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商品編碼

1396674

全球越野跑鞋市場 - 2023-2030

Global Trail Running Shoes Market - 2023-2030

出版日期: 2023年12月15日 | 出版商:

DataM Intelligence | 英文 215 Pages | 商品交期: 約2個工作天內

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簡介目錄

概述

2022年，全球越野跑鞋市場規模達72億美元，預計2030年將達到110億美元，2023-2030年預測期間CAGR為5.5%。

許多重要因素促成了全球越野跑鞋產業的顯著擴張。由於戶外健身活動的興起以及越野跑作為休閒活動的吸引力不斷增強，對專用鞋類的需求急劇增加。為了實現這些目標，製造商不斷創新，強調適合各種地形、牽引力、耐用性和穩定性的輕量化設計。

戶外活動、健身和健康意識受到美國消費者的高度重視。高性能越野跑鞋市場的不斷成長迫使鞋類製造商推出採用現代技術並針對各種地形類型進行客製化設計的鞋類。例如，Nike Zegama 2 和 Nike Pegasus Trail 5 是兩款新的越野跑鞋，Nike 表示將於 2024 年和 2023 年 12 月在商店發售。推動全球越野跑鞋產業的發展。

動力學

成長型公司投資與產品發布

投入研發 (R&D) 的公司將創新功能和技術引入越野跑鞋。更好的控制耐用性、緩衝性和輕質材料只是性能更好的鞋類產品吸引消費者的幾個發展成果。

尋求更高品質鞋子以獲得更好越野跑體驗的客戶會被具有改進性能的產品所吸引。為了適應不同的越野條件和跑步者的喜好，新的設計、材料和功能都是針對特定地形量身定做的。

例如，2023 年 4 月 25 日，有史以來最輕的越野跑鞋 MTL Skyfire 2 是邁瑞測試實驗室 (MTL) 的下一個精英發明，由全球頂級遠足和探險鞋品牌邁瑞推出。世界。世界各地的顧客現在都可以購買這款運動鞋。

新興經濟體的市場擴張

在新興經濟體中，中產階級的壯大和可支配所得的增加很常見。越來越多的人正在進入中產階級，並尋求休閒活動和更健康的生活方式。當越野跑成為理想的選擇時，越野跑鞋的新市場就誕生了。

不斷發展的城市化：由於城市化，新興國家人們的生活方式正在發生變化，其中健身和戶外活動日益增加。隨著城市的發展和發展，人們對休閒機會的需求增加，這增加了對越野跑鞋等專用鞋類的需求。

例如，2020年，歐洲健行鞋和越野鞋市場面臨各種困難。該地區受影響最嚴重的國家包括西班牙、英國、法國、義大利和俄羅斯。該地區大多數政府都實施了封鎖，目前仍然全部或部分封鎖。此外，政府也對旅遊景點實施旅遊限制，例如健行和步道起點。 2020年，這些變數對歐洲登山鞋和越野鞋的需求產生了負面影響。

季節性需求和天氣條件

天氣和季節波動對試運轉影響較大。雪、持續下雨、酷熱或低溫等惡劣天氣條件可能會阻礙人們參加越野跑活動。因此，由於特定季節越野跑頻率的減少，專用越野跑鞋的需求也隨之減少。

不同的地理位置有不同的氣候和季節。在特定天氣條件（如強降雨或降雪）持續較長的地區，對越野跑鞋的需求可能會急劇減少或限制在特定的一段時間內。

利用越野跑的鎮靜力量來打造鞋子

如果進行強調這項運動的鎮靜功效的活動，更多的人可以參加越野跑活動、團體跑步或單人騎行。隨著越來越多的人參與這項活動，對越野跑鞋的需求也越來越大，因為人們正在尋找適合他們新興趣的鞋子。宣傳越野跑的心理健康優勢不僅吸引了經驗豐富的跑步者，也吸引了尋求減輕壓力和增強心理健康技術的人。由於消費者群體對專業鞋類的需求不斷成長，越野跑鞋的銷售量不斷成長。

例如，2023 年 8 月 21 日，ASICS 推出的新越野跑廣告強調了越野跑對精神放鬆的好處。該廣告介紹了最新的越野跑鞋系列，重點關注 FUJI SPEED 2，該鞋自 2022 年首次亮相以來經歷了重大變革。

Overview

Global Trail Running Shoes Market reached US$ 7.2 billion in 2022 and is expected to reach US$ 11.0 billion by 2030, growing with a CAGR of 5.5% during the forecast period 2023-2030.

