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2023-2030年全球競爭情報工具市場
市場調查報告書
商品編碼
1311882

2023-2030年全球競爭情報工具市場

Global Competitive Intelligence Tool Market 2023-2030
出版日期: | 出版商: Orion Market Research | 英文 200 Pages | 商品交期: 2-3個工作天內

價格

在預測期內，全球競爭情報工具市場預計將以10.3%的年複合成長率成長。市場成長的原因包括競爭日趨激烈、雲端運算部署和資料激增。此外，人工智慧（AI）和機器學習（ML）等先進技術與競爭情報工具的不斷融合，以及對新創業公司的資金投入不斷增加，預計將推動市場成長。例如，2021年12月，人工智慧驅動的競爭賦能平台Klue 獲得了6200 萬美元的B 輪融資，由Tiger Global 領投，Salesforce Ventures 參投。該平台透過與Slack、High spot和Salesforce等平台的整合，自動收集來自新聞和競爭對手網頁更改等公共和私人外部來源的競爭資料，以及來自內部團隊的資料。 Klue 目的是幫助產品行銷人員和競爭情報團隊擴大對競爭對手的涵蓋範圍。

細分市場前景

全球競爭情報工具市場根據其類型和應用進行細分。根據類型，市場可分為內部部署型和雲端運算型。根據應用，市場可分為BFSI、IT 和電信、汽車、零售、醫療保健、教育及其他。在各應用領域中，由於BFSI 行業對競爭分析、風險管理和戰略決策工具的需求不斷增加，預計BFSI 細分市場將在預測期內實現大幅成長。

雲端基礎細分市場預計將佔據全球競爭情報工具市場的主要佔有率

在各類競爭情報工具中，雲端基礎競爭情報工具子細分市場因其靈活性、可擴展性和成本效益預計將佔據突出的市場佔有率。雲端基礎解決方案降低了硬體和內部儲存空間的支出。 Cipher Systems LLC (Consensus Point Inc.)、Ci Radar, LLC、Crayon, Inc.等主要供應商都在致力於提供雲端基礎競爭情報工具，如訂閱式和軟體即服務（SaaS）等。預計這將促進云競爭情報工具市場的成長。

地區展望

全球競爭情報工具市場根據地域進一步細分，包括北美（美國和加拿大）、歐洲（義大利、西班牙、德國、法國及其他）、亞太地區（印度、中國、日本、韓國及其他）和世界其他地區（中東和非洲以及拉丁美洲）。可根據需要在特定地區或國家層面對市場進行分析。其中，歐洲地區市場預計將在預測期內實現大幅成長。不過，在印度和中國等新興經濟體擴大採用高級分析和市場情報解決方案等因素的推動下，亞太地區的競爭情報工具市場預計將出現可觀的成長。

預計北美將佔據全球競爭情報工具市場的重要佔有率

在所有地區中，北美洲預計將在預測期內佔據相當大的市場佔有率。該地區競爭情報工具市場成長的主要驅動因素是各行各業擴大採用技術和數位化轉型措施。此外，該地區也是主要市場參與者云集的熱點地區。這些市場參與者競相提供先進的增強型解決方案，以保持市場競爭力。所有這些因素都促進了市場的成長。例如，Crunchbase、SEMrush、Owler、Alexa Internet、SpyFu、Crayon 等公司的總部都設在美國。

市場參與者展望

服務於全球競爭情報工具市場的主要公司包括Alphabet Inc. (Google LLC)、Crunchbase、SEMrush、Owler、Alexa Internet、Comintelli、Talkwalker 等。這些市場參與者透過採取各種戰略，包括併購、建立夥伴關係、合作、融資和推出新產品，以保持市場競爭力，大大促進了市場的成長。例如，2021年5月，全球領先的市場與競爭情報（M&CI）軟體公司Comintelli 在Intelligence2day 中推出了一項基於人工智慧（AI）的新功能。 Field Intelligence Retriever（FIRE）功能透過將圖像資料轉化為可搜索的內容，幫助實現虛擬和即時的現場採集能力和會議監控。

