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市場調查報告書

肉類零食的全球市場:成長·趨勢·市場預測

Global Meat Snacks Market - Segmented by Type, Distribution Channel, Meat Type and Geography (2018 - 2023)

出版商 Mordor Intelligence LLP 商品編碼 458461
出版日期 內容資訊 英文 110 Pages
商品交期: 最快1-2個工作天內
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肉類零食的全球市場:成長·趨勢·市場預測 Global Meat Snacks Market - Segmented by Type, Distribution Channel, Meat Type and Geography (2018 - 2023)
出版日期: 2018年02月08日 內容資訊: 英文 110 Pages
簡介

本報告提供肉類零食的全球市場相關分析,提供您市場基本結構和市場成長的主要促進·阻礙因素,市場機會,各產品·各銷售通路·不同調味·不同肉類·地區別詳細趨勢,競爭情形,市場發展的方向性,主要企業的策略及簡介等調查·考察。

第1章 簡介

第2章 調查手法

第3章 市場動態

  • 市場成長的推動要素
  • 市場成長的阻礙因素
  • 市場機會
  • 波特的五力分析

第4章 肉類零食的全球市場:市場區隔

  • 各產品
    • 肉乾
    • 香腸
    • 其他的產品
  • 各銷售通路
    • 便利商店
    • 大賣場/超級市場
    • 零售
    • 其他銷售管道
  • 不同調味
    • 原始
    • 照燒
    • 胡椒
    • 其他味道(野外燒烤餐會,燻製等)
  • 各肉類
    • 牛肉
    • 家禽
    • 其他(魚貝類等)
  • 各地區
    • 北美
    • 歐洲
    • 亞太地區
    • 南美
    • 非洲

第5章 競爭情形

  • 市場佔有率分析
  • 過去5年最活躍的企業
  • 主要企業採用的策略方法

第6章 企業簡介

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目錄
Product Code: 33947

Description

The global meat snack market is expected to register a CAGR of 9% during the forecast period, 2018 to 2023. Meat snacks are among the popular snacks in the savory snacks category and this market is witnessing a strong growth rate, since the past five years, mostly targeting travelers; with the convenience factor and high demand from the millennial generation. The introduction of new products and flavors is driving the market. Manufacturers are coming up with new flavors like jalapeno, teriyaki, and habanero.

The increasing number of mergers and acquisitions is expected to boost the market growth during the forecast period. The meat snacks market is an attractive sector with a large number of untapped market.

Cost-effective and convenient makes it Travel Friendly

Increasing consumer preference towards meat products

North America has recorded the highest number of travelers, by road, among all the countries, worldwide. Among the travelers, about one-third are business travelers, and the rest are leisure travelers. With the availability of gas/convenience stores along the way, the jerky or dried meat snacks have become popular. These are easy to grab and store. Due to the availability of these products in small packets, wastage is avoided; this strategy has caught the attention of the travelers, who prefer and demand more such food items. A majority of the consumers prefers meat snacks as a source of high protein content, and the low-calorie content is an added advantage to meat snacks, especially in jerky products. Owing to the large availability of c-stores along the road, the sales are more concentrated in this channel.

Jerky holds around 50% of sales in the product category

North America to Dominate the Market

North America accounted for the major share of the market globally during 2016 and is expected to grow at a CAGR of approximately 7% between 2018 and 2023. US is the largest market in this region due to higher consumption of meat snacks owing to its convenience. The high protein content in the product acts as an appetite suppressor and energy booster, which are driving the growth of meat snack market. Jerky consumption is high among the developed markets, Beef jerky sales in the US grew by nearly 7% in 2017. However, the high adoption rate of these products, since a decade, and new marketing strategies adopted by players such as Jack Link's and Slim Jim are driving the sales by targeting the Millennial with new packing models and exotic flavors. As consumers are snacking more on the go, the demand for handheld protein has never been higher.

Though the dried meat snacks are traditionally consumed, the sales have declined due to various reasons; however, new marketing strategies such as the introduction of new flavors, innovative packaging, impressive offers or discounts, partnerships and franchise have revived the sales and the market is growing at a good rate. For instance, Pepsi has come up with an exclusive promotional offer of 50% discount on jerky, with the purchase of a set of soda packs. C-stores are dealing in partnerships with car dealers and expanding their business units.

Key Developments

July 2017: The makers of Hormel® Natural Choice® deli meats announced today four new all natural deli meat snacks, paired with cheddar or pepper jack cheese and a dark-chocolate confection.

May 2017: Paleo-friendly meat sticks are the latest product innovation from Country Archer Jerky. The variety is made with 100% grass-fed and finished beef and turkey raised without antibiotics or added hormones.

April 2017: Conagra Brands, Inc. (NYSE: CAG) announces acquisition of protein-based snacking businesses Thanasi Foods LLC, maker of Duke's® meat snacks, and BIGS LLC, maker of BIGS® seeds.

