全球植物漢堡市場 - 2023-2030

概述

2022年，全球植物性漢堡市場規模達54.2億美元，預計2030年將達到103.4億美元，2023-2030年預測期間CAGR為8.42%。

隨著純素食人口的增加，全球對植物性漢堡的需求也增加。根據世界動物基金會提供的資料，全球約1-2%的人口是素食主義者。預計到 2026 年，純素食食品的市場成長將達到 314 億美元。因此，在預測期內，對植物漢堡等純素食原料的需求將會增加。

豌豆和蠶豆漢堡在市場上很受歡迎，因此市場上的主要參與者專注於在市場上推出豌豆和蠶豆漢堡。例如，2023 年 7 月 6 日，瑞典肉類替代品品牌 Oumph 推出了一款由豌豆和蠶豆製成的植物性粉碎漢堡。歐洲市場上有大約 800 種植物漢堡。新推出的豌豆和蠶豆漢堡可在超市零售店販售。

市場主要參與者在市場上推出創新產品，以滿足消費者對植物性產品的需求。例如，2020年3月24日，英國烘焙公司Doves Farm推出了有機麵粉系列和有機植物漢堡，以滿足消費者對有機產品的需求。該公司的有機麵粉由斯里蘭卡椰子製成，是有機植物漢堡，經過土壤協會有機認證、素食協會認證和英國乳糜瀉認證。它富含纖維和蛋白質。

動力學

消費者素食主義趨勢增強

消費者對動物性肉類消費相關健康問題的了解不斷增加，促使他們轉向肉類和肉製品替代產品。此外，人們日益關注的環境問題和對虐待動物的擔憂，促使消費者放棄動物性飲食並採用純素飲食。許多植物性食品越來越受歡迎，這拓寬了植物性漢堡市場機會並使其多樣化。

世界動物基金會估計，全世界大約有 8,800 萬素食主義者。日益成長的素食主義正在推動全球純素肉製品（例如植物漢堡）的成長。根據哥倫布提供的資料，截至2022年2月25日，約有720萬英國成年人遵循植物性飲食。英國的素食主義趨勢正在迅速成長，預計到 2021 年將成長 40%。

植物漢堡的健康益處

在全球範圍內，由於與食用動物性肉類和肉製品相關的健康問題日益嚴重，消費者正在放棄這些產品。大量食用動物性肉類產品會增加膽固醇水平並導致不健康的心臟病。動物肉中有害的高飽和脂肪正在促使消費者選擇另一種替代品來維持健康狀況，從而推動植物性漢堡市場的成長。

消費者對自身健康關注度的增加有助於推動預測期內的市場成長。植物性食品具有許多健康益處，包括改善免疫功能和降低某些疾病的風險。由於肥胖族群的消費者需求增加，植物性食品含有較少的脂肪。根據世界衛生組織2022年給出的資料，超過10億成年人患有肥胖症。

成本高

許多消費者對價格敏感，不願意為植物漢堡支付高價，尤其是當傳統的肉類漢堡更便宜時。這種成本差異限制了基於植物的選擇的採用。植物性漢堡的價格上漲使得可支配收入有限的個人更難獲得它們。這對低收入者來說是一個障礙，降低了植物性飲食的包容性。

一些消費者認為，與傳統肉類產品相比，植物漢堡的性價比不高。這種看法阻礙了潛在消費者嘗試或定期購買植物性替代品。餐廳和快餐連鎖店的植物性漢堡價格高昂，導致菜單上的菜餚比傳統肉類食品更貴。這阻礙了消費者在外出用餐時選擇植物性菜餚。

目錄

第 1 章：方法與範圍

• 研究方法論
• 報告的研究目的和範圍

第 2 章：定義與概述

第 3 章：執行摘要

• 自然片段
• 來源片段
• 按配銷通路分類的片段
• 按地區分類的片段

第 4 章：動力學

• 影響因素
  • 促進要素
    • 消費者素食主義趨勢增強
    • 植物漢堡的健康益處
  • 限制
    • 成本高
  • 機會
  • 影響分析

第 5 章：產業分析

• 波特五力分析
• 供應鏈分析
• 定價分析
• 監管分析

第 6 章：COVID-19 分析

• COVID-19 分析
  • 新冠疫情爆發前的情景
  • 新冠疫情期間的情景
  • 新冠疫情後的情景
• COVID-19 期間的定價動態
• 供需譜
• 疫情期間政府與市場相關的舉措
• 製造商策略舉措
• 結論

第 7 章：本質

• 有機的
• 傳統的

第 8 章：按來源

• 以大豆為基礎
• 蘑菇為主
• 以扁豆為基礎
• 以鷹嘴豆為基礎
• 其他

第 9 章：按配銷通路

• 超級市場和大賣場
• 蘑菇為主
• 以扁豆為基礎
• 以鷹嘴豆為基礎
• 其他

第 10 章：按地區

• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 歐洲
  • 德國
  • 英國
  • 法國
  • 義大利
  • 俄羅斯
  • 歐洲其他地區
• 南美洲
  • 巴西
  • 阿根廷
  • 南美洲其他地區
• 亞太
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 亞太其他地區
• 中東和非洲

第 11 章：競爭格局

• 競爭場景
• 市場定位/佔有率分析
• 併購分析

第 12 章：公司簡介

• Beyond Meat, Inc.
• 公司簡介
• 產品組合和描述
• 財務概覽
• 主要進展
• Impossible Foods Inc.
• The Vegetarian Butcher
• MorningStar Farms
• Lightlife Foods
• Gardein
• Tofurky Company
• Amy's Kitchen
• Dr. Praeger's Sensible Foods
• Field Roast Grain Meat Co.

第 13 章：附錄

Overview

Global Plant-based Burger Market reached US$ 5.42 billion in 2022 and is expected to reach US$ 10.34 billion by 2030, growing with a CAGR of 8.42% during the forecast period 2023-2030.

As the vegan population is increasing globally demand for plant-based burgers increased. According to the data given by the World Animal Foundation, around 1-2% of the global population is vegan. Market growth of the vegan food is expected by $31.4 Billion in 2026. Due to this, increase in the demand for vegan ingredients like plant-based burgers over the forecast period.

Peas and fava bean burgers are popular in the market so major key players in the market focus on launching peas and fava bean-based burgers in the market. For instance, on July 06, 2023, Oumph, a Swedish meat alternatives brand launched a plant-based smash burger made from peas and fava beans. There are approximately 800 types of plant-based burgers available in the European market. The newly launched peas and fava bean-based burgers is available for the sell in supermarket retail.

Major key players in the market launched innovative products in the market to fulfill consumer's demands for plant-based products. For instance, on March 24, 2020, Doves Farm, a UK baking company launched its range of organic flours with an organic plant-based burger to fulfill consumer's demand for organic products. The company's organic flours are made from Sri Lankan coconuts and are organic plant-based burgers is Soil Association organic certified, Vegan Society certified, and Coeliac UK certified. It is high in fiber and protein.

Dynamics

Increase in Trend of Veganism Among Consumers

The increasing consumer knowledge regarding the health concerns associated with the consumption of animal-based meat is driving them towards meat and meat product alternative products. In addition, the rising environmental concerns and worry about animal cruelty, motivating consumers to let go of the animal-based diet and adopt a vegan diet. The popularity of many plant-based foods is increasing, which broadens and diversifies the plant-based burger market opportunities.

The World Animal Foundation estimates that there are approximately 88 million vegans in the world. The increasing veganism is driving the growth of global vegan meat products such as plant-based burgers. According to the data given by columbus, on February 25, 2022, there are around 7.2 million British adults follow plant-based diet. The trend of veganism is rapidly growing in the UK which is increased 40% in 2021.

The Health Benefits Associated With Plant-Based Burger

Globally, consumers are leaving off animal-based meat and meat products due to the increasing health concerns related to the consumption of those products. The high consumption of animal-based meat products increases cholesterol levels and leads to unhealthy heart conditions. The high harmful saturated fats in animal meat are making consumers choose another alternative to preserve their health conditions, driving the plant-based burger market growth.

An increase in consumers' concern about their health helps to boost market growth over the forecast period. Plant-based food has a number of health benefits including improved immune function and lowered risk of certain diseases. Plant-based food products contain less fat due to this increase in the consumer's demand from the obese population. According to the data given by WHO in 2022, more than 1 billion adults were obese.

High Cost

Many consumers are price-sensitive and reluctant to pay a premium price for plant-based burgers, especially when traditional meat burgers are more affordable. This cost disparity limits the adoption of plant-based options. Higher prices for plant-based burgers make them less accessible to individuals with limited disposable income. This is a barrier for lower-income populations, reducing the inclusivity of plant-based diets.

Some consumers perceive plant-based burgers as not offering good value for the price compared to traditional meat products. This perception discourages potential consumers from trying or regularly purchasing plant-based alternatives. High prices for plant-based burgers in restaurants and fast-food chains lead to menu items that are more expensive than traditional meat options. This discourages consumers from choosing plant-based dishes when dining out.

