全球肉湯市場 - 2023-2030

市場概述

全球肉湯市場規模在2022 年達到52 億美元，預計到2030 年將實現利潤豐厚的成長，達到67 億美元。在2023-2030 年的預測期內，市場年複合成長率為3.4%。

肉湯市場正在向素食和純素人群擴展。植物肉湯作為風味獨特、營養豐富的傳統肉湯替代品，正日益受到人們的青睞。隨著越來越多的人採用植物性飲食，對植物肉湯的需求預計將上升，從而促進肉湯市場的整體成長。

方便性在肉湯市場的成長中起著至關重要的作用。即用型液體肉湯和粉末混合肉湯為消費者提供了方便省時的解決方案。對這類產品的需求預計將保持強勁，特別是在忙碌的個人和那些尋求快速、簡便膳食選擇的人群中，這將進一步擴大市場成長。

市場動態

素食人口成長推動市場成長

純素和素食人口的增加為肉湯產品帶來了消費基礎。隨著人們開始接受植物性飲食，純素和素食肉湯的市場也在不斷擴大，並吸引著那些尋求風味獨特、營養豐富的動物性肉湯替代品的消費者。

越來越多的人開始採用純素和素食的生活方式，從而產生了對植物性肉湯替代品的需求。製造商們正在通過開發植物肉湯和擴大肉湯市場的產品範圍來應對這一市場機會。

對方便易用產品日益成長的需求推動了市場成長

消費者，尤其是生活方式繁忙的消費者，在選擇食品時越來越追求方便。隨著消費者尋求快速、省事的膳食解決方案，對方便易用的肉湯產品的需求正在迅速成長。這一不斷擴大的市場為肉湯生產商提供了機會，以滿足追求方便的消費者的需求。

即用型液體肉湯無需進行耗時的準備工作。對於希望省時省力烹飪的消費者來說，它們非常方便。市場上各種即用型液體肉湯產品的供應正迎合了消費者對便利性的需求。

肉湯替代品的供應阻礙市場成長

肉湯替代品通常比傳統肉湯產品更實惠。對價格有敏感認知的消費者會選擇替代品作為一種具有成本效益的選擇，尤其是在大量使用或日常烹飪時。低價替代品的出現限制了高價肉湯產品的市場潛力。

肉湯替代品的保存期限通常較長，無需冷藏即可長期保存。這一特點對那些喜歡在儲藏室中儲存長效產品的消費者很有吸引力。替代品貨架穩定性的延長會影響對新鮮或冷藏肉湯的需求，從而限制市場成長。

COVID-19 影響分析

餐館、咖啡館和其他餐飲機構的關閉和有限經營極大地影響了餐飲行業對肉湯產品的需求。家庭外用餐的減少導致餐飲業的訂單減少，影響了整個市場。

然而，大流行病提高了消費者對健康和保健的認知。肉湯因其潛在的健康益處，通常被視為一種營養豐富、增強免疫力的食品。這種觀念推動了對肉湯的需求，因為消費者希望在大流行病期間獲得健康。

人工智慧影響分析

人工智慧（AI）可以改善庫存管理、需求預測和物流最佳化，從而加強供應鏈管理。人工智慧算法可以分析歷史銷售數據、市場趨勢和外部因素，從而預測需求模式、最佳化庫存水準並簡化配銷通路。這可以幫助製造商降低成本、減少缺貨並提高供應鏈的整體效率。

人工智慧驅動的分析可以為肉類生產商提供個性化行銷策略。通過分析消費者數據和偏好，人工智慧算法可以幫助確定目標受眾，制定有針對性的行銷活動，並向消費者提供個性化的產品推薦。人工智慧驅動的聊天機器人和虛擬助理還可以通過提供個性化幫助、回答詢問和提供烹飪建議來提高客戶參與度。

目 錄

第1 章：研究方法與範圍

• 研究方法
• 報告的研究目標和範圍

第2章：定義和概述

第3 章：執行摘要

• 按類型分類
• 按性質分類
• 按銷售管道分類
• 按地區分類

第四章：動態

• 影響因素
  • 驅動因素
    • 素食人口成長推動市場成長
  • 制約因素
    • 肉湯替代品的供應阻礙市場成長
  • 機會
  • 影響分析

第5 章: 行業分析

• 波特五力分析
• 供應鏈分析
• 定價分析
• 監管分析

第6 章：COVID-19 分析

• COVID-19 分析
  • COVID-19 之前的情況
  • COVID-19 期間的情景
  • COVID-19 後的情況
• COVID-19 期間的定價動態
• 供需關係
• 大流行期間與市場相關的政府計劃
• 製造商的戰略計劃
• 結論

第七章：按類型分類

• 雞肉
• 牛肉
• 海鮮
• 蔬菜

第8 章：按性質

• 有機
• 常規

第9 章：按銷售管道

• 超市/超級市場
• 便利店
• 網上零售
• 其他

第10 章：按地區分類

• 北美洲
  • 美國
  • 加拿大
  • 墨西哥
• 歐洲
  • 德國
  • 英國
  • 法國
  • 義大利
  • 西班牙
  • 歐洲其他地區
• 南美洲
  • 巴西
  • 阿根廷
  • 南美洲其他地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳大利亞
  • 亞太其他地區
• 中東和非洲

第11 章：競爭格局

• 競爭格局
• 市場定位/佔有率分析
• 合併與收購分析

第十二章：公司簡介

• The Manischewitz Co.
  • 公司概況
  • 產品組合和說明
  • 財務概況
  • 主要發展
• Barebones Ventures LLC
• Bonafide Provisions LLC
• Kettle & Fire Inc.
• Zoup Specialty Products LLC
• Campbell Soup Co.
• Epic Provisions LLC
• Pacific Foods of Oregon, LLC
• General Mills
• Progresso

第13 章：附錄

Market Overview

The Global Broth Market reached US$ 5.2 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 6.7 billion by 2030. The market is growing at a CAGR of 3.4% during the forecast period 2023-2030.

The broth market is expanding toward the vegan and vegetarian populations. Plant-based broths are gaining traction as a flavorful and nutrient-rich alternative to conventional meat-based broths. With the increasing adoption of plant-based diets, the demand for vegetable broths is anticipated to rise, contributing to overall broth market growth.

Convenience plays a vital role in the growth of the broth market. Ready-to-use liquid broths and powdered broth mixes offer convenience and time-saving solutions for consumers. The demand for such products is expected to remain strong, particularly among busy individuals and those looking for quick and easy meal options, which further expands market growth.

Market Dynamics

Growing Vegan and Vegetarian Population Drive the Market Growth

The rise of the vegan and vegetarian population is leading to a consumer base for broth products. As individuals are embracing plant-based diets, the market for vegan and vegetarian broths is expanding and attracting consumers seeking flavorful and nutritious alternatives to animal-based broths.

The increasing number of individuals adopting vegan and vegetarian lifestyles is creating a demand for plant-based alternatives to traditional meat-based broths. Manufacturers are responding to this market opportunity by developing vegetable-based broths and expanding the product range available in the broth market.

The Increasing Demand for Convenient and Easy-To-Use Products Drives Market Growth

Consumers particularly those with busy lifestyles, are seeking convenience in their food choices. The demand for convenient and easy-to-use broth products is growing rapidly as consumers look for quick and hassle-free meal solutions. This expanding market is presenting opportunities for broth manufacturers to cater to the needs of convenience-seeking consumers.

Ready-to-use liquid broths eliminate the need for time-consuming preparations. They are convenient for consumers who want to save time and effort in cooking. The availability of a wide range of ready-to-use liquid broth products in the market is catering to this demand for convenience.

