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市場調查報告書
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1431450

全球人流管控追蹤工具市場：市場佔有率分析、產業趨勢/統計、成長預測（2024-2029）

Occupancy Tracking - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球人流管控追蹤工具市場規模預計到 2024 年為 12.1 億美元，到 2029 年將達到 44.3 億美元，在預測期內（2024-2029 年）複合年成長率為 29.80%。

佔用追蹤市場

各種建築業主越來越需要監控實際空間使用情況並制定節能目標，以減少能源消費量並實現脫碳和永續性目標，推動了預測期內的市場成長。

主要亮點

  • 人流管控追蹤工具技術可幫助企業實現其持續目標，即僅使用適量的建築空間來降低成本並高效運作。對於任何想要智慧、有效率地管理建築物的人來說，運作監控感測器都是必不可少的。
  • 許多組織浪費了多達一半的空間。換句話說，它的保存潛力是巨大的。根據世界綠色建築研究，歐洲公司可以透過減少辦公大樓浪費的空間節省 2,430 億美元。最佳化的工作空間可以在全球整體節省高達 1.5 兆美元。其他資訊來源稱，在北美，平均約有三分之二的辦公桌和辦公室閒置。此外，根據 Herman Miller 的空間利用率研究，分配的私人辦公室平均一天有 77% 的時間處於閒置狀態。
  • 對節能設備的需求不斷成長可能會推動所研究市場的成長。了解運作狀態對於降低能耗有重要作用。這是透過運作感測器來完成的，感測器根據運轉率關閉設備和其他設備。這些有助於減少光污染，可用於室內和室外空間。例如，在美國，照明佔建築物總能源消耗的11%，空調系統消耗35%。它約占美國商業建築總用電量的 36%。這種能源使用通常被認為是不可避免的開支。然而，大部分能量每天都被浪費掉。無數企業為無人使用的暖氣、冷氣和照明房間付費。
  • 在預測期內，對智慧房屋、企業建築、工廠和城市開發的投資不斷增加可能會推動市場發展。作為數位印度計劃的一部分，印度政府計劃在該國推廣物聯網。政府已撥款 700 億盧比，用於開發 100 個智慧城市，配備物聯網設備來控制交通、高效使用電力和水，並使用物聯網感測器進行醫療保健和其他服務收集資料。
  • 此外，建築管理系統的主要任務是控制建築的主動和被動策略，以最佳化能源效率並保持居住者的舒適度。然而，這些系統中的大多數使用通常不符合居住者偏好的預定義配置。因此，人流管控追蹤工具對於能源使用管理至關重要，尤其是在住宅和工業建築中。
  • 在 2022 年 10 月進行的一項調查中，運轉率科技公司 Occuspace 的 85% 客戶表示使用資料來衡量實體空間使用情況。此外，范德比爾特大學報告稱，使用 Waitz 應用程式在自助餐廳和圖書館度過繁忙時間的學生獲得了壓倒性的積極回應。除了范德比爾特大學之外，普渡大學、哥倫比亞大學和加州大學洛杉磯分校 (UCLA) 最近也安裝了 Occuspace 技術。
  • 儘管疫情在短期內引發了人們對人流管控追蹤工具的大量興趣和投資，但一些人指出，對這項技術的需求仍將持續。一些法規和準則可能會以某種形式持續存在，以提高人們對健康空間的認知並保護我們免受未來流行病的影響。此外，在家工作的轉變以及疫情帶來的財務不利因素讓公司質疑實體辦公空間的必要性。甚至在大流行之前，美國商業房地產服務局就估計美國未使用的商業房地產價值約為 1 兆美元。

人流管控追蹤工具市場趨勢

辦公大樓面積增加帶動建築類型區隔

  • 人流管控追蹤工具感測器將安裝在接待區、會議室、零售樓層和整個辦公大樓。人流管控追蹤工具系統可以提供有關空間使用方式的寶貴見解。這種洞察力有助於更好地決策空間、員工和資源的分配，並幫助企業有效率、安全地運作。
  • 此外，這些感測器可以安裝在多個戰略位置，以檢測人流量大的區域的移動，從而可以有效管理空間利用率、會議室效率、辦公桌酒店住宿等。
  • 許多佔​​用感測器製造商正在積極尋求策略聯盟，以改善用戶體驗。 2022 年 1 月，總部位於瑞典的全球物聯網解決方案供應商 Sensative 與物聯網極低功耗廣域網路連接解決方案供應商 Actility 建立了合作夥伴關係。以及與 WMW 的合作。透過此次合作，前者發布了一款支援 LoRaWAN 的整合式物聯網桌面運作監控解決方案。為了監控您的辦公桌，該解決方案採用主動紅外線感測器。
  • 每個地區辦公空間的擴張可能會進一步增加對人流管控追蹤工具解決方案的需求。英國國家統計局的數據顯示，2023年第一季公共和私人辦公室的新辦公大樓建設訂單超過26億美元。
  • 此外，根據高力國際的數據，2022 年第二季度，東北地區在建辦公空間是美國最多的。東北部正在建造約3000萬平方英尺的辦公空間。
  • 在後 COVID-19 時代，許多財富 100 強公司採用了混合工作模式，這種模式在各行業都很常見。然而，截至2023年3月，亞馬遜、蘋果等科技巨頭紛紛宣布政策，要求員工每週上班3次。預計這將支持大量重返辦公室。這些動態可能導致辦公室運轉率每週波動，而在無固定辦公桌系統的職場，辦公桌運轉率甚至可能每天波動。此類情況可能會進一步產生對辦公區域人流管控追蹤工具的需求。