報告涵蓋

  • 2022年的市場價值資料分析以及到2030年的預測。
  • 各細分市場的年化市場收入（百萬美元）。
  • 主要地理區域的國別分析。
  • 全球競爭情報工具市場的主要營運公司。根據資料的可用性，報告中還提供了與新產品發布和相關新聞有關的資訊。
  • 透過確定未來強勁成長的關鍵細分市場，分析商業戰略。
  • 市場進入和市場擴張戰略分析。
  • 透過確定市場中的"地位"來製定競爭戰略。

目 錄

第1章：報告摘要

  • 行業現狀分析與成長潛力展望
  • 研究方法和工具
  • 市場細分
    • 按細分市場
    • 按地區

第2章：市場概述與洞察

  • 報告範圍
  • 分析師洞察與當前市場趨勢
    • 主要結論
    • 建議
    • 結論

第3章：競爭格局

  • 主要公司分析
  • Alphabet Inc. (Google LLC)
    • 概述
    • 財務分析
    • SWOT 分析
    • 近期發展
  • Evalueserve
    • 公司概況
    • 財務分析
    • SWOT 分析
    • 近期發展
  • 關鍵戰略分析

第4章：市場細分

  • 按類型分類的全球競爭情報工具市場
    • 企業內部
    • 基於雲端
  • 按應用分類的全球競爭情報工具市場
    • BFSI
    • IT 和電信
    • 汽車
    • 零售業
    • 醫療保健
    • 教育
    • 其他

第5章：區域分析

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 義大利
    • 西班牙
    • 法國
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 亞太其他地區
  • 世界其他地區

第6章：公司簡介

  • Alexa Internet, Inc.
  • ArchIntel
  • Brandwatch
  • CI Radar
  • Comintelli
  • Consensus Point
  • Contify, Inc.
  • Crayon
  • Crunchbase
  • Klue Labs
  • NetBase Quid
  • Owler
  • SEMrush
  • SimilarWeb
  • Slintel Inc.
  • SpyFu
  • Talkwalker
Product Code: OMR2027383

Title: Global Competitive Intelligence Tool Market Size, Share & Trends Analysis Report by Type (On-Premise and Cloud-Based), and by Application (BFSI, IT & Telecom, Automotive, Retail, Health Care, Education, and Others) Forecast Period (2023-2030).

The global competitive intelligence tool market is anticipated to grow at a CAGR of 10.3% during the forecast period. The market growth is attributed to factors including the increasing competition, cloud deployment, and data proliferation. Further, the growing integration of advanced technology such as artificial intelligence (AI) and machine learning (ML) to competitive intelligence tool coupled with growing funding to new startups is anticipated to drive the market growth. For instance, in December 2021, Klue, an AI-powered competitive enablement platform, raised $62 million in Series B funding led by Tiger Global, with participation from Salesforce Ventures. The platform automatically gathers competitive data from public and private external sources such as the news and competitor web page changes, as well as data from internal teams through integrations with platforms such as Slack, High spot and Salesforce. Klue aims to enable product marketers and competitive intelligence teams to increase their coverage of competitors.

Segmental Outlook

The global competitive intelligence tool market is segmented based on its type and application. Based on type, the market is bifurcated into on-premises and cloud-based. Based on the application, the market is categorized into BFSI, IT & telecom, automotive, retail, health care, education, and others. Among the application, the BFSI sub-segment is anticipated to register a significant growth during the forecast period owing to the increasing requirement for competitive analysis, risk management, and strategic decision-making tools in the BFSI industry.

The Cloud-Based Sub-Segment is Anticipated to hold a Prominent Share of the Global Competitive Intelligence Tool Market

Among the type, the cloud-based competitive intelligence tool sub-segment is anticipated to hold a prominent market share of the market owing to their flexibility, scalability, and cost-effectiveness. The cloud-based solutions lowers the expenditure on hardware and in-house storage space. Various key providers such as Cipher Systems LLC (Consensus Point Inc.), Ci Radar, LLC, and Crayon, Inc., among others, are focused on offering and delivering cloud-based competitive intelligence tools such as subscriptions based, and software as a service (SaaS), among others. This is anticipated to boost the growth of cloud-based competitive intelligence tool market.

