市場調查報告書
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1304456
全球氣泡水市場 - 2023-2030Global Sparkling Water Market - 2023-2030 |
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全球氣泡水市場規模在2022年達到326億美元,預計到2030年將達到724億美元,實現有利的成長。在2023-2030年的預測期內,該市場的年複合成長率為10.5%。
氣泡水的發展趨勢只是非酒精飲料行業更大發展趨勢的縮影。越來越多的消費者開始關注自身健康,這推動了健康和營養飲料的重大轉變,推動了氣泡水市場規模的成長。
氣泡礦泉水、無糖氣泡水、碳酸水、果味氣泡水和天然風味水都是氣泡水的不同類型,在全球氣泡水市場創造了豐厚的銷售收入。氣泡水是透過碳酸化技術將二氧化碳溶解在白開水中而產生氣泡的。
氣泡水機讓用戶控制飲料中的碳酸化和氣泡程度,並嘗試各種口味。包裝選擇包括一次性塑膠瓶、可重複使用的玻璃瓶和鋁罐。隨著消費者尋找含糖飲料的健康替代品,風味碳酸水的受歡迎程度持續成長。
與蘇打水和其他甜味汽水相比,消費者更青睞氣泡水,因為氣泡水能補充水分,這是推動市場收入成長的關鍵因素。雖然氣泡水不含糖分和熱量,但飲料中的糖分會腐蝕琺瑯質。碳酸水有助於腸道蠕動,特別是便秘患者。
例如,研究人員發現氣泡水能改善心臟健康,減輕胃痛等消化不良症狀。例如,2021年2月18日,百事公司推出了五種含有咖啡因的新口味氣泡水。該氣泡水品牌下的口味包括三重漿果、血橙葡萄柚、藍莓石榴、柑橘櫻桃口味、芒果百香果。
氣泡水的高成本嚴重阻礙了市場的成長。消費者可能會發現,與自來水或其他替代品相比,要證明購買氣泡水所增加的費用合理性具有挑戰性。
因此,一些消費者可能會選擇放棄購買氣泡水,這可能會影響銷售和市場成長。然而,降低生產成本和提高效率的努力可能有助於使更多消費者獲得氣泡水。
COVID-19分析包括COVID前情景、COVID情景和COVID後情景,以及定價動態(包括大流行期間和之後的定價變化,並與COVID前情景進行比較)、供求關係(由於貿易限制、封鎖和後續問題導致的供求變化)、政府計劃(政府機構為振興市場、行業或產業而採取的計劃)和製造商戰略計劃(製造商為緩解COVID問題而採取的措施)。
人工智慧(AI)分析是一項新興技術,有可能在多個方面為氣泡水行業帶來益處。人工智慧分析的應用領域之一是監測和最佳化氣泡水的生產過程。人工智慧算法可以即時分析資料,識別效率低下或浪費的領域,並提出解決方案,以提高生產效率和降低成本。
人工智慧分析的另一個潛在應用是預測氣泡水市場的消費者偏好和趨勢。透過分析消費者行為和社交媒體趨勢的大型資料集,人工智慧可以幫助公司識別新興趨勢,並根據不斷變化的消費者偏好創造新的口味或包裝選擇。
The Global Sparkling Water Market reached US$ 32.6 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 72.4 billion by 2030. The market is growing at a CAGR of 10.5% during the forecast period 2023-2030.
The trend in sparkling water is a small representation of a much larger non-alcoholic beverage industry trend. A significant shift towards healthy and nutritious beverages is driven by a growing number of customers concerned about their health, driving the sparkling water market size.
Sparkling mineral water, unsweetened sparkling water, carbonated water, fruit-infused sparkling water, and natural flavors are all different types of sparkling water that create lucative sales in the global sparkling water market revenue. Sparkling water fizzes from carbonation, which is done by dissolving carbon dioxide in plain water using carbonation technology.
Sparkling water machines allow users to control the level of carbonation and bubbles in their drink and experiment with flavors. Packaging options include single-use plastic bottles, reusable glass bottles, and aluminum cans. As consumers look for healthier alternatives to sugary drinks, the popularity of flavored carbonated water continues to grow.
Consumer preference for sparkling water over soda and other sweetened fizzy drinks, because it keeps them hydrated is a key factor driving market revenue growth. While sparkling water is sugar- and calorie-free, the sugar in drinks erodes tooth enamel. Carbonated water aids in bowel movements, especially for those who are constipated.
For instance, sparkling water has been shown by researchers to improve heart health and lessen the severity of other dyspepsia symptoms, such as stomach pain. For example, on February 18, 2021, PepsiCo, Inc. launched five new flavors of sparkling water with caffeine. Among the flavors available under the bubbly brand are triple berries, blood orange grapefruit, blueberry pomegranate, citrus cherry flavors, mango passion fruit, and blood orange grapefruit.
The high cost of sparkling water significantly hinders the market's growth. Consumers may find it challenging to justify the added expense of purchasing sparkling water, especially when compared to tap water or other alternatives.
As a result, some may opt to forego purchasing sparkling water altogether, which could impact sales and market growth. However, efforts to reduce production costs and increase efficiency may help make sparkling water more accessible to a broader range of consumers.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
Artificial intelligence (AI) analysis is an emerging technology that has the potential to benefit the sparkling water industry in several ways. One area where AI analysis can be applied is monitoring and optimizing the production process of sparkling water. AI algorithms can analyze data in real-time, identifying areas of inefficiency or waste and suggesting solutions to improve production efficiency and reduce costs.
Another potential application of AI analysis is predicting consumer preferences and trends in the sparkling water market. By analyzing large datasets of consumer behavior and social media trends, AI can help companies identify emerging trends and create new flavors or packaging options that align with evolving consumer preferences.
The Global Sparkling Water Market is segmented based on product, category, packaging type, distribution channel and region.
Bottles play a significant role in the sparkling water industry as they are the primary packaging option for this type of beverage. The bottles used for sparkling water are typically made of plastic, glass, or aluminum and are designed to withstand carbonation pressure. The choice of bottle material can impact the taste and freshness of the sparkling water, with glass being preferred by some consumers for its ability to maintain its natural taste and carbonation.
For instance, on January 11, 2022, Evian launched its first-ever sparkling water bottle. The packaging options for Evian Sparkling a one-liter PET plastic bottle made entirely of recycled materials, are available at Tesco stores.
The Global Sparkling Water Market is segmented by region into North America, South America, Europe, Asia-Pacific, Middle-East and Africa.
In 2022, North America accounted for more than 42.6% of the Global Sparkling Water Market, primarily due to increasing consumer demand for healthier beverage options. The trend towards more nutritious alternatives to soft drinks has been a major driver of this segment, with consumers seeking out sparkling water for its perceived health benefits, such as improved digestion and bone and heart health.
For instance, on May 8, 2021, PepsiCo launched its latest innovation, Soulboost, a sparkling water beverage with a splash of real juice and functional ingredients. Additionally, the easy availability of sparkling water across various distribution channels has contributed to the growth of this segment. With more and more retailers stocking sparkling water and consumers becoming increasingly aware of its health benefits, the North American sparkling water market is expected to grow in the forecast period.
The major global players include: Reignwood Investments UK Ltd., PepsiCo., Nestle, A.G., The Coca-Cola Company, CG Roxane, LLC, Tempo Beverage Ltd, Keurig Dr Pepper Inc., Seven Up, Inc., Ferrarelle and Sanpellegrino S.p.A.
The Global Sparkling Water Market Report Would Provide Approximately 53 Tables, 46 Figures And 195 pages.
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