亞太地區市場將實現顯著成長

  • 由於亞太地區建設活動的增加，人流管控追蹤工具解決方案預計在預測期內將顯著成長。根據IBEF報道，杜拜政府和印度最近簽署了查謨和克什米爾基礎設施建設契約，包括工業、IT塔、多功能塔、物流中心、醫學院和專科醫院。
  • 另根據中國國家統計局統計，近期中國酒店企業數量突破2.77萬家，較前一年增加近2,500家。過去三年，中國主要酒店集團的數量大幅增加。此類酒店和餐廳的開拓可能會在所研究的市場中創造進一步的需求。
  • 該地區包括印度和中國等重要國家，它們佔據了全球能源消耗的大部分。據英國石油公司稱，中國是世界上最大的初級能源消費國。近期，中國初級能源​​消費量達到約157.7埃焦耳，較上年成長近7%。
  • 此外，韓國政府國土交通省宣布，將透過價值 2,500 萬美元的國家計劃，到 2022 年在 64 個中小城市開發智慧城市平台。世界其他地區也正在進行類似的工作，增加了對追蹤感測器的運轉率需求。
  • 根據智慧城市任務規定，中央政府將在五年內提供480億盧比的資金（平均每個城市每年10億盧比）支持任務的實施。
  • 此外，根據國土交通省的公告，2022年日本住宿住宿設施的運轉率46.5%。儘管這一數字較上年有所回升，但受到 COVID-19 大流行的嚴重影響，錄得 34.3%。此外，西南部城市孟買的運轉率在印度最高，約60%，其次是首都新德里，預計到2022年。此舉可能會進一步推動對人流管控追蹤工具系統的需求，以正確監控飯店空間和顧客。

人流管控追蹤工具行業概述

人流管控追蹤工具市場競爭激烈，幾家領先公司在市場上表現良好，並試圖透過專注於產品多元化來擴大其市場佔有率。公司採取新產品開發、合作、合併和補充等多種策略來加強產品系列獲得相對於其他公司的競爭優勢。

2023 年 1 月，汽車技術解決方案的創新者 Indie Semiconductor 宣佈與電腦視覺技術領域的領先公司之一 Seeing Machines 建立合作夥伴關係，以補充用於駕駛員和乘員監控的先進視覺處理器的開發。

據報道，2022 年 11 月，運轉率科技公司 Occuspace 宣布擴展到美國和加拿大的多所大學，為使用 Waitz 行動應用程式的人提供校園內建築物的即時和歷史空間使用資料。

2022 年 8 月，總部位於芝加哥的行銷創新公司 Fusion92 在芝加哥、底特律和奧斯汀設有辦事處，與領先的運轉率監控技術公司 Occuspace 合作，提供創新的分析解決方案。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月分析師支持

目錄

第1章 簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場洞察

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 買方議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭公司之間的敵對關係
  • 產業價值鏈分析
  • COVID-19 市場影響評估

第5章市場動態

  • 市場促進因素
    • 對建築空間利用和最佳化的需求日益成長
    • 節能設備的需求不斷成長
  • 市場課題
    • 對人流管控追蹤工具的好處缺乏認知

第6章市場區隔

  • 依報價類型
    • 硬體
    • 軟體
    • 服務
  • 依建築類型
    • 辦公室
    • 店鋪
    • 教育機構
    • 衛生保健
    • 飯店/餐廳
    • 公共機構/會議廳
    • 倉庫
    • 運輸
  • 依地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東/非洲

第7章 競爭形勢

  • 公司簡介
    • Honeywell International
    • Eaton Corporation
    • Schneider Electric
    • Legrand Inc.
    • Leviton Manufacturing Company
    • Philips Ltd
    • Hubbell Building Automation Inc.
    • Johnson Controls GmbH
    • Lutron Electronics, Inc.
    • General Electric
    • Acuity Brands

第8章投資分析

第9章市場的未來

簡介目錄
Product Code: 5000029

The Occupancy Tracking Market size is estimated at USD 1.21 billion in 2024, and is expected to reach USD 4.43 billion by 2029, growing at a CAGR of 29.80% during the forecast period (2024-2029).

