Global Insights-as-a-Service Market is valued approximately USD 4.11 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 23.5% over the forecast period 2023-2030. Insights-as-a-Service refers to the provision of data-driven insights and analytics as a service to businesses. It involves utilizing advanced data analytics techniques, such as machine learning, artificial intelligence, and big data analytics, to analyze large volumes of data and extract meaningful insights. The Insights-as-a-Service market is expanding because of factors such as rapid expansion of the IoT industry and rising adoption of Cloud platforms. These insights are then delivered to businesses in a consumable format, such as reports, dashboards, or visualizations. Its importance has progressively increased during the forecast period 2023-2030.
According to the Statista, the global market for industrial Internet of Things was sized at over USD 263 billion in 2021. The market is expected to grow in size in the coming years, reaching some USD 1.11 trillion by 2028. Furthermore, the global market for enterprise Internet of things is expected to grow to USD 483 billion in size by the end of 2027. The technology reached USD 201 billion in market revenue in 2022, and forecasts to grow up to USD 238 billion by 2023. Another important factor drives the Insights-as-a-Service market is increasing adoption of Cloud platforms. As cloud platforms offer the flexibility to scale resources up or down based on demand. This is crucial for Insights-as-a-Service, as data analysis often requires significant computational power. With cloud platforms, businesses can easily allocate additional computing resources when needed, enabling them to process large datasets and deliver insights efficiently. In addition, as per Statista, in 2022, Amazon Web Services was the most popular vendor in the cloud infrastructure services market, held around 32% of the total market share, followed by Microsoft Azure with a market share of 23%, and Google Cloud with a market share of 10%. In the fourth quarter of 2022, these three cloud vendors account for 65% of total global spending. Moreover, rising digitization and rapid urbanization is anticipated to create a lucrative growth opportunity for the market over the forecast period. However, growing concerns regarding data security and technical complexity stifles market growth throughout the forecast period of 2023-2030.
The key regions considered for the Global Insights-as-a-Service Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022 owing to the growing demand from large enterprises and big data companies within the region. Furthermore, Asia Pacific is expected to grow significantly during the forecast period, owing to large investments made in the data-driven industries such as BFSI, retail & consumer goods, and media & communications in the region.
Major market player included in this report are:
- Deloitte Touche Tohmatsu Limited
- Capgemini SE
- NTT DATA Corporation
- Oracle Corporation
- Accenture plc
- Microsoft Corporation
- Tata Consultancy Services Limited (TCS)
- Wipro Limited
- Concentrix Corporation
- Mastercard Incorporated
Recent Developments in the Market:
- In February 2023, Microsoft has announced the release of its next-generation hybrid cloud platform "Azure Operator Nexus" for communication service providers. Azure Operator Nexus will enable these businesses to execute carrier-grade workloads both on-premises and in Azure.
Global Insights-as-a-Service Market Report Scope:
- Historical Data: 2020 - 2021
- Base Year for Estimation: 2022
- Forecast period: 2023-2030
- Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
- Segments Covered: Type, Application, Industry Vertical, Deployment Type, Organization Size, Region
- Regional Scope: North America; Europe; Asia Pacific; Latin America; Middle East & Africa
- Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Type
- Predictive Insights
- Descriptive Insights
- Prescriptive Insights
By Application
- Revenue Cycle Management
- Governance, Risk, and Compliance
- Branding and Marketing Management
- Customer Life Cycle Management
- Strategy Management
- Supply Chain Management
- Others
By Industry Vertical
- BFSI
- Healthcare and Life Sciences
- Retail and Consumer Goods
- Energy and Utilities
- Manufacturing
- Telecommunication and IT
- Government and Public Sector
- Others
By Deployment Type
- Public Cloud
- Private Cloud
- Hybrid Cloud
By Organization Size
- Small and Medium Enterprise (SME)
- Large enterprise
By Region:
- Europe
- UK
- Germany
- France
- Spain
- Italy
- ROE
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- RoAPAC
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
Table of Contents
Chapter 1. Executive Summary
- 1.1. Market Snapshot
- 1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
- 1.2.1. Insights-as-a-Service Market, by region, 2020-2030 (USD Billion)
- 1.2.2. Insights-as-a-Service Market, by Type, 2020-2030 (USD Billion)
- 1.2.3. Insights-as-a-Service Market, by Application, 2020-2030 (USD Billion)
- 1.2.4. Insights-as-a-Service Market, by Industry Vertical, 2020-2030 (USD Billion)
- 1.2.5. Insights-as-a-Service Market, by Deployment Type, 2020-2030 (USD Billion)
- 1.2.6. Insights-as-a-Service Market, by Organization Size, 2020-2030 (USD Billion)
- 1.3. Key Trends
- 1.4. Estimation Methodology
- 1.5. Research Assumption
Chapter 2. Global Insights-as-a-Service Market Definition and Scope
- 2.1. Objective of the Study
- 2.2. Market Definition & Scope
- 2.2.1. Industry Evolution
- 2.2.2. Scope of the Study
- 2.3. Years Considered for the Study
- 2.4. Currency Conversion Rates
Chapter 3. Global Insights-as-a-Service Market Dynamics
- 3.1. Insights-as-a-Service Market Impact Analysis (2020-2030)
- 3.1.1. Market Drivers
- 3.1.1.1. Rapid expansion of the IoT industry
- 3.1.1.2. Rising adoption of Cloud platforms
- 3.1.2. Market Challenges
- 3.1.2.1. Growing concerns regarding data security
- 3.1.2.2. Technical complexity
- 3.1.3. Market Opportunities
- 3.1.3.1. Rising digitization
- 3.1.3.2. Rapid urbanization
Chapter 4. Global Insights-as-a-Service Market: Industry Analysis
- 4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
- 4.2. Porter's 5 Force Impact Analysis
- 4.3. PEST Analysis
- 4.3.1. Political
- 4.3.2. Economic
- 4.3.3. Social
- 4.3.4. Technological
- 4.3.5. Environmental
- 4.3.6. Legal
- 4.4. Top investment opportunity
- 4.5. Top winning strategies
- 4.6. COVID-19 Impact Analysis
- 4.7. Disruptive Trends
- 4.8. Industry Expert Perspective
- 4.9. Analyst Recommendation & Conclusion
Chapter 5. Global Insights-as-a-Service Market, by Type
- 5.1. Market Snapshot
- 5.2. Global Insights-as-a-Service Market by Type, Performance - Potential Analysis
- 5.3. Global Insights-as-a-Service Market Estimates & Forecasts by Type 2020-2030 (USD Billion)
- 5.4. Insights-as-a-Service Market, Sub Segment Analysis
- 5.4.1. Predictive Insights
- 5.4.2. Descriptive Insights
- 5.4.3. Prescriptive Insights
Chapter 6. Global Insights-as-a-Service Market, by Application
- 6.1. Market Snapshot
- 6.2. Global Insights-as-a-Service Market by Application, Performance - Potential Analysis
- 6.3. Global Insights-as-a-Service Market Estimates & Forecasts by Application 2020-2030 (USD Billion)
- 6.4. Insights-as-a-Service Market, Sub Segment Analysis
- 6.4.1. Revenue Cycle Management
- 6.4.2. Governance, Risk, and Compliance
- 6.4.3. Branding and Marketing Management
- 6.4.4. Customer Life Cycle Management
- 6.4.5. Strategy Management
- 6.4.6. Supply Chain Management
- 6.4.7. Others
Chapter 7. Global Insights-as-a-Service Market, by Industry Vertical
- 7.1. Market Snapshot
- 7.2. Global Insights-as-a-Service Market by Industry Vertical, Performance - Potential Analysis
