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市場調查報告書

商品編碼

1319237

全球益生菌後寵物食品市場 - 2023-2030 年

Global Postbiotic Pet Food Market - 2023-2030

出版日期: 2023年07月31日 | 出版商:

DataM Intelligence | 英文 122 Pages | 商品交期: 約2個工作天內

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簡介目錄

市場概述

2022 年，全球寵物益生菌食品市場規模達到8.239 億美元，預計到2030 年將達到13.231 億美元，2023-2030 年期間的年複合成長率為6.1%。

消費者對寵物營養中益生元的需求增加有助於推動益生元寵物食品市場的成長。為寵物提供微生物組支持包括促進寵物胃腸道中微生物的健康平衡。腸道健康對寵物的整體健康至關重要，而益生元後可在支持健康的腸道微生物組方面發揮重要作用。發酵副產品是寵物營養和生物活性化合物的重要來源。

消費者對寵物健康和使用益生後產品益處的認知提高，有助於促進市場成長。發酵副產品包括益生菌、益生元、有機酸、酶和抗氧化劑。用於寵物的益生元-益生後組合可為寵物的腸道健康提供支持，還可支持寵物的免疫系統。益生後產品還有助於改善寵物的消化健康。

市場動態

全球寵物數量的增加有助於促進預測期內的市場成長。

根據美國寵物產品協會（APPA）進行的2021-22 年全國寵物主人調查，70% 的美國家庭（約9050 萬個家庭）擁有寵物。與1988 年56% 的美國家庭相比，這一比例有所上升。 2021 年，美國寵物行業在食品方面的總支出為1,236 億美元，比2020 年的1,036 億美元成長了19%。

根據寵物慈善機構2022 年的調查數據，52% 的英國成年人擁有寵物。約27% 的英國成年人養狗，寵物狗的數量估計約為1020 萬隻。 24%的英國成年人養貓，寵物貓的數量約為1110 萬隻。 2021 年，義大利有1220 萬戶家庭購買狗糧和貓糧，比2020 年增加約100 萬戶。

消費者對寵物健康和保健關注度的提高有助於推動益生元寵物食品市場的成長

後益生菌寵物食品通過提供有針對性的方法來支持腸道健康，從而與消費者對寵物健康和保健的關注相吻合。消化系統在寵物的整體健康中發揮著重要作用，影響著營養吸收、免疫系統功能，甚至還能預防某些健康問題。

由於消費者對寵物健康和福祉的興趣日益濃厚，益生元後寵物食品的市場正在不斷成長。寵物主人正在積極尋找功能性獨特的寵物食品，以滿足特定的健康需求，並為寵物的整體健康提供積極支持。這一趨勢催生了對可提供消化道健康益處並幫助寵物生活得更健康、更快樂的巴氏殺菌後寵物食品的需求。

益生元成本高昂阻礙市場成長

隨著對寵物食品中益生元的需求不斷成長，生產量可能沒有主流寵物食品那麼高。這種有限的生產規模導致單位成本較高，使益生元寵物食品變得更加昂貴。與後益生菌相關的較高生產成本可能轉化為消費者較高的零售價格。這種高昂的價格會阻止寵物主人購買益生元寵物食品，尤其是在他們預算有限或認為與其他寵物食品相比成本過高的情況下。

後益生菌是通過發酵工藝生產的，需要特定的條件和專門的設備。與生產傳統寵物食品相比，這些工藝的成本可能更高。確保益生菌的品質和一致性需要嚴格的測試和品質控制措施，這就增加了生產成本。生產商需要保持嚴格的標準，以保證後益生菌寵物食品的功效和安全性。

COVID-19 的影響

由於COVID-19 對動物的威脅，越來越多的人在大流行病期間飼養寵物，這也改善了消費者的餵養模式，提高了消費者採用高能量飲食的意識，從而增加了對動物飼料中益生元的需求。為了滿足日益成長的需求，市場參與者通過增加對網站開發的投資，將重點從零售店轉向了電子商務平台。

受COVID-19 影響，全球受嚴重影響地區的供應鏈中斷，交付代理減少，導致寵物益生菌產品的價格波動。

Market Overview

Global Postbiotic Pet Food Market reached US$ 823.9 million in 2022 and is expected to reach US$ 1,323.1 million by 2030 growing with a CAGR of 6.1% during the forecast period 2023-2030.