Occupancy Tracking - Market

The increasing need to monitor actual space usage and target reduction efforts to lower energy consumption as well as meet decarbonization and sustainability goals by various building owners drove market growth in the forecast period.

Key Highlights

  • The occupancy tracking technologies help businesses meet their ongoing goals of using only suitable building space to keep costs low and operate efficiently. Occupancy monitoring sensors are essential for anyone wanting to manage their buildings smartly and more efficiently.
  • Many associations waste as much as half their space. In other words, their preservation potential is vast. According to a World Green Building Study, European businesses could save USD 243 billion by reducing wasted space in office buildings. In addition, businesses globally could realize savings of up to USD 1.5 trillion if workspaces were optimized. Other sources suggest that, on average, desks and offices sit unused about two-thirds of the time in North America. And a Herman Miller space utilization study found that, on average, assigned private offices are unoccupied 77% of the workday.
  • The rising demand for energy-efficient devices will drive the studied market's growth. Occupancy tracking plays a vital role in reducing energy consumption. This is achieved through the occupancy sensors, which shut down devices and other equipment based on occupancy. These help reduce light pollution and can be used in indoor and outdoor spaces. For instance, in the US, lighting accounts for 11% of a building's overall energy use, with HVAC systems consuming 35%. US commercial buildings account for around 36% of all electricity use. This energy use is often considered an unavoidable expense. However, much of this energy is wasted every day. Countless businesses pay to heat, cool, and illuminate unoccupied rooms.
  • The growing investment in developing smart houses, enterprise buildings, factories, and cities will drive the market forward in the forecasted period. As part of the Digital India initiative, the Indian government has planned to push IoT in the country. The government allocated an INR 7,000 crore fund to develop 100 smart cities powered by IoT appliances to control traffic, efficiently use power and water, and collect data using IoT sensors for healthcare and other services.
  • Furthermore, the primary task of building management systems is to control active and passive strategies in buildings to optimize energy efficiency and maintain occupant comfort. However, most of these systems use a predefined configuration, which usually does not match the occupants preferences. Thus, occupancy tracking is imperative for energy use management, mainly in residential and industrial buildings.
  • In a survey done in October 2022, 85% of customers of an occupancy technology company, Occuspace, reported using the data to gauge the use of their physical spaces. Further, Vanderbilt University reported an overwhelmingly positive response from students using the Waitz app to navigate busy times in the dining halls and libraries. In addition to Vanderbilt, Occuspace technology has recently been installed at Purdue, Columbia, UCLA, and several others.
  • Although the pandemic drove a flurry of interest and investments in occupancy tracking in the near term, there were indications that the need for the technology would remain. Some of the regulations and guidelines are likely to endure in some form, as they have raised awareness about healthy spaces and safeguarded against future pandemics. Moreover, the shift to working from home and pandemic-driven financial headwinds have companies questioning the need for physical office space. Even before the pandemic, U.S. Commercial Real Estate Services estimated unused commercial property in the U.S. to be worth about USD 1 trillion.

Occupancy Tracking Market Trends

Increase in Office Building Space to Drive the Building Type Segment

  • Occupancy tracking sensors are deployed in reception areas, meeting rooms, shop floors, or an entire office complex. Occupancy tracking systems provide valuable insight into how spaces are used. This insight enables better decision-making regarding the distribution of space, staff, and resources, helping companies run more efficiently and safely.
  • In addition, these sensors are used in offices to efficiently manage space utilization, meeting room efficiency, and desk hoteling, among many others, by installing them in multiple strategic locations to detect motion in high-traffic areas.
  • Many occupancy sensor manufacturers are actively pursuing strategic alliances to improve the user experience. In January 2022, Sensative, a Sweden-based global IoT solutions provider, and Actility, a significantly low-power wide area network connectivity solutions provider for IoTs, entered into a collaborative relationship. Along with joint work with WMW. The former has launched an integrated LoRaWAN-enabled IoT desk occupancy monitoring solution through this collaboration. To monitor desks, this solution employs an active infrared sensor.
  • Increasing office space across regions may further propel the demand for occupancy tracking solutions in the market. According to the Office for National Statistics (UK), the value of new office building construction orders in the first quarter of 2023 was over USD 2.6 billion for both public and private offices combined.
  • In addition, according to Colliers International, in the second quarter of 2022, the Northeast region held the most office space under construction in the United States. There were around 30 million square feet of office space under construction in the Northeast region.
  • In the post-COVID-19 era, many Fortune 100 companies adopted the hybrid work model, which became commonplace across different industries. But as of March 2023, tech giants like Amazon and Apple have announced policies that require their employees to come into the office three times a week. This was an expected push for a great return to the office. Due to such dynamic changes, office occupancy rates fluctuated every week, while in those workplaces with a hot desk system, desk occupancy rates may even change daily. Such cases may further create demand for occupancy tracking in office areas.