Major Players: CONAGRA, HORMEL FOODS, JACK LINK'S, KING ELITE SNACKS, MARFOOD USA, MEATSNACKS GROUP AND BRIDGFORD FOODS

Reasons to Purchase this Report

Analyzing outlook of the market with the recent trends and Porter's five forces analysis

Market dynamics which essentially consider the factors which are impelling the present market scenario along with growth opportunities of the market in the years to come

Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects

Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market

Competitive landscape involving the market share of major players along with the key strategies adopted for development in the past five years

Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis and strategies employed by the major market players

3 months analyst support along with the Market Estimate sheet in excel.

Customization of the Report

Value chain analysis

Consumer behavior analysis in country level

Table of Contents

1. Introduction

  • 1.1 Key Deliverables of the study
  • 1.2 Study Assumptions
  • 1.3 Market Definition

2. Research Approach & Methodology

  • 2.1 Introduction
  • 2.2 Research Designs
  • 2.3 Study Timelines
  • 2.4 Study Phases
    • 2.4.1 Secondary Research
    • 2.4.2 Discussion Guide
    • 2.4.3 Market Engineering and Econometric Modelling
    • 2.4.4 Expert Validation

3. MARKET OVERVIEW

  • 3.1 Drivers
    • 3.1.1 Convenience Factor Driving Demand
    • 3.1.2 Introduction of New Products and Flavours
  • 3.2 Restraints
    • 3.2.1 Increasing Prices of the Meat
    • 3.2.2 Low Penetration of Products among Demographics
  • 3.3 Oppurtunity
    • 3.3.1 Demand for Animal Protein-based Products
    • 3.3.2 Growth in APAC & EMEA Regions
  • 3.4 Porter's Five Forces Analysis
    • 3.4.1 Bargaining Power of Suppliers
    • 3.4.2 Bargaining Power of Buyers
    • 3.4.3 Threat of New Entrants
    • 3.4.4 Threat of Substitute Products and Services
    • 3.4.5 Degree of Competition
  • 3.5 Consumer Behavior Analysis
    • 3.5.1 Consumer demand analysis
    • 3.5.2 Target market identification
      • 3.5.2.1 Purchasing power
      • 3.5.2.2 Demographic Strengths & Weaknesses
      • 3.5.2.3 Spending patterns

4. Market Segmentation

  • 4.1 By Product Type
    • 4.1.1 Jerky
    • 4.1.2 Sticks
    • 4.1.3 Sausages
    • 4.1.4 Other meat Snacks
  • 4.2 By Distributional Channel
    • 4.2.1 Convenience Stores
    • 4.2.2 Hyper Markets/Super Markets
    • 4.2.3 Retailers
    • 4.2.4 Others
  • 4.3 By Flavors
    • 4.3.1 Original
    • 4.3.2 Teriyaki
    • 4.3.3 Peppered
    • 4.3.4 Others (BBQ, Smoked,Spicy,Hickory,Etc)
  • 4.4 By Meat Type
    • 4.4.1 Beef
    • 4.4.2 Poultry
    • 4.4.3 Pork
    • 4.4.4 Others (Seafood, etc)
  • 4.5 By Geography
    • 4.5.1 North America
      • 4.5.1.1 U.S.
      • 4.5.1.2 Canada
      • 4.5.1.3 Mexico
      • 4.5.1.4 Others
    • 4.5.2 Europe
      • 4.5.2.1 U.K.
      • 4.5.2.2 France
      • 4.5.2.3 Germany
      • 4.5.2.4 Russia
      • 4.5.2.5 Italy
      • 4.5.2.6 Others
    • 4.5.3 Asia-Pacific
      • 4.5.3.1 China
      • 4.5.3.2 Japan
      • 4.5.3.3 India
      • 4.5.3.4 Australia
      • 4.5.3.5 others
    • 4.5.4 South America
      • 4.5.4.1 Brazil
      • 4.5.4.2 Argentina
      • 4.5.4.3 Others
    • 4.5.5 Africa
      • 4.5.5.1 South Africa
      • 4.5.5.2 Others

5. COMPETITIVE LANDSCAPE

  • 5.1 Market Share Analysis
  • 5.2 Most active companies in the past five years
  • 5.3 Most preferred strategic approach by major companies

6. Company Profiles

  • 6.1 ConAgra
  • 6.2 Hormel Foods
  • 6.3 Jack Link's
  • 6.4 King Elite Snacks
  • 6.5 Marfood USA
  • 6.6 Meatsnacks Group
  • 6.7 Bridgford Foods
  • 6.8 Duke's Smoked Meats
  • 6.9 Golden Valley Natural
  • 6.10 Kepak Group, Kerry Group
  • 6.11 Klements, Marfood USA
  • 6.12 Monogram Foods
  • 6.13 Nestle USA
  • 6.14 Oberto Sausage
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