表紙
市場調查報告書

咳嗽、感冒、過敏 (CCA) - 現在、未來的自我護理CCA市場

Cough, Cold & Allergy Report - Exploring the Current & Future Self-Care CCA Market

出版商 Nicholas Hall & Company 商品編碼 953767
出版日期 內容資訊 英文 328 Pages
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價格
咳嗽、感冒、過敏 (CCA) - 現在、未來的自我護理CCA市場 Cough, Cold & Allergy Report - Exploring the Current & Future Self-Care CCA Market
出版日期: 2020年11月04日內容資訊: 英文 328 Pages
簡介

本報告提供主要10個國家的咳嗽、感冒、過敏 (CCA) 市場相關調查分析,市場概要,領導品牌的案例研究,最新的銷售量,過去的成長率,長期預測,銷售額的短期預測等相關的系統性資訊。

目錄

摘要整理

巴西

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 全身性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 預測

中國

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 全身性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 預測

法國

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 預測

德國

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 全身性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 預測

印度

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 預測

義大利

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 全身性充血消除藥
  • 過敏治療藥
  • 預測

日本

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 過敏治療藥
  • 預測

俄羅斯

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 全身性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 預測

英國

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 過敏治療藥
  • 預測

美國

  • 概要
  • 全身性的感冒、流感
  • 止咳藥
  • 喉嚨藥、藥用糖果零食
  • 局部性充血消除藥
  • 全身性充血消除藥
  • Chest rubs、吸入劑
  • 過敏治療藥
  • 氣喘的治療
  • 預測

品牌的案例研究

  • Claritin
  • Mucinex
  • Otrivin
  • Strepsils
  • Vicks
  • Zarbee's

預測

目錄

KEY FEATURES OF THIS REPORT:

  • In-depth exploration of the CCA market
  • Case studies of key CCA brands
  • Latest mid-year 2020 sales from DB6
  • Historical growth rates back to 2015 from DB6
  • Longer-term forecasts to 2024 & 2029
  • Short-term sales forecasts to 2020 and 2021

Coverage of 10 major markets

  • Brazil
  • China
  • France
  • Germany
  • India
  • Italy Japan
  • Russia
  • UK
  • USA

With global sales of over $29bn, the CCA market grew by 4.2% in 2019, just ahead of the global consumer healthcare market (+3.9%). The largest categories Systemic cold & flu and Cough remedies are mature, fragmented and hampered by safety concerns. Allergy remedies expanded via Rx-to-OTC switches in recent years but their impact may have peaked. Topical decongestants and Chest rubs & inhalants enjoyed the strongest performances in 2019.

But what is next for the CCA market? It is projected to be the fastest-growing category in 2020 (according to DB6 estimates), boosted by coronavirus and reports of a high incidence of seasonal cold & flu at the start of 2020, but as consumers in most countries filled their medicine chests in Q1, this may dampen demand for the rest of the year. Have lockdown and physical distancing measures reduced the incidence of flu, colds, and non-Covid viruses? The rest of the year remains unpredictable with a rapid return to normal or a second wave of Covid-19 distinct possibilities.

  S&dragger;comprises Systemic decongestants (4%),Chest rubs & inhalants (3%),Asthma remedies (1%)

Key questions investigated in this report:

  • What are the key differences from market to market in terms of growth trends, regulations and competitive landscape?
  • Which marketers and brands stand out and what lessons can be learned?
  • How much has NPD benefited CCA and what is coming down the pipeline in the years ahead?
  • How have sales been affected by the Covid-19 pandemic?
  • What has been the impact of lockdown on cases of cold & flu and what are the implications for CHC medicines?
  • Which gaps in the market still exist and who is best placed to grab upcoming opportunities?

Table of Contents

Executive Summary

  • Global overview
  • Competitive landscape
  • Category review
  • NPD & innovation round-up
  • Beyond core CCA categories
  • Outlook

Brazil

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Systemic decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Outlook

China

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Systemic decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Outlook

France

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Outlook

Germany

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Systemic decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Outlook

India

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Outlook

Italy

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Systemic decongestants
  • Allergy remedies
  • Outlook

Japan

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Allergy remedies
  • Outlook

Russia

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Systemic decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Outlook

UK

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Allergy remedies
  • Outlook

USA

  • Overview
  • Systemic cold & flu
  • Cough remedies
  • Sore throat remedies & medicated confectionery
  • Topical decongestants
  • Systemic decongestants
  • Chest rubs & inhalants
  • Allergy remedies
  • Asthma remedies
  • Outlook

Brand Case Studies

  • Claritin
  • Mucinex
  • Otrivin
  • Strepsils
  • Vicks
  • Zarbee's

Outlook & Prospects