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2023-2030年全球筆記型電腦市場
市場調查報告書
商品編碼
1311896

2023-2030年全球筆記型電腦市場

Global Laptop Market 2023-2030
出版日期: | 出版商: Orion Market Research | 英文 105 Pages | 商品交期: 2-3個工作天內

價格

在預測期內，全球筆記型電腦市場的年複合成長率預計將達到4.1%。市場成長主要歸因於企業辦公室和遊戲行業需求的成長等因素。此外，技術進步和消費者偏好的改變也是推動筆記型電腦需求成長的一些因素。例如，印度手機與電子協會（ICEA）指出，2020-21年，包括筆記型電腦和平板電腦在內的全球IT 硬體市場規模將達到2100 億美元。企業筆記型電腦需求的成長可歸因於企業對技術的日益依賴，以及對高效攜帶計算設備的需求。這些企業筆記型電腦提供先進的功能、增強的安全措施和強大的性能，使專業人員能夠無縫、有效地開展工作。不斷擴大的IT 行業為筆記型電腦製造商提供了肥沃的土壤，使他們能夠不斷創新，開發出滿足企業特定要求的尖端設備。市場上有很多選擇，其中最好的商務筆記型電腦包括聯想ThinkPad X1 Carbon、蘋果MacBook Pro、惠普EliteBook 840 G9、LG Gram 17 和宏碁Swift 3 14。這些筆記型電腦集舒適性、性能、電池續航時間、安全性和耐用性於一身，非常適合商務使用。

細分市場前景

全球筆記型電腦市場根據其應用和規模進行細分。根據應用，市場可細分為企業辦公、遊戲和其他。根據尺寸，市場分為小型/微型筆記型電腦、13 至14 英寸筆記型電腦、15 至16 英寸筆記型電腦和17 英寸及以上筆記型電腦。在應用領域中，由於遊戲筆記型電腦日益普及，全球遊戲愛好者人數不斷增加，遊戲細分市場預計將出現大幅成長。

預計13 至14 英寸筆記型電腦細分市場將在預測期內實現大幅成長

13 至14 英寸筆記型電腦細分市場預計將實現大幅成長，原因是其攜帶式設計和多功能性滿足了專業人士和學生的需求。這些筆記型電腦兼顧了螢幕尺寸和實用性，為用戶提供了便利和生產力。它們具有強大的硬體配置，可實現流暢的性能和多任務處理。遠程工作和線上學習的日益普及進一步推動了對這些筆記型電腦的需求。例如，2023年4月，惠普在印度推出了四款新型筆記型電腦，專門針對Z 世代和千禧一代。 HP Pavilion Plus 筆記型電腦目的是滿足這些人口群體的不同需求。其中一款型號為HP Pavilion Plus 14 的筆記型電腦專為混合型生活方式量身定做，具有多點觸控功能和多個端口。它擁有14 英寸FHD IPS 顯示螢幕、第13 代英特爾酷睿i3 處理器、最高16GB 記憶體和512GB 儲存空間。它的重量為1.41 千克，包括一個USB Type-C 端口、兩個USB Type-A 端口、一個耳機/麥克風組合插孔和一個HDMI 端口。

地區展望

全球筆記型電腦市場根據地域進一步細分，包括北美（美國和加拿大）、歐洲（義大利、西班牙、德國、法國及其他）、亞太地區（印度、中國、日本、韓國及其他）和世界其他地區（中東和非洲以及拉丁美洲）。其中，由於COVID-19 大流行後在家辦公（WFH）的趨勢不斷成長，預計亞太地區的筆記型電腦市場將出現可觀的成長。

北美洲預計將佔據全球筆記型電腦市場的重要佔有率

預計在預測期內，北美洲將在全球筆記型電腦市場中佔據重要佔有率。推動該地區市場成長的主要因素包括：強勁的經濟形勢、技術進步、企業辦公室和教育機構對筆記型電腦需求的成長，以及遠程辦公和線上遊戲趨勢的成長。北美地區擁有強大的基礎設施和完善的分銷網路，使市場參與者能夠有效滿足日益成長的消費需求。此外，蘋果、戴爾和惠普等主要市場參與者的存在也進一步推動了市場的成長，因為這些參與者一直致力於生產配備高階功能和升級技術的筆記型電腦。例如，2023年4月，戴爾向企業客戶推出了Latitude 和Precision 系列的11 款新型筆記型電腦。新款筆記型電腦的安全性能有所提高，目的是幫助簡化混合工作模式。 Latitude 9440 是新Latitude 系列中最高檔的商務筆記型電腦。

