中國的速食市場

過去十年，中國對速食的需求快速增長。未來 10 年，生產和需求預計將繼續擴大。二十多年來，在工業產值、進出口、消費和資本投資持續增長的推動下，中國經濟保持高速增長。

本報告提供中國的速食的市場調查，彙整中國的經濟趨勢·商業環境，產業結構，供需趨勢，市場規模與成長預測，行銷策略，主要製造商的簡介等資料。

目錄

第1章 簡介

第2章 商業環境

• 經濟預測
• 主要經濟指標
• 工業生產
• 人口和勞動力
• 外國投資
• 國際貿易
• 財務及稅相關法規
• 銀行系統和法規
• 外匯
• 稅金·關稅·報關手續

第3章 速食產業的評估

• 產業結構
• 市場規模
• 主要企業的市場佔有率
• 人事費用
• 潛在的參與企業
• 主要的國外投資

第4章 速食的銷售規模·預測

• 概要
• 速食餐廳
• 中國風的速食
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 韓國菜
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 日本菜
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 其他的亞洲料理
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 中東菜
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 歐美的速食連鎖
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 主要的餐廳連鎖
• McDonald's
• KFC
• Pizza Hut
• Burger Kings
• 其他
• 茶和咖啡店
• 茶館
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 咖啡廳
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢
• 果汁酒吧
• 市場展望
• 收益·預測
• 消費者喜好
• 價格趨勢

第5章 速食市場預測

• 速食市場預測:概要
• 政府的食品包裝規則
• 人口:各地區
• 東北部
• 北部
• 東南部
• 中南部
• 西部
• 人口:各年齡層
• 消費趨勢
• 速食收益:各地區
• 東北部
• 北部
• 東南部
• 中南部
• 西部
• 紅茶·咖啡廳·果汁酒吧收益:各地區
• 東北部
• 北部
• 東南部
• 中南部
• 西部

第6章 行銷策略

• 進入中國市場:概要
• 中國的流通系統
• 速食產業的流通管道
• 運輸及貨物基礎設施
• 通訊
• 中國的市場進入
• 授權
• 專利權
• 電子商務
• 公司·當地經銷商
• 代表辦事處·中國子公司
• 外資型企業100％

第7章 速食企業目錄

• 速食企業簡介
• 研究機關·協會

China's demand for Fast Food has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2012, 2017 and 2022) and long-term forecasts through 2027 and 2032 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

• Report Scope and Methodology
• Executive Summary

II. BUSINESS ENVIRONMENT

• Economic Outlook
• Key Economic Indicators
• Industrial Output
• Population and Labor
• Foreign Investment
• Foreign Trade
• Financial and Tax Regulations
• Banking System and Regulations
• Foreign Exchange
• Taxes, Tariff and Custom Duties

III. FAST FOOD INDUSTRY ASSESSMENTS

• Fast Food Industry Structure
• Market Size
• Major Company Sales
• Market Share of Key Companies
• Labor Costs
• Potential Entrants
• Major Foreign Investments

IV. FAST FOOD SALES VOLUMES AND FORECASTS

• Overview
• Fast Food Restaurants
• Chinese Style Fast Food
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Korean Cuisines
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Japanese Cuisines
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Other Asian Cuisines
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Middle Eastern Cuisines
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Western Fast Food Chains
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Major Restaurant Chains
• McDonald's
• KFC
• Pizza Hut
• Burger Kings
• Others
• Tea and Coffee Shops
• Tea Houses
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Coffee Shops
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends
• Juice Bars
• Market Outlooks
• Revenues and Forecasts
• Consumer Taste Preferences
• Pricing Trends

V. FAST FOOD MARKET OUTLOOKS

• Fast Food Markets Outlook Overview
• Government Food Packaging Regulations
• Population by Region
• Northeast
• North
• Southeast
• Central South
• West
• Population by Age Group
• Consumer Spending Trends
• Fast Food Revenues by Region
• Northeast
• North
• Southeast
• Central South
• West
• Tea, Coffee Shops and Juice Bar Revenues by Region
• Northeast
• North
• Southeast
• Central South
• West

VI. MARKETING STRATEGIES

• China Market Entry Overview
• China's Distribution System
• The Fast Food Industry Distribution Channels
• Transportation and Freight Infrastructure
• Communications
• China's Market Entry
• Licensing
• Franchising
• E-commerce
• Trading Companies and Local Agents
• Representative Offices and Chinese Subsidiaries
• Wholly Foreign Owned Enterprises

VII. FAST FOOD PRODUCER DIRECTORY

• Fast Food Company Profiles
• Research Institutions and Associations

LIST OF TABLES

I. INTRODUCTION

• Economic Outlook Summary
• Fast Food Supply and Demand Summary

II. BUSINESS ENVIRONMENT

• Key Economic Indicators
• Industrial Output
• Population and Labor Force Trends
• Foreign Investment and Loans
• Foreign Trade
• Key Commodity Exports from China
• China's Exports to its Leading Trade Partners
• Key Commodity Imports into China
• China's Imports from Its Leading Trade Partners

III. FAST FOOD INDUSTRY ASSESSMENTS

• Major Company Sales and Location
• The Major Fast Food Company Market Share and Location
• Major Foreign Investments

IV. FAST FOOD PRODUCTION AND DEMAND

• Fast Food Restaurants
• Chinese Style Fast Food
• Revenues and Forecasts
• Korean Cuisines
• Revenues and Forecasts
• Japanese Cuisines
• Revenues and Forecasts
• Other Asian Cuisines
• Revenues and Forecasts
• Middle Eastern Cuisines
• Revenues and Forecasts
• Western Fast Food Chains
• Revenues and Forecasts
• Major Restaurant Chains
• McDonald's
• KFC
• Pizza Hut
• Burger Kings
• Others
• Tea and Coffee Shops
• Tea Houses
• Revenues and Forecasts
• Coffee Shops
• Revenues and Forecasts
• Juice Bars
• Revenues and Forecasts

V. FAST FOOD CONSUMPTION BY MARKET

• Fast Food Revenues by Region
• Northeast
• North
• Southeast
• Central South
• West
• Tea, Coffee Shops and Juice Bar Revenues by Region
• Northeast
• North
• Southeast
• Central South
• West
• Population by Region
• Northeast
• North
• Southeast
• Central South
• West
• Population by Age Group

LIST OF CHARTS

• Fast Food Production and Demand Summary
• China's GDP and Industrial Output
• Population Trends
• Industrial Output by Ownership
• Foreign Investments and Loans
• China's Imports and Exports
• Key Commodity Exports from China
• Key Commodity Imports into China
• The Consumer Spending Trends of Fast Food
• The Outlook of Fast Food Industry