Availability of Broth Substitutes Hamper the Market Growth

Broth substitutes are often more affordable than traditional broth products. Price-conscious consumers are choosing substitutes as a cost-effective option, especially when using larger quantities or for everyday cooking. The availability of lower-priced alternatives is limiting the market potential for higher-priced broth products.

Broth substitutes often have longer shelf lives and can be stored for extended periods without refrigeration. This characteristic can be appealing to consumers who prefer to stock their pantry with long-lasting products. The extended shelf stability of substitutes can impact the demand for fresh or refrigerated broth, limiting the market growth.

COVID-19 Impact Analysis

The closure and limited operations of restaurants, cafes, and other food service establishments significantly impacted the demand for broth products in the food service sector. The decline in out-of-home dining resulted in reduced orders from the food service industry, affecting the overall market.

However, the pandemic has heightened consumer awareness of health and wellness. The broth is often perceived as a nutritious and immune-boosting food due to its potential health benefits. This perception drove demand for broth as consumers sought to support their well-being during the pandemic.

Artificial Intelligence Impact Analysis

Artificial intelligence (AI) can enhance supply chain management by improving inventory management, demand forecasting, and logistics optimization. AI algorithms can analyze historical sales data, market trends, and external factors to predict demand patterns, optimize inventory levels, and streamline distribution channels. This can help manufacturers reduce costs, minimize stockouts, and improve overall supply chain efficiency.

AI-powered analytics can enable personalized marketing strategies for broth manufacturers. By analyzing consumer data and preferences, AI algorithms can help identify target audiences, develop targeted marketing campaigns, and deliver personalized product recommendations to consumers. AI-powered chatbots and virtual assistants can also enhance customer engagement by providing personalized assistance, answering queries, and offering cooking suggestions.

Segment Analysis

The global broth market is segmented based on type, nature, distribution channel, and region.

Increasing Demand for Long-Standing Chicken Broth

The chicken broth segment holds the largest share of the global broth market, indicating its strong position and popularity among consumers worldwide. Chicken broth has a long-standing culinary tradition in many cultures, making it a staple ingredient in numerous recipes. It's familiarity and established reputation are contributing to its widespread acceptance and demand in the market.

The availability and convenience of chicken broth products are contributing to its market dominance. Manufacturers are offering a wide range of chicken broth options. These products cater to consumers' preferences for convenience, enabling them to easily incorporate chicken broth into their cooking without the need for extensive preparation, which further expands the segment's growth.

Geographical Analysis

Increasing Consumer Preference Towards Culinary Broth in Asia Pacific

Asia Pacific region dominates the largest share of the global broth market, establishing its supremacy in the industry. The market dynamics in Asia, driven by factors such as cultural preferences, a large population, and a flourishing food industry, contribute to its market dominance. With a rich culinary heritage that heavily relies on broths as essential ingredients, Asian countries have a strong demand for broth products.

The region's sizable population, particularly in countries like China and India, is creating a substantial consumer base for broth products. The availability and variety of broth options tailored to Asian tastes further fuel the market's growth. Manufacturers are offering a wide range of broth options tailored to the specific tastes and preferences of Asian consumers.

Competitive Landscape

The major global broth market players include: The Manischewitz Co., Barebones Ventures LLC, Bonafide Provisions LLC, Kettle & Fire Inc., Zoup Specialty Products LLC, Campbell Soup Co., Epic Provisions LLC, Pacific Foods of Oregon, LLC, General Mills, and Progresso.

Why Purchase the Report?

• To visualize the global broth market segmentation based on type, nature, distribution channel, and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of the broth market level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.