A number of important factors have contributed to the significant expansion witnessed in the trail running shoe industry globally. The need for specialized footwear has increased dramatically due to the rise in outdoor fitness activities and the growing appeal of trail running as a recreational activity. In order to satisfy these objectives, manufacturers constantly innovate, emphasizing lightweight designs appropriate for a range of terra-ins, traction, durability and stability.

Outdoor activities, fitness and health consciousness are highly valued by American customers. The growing market for high-performance trail running shoes has compelled shoe manufacturers to introduce footwear with modern technologies and tailored designs for various terrain types. For example, the Nike Zegama 2 and the Nike Pegasus Trail 5, are two new trail running shoes that Nike said would be available in stores in 2024 in December 2023. Consequently, U.S. is fueling the growth of the regional market, which in turn is propelling the global trail running shoe industry.

Dynamics

Growing Companies Investments and Product Launches

Innovative features and technology are introduced into trail running shoes by companies that spend in research and development (R&D). Better control durability, cushioning and lightweight materials are just a few of the developments that make better-performing footwear options appealing to consumers.

Customers looking for higher-quality shoes for better trail running experiences are drawn to product introductions with improved performance capabilities. In order to accommodate varying trail conditions and runner preferences, new designs, materials and functionality are tailored to particular terrains.

For instance, on April 25, 2023, the lightest-ever trail running shoe, the MTL Skyfire 2, is the next elite invention from the Merrell Test Lab (MTL) and was unveiled by Merrell, the top hike and adventure footwear brand in the world. Customers all across the world can now purchase the sneaker.

Market Expansion in Emerging Economies

Growing middle classes with increasing disposable incomes are common in emerging economies. Growing numbers of people are moving into the middle class and are looking for leisure activities and healthier lifestyles. A new market for trail running shoes is created when trail running becomes a desirable alternative.

Growing Urbanization: As a result of urbanization, people's lifestyles in emerging countries are changing, with a rise in fitness and outdoor pursuits among them. People demand for recreational opportunities as cities grow and develop, which increases the demand for specialized footwear like trail running shoes.

For instance, in 2020, there were various difficulties facing the European hiking and trail footwear market. Among the nations most impacted in the area are Spain, UK, France, Italy and Russia. The majority of the region's governments implemented lockdowns, which are still in place in full or in part. Additionally, the governments imposed travel restrictions on tourism sites, such as trekking and trailheads. In 2020, these variables had a negative impact on Europe's demand for hiking and trail shoes.

Seasonal Demand and Weather Conditions

Weather and seasonal fluctuations have a big impact on trial running. Adverse weather conditions such as snow, persistent rain, intense heat or low temperatures may discourage people from participating in trail running activities. As a result, the demand for specialized trail running shoes is diminished by the decreased frequency of trail running throughout particular seasons.

Different climates and seasons are experienced in different geographic locations. Trail running shoe demand may reduce dramatically or be restricted to a certain period of time in regions where specific weather conditions, like severe rainfall or snowfall, are prevalent for an extended length of time.

Harnessing the Calming Power of Trail Running for Shoe

More people could participate part in trail running events, group runs or solo drives if a campaign emphasizing the calming benefits of the sport is launched. As more people participate in the activity, there is a greater need for trail running shoes as people look for shoes that fit their newfound interest. Promoting trail running's mental health advantages engages not only seasoned runners but also people searching for stress-reduction and mental health enhancement techniques. Sales of trail running shoes rise as a result of this growing consumer base's demand for specialized footwear.

For instance, on August 21, 2023, the new trail running commercial from ASICS emphasizes the mental relaxation benefits of trail running. The ad introduces the newest line of trail running footwear, with a focus on the FUJI SPEED 2, which has undergone significant transforms since its 2022 debut.

Segment Analysis

The global trail running shoes market is segmented based on type, distribution channel, gender, size, shoe outer material and region.

Owing to Comfort and Flexibility, Light Trail Running Shoes Market is Growing

A wider range of runners, including casual and recreational runners, are served by light trail running shoes. On well-kept trails, their lightweight design and versatility appeal to people who value comfort, speed and agility.

The shoes are appropriate for a variety of runners because they frequently place an emphasis on comfort and flexibility. More people are taking up trail running because of the lightweight materials and structure, which make running more comfortable and natural. Therefore, the light trail running shoes dominates the global trail running shoes market.

Geographical Penetration

Innovation and Technology Leadership Drives the Regional Growth

In the sports footwear sector, North American manufacturers and brands are renowned for their inventiveness and technological prowess. Companies make significant investments in R&D to produce premium, function-focused trail running footwear. The region has a strong marketing infrastructure that works well to promote sports and outdoor activities. The raises awareness of trail running and increases its appeal, which in turn motivates more people to purchase specialized footwear.

For instance, on May 25, 2023, the lightest-ever trail running shoe, the MTL Skyfire 2, is the next elite invention from the Merrell Test Lab (MTL) and was unveiled by Merrell, the top hike and adventure footwear brand in the world. Customers all across the world can now purchase the sneaker. The MTL Skyfire 2 boasts exceptional versatility, making it the lightest trail running shoe available on the market. Therefore, North America holds for the more than 1/3rd of the global market share.

COVID-19 Impact Analysis

Trail running and other outdoor sports were restricted during the early stages of the epidemic due to lockdowns, limits on outdoor activities and social distancing measures. The preference for indoor or solo exercise caused a brief drop in the market for trail running shoes.

Due to lockdowns that resulted in lower foot traffic or shutdown of physical retail shops, there was a significant trend towards online shopping. Trail running shoe purchases are now mostly made online, which has forced merchants and companies to upgrade their digital marketing tactics and expand their online presence.

During the epidemic, there was a greater emphasis on exercise and health despite early setbacks. Trail jogging and other outdoor exercises became more popular as regulations loosened and people looked for safe outdoor sports. The demand for trail running shoes increased as a result of this increase in interest.

Russia-Ukraine War Impact Analysis

The global supply chain for materials required to make footwear, particularly trail running shoes, involves both Russia and Ukraine. Production schedules can be impacted by any interruptions in the flow of raw materials, such as rubber, fabrics or specialty components, which are imported from these nations. It could result in shortages or delays in the production of trail running shoes.

Production costs may be impacted by regional instability due to trade disruptions, economic penalties and currency volatility. Trail running shoe companies may see greater manufacturing costs as a result of the war, which could result in higher prices for customers, if it causes higher tariffs, transportation issues or currency devaluation.

Consumer confidence may be impacted by market uncertainties brought on by geopolitical tensions and conflicts. Customers may delay making discretionary purchases as a result of this uncertainty, which could have an impact on the trends in trail running shoe purchases.

By Type

Light Trail Running Shoes
Rugged Trail Running Shoes
Off Trail Running Shoes

By Distribution Channel

E-Commerce
Retail Stores

By Gender

Male
Female
Unisex
Kids

By Size

Less than 6 Inch
6-8 Inch
9-10 Inch
11-12 Inch
More than 12 Inch

By Shoe Outer Material

Canvas
Faux Leather
Leather
Mesh
Natural Rubber
Nylon
Polyester

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

On April 25, 2023, the lightest-ever trail running shoe, the MTL Skyfire 2, is the next elite invention from the Merrell Test Lab (MTL) and was unveiled by Merrell, the top hike and adventure footwear brand in the world. Customers all across the world can now purchase the sneaker.
On August 21, 2023, the new trail running commercial from ASICS emphasizes the mental relaxation benefits of trail running. The ad introduces the newest line of trail running footwear, with a focus on the FUJI SPEED 2, which has undergone significant transforms since its 2022 debut.
In December 2023, the Nike Zegama 2 and the Nike Pegasus Trail 5, are two new trail running shoes that Nike said would be available in stores in 2024.

Competitive Landscape

The major global players in the market include: ASICS Group, Nike Inc., New Balance Athletics, Inc., VF Corporation, Brooks Sports, Inc., Adidas AG, Skechers U.S.A, Inc., Amer Sports, REI Co-op and iRun Far.

Why Purchase the Report?

To visualize the global trail running shoes market segmentation based on type, distribution channel, gender, size, shoe outer material and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of trail running shoes market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Type mapping available as excel consisting of key products of all the major players.

