市場調查報告書
商品編碼
1433976
運動防曬市場 - 按產品類型(霜、凝膠、乳液、液體、噴霧、粉末、潤唇膏、濕紙巾等)、按 SPF 等級、按價格範圍、按運動、按消費者群體、按配銷通路、 2024 年預測- 2032Sports Sun Care Market - By Product Type (Cream, Gel, Lotion, Liquid, Sprays, Powder, Lip Balm, Wipes, Others), By SPF level, By Price Range, By Sport, By Consumer group, By Distribution Channel, Forecast 2024 - 2032 |
在產品配方進步和新產品不斷推出的推動下,2024年至2032年全球運動防曬市場將以4.4%的CAGR成長。防曬技術的創新,例如改進的防水和防汗性能,滿足了活躍人士的特定需求。這種充滿活力的景觀以持續的研究和開發為標誌,增強了防曬功效並吸引了尋求尖端解決方案的消費者。對更好配方和新穎產品的不懈追求將極大地促進市場的成長。
該公司正在採用先進技術並開發護膚療法,以滿足不斷變化的消費者需求。這積極促進了運動防曬產業的蓬勃發展,為客戶提供創意的現代化解決方案,以滿足他們不斷變化的需求。例如,2023 年,Glenmark 的 La Shield 推出了增強版「礦物防曬霜」系列,全面防禦紫外線和污染。該系列透過在皮膚表面形成反射罩來排斥不必要的紫外線輻射,從而優先考慮皮膚健康。污染防護礦物防曬霜可提供獨特的雙重保護,防止紫外線和環境污染物的侵害,使其成為整體皮膚護理的絕佳選擇。
整個運動防曬產業根據產品類型、配銷通路和地區進行細分。
由於其便利性和有效的應用,到 2032 年,噴霧劑細分市場將佔據相當大的佔有率。由於運動員優先考慮快速、無麻煩的防曬,噴霧劑提供了一種方便用戶使用的解決方案。它們使用簡單,可快速覆蓋,非常適合活躍的運動人士。此外,防曬噴霧的輕盈和不油膩的特性完全符合那些尋求不間斷性能的人的偏好。這一趨勢凸顯了體育界對實用、高效的防曬解決方案的日益青睞。
在不斷變化的消費者格局和數位化趨勢的推動下,到 2032 年,線上配銷通路管道細分市場將獲得顯著的防曬市場佔有率。網上購物的便利性吸引了以運動為導向的人群,提供了一種無縫且便捷的方式來購買防曬產品。種類繁多的選擇,加上簡單的比較和購買流程,將使線上平台成為首選管道。隨著電子商務持續蓬勃發展,其在運動防曬產業的主導地位反映了消費者對數位便利性偏好的動態變化。
在防曬意識提高、積極的生活方式文化以及戶外運動參與度增加等綜合因素的推動下,歐洲防曬產業從 2024 年到 2032 年將出現顯著的CAGR。該地區對健康和保健的承諾,加上對防曬產品的嚴格監管,培育了一個強勁的市場。此外,人們越來越傾向於優質和創新的防曬配方,這將進一步提升歐洲在該市場的地位,反映出歐洲大陸對防曬安全的集體意識。
Global Sports Sun Care Market will grow at a 4.4% CAGR from 2024 to 2032, propelled by advancements in product formulations and continuous new product launches. Innovations in sunscreen technologies, such as improved water and sweat resistance, cater to the specific needs of active individuals. This dynamic landscape, marked by ongoing research and development, enhances sun protection efficacy and attracts consumers seeking cutting-edge solutions. The relentless pursuit of better formulations and novel product offerings will substantially contribute to the market's growth.
Companies are adopting advancements and developing skincare remedies to align with changing consumer demands. This actively contributes to the thriving expansion of the sports sun care industry, providing customers with inventive and contemporary solutions to meet their evolving needs. For instance, in 2023, Glenmark's La Shield introduced its enhanced 'Mineral Sunscreen' series, offering a comprehensive defense against UV rays and pollution. This range prioritizes skin health by forming a reflective shield on the skin surface to repel undesirable UV radiation. The Pollution Protect Mineral Sunscreen provides unique dual protection by safeguarding against both UV rays and environmental pollutants, thus making it a superior choice for holistic skin care.
The overall sports sun care industry is segmented based on type of product, distribution channel, and region.
The sprays segment will capture a substantial share by 2032, attributed to its convenience and effective application. As athletes prioritize quick and hassle-free sun protection, sprays offer a user-friendly solution. Their easy application allows for swift coverage, making them ideal for active individuals engaged in sports. Additionally, the lightweight and non-greasy nature of sun protection sprays aligns perfectly with the preferences of those seeking uninterrupted performance. This trend underscores the growing preference for practical and efficient sun care solutions within the sports community.
The online distribution channel segment will achieve a remarkable sun care market share by 2032, driven by the evolving consumer landscape and digital trends. The convenience of online shopping appeals to the sports-oriented demographic, offering a seamless and accessible way to procure sun care products. The vast array of choices, in line with easy comparison and purchasing processes, will position online platforms as the preferred channel. As e-commerce continues to surge, its dominance in the sports sun care industry reflects the changing dynamics of consumer preferences towards digital convenience.
Europe sun care industry will register a notable CAGR from 2024 to 2032, fueled by a combination of factors such as heightened awareness of sun protection, an active lifestyle culture, and increasing participation in outdoor sports. The region's commitment to health and wellness, in tandem with stringent regulations on sun care products, fosters a robust market. Additionally, a growing inclination towards premium and innovative sun care formulations will further boost the prominence of Europe in this market, reflecting a collective consciousness towards sun safety within the continent.