Increase in the consumers demand for postbiotics in pet nutrition helps to boost market growth of postbiotic pet food. Microbiome support for pets involves promoting a healthy balance of microorganisms in their gastrointestinal tract. Gut health is crucial for pets' overall well-being, and postbiotics can play a significant role in supporting a healthy gut microbiome. Fermentation byproducts are a valuable source of nutrients and bioactive compounds for pets.

Increase in the consumers awareness about their pet health and benefits of the use of postbiotic products helps to boost market growth. Some of the fermentation byproducts are probiotics, prebiotics, organic acids, enzymes and antioxidants. A prebiotic-postbiotic combination for pets provides support to the gut health of the pets and also supports immune system of the pets. Postbiotics products are also helps to improve digestive health of the pets.

Market Dynamics

Increasing Pet Population Worldwide Helps to Boost Market Growth Over the Forecast Period.

According to the national pet owner's survey 2021-22 conducted by the American Pet Products Association (APPA), 70% of United States households or about 90.5 million families, own a pet. It is up from 56 % of United States households in 1988. Total pet industry expenditures on the food in the United States is $123.6 billion in 2021, increased 19 % from $103.6 billion in 2020.

According to the vet charity for pets in need 2022 survey data, 52% of U.K. adults own a pet. Around 27% of United kingdom adults have a dog, with an estimated population of around 10.2 million pet dogs. 24% of the United kingdom adult population has a cat, with an estimated 11.1 million pet cats. Italy has 12.2 million households that bought dog and cat food in 2021, about 1 million more than the 2020.

Increase in the Consumers Focus on Pet Health and Wellness Helps to Drive the Postbiotic Pet Food Market Growth

Postbiotic pet food aligns with this focus on pet health and wellness by offering a targeted approach to supporting gut health. Digestion plays an important role in the overall health of a pet, affecting nutrient absorption, immune system function, even the prevention of certain health conditions If postbiotics are beneficial by-products of treating is a dietary presence, pet owners can promote a balanced gut microbiota and enhance the digestive well-being of their pet.

The market for postbiotic pet foods is growing due to increasing consumer interest in pet health and well-being. Pet owners are actively looking for functional and unique pet foods that can meet specific health needs and provide active support for their pet's overall well-being. This trend has led to a demand for post-pasteurized pet foods that provide digestive health benefits and help pets live healthier and happier lives.

High Cost of the Postbiotics Hampers Market Growth

As the demand for postbiotics in pet food is growing, production volumes may not be as high as for mainstream pet food products. This limited scale of production resulted in higher unit costs, making postbiotic pet food more expensive. The higher production costs associated with postbiotics can translate to higher retail prices for consumers. This high price stop pet owners from purchasing postbiotic pet food, particularly if they have budget constraints or if they perceive the cost as too high compared to other pet food options.

Postbiotics are produced through fermentation processes, which require specific conditions and specialized equipment. These processes can be more costly compared to the production of conventional pet food. Ensuring the quality and consistency of postbiotics involves rigorous testing and quality control measures, which add to the production costs. Manufacturers need to maintain strict standards to guarantee the efficacy and safety of postbiotic pet food products.

COVID-19 Impact

Thus growing adoption of pets during pandemic has also improved the feeding pattern by the consumer as the threat of animals getting caught by COVID-19 was increasing the awareness among the consumer to adopted energy rich diet and hence increased the demand for postbiotics in animal feed. To address the growing demand, the players in the market have shifted their focus from retail stores to e-commerce platforms by increasing their investments in developing their websites

There has been fluctuations in the pricing has been seen by the customers in the pet probiotics products due to supply chain disruption and availability of fewer delivering agents in the severely affected areas of the globe due to COVID-19

Segment Analysis

The global postbiotic pet food market is segmented based on pet type, form, and region.

Increase in the Adoption of Dogs Helps to Boost Segment Growth

The global postbiotic pet food market by flavour type has been segmented by cat, dog, and others.

