北美付費電視市場預測

加拿大和美國的付費電視訂戶數量預計將從 2015 年的 1.11 億下降到 2029 年的 6,000 萬。 美國將失去總人口的 51%（減少 4,900 萬人），加拿大將減少 23%（減少 300 萬人）。 北美付費電視滲透率預計將從 2015 年的 85% 下降至 2029 年的 43%，而美國預計 2024 年將降至 50% 以下。

本報告調查了北美付費電視市場，總結了家庭普及率、付費電視訂戶數量、付費電視收入趨勢和預測，以及按平台和主要國家/地區進行的詳細分析。

目錄

提供的內容：

• 見解：詳細的國家分析 PDF 文件（16 頁）
• Excel 工作簿有關加拿大和美國主要營運商、國家/地區和平台的家庭普及率、付費電視訂戶數量以及付費電視收入的數據（2015-2029 年）

The number of pay TV subs in Canada and the US will fall from 111 million in 2015 to 60 million in 2029. The US will lose 51% of its total (down by 49 million), with Canada down by 23% (3 million). North American pay TV penetration will drop from 85% in 2015 to 43% by 2029. The US will drop below 50% in 2024.

Simon Murray , Principal Analyst at Digital TV Research, said: "The number of pay TV subscribers across the region plummeted by 41 million between 2015 and 2023. Subscription declines will slow, with a fall of 10 million subscribers between 2023 and 2029."

Table of Contents

Published in February 2024, this 42-page PDF and excel report comes in two parts:

• Insight: Detailed country-by-country analysis in a 16 -page PDF document.

• Excel workbook covering each year from 2015 to 2029 for Canada and the US by household penetration, by pay TV subscribers, by pay TV revenues and by major operator. As well as summary tables by country and by platform.

Forecasts for the following: