市場調查報告書
商品編碼
1261332
2022-2028 年全球健身環市場規模、份額、行業趨勢分析報告分銷渠道(線下、線上)、兼容性性別(iOS、Android、Windows、其他)、展望和預測Global Fitness Rings Market Size, Share & Industry Trends Analysis Report By Distribution Channel (Offline, and Online), By Compatibility (iOS, Android, Windows, and Others), By Regional Outlook and Forecast, 2022 - 2028 |
健身環市場規模預計到 2028 年將達到 6.516 億美元,預計在預測期內將以 7.3% 的複合年增長率增長。
這些小工具為消費者提供了一種輕鬆舒適的方式來監控各種健康和健身指標,使他們能夠對自己的生活方式做出明智的選擇。增加。 此外,技術創新的快速步伐導致了更複雜的健身環的發展。 因此,最近對其進行了更新,增加了血氧水平測量、高級睡眠跟蹤、GPS 功能等更方便、更吸引人的功能。
許多健身環還附帶一個應用程序,可讓您與智能手機或其他設備同步數據。 這種集成使用戶能夠輕鬆訪問和評估他們的健身數據、隨著時間的推移取得進步並設定新目標。
COVID-19 影響分析
由於一些企業受到 COVID-19 的影響,並且客戶需求和經濟的不確定性依然存在,製造商創造了新的服務和產品來在大流行期間為客戶提供幫助。 以 Fitbit 為例,它正與Apple、Stanford Medicine、Scripps Research Institute等醫療保健行業巨頭合作,探索可穿戴數據如何診斷和追蹤 COVID-19 等傳染病,並投資研發。 在此期間,許多人投資於健康追蹤器,因為許多研究指出肥胖等因素可能會增加 COVID-19 感染的嚴重程度。 因此,大流行對健身環市場產生了積極影響。
市場增長因素
健身環技術進步
通過將您的健身環與其他小工具連接,健身追蹤對您來說變得更加實用。 健身環傳感器和算法與您的手機和其他傳感器同步,使跟蹤和分析您的健身數據更加簡單。 健身環正變得越來越流行,因為它們具有高精度,可以實現更有效的追蹤。 一些健身環可以使用 EDA(皮膚電活動)測量用戶的壓力水平,這與通過測謊儀測試中使用的皮膚測量情緒和精神狀態的概念相同。還有 此外,一些廠商在健身環上安裝了支付功能。 因此,對健身環的需求增加,推動了市場的增長。
數據驅動的健身監測趨勢不斷增強
健身環的需求隨著數據驅動健身的發展而顯著增加。 隨著技術的進步,人們越來越關注監測自己的健康狀況並使用數據做出鍛煉決策。 健身環是收集和分析健身統計數據的一種簡單實用的方法,是那些希望從日常活動中獲得最大收益的人的理想選擇。 數據驅動的健身趨勢正在鼓勵消費者跟蹤他們的進度、設定目標並改變他們的鍛煉習慣以獲得最佳效果。 因此,對數據驅動的健身需求的增長將推動健身環市場的擴張。
市場約束
對安全和隱私的擔憂不斷增加
健身追蹤設備收集的大部分信息都是關於您的個人信息,例如體重、出生日期、照片、GPS 坐標、社交媒體數據、步數、心率以及設備所需的背景信息。 這些數據中的大部分是自願提供給健身環的配套應用程序的。 我更關心數據盜竊而不是極其個人的數據。 增強用戶體驗的連接功能也可能導致數據洩漏。 因此,個人更容易受到潛在有害的隱私侵犯。 預計在預測期內市場擴張將受阻。
兼容性展望
根據兼容性,健身環市場分為 iOS、Android、Windows 和其他。 2021 年,Android細分市場在健身環市場實現了大幅增長。 這是由於該平台越來越受歡迎,尤其是在新興國家。 由於缺乏標籤特定的操作軟件,基於Android的健身環越來越受歡迎。 發達國家的大多數手機品牌都使用Android。 此外,由於可支配收入的增加,智能手機的使用正在擴大,健身追蹤器的使用預計也會隨之增加。
分銷渠道展望
根據分銷渠道,健身環市場可分為線上和線下。 到 2021 年,線下細分市場將佔據健身環市場最大的收入份額。 線下細分市場的主要驅動力是很大一部分消費者希望在購買前試用產品並獲得建議。 儘管存在替代分銷渠道,許多健身追蹤器巨頭還是通過線下渠道銷售其產品,以吸引潛在客戶。
區域展望
按地區劃分,對北美、歐洲、亞太地區和拉美地區的健身環市場進行了分析。 2021 年,北美市場在健身環市場的收入份額最大。 美國是健身追蹤器行業的主要創新中心,也是重要玩家的故鄉。 根據美國運動醫學學院的一項研究,可穿戴技術是最熱門的健身趨勢。 由於健身環和基於 Apple OS 的智能手機在該地區的成功,知名公司正在開發健身環。
The Global Fitness Rings Market size is expected to reach $651.6 Million by 2028, rising at a market growth of 7.3% CAGR during the forecast period.
Fitness rings are wearable devices that are designed to monitor and track data related to fitness and health. Most of the time, these items take the form of rings and are worn on the finger. They come outfitted with a wide variety of sensors and technology, enabling them to control and monitor various health and fitness factors. The market for fitness rings comprises many manufacturers and brands, some of which are well-established, while others are just newcomers in the world of technology.
In recent years, exercise or fitness rings have experienced a phenomenal rise in popularity within the fitness sector. Wearables like this keep tabs on a wide range of health and fitness metrics, such as the number of steps walked, the number of calories burnt, the heart rate, and the amount of quality sleep obtained. As awareness of health and well-being continues to rise, more people are turning to fitness rings to manage their fitness objectives and achievements.
These gadgets offer consumers a hassle-free and comfortable method of monitoring a variety of health and fitness indices, empowering them to make educated choices regarding their way of life. In addition, the quick speed of technical improvement has led to the development of increasingly complex fitness rings. As a result, these devices have recently received updates that include more functions and capabilities, like blood oxygen monitoring, sophisticated sleep tracking, and GPS tracking, to make the rings more helpful and appealing to customers.
There are currently a lot of fitness rings on the market that come with companion applications that enable users to synchronize their data with their smartphones as well as other devices. Because of this integration, users can readily access and evaluate their fitness data, as well as track their progress over time and establish new objectives.
COVID-19 Impact Analysis
COVID-19 impacted some enterprises and there is still uncertainty about customer demand and the economy, manufacturers produced new services and products to assist clients during the pandemic. Fitbit, for example, invested in research and development by cooperating with health industry giants such as Apple, Stanford Medical, as well as the Scripps Research Institute to examine how data from wearables might diagnose and track infectious diseases such as COVID-19. As many studies during this period pointed at the factors like obesity that may increase the severity of COVID-19 infection, most individuals invested in health trackers. Therefore, the pandemic had a positive impact on the fitness rings market.
Market Growth Factors
Growing technological advancements in fitness rings
Fitness tracking is more practical for customers by connecting fitness rings with other gadgets. Fitness data tracking and analysis are now made simpler by the fitness ring's sensors and algorithms syncing with sensors on mobile phones and other devices. Fitness tracking is more effective with this increased accuracy, which raises the demand for fitness rings even more. Some fitness rings can be used to gauge a user's stress level using electrodermal activity (EDA), the same concept used in lie detector tests to gauge emotion and mental state through the skin. Some manufacturers are also incorporating payment features into the fitness rings. As a result, the demand for fitness rings is rising, propelling the growth of the market.
Increasing trend of data-driven fitness monitoring
The demand for fitness rings has been significantly increased by the movement toward data-driven fitness. With the advancement of technology, people are placing more and more emphasis on using data to monitor their fitness development and decide what kind of physical activity to engage in. Fitness rings provide a simple and practical way to gather and analyze fitness statistics, making them a desirable alternative for people trying to maximize their routines. Data-driven fitness trends encourage consumers to track their progress, create objectives, and modify their exercise routines for the best outcomes. Therefore, as the demand for data-driven fitness increases, it will expedite the expansion of the fitness rings market.
Market Restraining Factors
Growing worries about safety and privacy
Much of the information gathered by fitness tracking devices is personal information about the user, including weight, birth date, photographs, GPS coordinates, social media data, steps, heart rate, and background information needed by the device. Most of this data is provided to the companion apps of fitness rings by themselves. The main worry is data theft rather than extremely personal data. The features of connectivity that enhance the user's experience may also lead to data leaks. The individual is vulnerable to potentially detrimental invasions of privacy as a result of this. The market expansion is expected to be hampered during the forecast period.
Compatibility Outlook
Based on compatibility, the fitness rings market is categorized into iOS, android, windows, and others. The android segment procured a considerable growth rate in the fitness rings market in 2021. This is due to the platform's growing popularity, especially in emerging economies. Since they are not label-specific operating software, android-based fitness rings are becoming more popular. Android is used by the majority of cell phone brands in developed countries. Furthermore, smartphone use is expanding due to higher disposable income, and fitness tracker usage is expected to follow suit.
Distribution Channel Outlook
On the basis of distribution channel, the fitness rings market is divided into online and offline. The offline segment acquired the largest revenue share in the fitness rings market in 2021. The fact that a significant percentage of consumers desire to sample the product and receive advice before purchasing is a significant driver for the offline segment. Despite the presence of alternate distribution channels, many of the biggest fitness tracker ring firms are selling products through offline channels to build traction among potential customers.
Regional Outlook
Region wise, the fitness rings market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment witnessed the maximum revenue share in the fitness rings market in 2021. The United States is the major innovation center for the fitness tracker business, with significant players. According to the American College of Sports Medicine's survey, wearable technology is the most popular fitness trend. With the success of fitness rings and Apple operating system-based smartphones in this region, well-known businesses are developing fitness rings.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Ultrahuman Healthcare Private Limited, Sky Labs, Oura Health Oy, ArcX Technology Ltd, SLEEPON, Circular and Ringly Inc.
Market Segments covered in the Report:
By Distribution Channel
By Compatibility
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures