市場調查報告書
商品編碼
1125342
Webtoon全球市場規模研究,按類型(喜劇,動作,科幻,恐怖,浪漫,其他),收入模式(訂閱,廣告),應用程序(移動,筆記電腦,平板電腦,電視),區域預測2022-2028Global Webtoons Market Size study, By Type (Comedy, Action, Sci-Fic, Horror, Romance, Others), By Revenue Model (Subscription Based, Adds bases), By Application (Mobile, Laptop, Tablets, Television), and Regional Forecasts 2022-2028 |
網絡漫畫或網絡漫畫可以定義為在線發布的動畫卡通或系列漫畫,可以通過智能手機、筆記本電腦和智能電視等多種設備訪問。
與從左到右閱讀的傳統漫畫和報紙不同,網絡漫畫是從上到下閱讀的。智能手機和電子書閱讀器的全球普及、數字漫畫的普及以及大公司的戰略舉措是加速全球市場需求的因素。例如,據 Statista 估計,日本數字漫畫市場預計 2020 年將增長到 5.2 億美元,到 2021 年將達到 30.8 億美元。根據 Statista 的預測,2020 年全球電子閱讀器市場估計為 1813 萬美元,預計到 2026 年將達到 231.2 億美元。此外,主要市場參與者正致力於戰略合作和新產品發布,以利用網絡漫畫的日益普及。例如,2021年8月,華納兄弟Discovery旗下的美國DC娛樂公司與韓國互聯網巨頭Naver旗下的Webtoon合作,成功將DC角色引入網絡漫畫世界。最初,網絡漫畫將僅提供英文版本,併計劃在未來將其翻譯成其他語言。此外,2022年4月,Kakao Entertainment宣佈在印度尼西亞推出“Kakao Webtoon”服務。這項新服務將提供以在韓國擁有高瀏覽量的作品為中心的原創新內容。此外,全球手機普及率的提高和互聯網普及率的提高也有望成為預測期內刺激市場需求的因素。然而,新興國家對網絡漫畫的低認知度將成為 2022-2028 年預測期內市場增長的障礙。
全球網絡漫畫市場研究考慮的主要地區包括亞太地區、北美、歐洲、拉丁美洲和世界其他地區。由於網絡漫畫的日益普及和該地區主要市場參與者的存在,亞太地區已成為全球市場份額的主要地區。另一方面,預計北美在 2022-2028 年的預測期內將出現顯著增長。電子書的蓬勃發展、主要市場參與者合作活動的增加等因素為亞太地區的全球網絡漫畫市場創造了有利可圖的增長前景。
本報告中包括的主要市場進入者是:
本研究的目的是確定近年來各個細分市場和國家/地區的市場規模,並預測未來八年的價值。本報告旨在捕捉所研究的每個地區和國家的行業的定性和定量方面。此外,它還提供了有關關鍵方面的詳細信息,例如定義市場未來增長的驅動因素和挑戰。此外,報告還應詳細分析主要參與者的競爭格局和產品供應,以及微觀市場中可供利益相關者投資的機會。市場的詳細細分和子細分如下所述。
按類型
喜劇
動作
科幻小說
恐怖
浪漫
按收入模式
基於訂閱
地點
按應用程序
手機
筆記本電腦
平板電腦
電視
按地區
北美
美國
加拿大
歐洲
英國
德國
法國
西班牙
意大利
其他歐洲
亞太地區
中國
印度
日本
澳大利亞
韓國
其他亞太地區
拉丁美洲
巴西
墨西哥
世界其他地方
此外,本研究考慮的年份是:
過去幾年 - 2018 年、2019 年、2020 年
2021 年基準年
預測期 - 2022-2028
本報告,全球 Webtoon 市場目標受眾:
主要諮詢公司和顧問
大公司、中型公司、中小企業
風險投資
增值經銷商 (VAR)
第三方知識提供者
投資銀行家
投資者
Global Webtoons Market is valued approximately USD XX million in 2021 and is anticipated to grow with a healthy growth rate of more than XX % over the forecast period 2022-2028.
The Webtoons or webcomics can be defined as an animated cartoon or series of comic strips published online and can be accessed through different devices such as Smartphones, Laptops, and Smart Televisions etc. Unlike traditional comics and newspapers which are read from left to right, webtoons are read top to bottom. The rising penetration of smartphones and e readers worldwide and growing penetration of digital comics as well as strategic initiatives from leading market players are factors that are accelerating the global market demand. For instance, according to Statista - during 2020, the market size of digital comics in Japan was estimated at USD 520 million and the market further increased to USD 3080 million in 2021. Further, as per Statista estimates - during 2020, the global e-reader market was estimated at USD 18.13 million, and it is projected to reach USD 23.12 billion by 2026. Furthermore, leading market players are working towards strategic collaboration and new product launches to leverage the growing adoption of Webtoons. For instance, in August 2021, USA based Warner Bros. Discovery, Inc.'s DC Entertainment collaborated with Webtoon, a subsidiary of South Korean Internet giant Naver to bring DC characters into the world of webcomics. Initially the webcomics would be available in English language only and would be translated into other languages. Moreover, in April 2022, Kakao Entertainment unveiled its Kakao Webtoon service in Indonesia. Through thus new service the company would offer own new content, highlighting works that are seeing high views in Korea. Also, growing adoption of mobile cellular subscription coupled with increasing internet penetration worldwide are anticipated to act as a catalyzing factor for the market demand during the forecast period. However, a lack of awareness towards webtoons in emerging countries impedes the growth of the market over the forecast period of 2022-2028.
The key regions considered for the global Webtoons Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. Asia-Pacific is the leading region across the world in terms of market share owing to the rising popularity of webtoons and presence of leading market players in the region. Whereas, North America is anticipated to exhibit a significant growth rate over the forecast period 2022-2028. Factors such as the thriving growth of e-readers and rising number of collaboration activities between leading market players, would create lucrative growth prospects for the global Webtoons Market across the Asia pacific region.
Major market players included in this report are:
Nhn Comico Corp
Sidewalk Group
Marvel Unlimited
Naver Webtoon Corp
Kakao Corp.
Lezhin Entertainment
Tappytoon
Bomtoon
Daum Webtoon And Company
Izneo Webtoon
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Type
Comedy
Action
Sci-Fic
Horror
Romance
By Revenue Model
Subscription Based
Adds bases
By Application
Mobile
Laptop
Tablets
Television
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World
Furthermore, years considered for the study are as follows:
Historical year - 2018, 2019, 2020
Base year - 2021
Forecast period - 2022 to 2028
Target Audience of the Global Webtoons Market in Market Study:
Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors
List of figures