Asia-Pacific to Experience Significant Market Growth

  • Asia-Pacific is expected to have significant growth in occupancy tracking solutions during the forecast period due to the increased construction activity in the region. According to IBEF, the Dubai government and India recently signed a contract to construct infrastructure in Jammu and Kashmir, including industrial parks, IT towers, multipurpose towers, logistics centers, medical colleges, and specialized hospitals.
  • Additionally, according to the National Bureau of Statistics of China, recently there were over 27,700 hotel enterprises in China, which was a boost of nearly 2,500 enterprises compared to the previous year. The number of large hotel groups in China has grown immensely in the past three years. Such developments in hotels and restaurants may further create demand in the studied market.
  • The region includes significant countries such as India and China, which have the majority of energy-consuming countries worldwide. According to BP plc, China is the world's largest consumer of primary energy. The primary energy consumption of China amounted to some 157.7 exajoules recently, an increase of nearly 7% compared to the previous year.
  • Furthermore, the Ministry of Land, Infrastructure, and Transport of the South Korean government announced its initiative to develop smart city platforms across 64 selected medium- and small-sized cities by 2022 through a state project worth USD 25 million. Similar outcomes being deployed in other parts of the world are increasing the demand for the occupancy tracking sensor.
  • According to the smart city mission rules, the Central Government is expected to contribute INR 48,000 crore in funding over five years to assist the mission's implementation, or an average of INR 100 crore per year for each city.
  • Moreover, in 2022, the room occupancy rate of accommodation facilities in Japan amounted to 46.5%, as per MLIT (Japan). The figure recovered compared to the previous years but was strongly impacted by the COVID-19 pandemic, which was recorded at 34.3%. Further, the southwestern city of Mumbai had the highest occupancy rate of about 60% in India, followed by the capital city of New Delhi in 2022. Such developments may further drive the demand for occupancy tracking systems to properly monitor hotel space and customers.

Occupancy Tracking Industry Overview

The occupancy tracking market is significantly competitive, with several major players performing in the market and taking steps to expand their market footprint by focusing on product diversification. The players strengthen their product portfolio by adopting several strategies, including new product developments, partnerships, mergers, additions, etc., to gain a competitive edge over other players.

In January 2023, indie Semiconductor, an Autotech solutions innovator, announced a partnership with Seeing Machines, one of the leading computer vision technology companies, to complement the development of advanced vision processors for driver and vehicle occupant monitoring.

In November 2022, Occupancy technology company Occuspace announced its expansion into several colleges and universities in the U.S. and Canada to report real-time and historical space usage data for campus buildings to anyone using their Waitz mobile app, which was especially useful to students seeking places to study.

In August 2022, Fusion92, a Chicago-based marketing innovation firm with offices in Chicago, Detroit, and Austin, partnered with Occuspace, a significant occupancy monitoring technology firm, to provide innovative analytics solutions that assist retailers in better understanding foot traffic data, closing the media attribution loop, uncovering new brick-and-mortar insights, and improving the customer experience.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis
  • 4.4 Assessment of Impact of COVID-19 on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Need for Space Utilization and Optimization in Buildings
    • 5.1.2 Rising Demand for Energy-efficient Devices
  • 5.2 Market Challenges
    • 5.2.1 Lack of Awareness Regarding the Benefits of Occupancy Tracking

6 MARKET SEGMENTATION

  • 6.1 By Offering Type
    • 6.1.1 Hardware
    • 6.1.2 Software
    • 6.1.3 Services
  • 6.2 By Building Types
    • 6.2.1 Office
    • 6.2.2 Retail
    • 6.2.3 Education
    • 6.2.4 Healthcare
    • 6.2.5 Hotels& Restaurants
    • 6.2.6 Institutional/Assembly
    • 6.2.7 Warehouse
    • 6.2.8 Transport
  • 6.3 By Geography
    • 6.3.1 North America
    • 6.3.2 Europe
    • 6.3.3 Asia-Pacific
    • 6.3.4 Latin America
    • 6.3.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Honeywell International
    • 7.1.2 Eaton Corporation
    • 7.1.3 Schneider Electric
    • 7.1.4 Legrand Inc.
    • 7.1.5 Leviton Manufacturing Company
    • 7.1.6 Philips Ltd
    • 7.1.7 Hubbell Building Automation Inc.
    • 7.1.8 Johnson Controls GmbH
    • 7.1.9 Lutron Electronics, Inc.
    • 7.1.10 General Electric
    • 7.1.11 Acuity Brands

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET