市場調查報告書
商品編碼
1471425
POS 終端市場:按產品、組件和最終用戶分類 - 全球預測 2024-2030 年Point-of-Sale Terminals Market by Product (Fixed, Mobile), Component (Hardware, Services, Software), End-Use - Global Forecast 2024-2030 |
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預計2023年POS終端市場規模為976.4億美元,2024年為1,048.3億美元,預估2030年將達1,638.9億美元,複合年成長率為7.67%。
POS(銷售點)終端對於零售、餐旅服務業和服務業的付款系統至關重要。 POS 終端機是一個實體和數位平台,用於與客戶進行交易並管理企業的銷售業務。 POS終端機已從傳統的暫存器發展成為整合各種硬體和軟體技術的複雜多功能設備。近年來,無線 POS 終端的引入在各個零售和餐飲行業顯著增加。這一趨勢是由對無縫、高效的非接觸式付款方式不斷成長的需求所推動的。非接觸式交易減少了實體接觸點並縮短了交易時間,從而提高了客戶滿意度和客戶維繫。融合近場通訊(NFC)、2D碼掃描、手機錢包等最尖端科技,提供客戶安全便利的付款體驗。現代 POS 系統提供簡化業務營運的高級功能,包括會計整合、銷售追蹤、庫存管理和客戶關係管理 (CRM)。這樣全面的解決方案可以幫助公司最佳化日常流程、減少錯誤並節省時間。 POS 終端最大的擔憂是未授權存取和資料外洩的風險。這些設備儲存敏感的客戶訊息,例如信用卡號、個人識別碼 (PIN) 和其他交易詳細資訊。網路犯罪分子經常以 POS 系統為目標並竊取這些資料,他們會用這些數據進行詐騙或在暗網市場上進行銷售。產業參與者正在大力投資強大的安全措施,包括保護傳輸和靜態持卡人資料的端對端加密和標記化技術。此外,小型企業和餐廳正在部署無線 POS 系統,以實現緊湊且多功能的替代方案,同時具有最低的設置要求和較低的初始投資成本。
主要市場統計 | |
---|---|
基準年[2023] | 976.4億美元 |
預測年份 [2024] | 1048.3億美元 |
預測年份 [2030] | 1638.9億美元 |
複合年成長率(%) | 7.67% |
零售商店和餐廳對 POS 終端的需求增加,以提高產品業務效率。
固定 POS 終端機是傳統的櫃檯終端,常見於實體零售店、餐廳和其他場所。這些終端透過乙太網路電纜或電話線實體連接到網路,或與條碼掃描器、收據印表機和現金抽屜等周邊設備整合。固定 POS 終端技術的最新進展包括採用觸控螢幕介面來改善用戶體驗、增加用於庫存管理的資料儲存容量以及加強保護敏感客戶資訊的加密通訊協定等。行動POS(mPOS)終端利用Wi-Fi和行動電話網路等無線技術處理電子付款,比固定終端更彈性。這些行動裝置使商家不僅可以在店內接受付款,還可以在其實體場所之外的任何地方接受付款,例如在展覽會和戶外活動中。
由於攜帶性和易用性,最終用戶對行動裝置的採用正在增加
娛樂領域的POS終端應用於多種場所,包括遊樂園、賭場、電影院、郵輪、高爾夫俱樂部、體育場等。在這些環境中,需要強大且多功能的 POS 來管理大量交易、提供無縫的客戶體驗並處理特定需求,例如場內票務、預訂和零售系統。在醫療保健產業,POS 終端對於處理醫院和診所的服務支付、藥房購物、咖啡簡餐店交易等至關重要。 POS 終端支援產業對安全、高效付款處理的需求,並且通常與保險申請系統整合。飯店、度假村和水療中心等飯店業依靠 POS 系統提供各種服務,包括住宿預訂、賓客服務以及現場餐廳和商店。這些終端有助於高級服務客製化以及與物業管理系統的整合。餐廳依靠 POS 終端機來管理訂單、處理付款、追蹤庫存和分析銷售趨勢。這些系統的範圍從小型餐廳的簡單設置到大型機構的複雜網路,提供餐桌點餐和廚房訂單管理等功能。便利商店、加油站、雜貨店、專賣店和超級市場/大賣場等零售商店的日常業務嚴重依賴 POS 終端。這些系統管理銷售、處理各種付款方式、管理庫存並提供銷售報告和分析,以保持您的業務競爭力。在倉儲業,POS終端主要用於銷售櫃檯和直銷業務。我們協助管理庫存、處理銷售交易並與供應鏈管理工具整合,以確保訂單履行和庫存管理的效率和準確性。
區域洞察
在亞洲,由於網路的普及、智慧型手機的使用增加以及政府的支持政策,無現金交易正在迅速增加。印度政府也推出了數位印度和 Pradhan Mantri Jan Dhan Yojana (PMJDY) 等舉措,以實現金融包容性並鼓勵公民進行無現金交易。同樣,中國已成為無現金付款的主要採用者,平台推動了市場成長。在美洲,零售品牌透過採用先進的 POS 技術來展現自己的存在。僅在美國,沃爾瑪、塔吉特公司和家得寶等主要零售商就在使用整合了庫存管理、客戶關係管理 (CRM) 和報告等功能的現代 POS 系統,我們正在實施解決方案。由於智慧型手機普及率的普及以及 Lojas Americanas、Grupo Exito 和 Falabella 等零售連鎖店的擴張,拉丁美洲 POS 終端的採用率也迅速增加。此外,歐洲正在開發先進的 POS 終端,整合非接觸式付款、近場通訊(NFC)、生物識別和人工智慧 (AI) 等最尖端科技。非接觸式付款方式已在英國、法國、德國和西班牙等歐洲國家廣泛接受,交易速度更快。此外,歐洲 POS 終端機製造商正在大力投資研發,以引入人工智慧驅動的客戶分析和整合電子商務平台等創新功能。歐洲各地採用付款服務指令 2 (PSD2) 培育了一個開放的銀行生態系統,可實現不同金融服務提供者之間的無縫整合,進一步推動該行業的技術進步。
FPNV定位矩陣
FPNV定位矩陣對於評估POS終端市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可對 POS 終端市場供應商的現狀進行深入而詳細的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4.競爭力評估及資訊:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況、製造能力等進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1.POS終端市場規模及預測如何?
2. POS 終端市場預測期間需要考慮投資的產品、細分市場、應用程式和領域有哪些?
3.POS終端市場的技術趨勢和法規結構是什麼?
4.POS終端市場主要廠商的市場佔有率是多少?
5.進入POS終端市場合適的型態和策略手段是什麼?
[196 Pages Report] The Point-of-Sale Terminals Market size was estimated at USD 97.64 billion in 2023 and expected to reach USD 104.83 billion in 2024, at a CAGR 7.67% to reach USD 163.89 billion by 2030.