市場參與者展望

服務於全球筆記型電腦市場的主要公司包括惠普公司、戴爾科技公司、聯想Group Limited、蘋果公司、宏碁公司、華碩電腦公司、微軟公司、三星電子有限公司、東芝公司和LG 電子公司。這些市場參與者透過各種戰略，包括產品創新、戰略合作、合併和收購，以及擴大分銷網路來滿足全球不斷成長的筆記型電腦需求，大幅促進了市場的成長。例如，2023年1月，蘋果公司推出了搭載M2 Pro 和M2 Max 晶片的新款MacBook Pro 機型，其性能令人印象深刻，電池續航時間也是Mac 有史以來最長的。與M1 Max 相比，M2 Pro 晶片的CPU 速度提高了14%，圖形處理速度提高了22%，而M2 Max 晶片則擁有30%的圖形處理性能和強大的媒體引擎。兩個版本都大幅提升了性能，並提供長達22 小時的電池使用時間，其中MacBook Pro 14 M2 Pro 的電池使用時間長達24 小時。 MacBook Pro 14 配備10 核CPU、16 核整合圖形處理器和16GB 記憶體，而M2 Max 機型配備12 核CPU、38 核圖形處理器和高達96GB 的統一記憶體。配備M1 Max 晶片的MacBook Pro 16 的電池續航時間達到了驚人的22.5 小時。

報告涵蓋

  • 2022年的市場價值資料分析和到2030年的預測。
  • 各細分市場的年化市場收入（百萬美元）。
  • 主要地區的國別分析。
  • 全球筆記型電腦市場的主要企業。根據資料的可用性，報告中還提供了與新產品發布和相關新聞有關的資訊。
  • 透過確定未來強勁成長的關鍵細分市場，分析商業戰略。
  • 市場進入和市場擴張戰略分析。
  • 透過確定市場中的"who-stands-where"來製定競爭戰略。

目 錄

第1章：報告摘要

  • 行業現狀分析與成長潛力展望
  • 研究方法和工具
  • 市場細分
    • 按細分市場
    • 按地區

第2章：市場概述與洞察

  • 報告範圍
  • 分析師洞察與當前市場趨勢
    • 主要結論
    • 建議
    • 結論

第3章：競爭格局

  • 主要公司分析
  • Apple Inc.
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • ASUSTeK COMPUTER INC.
    • 公司概況
    • 財務分析
    • SWOT 分析
    • 近期發展
  • Dell Inc.
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • HP
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • Lenovo
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • 關鍵戰略分析

第4章：市場細分

  • 按應用分類的全球筆記型電腦市場
    • 企業辦公
    • 遊戲
    • 其他（教育用途、通用用途）
  • 按尺寸分類的全球筆記型電腦市場
    • 小型/迷你筆記型電腦
    • 13 至14 英寸筆記型電腦
    • 15 至16 英寸筆記型電腦
    • 17 英寸及以上筆記型電腦

第5章：區域分析

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 義大利
    • 西班牙
    • 法國
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 亞太其他地區
  • 世界其他地區

第6章：公司簡介

  • Acer Inc.
  • Fujitsu Ltd.
  • GIGA-BYTE Technology Co., Ltd.
  • Google
  • HCL Technologies Ltd.
  • Huawei Technologies Co. Ltd
  • IBM Corp.
  • Intel Corp.
  • LG Electronics Inc.
  • MEDION AG
  • Microsoft
  • MSI
  • Nexstgo Co. Ltd.
  • Panasonic Life Solutions India Pvt. Ltd.
  • Razer Inc.
  • Samsung Electronics Co., Ltd.
  • Sharp Corp.
  • Sony Group Corp.
  • Toshiba Corp.
  • Xiaomi Group
Product Code: OMR2027499

Title: Global Laptop Market Size, Share & Trends Analysis Report by Application (Corporate Offices, Gaming, Others) and by Size (Small/Mini Laptops, 13 to 14-inch Laptops, 15 to 16-inch Laptops, 17-inch and Above Laptops) Forecast Period (2023-2030).