The global trail running shoes market report would provide approximately 77 tables, 82 figures and 215 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Type
3.2. Snippet by Distribution Channel
3.3. Snippet by Gender
3.4. Snippet by Size
3.5. Snippet by Shoe Outer Material
3.6. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Growing Companies Investments and Product Launches
  - 4.1.1.2. Market Expansion in Emerging Economies
- 4.1.2. Restraints
  - 4.1.2.1. Seasonal Demand and Weather Conditions
- 4.1.3. Opportunity
  - 4.1.3.1. Harnessing the Calming Power of Trail Running for Shoe
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Light Trail Running Shoes*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Rugged Trail Running Shoes
7.4. Off Trail Running Shoes

8. By Distribution Channel

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 8.1.2. Market Attractiveness Index, By Distribution Channel
8.2. E-Commerce*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Retail Stores

9. By Gender

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Gender
- 9.1.2. Market Attractiveness Index, By Gender
9.2. Male*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Female
9.4. Unisex
9.5. Kids

10. By Size

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Size
- 10.1.2. Market Attractiveness Index, By Size
10.2. Less than 6 Inch*
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. 6-8 Inch
10.4. 9-10 Inch
10.5. 11-12 Inch
10.6. More than 12 Inch

11. By Shoe Outer Material

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Shoe Outer Material
- 11.1.2. Market Attractiveness Index, By Shoe Outer Material
11.2. Canvas*
- 11.2.1. Introduction
- 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
11.3. Faux Leather
11.4. Leather
11.5. Mesh
11.6. Natural Rubber
11.7. Nylon
11.8. Polyester

12. By Region

12.1. Introduction
- 12.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 12.1.2. Market Attractiveness Index, By Region
12.2. North America
- 12.2.1. Introduction
- 12.2.2. Key Region-Specific Dynamics
- 12.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Gender
- 12.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Size
- 12.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Shoe Outer Material
- 12.2.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.2.8.1. U.S.
  - 12.2.8.2. Canada
  - 12.2.8.3. Mexico
12.3. Europe
- 12.3.1. Introduction
- 12.3.2. Key Region-Specific Dynamics
- 12.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Gender
- 12.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Size
- 12.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Shoe Outer Material
- 12.3.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.3.8.1. Germany
  - 12.3.8.2. UK
  - 12.3.8.3. France
  - 12.3.8.4. Italy
  - 12.3.8.5. Russia
  - 12.3.8.6. Rest of Europe
12.4. South America
- 12.4.1. Introduction
- 12.4.2. Key Region-Specific Dynamics
- 12.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Gender
- 12.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Size
- 12.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Shoe Outer Material
- 12.4.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.4.8.1. Brazil
  - 12.4.8.2. Argentina
  - 12.4.8.3. Rest of South America
12.5. Asia-Pacific
- 12.5.1. Introduction
- 12.5.2. Key Region-Specific Dynamics
- 12.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Gender
- 12.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Size
- 12.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Shoe Outer Material
- 12.5.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 12.5.8.1. China
  - 12.5.8.2. India
  - 12.5.8.3. Japan
  - 12.5.8.4. Australia
  - 12.5.8.5. Rest of Asia-Pacific
12.6. Middle East and Africa
- 12.6.1. Introduction
- 12.6.2. Key Region-Specific Dynamics
- 12.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 12.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 12.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Gender
- 12.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Size
- 12.6.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Shoe Outer Material

13. Competitive Landscape

13.1. Competitive Scenario
13.2. Market Positioning/Share Analysis
13.3. Mergers and Acquisitions Analysis

14. Company Profiles

14.1. ASICS Group*
- 14.1.1. Company Overview
- 14.1.2. Type Portfolio and Description
- 14.1.3. Financial Overview
- 14.1.4. Key Developments
14.2. Nike Inc.
14.3. New Balance Athletics, Inc.
14.4. VF Corporation
14.5. Brooks Sports, Inc.
14.6. Adidas AG
14.7. Skechers U.S.A, Inc.
14.8. Amer Sports
14.9. REI Co-op
14.10. iRun Far

LIST NOT EXHAUSTIVE

15. Appendix

15.1. About Us and Services
15.2. Contact Us

02-2729-4219

+886-2-2729-4219

License/價格

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