西歐工作服和製服市場：增長機會

到 2022 年，西歐的工作服和製服市場規模將達到 76.68 億歐元。 可持續性和麵料創新將推動市場增長。 從 2022 年到 2027 年，西歐工作服和製服市場預計將以 2.4% 的複合年增長率增長。

本報告考察了全球西歐工作服和製服市場，提供了市場概況、戰略要務、增長機會等信息。

內容

戰略要務

• 為什麼增長越來越難？
• 戰略要務
• 三大戰略要務對工作服和製服市場的影響
• 增長機會加速增長管道引擎

增長機會分析

• 調查結果
• 按產品和地區劃分的收入
• 按渠道和地區劃分的收入
• 分析範圍
• 細分
• 市場定義
• 區域細分
• 主要競爭對手
• 增長指標
• 分銷渠道
• 增長動力
• 抑制增長的因素
• 新紡織技術
• 按產品分類的銷售預測
• 各地區的銷售預測

增長機會分析：一般工作服

增長機會分析：藍色工作服細分市場

增長機會分析：白色工作服細分市場

增長機會分析：企業工作服

增長機會分析：職業工作服

增長機會分析：休閒工作服

增長機會分析：統一

增長機會分析：德國

增長機會分析：英國和愛爾蘭

增長機會分析：法國

增長機會分析：意大利

增長機會分析：北歐地區

增長機會分析：伊比利亞地區

增長機會分析：比荷盧經濟聯盟國家

增長機會分析：高山地區

成長機會

附錄

下一步

Sustainability and Fabric Innovation to Drive Growth Strategies

The Western European workwear and uniforms market generated revenues of €7,606.8 million in 2022. Sustainability and fabric innovation will drive market growth. The Western European workwear and uniforms market will increase at a compound annual growth rate of 2.4% from 2022 to 2027.

General workwear is the largest product segment in the Western European workwear and uniforms market. General workwear accounted for 67.4% of revenue share in 2022. Increased demand for white workwear from the healthcare and hospitality industries will drive the post-pandemic growth of general workwear.

The direct sales channel has a slight advantage over the rental channel, with 53.3% revenue share in 2022. The penetration of eCommerce will strengthen workwear and uniform direct sales in Western Europe by 2027.

Economic uncertainty, energy crisis, increasing inflation, supply chain disruptions, and the ongoing Russo-Ukrainian War will restrain the Western European workwear and uniforms market as employers will postpone expenditures.

End-user preference for the fashionable, lightweight, breathable, anti-microbial, anti-stain, and anti-tear (ripstop) features will dominate market demand between 2022 and 2027. The growing preference for sustainable workwear that reduces carbon footprints will boost market growth during the forecast period.

Table of Contents

Strategic Imperatives

• Why is it Increasingly Difficult to Grow?
• The Strategic Imperative 8™
• The Impact of the Top 3 Strategic Imperatives on the Workwear and Uniforms Market
• Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis

• Findings
• Revenue by Product and Region
• Revenue by Channel and Region
• Scope of Analysis
• Segmentation
• Market Definitions
• Regional Segmentation
• Key Competitors
• Growth Metrics
• Distribution Channels
• Scope and Definition by Distribution Channel
• Growth Drivers
• Growth Restraints
• Emerging Textile Technologies
• Sustainable Fabric Trends
• Factors for Considering Direct and Rental Channels for Workwear Procurement
• Forecast Assumptions
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Revenue Forecast by Region
• Percent Revenue Forecast by Region
• Unit Shipment Forecast by Region
• Percent Unit Shipment Forecast by Region
• Revenue and Unit Shipment Forecast Analysis
• Revenue Forecast Analysis by Channel
• Competitive Environment-Direct Channel
• Revenue Share-Direct Channel
• Revenue Share Analysis-Direct Channel
• Competitive Environment-Rental Channel
• Revenue Share-Rental Channel
• Revenue Share Analysis-Rental Channel

Growth Opportunity Analysis: General Workwear

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis
• Forecast Analysis by Channel
• Competitive Environment-Direct Channel
• Revenue Share-Direct Channel
• Revenue Share Analysis-Direct Channel

Growth Opportunity Analysis: Blue Workwear Sub-segment

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis
• Forecast Analysis by Channel

Growth Opportunity Analysis: White Workwear Sub-segment

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis
• Forecast Analysis by Channel

Growth Opportunity Analysis: Corporate Workwear

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis
• Forecast Analysis by Channel
• Competitive Environment-Direct Channel
• Revenue Share-Direct Channel
• Revenue Share Analysis-Direct Channel

Growth Opportunity Analysis: Career Workwear Sub-segment

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis
• Forecast Analysis by Channel

Growth Opportunity Analysis: Casual Workwear Sub-segment

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis
• Forecast Analysis by Channel

Growth Opportunity Analysis: Uniforms

• Growth Metrics
• Revenue and Unit Shipment Forecast*
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Forecast Analysis
• Competitive Environment
• Revenue Share Analysis

Growth Opportunity Analysis: Germany

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: UK & Ireland

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: France

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: Italy

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: Scandinavia

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: Iberia

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: Benelux

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Analysis: Alpine

• Key Statistics
• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Percent Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Percent Unit Shipment Forecast by Product
• Revenue Forecast by Channel
• Percent Revenue Forecast by Channel
• Forecast Analysis

Growth Opportunity Universe

• Growth Opportunity 1: Sustainability Efforts
• Growth Opportunity 1: Sustainability Efforts (continued)
• Growth Opportunity 2: Fabric Technology
• Growth Opportunity 2: Fabric Technology (continued)
• Growth Opportunity 3: Laundry and Rental Companies
• Growth Opportunity 3: Laundry and Rental Companies (continued)

Appendix

• Partial List of Direct Total Workwear, General Workwear and Corporate Workwear Companies in "Others"
• Partial List of Rental Workwear Companies in "Others"
• Product Matrix-Direct Channel
• Product Matrix-Direct Channel (continued)
• Product Matrix-Direct Channel (continued)
• Product Matrix-Direct Channel (continued)
• Product Matrix-Rental Channel
• Product Matrix-Rental Channel (continued)

Next Steps

• Your Next Steps
• Why Frost, Why Now?
• List of Exhibits
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• List of Exhibits (continued)
• Legal Disclaimer