Segment Analysis

The global plant-based burger market is segmented based on nature, source, distribution channel, and region.

Increasing Consumer's Demand For Soy-based Burger

On the basis of Source market is segmented into soy-based, mushroom-based, lentil-based, chickpea-based, and others. The soy-based burger segment held 33.15 % of the market share in the global plant-based burger market. Growing consumer demand for healthier and environmentally friendly ingredients like soy-based burgers helps to boost segment growth over the forecast period.

Major key players in the market of plant-based burgers have invested in research and development to improve the texture, taste, and overall quality of soy-based burgers. Innovations in food technology have led to more convincing and satisfying products. To fulfill consumer's demand for the soy-based burger due to its health benefits manufacturers launched new products in the market. For instance, on January 06, 2023, Lotteria, a South Korean fast food franchise launched a soybean-based meat burger in the market. It is savory and juicy.

Geographical Penetration

Growing Consumption of Plant-based Burgers in North America

North America accounted largest market share accounting for 42.12% of the global plant-based burger market. United States and Canada accounted largest market share due to the increase in the consumer demand for plant-based food products and the growing vegan population in the region. Consumers in the region are looking for traditional meat product alternatives like plant-based burgers.

According to the data given by the Plant Based Foods Association (PBFA) and Good Food Institute (GFI), the plant-based food market in the United States retail in 2022 is worth $8 billion with an increase in sales up 7% from 2021. 6 out of 10 consumers in the United States bought plant-based food in 2022. As demand for plant-based in North America increased the demand for plant-based burgers also increased.

Competitive Landscape

The major global players in the market include: Beyond Meat, Inc., Impossible Foods Inc., The Vegetarian Butcher, MorningStar Farms, Lightlife Foods, Gardein, Tofurky Company, Amy's Kitchen, Dr. Praeger's Sensible Foods, and Field Roast Grain Meat Co.

COVID-19 Impact Analysis:

During the pandemic, there was a heightened focus on health and sustainability, which boosted the plant-based food industry. Consumers seeking healthier and more sustainable food options turned to plant-based burgers and other meat alternatives. COVID-19 prompted a shift in consumer behavior, including increased interest in home cooking and a surge in online grocery shopping. Plant-based burger companies adapted by increasing their online presence and making their products available through e-commerce channels.

The pandemic accelerated the growth of plant-based burger sales in the retail sector. Consumers stocked up on groceries and sought convenient meal options, including frozen plant-based burger patties. Retailers responded by increasing their offerings of plant-based products. According to the data essential study, 47% of United States consumers switched their eating to plant-based meat during COVID-19 19. Gen Z and Millennials switched their eating habit at 62% and 56% respectively. 12% of the consumers reported that they ordered plant-based burger. 48% of consumers in the United States increased their online shopping as a result of COVID-19.

Russia-Ukraine War Impact Analysis

The conflict in Ukraine disrupts supply chains, affecting the sourcing and transportation of ingredients for plant-based burgers. This disruption can lead to shortages and increased production costs. Fluctuations in commodity prices, particularly in the agricultural sector, impact the cost of ingredients used in plant-based burgers. This leads to price fluctuations in the final products.

The war disrupts trade routes or international relations leading to challenges in exporting and importing plant-based burger products and ingredients. Tariffs and trade restrictions affect the industry. Geopolitical tensions lead to fluctuations in currency exchange rates, which affect the cost of importing and exporting plant-based burger products.

By Nature

• Organic
• Conventional

By Source

• Soy-Based
• Mushroom-Based
• Lentil-Based
• Chickpea-Based
• Others

By Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• E-Commerce
• Specialty Stores
• Others

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Russia
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• On August 02, 2023, Plantasia Foods, a plant-based food company launched Plant-Based Burger with 22 grams of protein. It is a microwavable burger that gets ready in 60 seconds. The newly launched product is soy and gluten-free.
• On May 18, 2022, Motif FoodWorks launched plant-based meat products in the market. The newly launched products include Motif MoBeef, Motif MoPork, and Motif MoChicken. MoBeef is a plant-based burger patty available for the sell in the market.
• On December 31, 2021, ITC Ltd, launched plant-based burger patties and nuggets. ITC sells these products in e-commerce and large retail chains in 8 cities of India.

Why Purchase the Report?

• To visualize the global plant-based burger market segmentation based on nature, source, distribution channel, and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of plant-based burger market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.

