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市場調查報告書
商品編碼
1430592

通訊管理系統:市場佔有率分析、產業趨勢/統計、成長預測(2024-2029)

Correspondence Management System - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

通訊管理系統市場規模預計到 2024 年將達到 455.5 億美元,到 2029 年將達到 922.9 億美元,在預測期內(2024-2029 年)複合年成長率為 15.17%。

信函管理系統-市場-IMG1

CMS 中不斷成長的技術採用趨勢,例如 CMS 中對人工智慧的需求不斷成長、基於語音的搜尋最佳化的使用增加以及內容管理中聊天機器人的使用增加,是預計在預測期內推動市場成長的一些因素。已成為一個因素。

主要亮點

  • 自動化,特別是在遵循基於規則的流程的企業中,可以促進響應管理系統的選擇,減少業務環境中的不一致,終止響應,從而實現高效的內部和外部通訊系統。
  • 由於世界各地的組織擴大採用數位工作文化以及行業內容的擴展,通訊管理系統市場正在全球迅速擴張。此外,巨量資料和分析解決方案的發展正在提高內部和外部通訊的自動化程度。此外,企業正在迅速利用即時通訊系統來有效管理所有通訊。
  • 此外,隨著雲端基礎的技術的出現和業務數位化的不斷發展,公司經常轉向郵件收發室自動化來自動化內部和外部業務通訊流程。這使得公司可以根據內容、外觀和類別對收到的通訊進行分類,並將其發送給適當的部門或個人。
  • 此外,通訊管理系統可自動化並提供速度和敏捷性,以產生卓越的客戶和內部業務見解。組織正在利用數位轉型來更快地滿足客戶需求。透過定期溝通讓股東和消費者了解情況,公司可以增加收益並提高採用率。巨量資料和進階分析等新IT應用程式和基礎設施的引入也是推動通訊管理系統市場成長的因素之一。此外,公司可以利用巨量資料透過預測通訊管理系統解決方案來改善決策。
  • 然而,限制和約束市場成長的挑戰包括隔離資料、不同的資料整合平台以及缺乏技術能力。
  • COVID-19 嚴重影響了依賴客戶互動的企業。數位轉換、互動性和收益成長現在比以往任何時候都更加重要。因此,許多公司認為內容管理系統和數位體驗平台(管理線上體驗的平台)是關鍵任務軟體。投資、管理和營運這些平台的個人應該重新評估他們的平台需求,並確保他們的 CMS 能夠適應延長的在家工作、增加的網路流量和不斷變化的行銷策略。此外,借助具有生產力、協作、效能和安全性功能的現代雲端託管 CMS,將顯著減輕因 COVID-19 導致的業務需求增加、截止日期緊迫和行銷需求增加的負擔。

通訊管理系統的市場趨勢

方便、安全的內部和外部通訊推動市場成長

  • 內容管理系統旨在供所有人使用。該程式一般具有方便用戶使用的介面並且易於操作。不需要技術或程式設計知識,但根據 CMS 平台,可能需要一些幫助和專業知識。這些獨特的優勢促進了 CMS 採用的成長。
  • 私人、個人化和互動式業務文件的開發、編輯和分發由通訊管理系統集中管理。該技術允許公司使用預先核准或自訂編寫的材料快速建立通訊,並簡化從創建到存檔的流程,從而為客戶增加便利性。
  • 因此,客戶可以快速、準確、輕鬆、安全且適當地收到正確的訊息。這使得公司能夠降低與複雜流程相關的成本和風險,同時最大限度地提高消費者互動的價值,從而推動市場成長。
  • 此外,Storyblok 進行的研究表明,到 2023 年,行銷將成為最常用的 CMS 團隊,佔 17%,緊隨其後的是銷售(佔 17%)和財務(佔 15%)。設計團隊是最不可能使用公司 CMS 的兩個團隊(7%)和管理人員(6%)。如此顯著的採用率可能意味著 CMS 技術提供的便利性和安全性正在推動組織內部和外部通訊的有效性。
信函管理系統-市場-IMG2

