Competitive strategies by identifying 'who-stands-where' in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook
1.1. Research Methods and Tools
1.2. Market Breakdown
- 1.2.1. By Segments
- 1.2.2. By Region

2. Market Overview and Insights

2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
- 2.2.1. Key Findings
- 2.2.2. Recommendations
- 2.2.3. Conclusion

3. Competitive Landscape

3.1. Key Company Analysis
3.2. Bigtree Entertainment Pvt. Ltd.
- 3.2.1. Overview
- 3.2.2. Financial Analysis
- 3.2.3. SWOT Analysis
- 3.2.4. Recent Developments
3.3. Atom Tickets LLC
- 3.3.1. Overview
- 3.3.2. Financial Analysis
- 3.3.3. SWOT Analysis
- 3.3.4. Recent Developments
3.4. Cinemark Holding Inc.
- 3.4.1. Overview
- 3.4.2. Financial Analysis
- 3.4.3. SWOT Analysis
- 3.4.4. Recent Developments
3.5. Key Strategy Analysis

4. Market Segmentation

4.1. Global Online Event Ticketing Market by Platform
- 4.1.1. Desktop
- 4.1.2. Mobile
4.2. Global Online Event Ticketing Market by Event Type
- 4.2.1. Sports
- 4.2.2. Music & Live Shows
- 4.2.3. Movies

5. Regional Analysis

5.1. North America
- 5.1.1. United States
- 5.1.2. Canada
5.2. Europe
- 5.2.1. UK
- 5.2.2. Germany
- 5.2.3. Italy
- 5.2.4. Spain
- 5.2.5. France
- 5.2.6. Rest of Europe
5.3. Asia-Pacific
- 5.3.1. China
- 5.3.2. India
- 5.3.3. Japan
- 5.3.4. South Korea
- 5.3.5. Rest of Asia-Pacific
5.4. Rest of the World

6. Company Profiles

6.1. Anschutz Entertainment Group, Inc
6.2. Cinemark Holdings, Inc.
6.3. Cineplex Inc.
6.4. Eventbrite
6.5. Fandango Inc.
6.6. KyaZoonga, Inc.
6.7. LIVE NATION WORLDWIDE, INC.
6.8. SeatGeek
6.9. StubHub
6.10. Ticketek Pty Ltd
6.11. Ticketmaster Entertainment LLC
6.12. Ticketsauce
6.13. TickPick LLC
6.14. Viagogo Entertainment Inc.
6.15. Yapsody LLC.

簡介目錄圖表

LIST OF TABLES

1. GLOBAL ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2022-2030 ($ MILLION)
2. GLOBAL DESKTOP ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY REGION 2022-2030 ($ MILLION)
3. GLOBAL MOBILE ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
4. GLOBAL ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY EVENT TYPE, 2022-2030 ($ MILLION)
5. GLOBAL ONLINE EVENT TICKETING FOR SPORTS MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
6. GLOBAL ONLINE EVENT TICKETING FOR MUSIC & LIVE SHOWS MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
7. GLOBAL ONLINE EVENT TICKETING FOR MOVIES MARKET RESEARCH AND ANALYSIS, 2022-2030 ($ MILLION)
8. GLOBAL ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
9. NORTH AMERICAN ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
10. NORTH AMERICAN ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2022-2030 ($ MILLION)
11. NORTH AMERICAN ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY EVENT TYPE, 2022-2030 ($ MILLION)
12. EUROPEAN ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
13. EUROPEAN ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2022-2030 ($ MILLION)
14. EUROPEAN ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY EVENT TYPE, 2022-2030 ($ MILLION)
15. ASIA-PACIFIC ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
16. ASIA-PACIFIC ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2022-2030 ($ MILLION)
17. ASIA-PACIFIC ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY EVENT TYPE, 2022-2030 ($ MILLION)
18. REST OF THE WORLD ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY PLATFORM, 2022-2030 ($ MILLION)
19. REST OF THE WORLD ONLINE EVENT TICKETING MARKET RESEARCH AND ANALYSIS BY EVENT TYPE, 2022-2030 ($ MILLION)

LIST OF FIGURES

1. GLOBAL ONLINE EVENT TICKETING MARKET SHARE BY PLATFORM, 2022 VS 2030 (%)
2. GLOBAL DESKTOP ONLINE EVENT TICKETING MARKET SHARE BY REGION, 2022 VS 2030 (%)
3. GLOBAL MOBILE ONLINE EVENT TICKETING MARKET SHARE BY REGION, 2022 VS 2030 (%)
4. GLOBAL ONLINE EVENT TICKETING MARKET SHARE BY EVENT TYPE, 2022 VS 2030 ($ MILLION)
5. GLOBAL ONLINE EVENT TICKETING FOR SPORTS MARKET SHARE BY REGION, 2022 VS 2030 (%)
6. GLOBAL ONLINE EVENT TICKETING FOR MUSIC & LIVE SHOWS MARKET SHARE BY REGION, 2022 VS 2030 (%)
7. GLOBAL ONLINE EVENT TICKETING FOR MOVIES MARKET SHARE BY REGION, 2022 VS 2030 (%)
8. GLOBAL ONLINE EVENT TICKETING MARKET SHARE BY REGION, 2022 VS 2030 (%)
9. US ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
10. CANADA ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
11. UK ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
12. FRANCE ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
13. GERMANY ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
14. ITALY ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
15. SPAIN ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
16. REST OF EUROPE ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
17. INDIA ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
18. CHINA ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
19. JAPAN ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
20. SOUTH KOREA ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
21. REST OF ASIA-PACIFIC ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)
22. REST OF THE WORLD ONLINE EVENT TICKETING MARKET SIZE, 2022-2030 ($ MILLION)