Globally, dogs are the most popular pet worldwide. Pet humanization has recently gotten a lot of attention in the mainstream media worldwide. More so in developed nations, the move from pet ownership to pet parenting is a critical and defining trend in today's global pet food business. Russia has the leading country of the pet dog population in Eastern Europe, at over 12 million.

The growing knowledge about minerals, vitamins, and omega three fatty acids in nutrition tends to increase segment growth in the forecast period. The young generation's preference for compassion for pets and growing concern for pet health and food safety drives the market growth. In addition, growing pet humanization will further provide scope for pet food additives in the dog segment.

Geographical Analysis

The Increased Demand for Postbiotic Pet Food in North America Region Due to its Health Benifits

The US is the world's top producer and exporter of animal feed and is home to numerous leading animal feed producers. According to the National pet owners survey conducted by the Team Lemonade in 2021-22, 70% of U.S. households, or about 90.5 million families, own a pet. 69 million United States household have a pet dog compared to 45.3 million cats. That increase in the pet population tends to increase demand for postbiotics to boost the health benefits of their pets.

Increase in the research and development activities, innovations in the research equipment help to create new innovative product launches and help to boost the market growth. Major key players in the region launched new products in the market which also helps to boost regional growth over the forecast period.

Competitive Landscape

The major global players include: Royal Canin, Nestle Purina Pet Care Company, Mars Inc., Chr. Hansen, Kinglike DSM N.V., DowDuPont, Evonik Industries, Land O'Lakes, Lallemand and Bluestar Adisseo Co.

Why Purchase the Report?

To visualize the global Postbiotic Pet Food market segmentation based on product type, distribution channel, and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of Postbiotic Pet Food market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global Postbiotic Pet Food market report would provide approximately 57 tables, 48 figures and 122 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Pet Type
3.2. Snippet by Form
3.3. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
- 4.1.2. Restraints
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Forces Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID-19
- 6.1.2. Scenario During COVID-19
- 6.1.3. Scenario Post COVID-19
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Pet Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Cat*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Dog
7.4. Others

8. By Form

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 8.1.2. Market Attractiveness Index, By Form
8.2. Dry *
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Liquid
8.4. Capsule
8.5. Others

9. By Region

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 9.1.2. Market Attractiveness Index, By Region
9.2. North America
- 9.2.1. Introduction
- 9.2.2. Key Region-Specific Dynamics
- 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Pet Type
- 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.2.5.1. The U.S.
  - 9.2.5.2. Canada
  - 9.2.5.3. Mexico
9.3. Europe
- 9.3.1. Introduction
- 9.3.2. Key Region-Specific Dynamics
- 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Pet Type
- 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.3.5.1. Germany
  - 9.3.5.2. The U.K.
  - 9.3.5.3. France
  - 9.3.5.4. Italy
  - 9.3.5.5. Spain
  - 9.3.5.6. Rest of Europe
9.4. South America
- 9.4.1. Introduction
- 9.4.2. Key Region-Specific Dynamics
- 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Pet Type
- 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.4.5.1. Brazil
  - 9.4.5.2. Argentina
  - 9.4.5.3. Rest of South America
9.5. Asia-Pacific
- 9.5.1. Introduction
- 9.5.2. Key Region-Specific Dynamics
- 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Pet Type
- 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
- 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.5.5.1. China
  - 9.5.5.2. India
  - 9.5.5.3. Japan
  - 9.5.5.4. Australia
  - 9.5.5.5. Rest of Asia-Pacific
9.6. Middle East and Africa
- 9.6.1. Introduction
- 9.6.2. Key Region-Specific Dynamics
- 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Pet Type
- 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form

10. Competitive Landscape

10.1. Competitive Scenario
10.2. Market Positioning/Share Analysis
10.3. Mergers and Acquisitions Analysis

11. Company Profiles

11.1. Royal Canin*
- 11.1.1. Company Overview
- 11.1.2. Product Portfolio and Description
- 11.1.3. Financial Overview
- 11.1.4. Key Developments
11.2. Nestle Purina Pet Care Company
11.3. Mars Inc.
11.4. Chr. Hansen
11.5. Kinglike DSM N.V.
11.6. DowDuPont
11.7. Evonik Industries
11.8. Land O'Lakes
11.9. Lallemand
11.10. Bluestar Adisseo Co.

LIST NOT EXHAUSTIVE