北美佔據主要市場佔有率

  • 由於零售、電子商務、BFSI 和政府等各行業擴大使用自動化,以及對有效的內部和外部通訊以提高保留率的需求不斷成長,北美預計將佔據重要的市場佔有率。北美最大的兩個市場美國和加拿大擴大採用先進技術,包括通訊管理系統解決方案。
  • 例如,根據微軟公司的說法,透過自動化和簡化的協作,該地區的時間和資源管理變得更加有效和有效率。例如,美國透過簡化任務管理以及部門和團隊之間的溝通,每年節省近 140 萬美元。
  • 企業預計將在 IT 和電訊等關鍵產業中更多地利用通訊管理系統,以避免對手動業務流程造成干擾。信件管理系統有效地管理、搜尋、追蹤和報告信件和行動計劃。各個新興產業中通訊交流的增加預計將在全部區域產生 CMS 供應商。
  • 該地區著名的通訊管理系統國際供應商包括 IBM、Microsoft、Adobe、Open Text、Pitney Bowes、Micropact、Xerox 和 Top Down Systems。這類大公司的存在是該全部區域產生大量收益的主要原因。
信函管理系統-市場-IMG3

信函管理系統產業概況

通訊管理系統市場競爭適度,由幾個主要參與者組成。全球主要供應商包括 IBM 公司、微軟公司、OpenText 公司和 Adob​​e 公司。服務提供者正試圖透過與軟體公司合作的解決方案方法進入市場,將其作為端到端解決方案提供,並充當通訊管理解決方案的一站式商店。目前,在通訊管理系統市場上營運的公司正在以實惠的價格提供各種雲端基礎的解決方案,預計這將為提供這些系統的公司創造巨大的商機。

2023 年 2 月 - 數位文件和合約生命週期管理公司 SignDesk 宣布與 Microsoft 和 G7 CR Technologies 建立合作夥伴關係,以增強其雲端部署能力。此次合作將使企業能夠利用與 Sign Desk 產品整合的 Microsoft Azure 的強大功能。 SignDesk 的文件自動化套件也將出現在 Microsoft Marketplace 上。此產品組合中的解決方案可解決數位化入職、合約生命週期管理和數位化文件執行問題。

2022 年 11 月 - 領先的業務自動化解決方案供應商 enChoice 和 Rosslyn Data Technologies 簽訂了一項資產收購協議,根據該協議,enChoice 將收購 Rosslyn 的 Integrity 業務部門。此次收購將把 Integrity 的客戶合約、專有軟體資產和少量關鍵人員轉移給 enChoice。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月分析師支持

目錄

第1章簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場洞察

  • 市場概況
  • 產業價值鏈分析
  • 產業吸引力-波特五力分析
    • 供應商的議價能力
    • 買家/消費者的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭公司之間敵對關係的強度
  • COVID-19 市場影響評估

第5章市場動態

  • 市場促進因素
    • 對通訊系統自動化和個人化的需求不斷成長
    • 方便、安全的內部和外部溝通
  • 市場限制因素
    • 由於缺乏技術專業知識,賣家資料和不同的資料系統影響資料整合
    • 初期投資高且缺乏意識

第6章市場區隔

  • 按成分
    • 軟體
    • 按服務
  • 按配送通路
    • 基於網路的
    • 基於電子郵件
    • 其他交付管道(例如基於簡訊/彩信)
  • 按部署模型
    • 本地
  • 按組織規模
    • 中小企業
    • 主要企業
  • 按行業分類
    • BFSI
    • 政府/公共機構
    • 電信與資訊技術
    • 衛生保健
    • 零售/電子商務
    • 其他行業
  • 地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東/非洲

第7章 競爭形勢

  • 公司簡介
    • IBM Corporation
    • Adobe Inc.
    • Microsoft Corporation
    • OpenText Corporation
    • Rosslyn Data Technologies Inc.(enChoice, Inc.)
    • Pitney Bowes Inc.
    • Newgen Software Technologies Limited
    • Fabasoft AG
    • MicroPact Inc.
    • Everteam SAS
    • Ademero, Inc.
    • Blue Project Software Inc.
    • Xerox Holdings Corporation
    • Palaxo International Ltd.
    • Top Down Systems Corporation
    • Harvest Technology Group

第8章投資分析

第9章 市場機會及未來趨勢

簡介目錄
Product Code: 70651

The Correspondence Management System Market size is estimated at USD 45.55 billion in 2024, and is expected to reach USD 92.29 billion by 2029, growing at a CAGR of 15.17% during the forecast period (2024-2029).