The global laptop market is anticipated to grow at a considerable CAGR of 4.1% during the forecast period. The market growth is attributed to factors such as the increasing demand from corporate offices and the gaming industry. Further, technological advancements and changing consumer preferences are some of the other factors fueling the demand for laptops. For instance, the India Cellular & Electronics Association (ICEA) stated that the global market size of the IT hardware segments, including laptops and tablets, reached 210 billion US dollars in 2020-21. The rise in demand for corporate laptops can be attributed to the growing reliance on technology in businesses and the demand for efficient and portable computing devices. These corporate laptops provides advanced features, enhanced security measures, and robust performance capabilities, enabling professionals to carry out their work seamlessly and effectively. The expanding IT industry has created a fertile ground for laptop manufacturers to innovate and develop cutting-edge devices tailored to meet the specific requirements of businesses. There are many options available in the market, and some of the best business laptops include Lenovo ThinkPad X1 Carbon, Apple MacBook Pro, HP EliteBook 840 G9, LG Gram 17, and Acer Swift 3 14. These laptops offer a combination of comfort, performance, battery life, security, and durability, making them ideal for business use.

Segmental Outlook

The global laptop market is segmented based on its application and size. Based on application, the market is segmented into corporate offices, gaming, and others. Based on the size, the market is categorized into small/mini laptops, 13 to 14-inch laptops, 15 to 16-inch laptops, and 17-inch and above laptops. Among application, the gaming sub-segment is expected to witness a significant growth, driven by the increasing popularity of gaming laptops and the rising number of gaming enthusiasts worldwide.

The 13 to 14-inch Laptops Sub-segment is Anticipated to Register Significant Growth Over the Forecast Period

The 13 to 14-inch laptops sub-segment is anticipated to register significant growth due to their portable design and versatility, catering to the needs of both professionals and students. With a balance between screen size and usability, these laptops offer convenience and productivity. They feature powerful hardware configurations for smooth performance and multitasking. The increasing adoption of remote work and online learning further drives the demand for these laptops. For instance, in April 2023, HP launched four new laptops in India, specifically targeting Generation Z and millennials. The HP Pavilion Plus laptops are designed to meet the diverse requirements of these demographic groups. One of the models, the HP Pavilion Plus 14, is tailored for the hybrid lifestyle, offering features like multi-touch capability and multiple ports. It boasts a 14-inch FHD IPS display, a 13th Gen Intel Core i3 processor, up to 16GB RAM, and 512GB storage. Weighing 1.41kg, it includes a USB Type-C port, two USB Type-A ports, a headphone/microphone combo jack, and an HDMI port.

Regional Outlooks

The global laptop market is further segmented based on geography including North America (the US, and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East &Africa, and Latin America). Among these, the Asia-Pacific region is projected to experience considerable growth in the laptop market owing to the growing trend of work-from-home (WFH) trend post COVID-19 pandemic.

North America is Anticipated to Account for a Significant Share of the Global Laptop Market

North America is anticipated to account for a significant share of the global laptop market during the forecast period. The regional market growth is primarily driven by factors including strong economic conditions, technological advancements, increasing demand for laptops in corporate offices and educational institutions, and the growing trend of remote work and online gaming. North America has a robust infrastructure and a well-established distribution network, allowing market players to effectively cater to the rising consumer demand. Additionally, the presence of major market players such as Apple, DELL, and HP, among others further propelled the market growth, as these players are continuously focusing on manufacturing laptops equipped with high-end features and upgraded technology. For instance, in April 2023, Dell launched 11 new laptops under its Latitude and Precision series for business customers. The new laptops come with improved security features and are designed to help ease hybrid work models. The Latitude 9440 is the most premium business notebook in the new Latitude lineup.

Market Players Outlook

The major companies serving the global laptop market include: HP Inc., Dell Technologies Inc., Lenovo Group Ltd., Apple Inc., Acer Inc., ASUSTek Computer Inc., Microsoft Corp., Samsung Electronics Co., Ltd., Toshiba Corp., and LG Electronics Inc. These market players are considerably contributing to the market growth through various strategies, including product innovation, strategic partnerships, mergers and acquisitions, and expanding their distribution networks to cater to the growing demand for laptops worldwide. For instance, in January 2023, Apple introduced the new MacBook Pro models powered by M2 Pro and M2 Max chips, delivering impressive performance and the longest-ever battery life in a Mac. The M2 Pro chip offers a 14% CPU speed improvement and 22% faster graphics, while the M2 Max chip boasts 30% greater graphics performance and a powerful media engine compared to the M1 Max. Both versions provide a significant boost in performance and offer up to 22 hours of battery life, with the MacBook Pro 14 M2 Pro lasting up to 24 hours. The MacBook Pro 14 features a 10-core CPU, 16-core integrated GPU, and 16GB of RAM, while the M2 Max variant offers a 12-core CPU, 38-core GPU, and up to 96GB of unified memory. The MacBook Pro 16 with M1 Max chip achieved an impressive 22.5 hours of battery life.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global laptop market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. Apple Inc.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. ASUSTeK COMPUTER INC.
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Dell Inc.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. HP
    • 3.5.1. Overview
    • 3.5.2. Financial Analysis
    • 3.5.3. SWOT Analysis
    • 3.5.4. Recent Developments
  • 3.6. Lenovo
    • 3.6.1. Overview
    • 3.6.2. Financial Analysis
    • 3.6.3. SWOT Analysis
    • 3.6.4. Recent Developments
  • 3.7. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Laptop Market by Application
    • 4.1.1. Corporate Offices
    • 4.1.2. Gaming
    • 4.1.3. Others (Educational Purpose, General-Purpose)
  • 4.2. Global Laptop Market by Size
    • 4.2.1. Small/Mini Laptops
    • 4.2.2. 13 to 14-inch Laptops
    • 4.2.3. 15 to 16-inch Laptops
    • 4.2.4. 17-inch and Above Laptops