The global broth market report would provide approximately 61 tables, 61 figures, and 122 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies

Table of Contents

1. Methodology and Scope

• 1.1. Research Methodology
• 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

• 3.1. Snippet by Type
• 3.2. Snippet by Nature
• 3.3. Snippet by Distribution Channel
• 3.4. Snippet by Region

4. Dynamics

• 4.1. Impacting Factors
  • 4.1.1. Drivers
    • 4.1.1.1. Growing Vegan and Vegetarian Population Drive the Market Growth
  • 4.1.2. Restraints
    • 4.1.2.1. Availability of Broth Substitutes Hamper the Market Growth
  • 4.1.3. Opportunity
  • 4.1.4. Impact Analysis

5. Industry Analysis

• 5.1. Porters Five Force Analysis
• 5.2. Supply Chain Analysis
• 5.3. Pricing Analysis
• 5.4. Regulatory Analysis

6. COVID-19 Analysis

• 6.1. Analysis of COVID-19
  • 6.1.1. Scenario Before COVID-19
  • 6.1.2. Scenario During COVID-19
  • 6.1.3. Scenario Post COVID-19
• 6.2. Pricing Dynamics Amid COVID-19
• 6.3. Demand-Supply Spectrum
• 6.4. Government Initiatives Related to the Market During Pandemic
• 6.5. Manufacturers Strategic Initiatives
• 6.6. Conclusion

7. By Type

• 7.1. Introduction
  • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 7.1.2. Market Attractiveness Index, By Type
• 7.2. Chicken*
  • 7.2.1. Introduction
  • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 7.3. Beef
• 7.4. Seafood
• 7.5. Vegetable

8. By Nature

• 8.1. Introduction
  • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 8.1.2. Market Attractiveness Index, By Nature
• 8.2. Organic*
  • 8.2.1. Introduction
  • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 8.3. Conventional

9. By Distribution Channel

• 9.1. Introduction
  • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 9.1.2. Market Attractiveness Index, By Distribution Channel
• 9.2. Supermarkets/Hypermarkets*
  • 9.2.1. Introduction
  • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 9.3. Convenience Stores
• 9.4. Online Retail
• 9.5. Others

10. By Region

• 10.1. Introduction
  • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
  • 10.1.2. Market Attractiveness Index, By Region
• 10.2. North America
  • 10.2.1. Introduction
  • 10.2.2. Key Region-Specific Dynamics
  • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.2.6.1. U.S.
    • 10.2.6.2. Canada
    • 10.2.6.3. Mexico
• 10.3. Europe
  • 10.3.1. Introduction
  • 10.3.2. Key Region-Specific Dynamics
  • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.3.6.1. Germany
    • 10.3.6.2. UK
    • 10.3.6.3. France
    • 10.3.6.4. Italy
    • 10.3.6.5. Spain
    • 10.3.6.6. Rest of Europe
• 10.4. South America
  • 10.4.1. Introduction
  • 10.4.2. Key Region-Specific Dynamics
  • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.4.6.1. Brazil
    • 10.4.6.2. Argentina
    • 10.4.6.3. Rest of South America
• 10.5. Asia-Pacific
  • 10.5.1. Introduction
  • 10.5.2. Key Region-Specific Dynamics
  • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.5.6.1. China
    • 10.5.6.2. India
    • 10.5.6.3. Japan
    • 10.5.6.4. Australia
    • 10.5.6.5. Rest of Asia-Pacific
• 10.6. Middle East and Africa
  • 10.6.1. Introduction
  • 10.6.2. Key Region-Specific Dynamics
  • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Nature
  • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

• 11.1. Competitive Scenario
• 11.2. Market Positioning/Share Analysis
• 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

• 12.1. The Manischewitz Co.*
  • 12.1.1. Company Overview
  • 12.1.2. Product Portfolio and Description
  • 12.1.3. Financial Overview
  • 12.1.4. Key Developments
• 12.2. Barebones Ventures LLC
• 12.3. Bonafide Provisions LLC
• 12.4. Kettle & Fire Inc.
• 12.5. Zoup Specialty Products LLC
• 12.6. Campbell Soup Co.
• 12.7. Epic Provisions LLC
• 12.8. Pacific Foods of Oregon, LLC
• 12.9. General Mills
• 12.10. Progresso

LIST NOT EXHAUSTIVE

13. Appendix

• 13.1. About Us and Services
• 13.2. Contact Us