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營養補充品的創新:品牌策略與消費者趨勢(2023年～2025年)
市場調查報告書
商品編碼
1294739

營養補充品的創新:品牌策略與消費者趨勢(2023年～2025年)

Innovations in Dietary Supplements: Brand Tactics and Consumer Trends (2023-2025)
出版日期: | 出版商: Policy2050 LLC | 英文 62 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

本報告提供營養補充品市場相關調查，提供關於補充品品牌策略的分析，消費者趨勢與市場概要等資訊。

目錄

第1章 營養補充品的革新的簡介

第2章 補充品類別的品牌策略

  • 研究開發
  • 個性化
  • 在新類別或利基類別中建立信譽
  • 數位品牌的建立和電子商務策略
  • 策略性M&A

第3章 補充品類別消費者趨勢

  • 受歡迎的類別與成長的促進因素
  • 季節性使用
  • 自我優化
  • 消費者的懷疑和政府的法規

第4章 信息圖形:營養補充品的技術創新

  • 信息圖形:品類顛覆者概述
  • 信息圖形:補充品類別消費者趨勢
  • 信息圖形:營養補充品的全球市場規模和成長率
簡介目錄
Product Code: P2050SI1

The report "Innovations in Dietary Supplements: Brand Tactics and Consumer Trends (2023-2025)" is approximately 16,000 words (62 pages). It provides an analysis of supplement brand tactics, followed by an overview of consumer trends and market dynamics.

Experts in dietary supplements, consumer packaged goods, and nutritional sciences participated in the primary research process of this report. Their insights could help the supplements industry and its investors to better align with current market conditions and public health goals.

This report will provide comprehensive answers to the following questions:

  • How are supplement startups using R&D and personalization to evolve categories?
  • How do strategic partnerships and acquisitions help to establish credibility?
  • What are some of the e-commerce tactics that disruptive supplement brands use?
  • What are some of the health/wellness consumer trends driving growth?
  • How could consumer skepticism and government regulation drive change?
  • What is the range of market size estimates for dietary supplements?

COUNTRIES COVERED:

Global strategic overview.

COMPANIES MENTIONED:

A selection of companies mentioned in this report includes:

  • Bellway
  • Cuure
  • Doseology Sciences
  • GNC Holdings (General Nutrition Centers)
  • Momentous/Amp Human
  • Obvi
  • OK Capsule
  • Psyched Wellness
  • Ritual
  • UNOMED

Table of Contents

1. Introduction to Dietary Supplements Innovation

  • 1.1. Key Benefits of This Report
  • 1.2. Target Audience
  • 1.3. Companies Mentioned in This Report
  • 1.4. Methodology
  • 1.5. Executive Summary

2. Brand Tactics in Supplement Categories

  • 2.1. R&D
  • 2.2. Personalization
  • 2.3. Establishing Credibility in New or Niche Categories
  • 2.4. Digital Brand Creation and E-commerce Tactics
  • 2.5. Strategic M&A

3. Consumer Trends in Supplement Categories

  • 3.1. Popular Categories and Growth Drivers
  • 3.2. Seasonal Usage
  • 3.3. Self-Optimization
  • 3.4. Consumer Skepticism and Government Regulation

4. Infographics: Innovations in Dietary Supplements

  • 4.1. Infographics: An Overview of Category Disruptors
  • 4.2. Infographics: Consumer Trends in the Supplements Category
  • 4.3. Infographics: Global Market Size and Growth Rates in Dietary Supplements