The global plant-based burger market report would provide approximately 61 tables, 60 figures and 190 pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies

Table of Contents

1. Methodology and Scope

• 1.1. Research Methodology
• 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

• 3.1. Snippet by Nature
• 3.2. Snippet by Source
• 3.3. Snippet by Distribution Channel
• 3.4. Snippet by Region

4. Dynamics

• 4.1. Impacting Factors
  • 4.1.1. Drivers
    • 4.1.1.1. Increase in Trend of Veganism Among Consumers
    • 4.1.1.2. The Health Benefits Associated With Plant-Based Burger
  • 4.1.2. Restraints
    • 4.1.2.1. High Cost
  • 4.1.3. Opportunity
  • 4.1.4. Impact Analysis

5. Industry Analysis

• 5.1. Porter's Five Force Analysis
• 5.2. Supply Chain Analysis
• 5.3. Pricing Analysis
• 5.4. Regulatory Analysis

6. COVID-19 Analysis

• 6.1. Analysis of COVID-19
  • 6.1.1. Scenario Before COVID
  • 6.1.2. Scenario During COVID
  • 6.1.3. Scenario Post COVID
• 6.2. Pricing Dynamics Amid COVID-19
• 6.3. Demand-Supply Spectrum
• 6.4. Government Initiatives Related to the Market During Pandemic
• 6.5. Manufacturers Strategic Initiatives
• 6.6. Conclusion

7. By Nature

• 7.1. Introduction
  • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 7.1.2. Market Attractiveness Index, By Nature
• 7.2. Organic*
  • 7.2.1. Introduction
  • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 7.3. Conventional

8. By Source

• 8.1. Introduction
  • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 8.1.2. Market Attractiveness Index, By Source
• 8.2. Soy-Based*
  • 8.2.1. Introduction
  • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 8.3. Mushroom-Based
• 8.4. Lentil-Based
• 8.5. Chickpea-Based
• 8.6. Others

9. By Distribution Channel

• 9.1. Introduction
  • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 9.1.2. Market Attractiveness Index, By Distribution Channel
• 9.2. Supermarkets and Hypermarkets*
  • 9.2.1. Introduction
  • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 9.3. Mushroom-Based
• 9.4. Lentil-Based
• 9.5. Chickpea-Based
• 9.6. Others

10. By Region

• 10.1. Introduction
  • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
  • 10.1.2. Market Attractiveness Index, By Region
• 10.2. North America
  • 10.2.1. Introduction
  • 10.2.2. Key Region-Specific Dynamics
  • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.2.6.1. U.S.
    • 10.2.6.2. Canada
    • 10.2.6.3. Mexico
• 10.3. Europe
  • 10.3.1. Introduction
  • 10.3.2. Key Region-Specific Dynamics
  • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.3.6.1. Germany
    • 10.3.6.2. UK
    • 10.3.6.3. France
    • 10.3.6.4. Italy
    • 10.3.6.5. Russia
    • 10.3.6.6. Rest of Europe
• 10.4. South America
  • 10.4.1. Introduction
  • 10.4.2. Key Region-Specific Dynamics
  • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.4.6.1. Brazil
    • 10.4.6.2. Argentina
    • 10.4.6.3. Rest of South America
• 10.5. Asia-Pacific
  • 10.5.1. Introduction
  • 10.5.2. Key Region-Specific Dynamics
  • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.5.6.1. China
    • 10.5.6.2. India
    • 10.5.6.3. Japan
    • 10.5.6.4. Australia
    • 10.5.6.5. Rest of Asia-Pacific
• 10.6. Middle East and Africa
  • 10.6.1. Introduction
  • 10.6.2. Key Region-Specific Dynamics
  • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

• 11.1. Competitive Scenario
• 11.2. Market Positioning/Share Analysis
• 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

• 12.1. Beyond Meat, Inc.*
  • 12.1.1. Company Overview
  • 12.1.2. Product Portfolio and Description
  • 12.1.3. Financial Overview
  • 12.1.4. Key Developments
• 12.2. Impossible Foods Inc.
• 12.3. The Vegetarian Butcher
• 12.4. MorningStar Farms
• 12.5. Lightlife Foods
• 12.6. Gardein
• 12.7. Tofurky Company
• 12.8. Amy's Kitchen
• 12.9. Dr. Praeger's Sensible Foods
• 12.10. Field Roast Grain Meat Co.

LIST NOT EXHAUSTIVE.

13. Appendix

• 13.1. About Us and Services
• 13.2. Contact Us