Regional Outlooks

The global competitive intelligence tool market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa and Latin America). The market can be analyzed at a particular region or country level as per the requirement. Among these, the European regional market is anticipated to experience significant growth over the forecast period. However, the Asia-Pacific region is projected to exhibit considerable growth in the competitive intelligence tool market, driven by factors such as increasing adoption of advanced analytics and market intelligence solutions in emerging economies like India and China.

North America is Anticipated to Hold a Significant Share of the Global Competitive Intelligence tool Market

Among all the regions, North America is anticipated to account for a significant share in the market during the forecast period. The growth of the competitive intelligence tool market in the region is primarily driven by factors such as the increasing adoption of technology and digital transformation initiatives in various industries. Also, the region is hotspot with presence of key market players. These market players compete to provide advance and enhanced solutions to remain competitive in the market. All this factors are contributing to the growth of the market . For instance, Crunchbase , SEMrush, Owler, Alexa Internet, Inc., SpyFu, Crayon, and others are headquartered in the US.

Market Players Outlook

The major companies serving the global competitive intelligence tool market include: Alphabet Inc. (Google LLC), Crunchbase, SEMrush, Owler, Alexa Internet, Inc., Comintelli, Talkwalker, and others. These market players are considerably contributing to the market growth by adopting various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in May 2021, Comintelli, a leading global Market and Competitive Intelligence (M&CI) software company launched a new feature within Intelligence2day based on Artificial Intelligence (AI). The Field Intelligence Retriever (FIRE) feature assist field gathering capabilities and conference monitoring, both virtual and live by turning image data into searchable content.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global competitive intelligence tool market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. Alphabet Inc. (Google LLC)
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. Evalueserve
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Competitive Intelligence tool Market by Type
    • 4.1.1. On Premise
    • 4.1.2. Cloud-Based
  • 4.2. Global Competitive Intelligence tool Market by Application
    • 4.2.1. BFSI
    • 4.2.2. IT & Telecom
    • 4.2.3. Automotive
    • 4.2.4. Retail
    • 4.2.5. Health Care
    • 4.2.6. Education
    • 4.2.7. Others

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Alexa Internet, Inc.
  • 6.2. ArchIntel
  • 6.3. Brandwatch
  • 6.4. CI Radar
  • 6.5. Comintelli
  • 6.6. Consensus Point
  • 6.7. Contify, Inc.
  • 6.8. Crayon
  • 6.9. Crunchbase
  • 6.10. Klue Labs
  • 6.11. NetBase Quid
  • 6.12. Owler
  • 6.13. SEMrush
  • 6.14. SimilarWeb
  • 6.15. Slintel Inc.
  • 6.16. SpyFu
  • 6.17. Talkwalker

LIST OF TABLES

  • 1. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 2. GLOBAL ON-PREMISES COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 3. GLOBAL CLOUD-BASED COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 5. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR BFSI MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 6. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR IT & TELECOM MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 7. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR AUTOMOTIVE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 8. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR RETAIL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 9. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR HEALTH CARE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 10. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR EDUCATION MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 11. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR OTHERS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 12. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 13. NORTH AMERICAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 14. NORTH AMERICAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 15. NORTH AMERICAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 16. EUROPEAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 17. EUROPEAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 18. EUROPEAN COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 19. ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 20. ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 21. ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)
  • 22. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 23. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY TYPE, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY TYPE, 2022 VS 2030 (%)
  • 2. GLOBAL ON-PREMISES COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL CLOUD-BASED COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY APPLICATION, 2022 VS 2030 (%)
  • 5. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR BFSI MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR IT & TELECOM MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR AUTOMOTIVE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR RETAIL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR HEALTH CARE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR EDUCATION MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. GLOBAL COMPETITIVE INTELLIGENCE TOOL FOR OTHERS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 12. GLOBAL COMPETITIVE INTELLIGENCE TOOL MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 13. US COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 14. CANADA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 15. UK COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. FRANCE COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. GERMANY COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. ITALY COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. SPAIN COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. REST OF EUROPE COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. INDIA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. CHINA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. JAPAN COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. SOUTH KOREA COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 25. REST OF ASIA-PACIFIC COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)
  • 26. REST OF THE WORLD COMPETITIVE INTELLIGENCE TOOL MARKET SIZE, 2022-2030 ($ MILLION)