- 7.3. Global Insights-as-a-Service Market Estimates & Forecasts by Industry Vertical 2020-2030 (USD Billion)
- 7.4. Insights-as-a-Service Market, Sub Segment Analysis
- 7.4.1. BFSI
- 7.4.2. Healthcare and Life Sciences
- 7.4.3. Retail and Consumer Goods
- 7.4.4. Energy and Utilities
- 7.4.5. Manufacturing
- 7.4.6. Telecommunication and IT
- 7.4.7. Government and Public Sector
- 7.4.8. Others
Chapter 8. Global Insights-as-a-Service Market, by Deployment Type
- 8.1. Market Snapshot
- 8.2. Global Insights-as-a-Service Market by Deployment Type, Performance - Potential Analysis
- 8.3. Global Insights-as-a-Service Market Estimates & Forecasts by Deployment Type 2020-2030 (USD Billion)
- 8.4. Insights-as-a-Service Market, Sub Segment Analysis
- 8.4.1. Public Cloud
- 8.4.2. Private Cloud
- 8.4.3. Hybrid Cloud
Chapter 9. Global Insights-as-a-Service Market, by Organization Size
- 9.1. Market Snapshot
- 9.2. Global Insights-as-a-Service Market by Organization Size, Performance - Potential Analysis
- 9.3. Global Insights-as-a-Service Market Estimates & Forecasts by Organization Size 2020-2030 (USD Billion)
- 9.4. Insights-as-a-Service Market, Sub Segment Analysis
- 9.4.1. Small and Medium Enterprise (SME)
- 9.4.2. Large enterprise
Chapter 10. Global Insights-as-a-Service Market, Regional Analysis
- 10.1. Top Leading Countries
- 10.2. Top Emerging Countries
- 10.3. Insights-as-a-Service Market, Regional Market Snapshot
- 10.4. North America Insights-as-a-Service Market
- 10.4.1. U.S. Insights-as-a-Service Market
- 10.4.1.1. Type breakdown estimates & forecasts, 2020-2030
- 10.4.1.2. Application breakdown estimates & forecasts, 2020-2030
- 10.4.1.3. Industry Vertical breakdown estimates & forecasts, 2020-2030
- 10.4.1.4. Deployment Type breakdown estimates & forecasts, 2020-2030
- 10.4.1.5. Organization Size breakdown estimates & forecasts, 2020-2030
- 10.4.2. Canada Insights-as-a-Service Market
- 10.5. Europe Insights-as-a-Service Market Snapshot
- 10.5.1. U.K. Insights-as-a-Service Market
- 10.5.2. Germany Insights-as-a-Service Market
- 10.5.3. France Insights-as-a-Service Market
- 10.5.4. Spain Insights-as-a-Service Market
- 10.5.5. Italy Insights-as-a-Service Market
- 10.5.6. Rest of Europe Insights-as-a-Service Market
- 10.6. Asia-Pacific Insights-as-a-Service Market Snapshot
- 10.6.1. China Insights-as-a-Service Market
- 10.6.2. India Insights-as-a-Service Market
- 10.6.3. Japan Insights-as-a-Service Market
- 10.6.4. Australia Insights-as-a-Service Market
- 10.6.5. South Korea Insights-as-a-Service Market
- 10.6.6. Rest of Asia Pacific Insights-as-a-Service Market
- 10.7. Latin America Insights-as-a-Service Market Snapshot
- 10.7.1. Brazil Insights-as-a-Service Market
- 10.7.2. Mexico Insights-as-a-Service Market
- 10.8. Middle East & Africa Insights-as-a-Service Market
- 10.8.1. Saudi Arabia Insights-as-a-Service Market
- 10.8.2. South Africa Insights-as-a-Service Market
- 10.8.3. Rest of Middle East & Africa Insights-as-a-Service Market
Chapter 11. Competitive Intelligence
- 11.1. Key Company SWOT Analysis
- 11.1.1. Company 1
- 11.1.2. Company 2
- 11.1.3. Company 3
- 11.2. Top Market Strategies
- 11.3. Company Profiles
- 11.3.1. Deloitte Touche Tohmatsu Limited
- 11.3.1.1. Key Information
- 11.3.1.2. Overview
- 11.3.1.3. Financial (Subject to Data Availability)
- 11.3.1.4. Product Summary
- 11.3.1.5. Recent Developments
- 11.3.2. Capgemini SE
- 11.3.3. NTT DATA Corporation
- 11.3.4. Oracle Corporation
- 11.3.5. Accenture plc
- 11.3.6. Microsoft Corporation
- 11.3.7. Tata Consultancy Services Limited (TCS)
- 11.3.8. Wipro Limited
- 11.3.9. Concentrix Corporation
- 11.3.10. Mastercard Incorporated
Chapter 12. Research Process
- 12.1. Research Process
- 12.1.1. Data Mining
- 12.1.2. Analysis
- 12.1.3. Market Estimation
- 12.1.4. Validation
- 12.1.5. Publishing
- 12.2. Research Attributes
- 12.3. Research Assumption