A point-of-sale (POS) terminal is critical to the payment systems of the retail, hospitality, and service sectors. It is a physical and digital platform for executing customer transactions and managing business sales operations. POS terminals have evolved from traditional cash registers to sophisticated, multifunctional devices integrating various hardware and software technologies. In recent years, there has been a significant increase in the adoption of wireless Point-of-Sale (POS) terminals across various retail and restaurant businesses. The growing demand for seamless, efficient, contactless payment methods drives this trend. Contactless transactions reduce physical touchpoints and enable quicker transaction times, enhancing customer satisfaction and retention rates. Integrating cutting-edge technologies such as Near Field Communication (NFC), QR code scanning, and mobile wallets facilitates secure and convenient payment experiences for customers. Modern POS systems have advanced features that streamline business operations, including accounting integrations, sales tracking, inventory management, and customer relationship management (CRM). Such comprehensive solutions help businesses optimize their daily processes, reducing errors and saving time. The primary concern with POS terminals is the risk of unauthorized access or data breaches. These devices store sensitive customer information, such as credit card numbers, personal identification numbers (PINs), and other transaction details. Cybercriminals often target POS systems to steal this data, which can then be used for fraudulent activities or sold on dark web marketplaces. Industry players are investing heavily in robust security measures such as end-to-end encryption and tokenization techniques that protect cardholder data during transmission and storage. Additionally, small businesses and restaurants are implementing wireless POS systems to achieve compact, versatile alternatives with minimal setup requirements and lower upfront investment costs.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 97.64 billion |
Estimated Year [2024] | USD 104.83 billion |
Forecast Year [2030] | USD 163.89 billion |
CAGR (%) | 7.67% |
Product: Rising demand for POS terminals in retail and restaurants to achieve operational efficiency
Fixed POS terminals are the traditional countertop devices commonly found in brick-and-mortar retail stores, restaurants, and other establishments. These terminals are physically connected to a network through ethernet cables or telephone lines or integrated with peripheral devices like barcode scanners, receipt printers, and cash drawers. Recent advancements in fixed POS terminal technology include the implementation of touchscreen interfaces for enhanced user experience, increased data storage capacity for inventory management purposes, and stronger encryption protocols to safeguard sensitive customer information. Mobile point-of-sale (mPOS) terminals offer greater flexibility than their fixed counterparts by leveraging wireless technology such as Wi-Fi and cellular networks to process electronic payments. These portable devices allow merchants to accept payments anywhere within their establishment and beyond physical premises during trade shows and outdoor events.
End-Use: Growing deployment of mobile terminals owing to portability and ease of use
Point-of-sale (POS) terminals in the entertainment sector cater to diverse venues such as amusement parks, casinos, cinemas, cruise lines/ships, golf clubs, and stadiums. These settings require robust, versatile POS systems to manage high volumes of transactions, offer seamless customer experiences, and handle specific needs like ticketing, reservations, and retail sales within the venue. In the healthcare industry, POS terminals are crucial for handling payments for services, pharmacy purchases, and cafeteria transactions within hospitals and clinics. They support the sector's need for secure, efficient payment processing and are often integrated with insurance billing systems. The hospitality sector, encompassing hotels, resorts, and spas, relies on POS systems for a variety of services, including room bookings, guest services, and on-site restaurants and shops. These terminals facilitate a high level of service customization and integration with property management systems. Restaurants utilize POS terminals to manage orders, process payments, track inventory, and analyze sales trends. These systems range from simple setups for small eateries to complex networks for large establishments, offering functionalities like tableside ordering and kitchen order management. Retail establishments, including convenience stores, gas stations, grocery stores, specialty stores, and supermarkets/hypermarkets, depend heavily on POS terminals for daily operations. These systems manage sales, process various payment methods, control inventory, and provide sales reporting and analytics to help businesses stay competitive. In the warehouse sector, POS terminals are used primarily at sales counters and for direct sales operations. They help manage inventory, process sales transactions, and integrate with supply chain management tools to ensure efficiency and accuracy in order fulfillment and stock management.
Regional Insights
Asia has witnessed a rapid surge in cashless transactions, driven by growing internet penetration, smartphone usage, and supportive government policies. The Indian government also introduced initiatives such as Digital India and Pradhan Mantri Jan-Dhan Yojana (PMJDY), which aim to provide financial inclusion and promote cashless transactions among citizens. Similarly, China has emerged as a significant adopter of cashless payments through platforms that have fueled the market's growth. The Americas boast a strong presence of retail brands embracing advanced POS technologies. In the United States alone, large retailers such as Walmart, Target Corporation, and Home Depot have implemented modern POS solutions that integrate functionalities like inventory management, customer relationship management (CRM), and reporting capabilities into their operations. Latin America has also seen a surge in POS adoption, driven by rising smartphone penetration and the expansion of retail chains such as Lojas Americanas, Grupo Exito, and Falabella, which have expanded POS terminal deployment. Further, Europe has developed advanced POS terminals that integrate cutting-edge technologies such as contactless payments, near-field communication (NFC), biometrics, and artificial intelligence (AI). European countries such as the United Kingdom, France, Germany, and Spain have already seen widespread acceptance of contactless payment methods for quicker transactions. Moreover, European POS terminal manufacturers are investing heavily in research and development to introduce innovative features such as AI-powered customer analytics and integrated eCommerce platforms. Adopting the Payment Services Directive 2 (PSD2) across Europe is further driving technological advancements in the sector by fostering an open banking ecosystem that enables seamless integration between different financial services providers.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Point-of-Sale Terminals Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Point-of-Sale Terminals Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Point-of-Sale Terminals Market, highlighting leading vendors and their innovative profiles. These include Agilysys Inc., Aptos, LLC, AURES Group, Castles Technology, Cegid Group, Cisco Systems Inc., CITIXSYS AMERICAS INC., Ctac NV, Diebold Nixdorf, Incorporated, Elavon Financial Services DAC, Elo Touch Solutions, Inc., Fiserv, Inc., GK Software SE, Global Payments Inc., HP Development Company, L.P., Infor, Ingenico Group, Intuit Inc., iVeri, Miura Systems Ltd., NCR Corporation, Oracle Corporation, PAX Technology, Revel Systems, Inc, Squirrel Systems, Toast, Inc., Toshiba Tec Corporation, TouchBistro Inc., Vectron Systems SA, and VeriFone, Inc..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Point-of-Sale Terminals Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Point-of-Sale Terminals Market?
3. What are the technology trends and regulatory frameworks in the Point-of-Sale Terminals Market?
4. What is the market share of the leading vendors in the Point-of-Sale Terminals Market?
5. Which modes and strategic moves are suitable for entering the Point-of-Sale Terminals Market?