Correspondence Management System - Market - IMG1

The rising trends of technology adoption in CMS, such as rising demand for AI in CMS, increasing use of Voice-based search optimization, and rising chatbot usage for content management, are a few factors anticipated to drive the market growth during the forecast period.

Key Highlights

  • Automation stimulates the selection of a correspondence management system, especially for businesses that follow rule-based processes, diminishing inconsistencies and terminating correspondences in the business environment, thereby allowing efficient internal and external communication systems.
  • The correspondence management system market is expanding rapidly on a global scale due to the rise in the adoption of a digital working culture in organizations worldwide and the expansion of content in industries. In addition, developing big data and analytics solutions has increased internal and external communication automation. Additionally, businesses are fast using real-time communication systems to manage all correspondences effectively.
  • Moreover, businesses frequently use mailroom automation to automate their internal and external business communication processes as a result of the emergence of cloud-based technologies and the growing digitalization of businesses. This helps businesses to classify their incoming correspondence according to its content, appearance, and category and send it to the appropriate department or individual.
  • Further, a correspondence management system automates, providing speed and agility to generate superior customer and internal affairs insights. Organizations are using digital transformation to satisfy client demands more quickly. By keeping shareholders and consumers informed through regular contact, the solutions allow businesses to increase revenues, which raises the adoption rate. Introducing new IT applications and infrastructure, such as big data and sophisticated analytics, is another driver fueling the market's growth for correspondence management systems. Additionally, businesses may use big data to improve decision-making with solutions for a correspondence management system that has predictive capabilities.
  • However, some challenges limiting and constraining the market's growth include segregated data, different platforms for data integration, and a lack of technical competence.
  • COVID-19 has severely impacted businesses relying on customer interaction to generate income. Conversion, interactivity, and revenue growth through digital are being prioritized more than ever. As a result, many organizations view content management systems and digital experience platforms-platforms that govern online experiences-as mission-critical software. Individuals investing in, administering, and operating on these platforms need to reassess their platform needs and ensure their CMS can sustain them during prolonged WFH periods, more internet traffic, and changing marketing strategies. Moreover, the strain of increasing business requirements, tight deadlines, and increased marketing demands due to COVID-19 significantly lessened with the help of a contemporary cloud-hosted CMS with features surrounding productivity, collaboration, performance, and security.

Correspondence Management System Market Trends

Convenient and Secured Internal and External Communications to Drive the Market Growth

  • Content management systems are intended to be used by everyone. The program typically has a user-friendly interface and is simple to navigate. While no technical or programming knowledge is necessary, some CMS platforms can require some assistance or expertise. Such characteristic benefits are factors responsible for the growth of CMS adoption.
  • The development, compilation, and distribution of private, personalized, and interactive business correspondences are centralized and managed by correspondence management systems. The technology allows businesses to rapidly create communication using pre-approved and custom-written material in a simplified process from production to archive, thereby enhancing convenience to the clients.
  • As a result, clients receive the appropriate message quickly, accurately, easily, securely, and relevantly. This enables companies to lower costs and risks related to a complicated process while maximizing the value of consumer interactions, thereby driving market growth.
  • Moreover, according to a survey conducted by Storyblok, in 2023, the team that used the CMS most frequently was marketing, with 17%, closely followed by sales, 17%, and finance, 15%. Design teams and executives, with 7% and 6%, respectively, were the two teams that were least likely to use a company's CMS. Such significant adoption rates might signify the convenience and security offered by the CMS technology driving the effectiveness of internal and external communication across the organization.
Correspondence Management System - Market - IMG2

North America to Hold Significant Market Share

  • North America accounts for one of the significant market shares due to the growing use of automation and the increasing demand for effective internal and external communication for improved retention in several business verticals, such as retail and eCommerce, BFSI, and government. The adoption of advanced technology, such as solutions for correspondence management systems, has been increasing in the two strongest markets in North America: the United States and Canada.
  • For instance, according to Microsoft Corporation, automation and simplified collaboration in the region make time and resource management more effective and productive. For example, the United States Air Force significantly saved nearly USD 1.4 million yearly by streamlining task management and communication among departments and teams.
  • Businesses are expected to use the correspondence management system significantly to prevent manual business procedures from disrupting operations in crucial industry verticals like IT & telecom. The correspondence management system effectively maintains, searches, tracks, and reports correspondence and action plans. The rising communication exchange across various emerging industries are expected to create CMS vendors across the region.
  • The region's prominent international providers of correspondence management systems include IBM, Microsoft, Adobe, OpenText, Pitney Bowes, MicroPact, Xerox, and Top Down Systems. The presence of such large enterprises are primarily responsible for the considerable revenue generation across the region.
Correspondence Management System - Market - IMG3

