2021年女子橄欖球世界盃 (Women's Rugby World Cup):活動後分析

紐西蘭，2021年計130萬人收看女子橄欖球世界盃，到場者數是2017年大會的約3倍，有14萬人到場，達成新記錄。贊助商依計18家公司，上升了到年度總額1,850萬美元。

本報告提供2021年女子橄欖球世界盃 (Women's Rugby World Cup) 調查，活動概要，贊助商組合，電視台，賞金，觀眾動員，票銷售等分析。

目錄

目錄

• 簡介
• 摘要整理
• 電視台
• 2021年女子橄欖球世界盃:歐洲的明細
• 2021年女子橄欖球世界盃:全球明細
• 贊助商
• 2021年女子橄欖球世界盃:贊助商的明細
• 2021年女子橄欖球世界盃:年度贊助商的明細
• 賞金
• 2021年女子橄欖球世界盃:賞金明細
• 觀眾動員、票銷售
• 2021年女子橄欖球世界盃:觀眾動員、票銷售的明細

附錄

An analysis of the recent 2021 Women's Rugby World Cup, which provides insight the event's broadcasters, sponsorship portfolio, prize money, attendance and ticketing

Attendance numbers of 140,000 smashed the 2017 figures, where total attendance stood at 45,412.

Adult tickets for triple header pool games started at $6.40 and prices fluctuated up to $32.03 for double-header finals, whilst children tickets started as low as $3.20. New Zealand's semi-final against France generated a TV audience of one million in New Zealand, across Spark Sport and Three's coverage.

In the UK, an audience of 800,000 tuned into England's pool stage match versus France on ITV. The event's current sponsorship deals are worth an estimated $18.5 million, as per GlobalData.

The deal with Japanese brand, Taisho Pharmaceutical, one of the tournament's official sponsors, is estimated to be worth $4 million a year by GlobalData and ranks as the most valuable sponsorship on the event's roster.

Key Highlights

• A total of 1.3 million New Zealanders tuned into the 2021 Women's Rugby World Cup. Alongside this, 140,000 people attended the event, a new Women's Rugby World Cup record, almost three times as much as the 2017 event.
• Regarding sponsorship, the 2021 Women's Rugby World Cup had a total of 18 sponsors, which are worth a total of $18.5 million annually.

Scope

• This report provides an overview of the event including a look at the event's sponsorship portfolio, broadcasters, prize money, attendance and ticketing. An analysis of the 2021 Women's Rugby World Cup sponsors is included and the estimated annual values for some of these deals. Information regarding some of the events broadcasting and ticketing figures

Reasons to Buy

• For those wanting an in-depth analysis of how the 2021 Women's Rugby World Cup performed, in the sense of both business and popularity.

Table of Contents

Table of Contents

• Introduction
• Executive Summary
• Introduction
• Broadcasters
• Women's Rugby World Cup 2021 Breakdown in Europe
• Women's Rugby World Cup 2021 Breakdown Across the World
• Sponsorship
• Women's Rugby World Cup 2021 Sponsorship Breakdown
• Women's Rugby World Cup 2021 Annual Sponsorship Breakdown
• Prize Money
• Women's Rugby World Cup 2021 Prize-Money Breakdown
• Attendance and Ticketing
• Women's Rugby World Cup 2021 Attendance and Ticketing Breakdown

Appendix

• References
• Contact Us
• About GlobalData
• Contact us - a global network of offices