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Acer Inc.
  • 6.2. Fujitsu Ltd.
  • 6.3. GIGA-BYTE Technology Co., Ltd.
  • 6.4. Google
  • 6.5. HCL Technologies Ltd.
  • 6.6. Huawei Technologies Co. Ltd
  • 6.7. IBM Corp.
  • 6.8. Intel Corp.
  • 6.9. LG Electronics Inc.
  • 6.10. MEDION AG
  • 6.11. Microsoft
  • 6.12. MSI
  • 6.13. Nexstgo Co. Ltd.
  • 6.14. Panasonic Life Solutions India Pvt. Ltd.
  • 6.15. Razer Inc.
  • 6.16. Samsung Electronics Co., Ltd.
  • 6.17. Sharp Corp.
  • 6.18. Sony Group Corp.
  • 6.19. Toshiba Corp.
  • 6.20. Xiaomi Group

LIST OF TABLES

  • 1. GLOBAL LAPTOP MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 2. GLOBAL CORPORATE OFFICES LAPTOP MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 3. GLOBAL GAMING LAPTOP MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL OTHERS LAPTOP MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 5. GLOBAL LAPTOP MARKET RESEARCH AND ANALYSIS BY SIZE, 2022-2030 ($ MILLION)
  • 6. GLOBAL SMALL/MINI LAPTOPS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 7. GLOBAL 13 TO 14-INCH LAPTOPS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 8. GLOBAL 15 TO 16-INCH LAPTOPS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 9. GLOBAL 17-INCH AND ABOVE LAPTOPS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 10. GLOBAL LAPTOP MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 11. NORTH AMERICAN LAPTOP MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 12. NORTH AMERICAN LAPTOP MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 13. NORTH AMERICAN LAPTOP MARKET RESEARCH AND ANALYSIS BY SIZE, 2022-2030 ($ MILLION)
  • 14. EUROPEAN LAPTOP MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 15. EUROPEAN LAPTOP MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 16. EUROPEAN LAPTOP MARKET RESEARCH AND ANALYSIS BY SIZE, 2022-2030 ($ MILLION)
  • 17. ASIA-PACIFIC LAPTOP MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 18. ASIA-PACIFIC LAPTOP MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 19. ASIA-PACIFIC LAPTOP MARKET RESEARCH AND ANALYSIS BY SIZE, 2022-2030 ($ MILLION)
  • 20. REST OF THE WORLD LAPTOP MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 21. REST OF THE WORLD LAPTOP MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 22. REST OF THE WORLD LAPTOP MARKET RESEARCH AND ANALYSIS BY SIZE, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL LAPTOP MARKET SHARE BY APPLICATION, 2022 VS 2030 (%)
  • 2. GLOBAL CORPORATE OFFICES LAPTOP MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL GAMING LAPTOP MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL OTHERS LAPTOP BY MARKET SHARE REGION, 2022 VS 2030 (%)
  • 5. GLOBAL LAPTOP MARKET SHARE BY SIZE, 2022 VS 2030 (%)
  • 6. GLOBAL SMALL/MINI LAPTOPS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL 13 TO 14-INCH LAPTOPS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL 15 TO 16-INCH LAPTOPS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL 17-INCH AND ABOVE LAPTOPS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL LAPTOP MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. US LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 12. CANADA LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 13. UK LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 14. FRANCE LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 15. GERMANY LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. ITALY LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. SPAIN LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. REST OF EUROPE LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. INDIA LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. CHINA LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. JAPAN LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. SOUTH KOREA LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. REST OF ASIA-PACIFIC LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD LAPTOP MARKET SIZE, 2022-2030 ($ MILLION)