Correspondence Management System Industry Overview

The Correspondence Management System Market is moderately competitive and consists of several major players. Some of the key providers across the globe include IBM Corporation, Microsoft Corporation, OpenText Corporation, and Adobe, Inc., among others. The Service Providers are trying to go to the market through a solution approach by tying up with software houses, providing it as an end-to-end solution, and behaving like a one-stop-shop for the correspondence management solution. The players operating in the correspondence management system market are now offering various cloud-based solutions at affordable prices, which are expected to provide considerable opportunities to the companies providing these systems.

February 2023 - SignDesk, a digital documents and contract lifecycle management player, announced a partnership with Microsoft and G7 CR Technologies to enhance the company's cloud deployment capabilities. Through this relationship, businesses will be able to use the Microsoft Azure features integrated with the SignDesk suite of products. The document automation suite from Sign Desk will also be featured in the Microsoft marketplace. The solutions in this portfolio address digital onboarding, contract lifecycle management, and digital document execution.

November 2022 - enChoice, a prominent provider of business automation solutions, and Rosslyn Data Technologies have entered into an asset acquisition agreement for enChoice to buy Rosslyn's Integritie business unit. Customer contracts, proprietary software assets, and a few key personnel of Integritie will transfer to enChoice as part of this acquisition.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry
  • 4.4 Assessment of the Impact of COVID-19 on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Rising Need for Automating and Personalizing Communication Systems
    • 5.1.2 Convenient and Secured Internal and External Communications
  • 5.2 Market Restraints
    • 5.2.1 Cellar Data and Disparate Data Systems Impacting Data Integration augmented by Lack of Technical Expertise
    • 5.2.2 Higher Initial Investments and Lack of Awareness

6 MARKET SEGMENTATION

  • 6.1 By Component
    • 6.1.1 Software
    • 6.1.2 Services
  • 6.2 By Delivery Channel
    • 6.2.1 Web-based
    • 6.2.2 Email-based
    • 6.2.3 Other Delivery Channels (SMS/MMS-based, etc.)
  • 6.3 By Deployment Model
    • 6.3.1 On-Premises
    • 6.3.2 Cloud
  • 6.4 By Organization Size
    • 6.4.1 Small & Medium Enterprises
    • 6.4.2 Large Enterprises
  • 6.5 By Industry Vertical
    • 6.5.1 BFSI
    • 6.5.2 Government & Public Sector
    • 6.5.3 Telecom & IT
    • 6.5.4 Healthcare
    • 6.5.5 Retail & E-commerce
    • 6.5.6 Other Industry Verticals
  • 6.6 Geography
    • 6.6.1 North America
    • 6.6.2 Europe
    • 6.6.3 Asia Pacific
    • 6.6.4 Latin America
    • 6.6.5 Middle East & Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 IBM Corporation
    • 7.1.2 Adobe Inc.
    • 7.1.3 Microsoft Corporation
    • 7.1.4 OpenText Corporation
    • 7.1.5 Rosslyn Data Technologies Inc. (enChoice, Inc.)
    • 7.1.6 Pitney Bowes Inc.
    • 7.1.7 Newgen Software Technologies Limited
    • 7.1.8 Fabasoft AG
    • 7.1.9 MicroPact Inc.
    • 7.1.10 Everteam SAS
    • 7.1.11 Ademero, Inc.
    • 7.1.12 Blue Project Software Inc.
    • 7.1.13 Xerox Holdings Corporation
    • 7.1.14 Palaxo International Ltd.
    • 7.1.15 Top Down Systems Corporation
    • 7.1.16 Harvest Technology Group

8 INVESTMENT ANALYSIS

9 MARKET OPPORTUNITIES AND FUTURE TRENDS