南美的SVOD預測

南美的SVOD契約數，從2021年的7,600萬件，預計2026年達到1億3,100萬件。巴西，預計2026年獲得4,900萬契約，持續帶動市場。還有墨西哥，3,200萬件加入預計。到2026年終期間在，美國裡(上)放置據點的5個平台(Netflix，Amazon Prime Video，Disney+，Apple TV+，HBO)，預計佔該地區的收費SVOD契約數的91％。

本報告提供南美的從SVOD的相關調查，提供2010年到2026年的該地區19個國家和115平台的預測，各國分析及洞察等資訊。

目錄

由2部分構成，涵蓋19個國家的PDF及Excel報告(2021年9月發行)

• 洞察:阿根廷，巴西，智利，哥倫比亞，哥斯大黎加，墨西哥，秘魯，波多黎各等詳細的各國分析
• 預測:涵蓋2010年∼至2026年的19個國家的家庭滲透率，SVOD用戶，電影和電視劇集的收益的Excel工作簿，各國及各平台的表格

涉及19個國家的下115個平台的預測:

Latin America to have 131 million SVOD subscriptions

Despite several poor economies, Latin America will have 131 million SVOD subscriptions by 2026; up from 76 million at end-2021. Brazil will remain the market leader, with 49 million subscriptions by 2026. Mexico will bring in another 32 million.

Simon Murray, Principal Analyst at Digital TV Research, said: "Five US-based platforms [Netflix, Amazon Prime Video, Disney+, Apple TV+ and HBO] will account for 91% of the region's paying SVOD subscriptions by end-2026."

Long-established Netflix will continue to lead the market, but its market share will fall. Disney+ will have 33 million subscribers by 2026, with HBO Max boasting another 10 million.

There was a wave of international SVOD platform launches during 2021. Paramount+ started in March, followed by HBO Max in June and Disney's Star+ in August. Discovery+ will also expand in the region.

Table of Contents

Published in September 2021, this 60-page PDF and excel report covers 19 countries. The report comes in two parts:

• Insights: Detailed country analysis for Argentina, Brazil, Chile, Colombia, Costa Rica, Mexico, Peru and Puerto Rico in a 39-page PDF document.

• Forecasts: Excel workbook covering each year from 2010 to 2026 for 19 countries by household penetration, by SVOD subscribers and revenues for movies and TV episodes. As well as summary tables by country and by platform.

Forecasts for the following 115 platforms across 19 countries: