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市場調查報告書

商品編碼

1423523

全球汽車座椅市場 - 2024-2031

Global Automotive Seat Market - 2024-2031

出版日期: 2024年02月09日 | 出版商:

DataM Intelligence | 英文 195 Pages | 商品交期: 約2個工作天內

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簡介目錄

概述

2023年，全球汽車座椅市場規模達到699億美元，預計2031年將達到1,001億美元，2024-2031年預測期間CAGR為4.7%。

汽車座椅產業認知到，座椅的設計和功能需要適應不斷變化的移動需求。座椅仍然是創新的溫床，目前受到車輛電氣化、自動駕駛車輛和自動化功能、高階永續性和循環目標以及輕量化目標的推動。隨著汽車座椅市場的創新日益受到關注，許多公司正在大力投資創新汽車座椅解決方案的研發。例如，2023年10月，麥格納國際（MG-T）宣布推出業界首創的座椅解決方案，將進一步加速汽車產業的脫碳。

到2023年，亞太地區預計將成為主導地區，佔據全球汽車座椅市場的1/3以上。汽車製造商和供應商擴大採用輕質材料製造座椅，以提高燃油效率並滿足監管標準。高強度鋼、鋁和複合材料等先進材料被用來減輕車輛的整體重量。亞太地區的消費者，特別是中產階級不斷壯大的國家的消費者，一直更加重視汽車的舒適性和客製化功能，包括高級座椅選項。

汽車銷量的成長

根據國際汽車製造商組織 (OICA) 的報告，在全球乘用車產量年增 7.96% 的推動下，全球汽車座椅市場正在經歷顯著成長。電動和混合動力汽車日益普及，成為汽車產業的重要推動力。該行業已從 COVID-19 大流行帶來的挑戰中顯著反彈，2022 年印度乘用車和商用車產量成長了 24%，達到 545 萬輛，這一點就可見一斑。

經濟復甦是由農村地區需求復甦和低價汽車市場蓬勃發展所推動的。值得注意的是，外國汽車製造商正在策略性地擴大其影響力，例如現代汽車收購了通用汽車位於馬哈拉施特拉邦塔里岡的廢棄生產工廠，並對泰米爾納德邦的現有工廠進行了大量投資，以加強電動車的生產。

憑藉印度強大的汽車製造生態系統，各公司正在利用該市場作為其他區域市場的出口基地，雪鐵龍計劃利用其印度生產工廠向尼泊爾、南非和東協國家出口就證明了這一點。全球格局顯示汽車座椅市場前景光明，在整個預測期內為本地和跨國一級公司提供了重大成長機會。

尖端製造方法和新興技術

在創新製造技術和新技術整合的推動下，汽車座椅市場正在經歷強勁成長。先進方法的採用正在重塑該行業，一個顯著的趨勢是強調汽車座椅的熱舒適性，精心設計以提供個性化的氣候環境。

該技術代表了一種範式轉變，透過利用區域控制和對居住者偏好的自適應學習，將空氣精確地引導到個人身體，從而最佳化能源消耗。這不僅提高了車輛乘員的舒適度，而且還有助於提高車輛的整體效率，特別是在具有增程功能的電動車輛的背景下。尖端製造和技術進步之間的協同作用正在培育汽車座椅解決方案的新時代，優先考慮舒適性和能源效率。

製造成本高

先進汽車座椅的高製造成本是市場的一個重大限制。高昂的費用為廣泛採用造成了障礙，並限制了先進座椅技術向更廣泛的消費者群體的普及。過高的生產成本限制了製造商以有競爭力的價格提供這些創新座椅，最終阻礙了市場成長。

先進汽車座椅的研發和生產所需的巨額投資導致其市場滲透率有限。由於需要購買昂貴的材料、專用設備以及對熟練勞動力的需求，製造商面臨巨大的財務負擔。所有因素都會增加整體成本，這使得大規模生產這些座椅變得具有挑戰性。

Automotive seating industry recognizes that seat design and functionality will need to adapt to meet evolving mobility needs. Seating continues to be a hotbed of innovation, now driven by vehicle electrification, autonomous vehicles and automated features, high-end sustainability and circularity targets and light-weighting goals. With innovation gaining focus in the automotive seat market, many companies are investing heavily in R&D for innovative and novel automotive seating solutions. For instance, in October 2023, Magna International (MG-T) announced the introduction of an industry-first seating solution that will further accelerate the decarbonization of the automotive sector.

In 2023, Asia-Pacific is expected to be the dominant region holding over 1/3rd of the global automotive seat market. Automotive manufacturers and suppliers have been increasingly adopting lightweight materials for seats to improve fuel efficiency and meet regulatory standards. Advanced materials, such as high-strength steel, aluminum and composite materials, are being utilized to reduce the overall weight of the vehicle. Consumers in the Asia-Pacific, particularly in countries with a growing middle class, have been placing a higher emphasis on comfort and customization features in automobiles, including advanced seating options.

Growth in Automotive Sales

The global market for automotive seating is experiencing significant growth, propelled by a 7.96 percent year-on-year rise in the production of global passenger vehicles, as per the report given by the International Organization of Motor Vehicle Manufacturers (OICA). Growing popularity of electric and hybrid vehicles, which serves as a significant driver within the automotive sector. The industry has remarkably rebounded from the challenges posed by the COVID-19 pandemic, evident in India's impressive 24% increase in the manufacturing of passenger and commercial vehicles in 2022, reaching 5.45 million units.

The recovery is driven by demand resurgence in rural areas and the burgeoning lower-priced budget car segments. Notably, foreign carmakers are strategically expanding their presence, exemplified by Hyundai's acquisition of General Motors' defunct production plant in Talegaon, Maharashtra and its significant investment in existing plants in Tamil Nadu to bolster electric vehicle production.

With India's robust automotive manufacturing ecosystem, companies are leveraging the market as an export base for other regional markets, as demonstrated by Citroen's plans to utilize its Indian production plant for exports to Nepal, South Africa and ASEAN countries. The global landscape indicates a promising future for the automotive seating market, offering major growth opportunities for both local and multinational Tier-1 companies throughout the forecast period.

Cutting-Edge Manufacturing Methods and Emerging Technologies

The automotive seat market is experiencing robust growth, propelled by innovative manufacturing techniques and the integration of new technologies. The embrace of advanced methods is reshaping the industry, with a notable trend being the emphasis on thermal comfort in car seats, meticulously crafted to offer a personalized climate environment.

The technology represents a paradigm shift, optimizing energy consumption by precisely directing air towards the individual's body through the utilization of zonal controls and adaptive learning of occupant preferences. The not only elevates comfort for vehicle occupants but also contributes to the overall efficiency of the vehicle, particularly in the context of electrified vehicles with extended range capabilities. The synergy between cutting-edge manufacturing and technological advancements is fostering a new era of automotive seating solutions that prioritize both comfort and energy efficiency.

High Manufacturing Costs

The high manufacturing costs associated with advanced automotive seats act as a significant constraint on the market. The elevated expenses create barriers for widespread adoption and limit the accessibility of advanced seat technologies to a broader consumer base. The exorbitant production costs restrict manufacturers from offering these innovative seats at competitive prices which ultimately hampering market growth.

The hefty investment required for research, development and production of advanced automotive seats contributes to their limited market penetration. Manufacturers face substantial financial burdens due to the inclusion of the acquisition of expensive materials, specialized equipment and the need for skilled labor. All factors drive up the overall cost which makes it challenging to produce these seats on a large scale.

Segment Analysis

The global automotive seat market is segmented based on type, technology, material, component, mechanism, vehicle and region.

Evolution of Slider Mechanisms in Automotive Seating

The slider mechanism in automotive seating market has undergone tremendous changes over the previous decade. For instance, due to low economic growth and smaller purchasing power of the Indian, African consumers, most cars were basic, economical models that utilized a mechanical sliding mechanism for seat adjustment. The slider mechanism is particularly valuable in addressing the diverse needs of drivers and passengers, ensuring that each occupant can find an ideal seating position. The innovation not only contributes to enhanced driving comfort but also aligns with the broader industry trends focusing on smart and adaptable seating solutions. As automotive manufacturers continue to prioritize user experience and customization, the slider mechanism seat plays a pivotal role in providing versatile and comfortable seating options, ultimately elevating the overall driving and riding experience.

Therefore, automotive manufacturers have started including electric actuated sliding mechanisms in the higher trims of budget cars, which was once relegated only to luxury vehicles. Furthermore, carmakers have increased model trim levels at varying price points in order to attract consumers with budgetary constraints. Electric slider mechanisms are most commonly found in multipurpose vehicles (MPVs).

Further the growing popularity of MPVs in the market has led to a slew of launches by various carmakers and the segment is characterized by intense competition among the major players. For instance, Toyota's Innova Hycross competes against Kia Motor's Carnival in the premium MPV segment. Furthermore, gauging growing consumer interest in luxury MPV segment, Toyota launched the Vellfire MPV and the Lexus LM MPV for the Indian market in August 2023.

Geographical Penetration

Transformative Shifts in the North America Automotive Seating Market

North America automotive seating market is currently undergoing a transformative shift, spurred by innovative thinking around the impact of autonomous vehicles and evolving mobility trends on seating configurations. Seizing the opportunities presented by cutting-edge technology, the development of smart seating systems holds immense potential for enhancing user experiences and meeting the demands of modern lifestyles.

In a significant move, Lear Corporation, a global automotive technology leader in Seating and E-Systems, completed the acquisition of Kongsberg Automotive's Interior Comfort Systems (ICS) business unit in February 2022. The strategic move is poised to propel Lear's seat component capabilities, offering an expanded range of thermal and comfort seating solutions, including seat heating, ventilation, massage and lumbar support.

Further major players like Toyota and GM, projecting a 9 percent increase in U.S. auto sales to approximately 15 million vehicles in the current year. Although 2022 presented challenges, especially with the semiconductor microchip shortage and disruptions in the supply chain, the National Automobile Dealers Association (NADA) is optimistic about a strong recovery in 2023. NADA foresees a significant growth in sales, reaching 14.6 million units and showcasing a promising growth rate of 6.6 percent compared to the previous year.

Competitive Landscape

The major global players include Adient plc, Lear Corporation, Toyota Boshoku Corporation, TS TECH CO.,LTD., Uno Minda, NHK SPRING Co.,Ltd, Bharat Seats Limited, Magna International Inc., Faurecia, Recaro Holding

COVID-19 Impact Analysis

The COVID-19 pandemic made a global disruption which impacts various industries including the automotive sector and consequently the automotive seat industry. With the World Health Organization declaring the outbreak a pandemic manufacturing plants were shuttered and showrooms experienced a sharp decline in consumer quantity which affected vehicle sales and major industry events were canceled . The unprecedented circumstances adversely affected the automotive seat industry.

Also, the cancellation on of industry events limited opportunities for showcasing new technologies and innovations in the automotive seat sector. While the industry is expected to recover as the situation improves and businesses adapt with the pandemic undeniably presented significant obstacles for the automotive seat industry, necessitating resilience and adaptation to overcome these unprecedented challenges.

Russia-Ukraine War Impact

Russia and Ukraine war has inflicted significant challenges on the automotive seat industry. Disrupted supply chains, diminished market demand, uncertainties regarding foreign investments and infrastructure damage have collectively contributed to a detrimental impact. The imposition of trade restrictions, border closures and logistical challenges arising from the conflict has disrupted the supply chains of automotive seat manufacturers.

Procuring raw materials and components from both Russia and Ukraine has become increasingly challenging, resulting in delays and heightened costs. The geopolitical tensions and economic instability stemming from the conflict have adversely affected consumer sentiment in both nations, leading to a decline in market demand for automotive seats, consequently reducing sales and production volumes

AI Impact

Artificial intelligence (AI) is driving a transformation in the automotive industry, particularly through the development of smart car seats. The innovative technology not only elevates passenger comfort and safety but also reshapes the overall driving experience. Leading the charge in this AI revolution is Faurecia, a technology-driven automotive company at the forefront of creating intelligent car seating solutions.

Faurecia is pioneering the development of smart car seats designed to adapt to individual preferences, providing a personalized and comfortable seating experience. The company's cutting-edge technology ensures that the seats automatically adjust to the occupant's preferred cushioning and temperature settings. The level of customization not only meets the evolving demands of modern consumers but also sets a new standard for innovation in the automotive seating sector.

The integration of AI in car seats marks a significant leap forward, offering a glimpse into the future of automotive technology. With companies like Faurecia spearheading these advancements, the growth of innovative and intelligent seats is poised to reshape the automotive landscape, setting new standards for comfort and personalization.

By Type

Bench Seats
Split Seats
Bucket Seats
Captain Seats
Sports Seats
Power Seats
Folding Seats
Tuner Seats

By Technology

Customizable Multi-way Adjustable Seats
Stress & Fatigue Detecting Seats
Smartphone Connected Seats
Customized Massage Seats
Memory Seats
Others

By Material

Ultra suede/Alcantra
Leather
Polyster
Nylon
Vinyl
Faux Vinyl Fabric
PVC Fabric
Others

By Component

Head Rest
Seat Back
Seat Cushion
Wing, Seat-belts
Airbag
Armrest
Others

By Mechanism

Recliner
Slider
Tilt

By Vehicle

Passenger Vehicle
Commercial Vehicle

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

In May 2023, Toyota is undertaking a redesign of seat frames to enhance safety, comfort and sustainability for the future. By utilizing generative design company is able to explore innovative shapes that human designers may not have conceived and still adhering to specific design parameters such as size and weight. Leveraging AI-based tools with these concepts are transformed into tangible products that are both visually appealing and user-friendly and meeting the desired functions and preferences of customers.
n March 2023, Frank Stephenson Design, a child safety technology company based in US, unveiled the world's safest digital smart baby car seat. Drawing inspiration from an egg, the seat is designed in a unique pod shape. Named babyark, it utilizes patented, state-of-the-art technology to ensure the safety of infants, offering a groundbreaking solution to protect young lives.
In July 2022, Hyundai Transys, a global auto parts manufacturer and affiliate of Hyundai Motor Group introduced an innovative and sustainable seat concept. The new concept showcases the company's commitment to pushing the boundaries of innovation in automotive seating. By combining cutting-edge technology and a focus on sustainability, Hyundai Transys aims to provide advanced and eco-friendly seating solutions for the automotive industry.

Why Purchase the Report?

To visualize the global automotive seat market segmentation based on type, technology, material, component, mechanism, vehicle and region as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of automotive seat market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of key products of all the major players.

The global automotive seat market report would provide approximately 75 tables, 77 figures and 195 Pages.

Target Audience 2024

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Type
3.2. Snippet by Technology
3.3. Snippet by Material
3.4. Snippet by Component
3.5. Snippet by Mechanism
3.6. Snippet by Vehicle
3.7. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Growth in Automotive Sales
  - 4.1.1.2. Cutting-Edge Manufacturing Methods and Emerging Technologies
- 4.1.2. Restraints
  - 4.1.2.1. High Manufacturing Costs
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Bench Seats *
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Split Seats
7.4. Bucket Seats
7.5. Captain Seats
7.6. Sports Seats
7.7. Power Seats
7.8. Folding Seats
7.9. Tuner Seats

8. By Technology

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 8.1.2. Market Attractiveness Index, By Technology
8.2. Customizable Multi-way Adjustable Seats
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Stress & Fatigue Detecting Seats
8.4. Smartphone Connected Seats
8.5. Customized Massage Seats
8.6. Memory Seats
8.7. Others

9. By Material

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 9.1.2. Market Attractiveness Index, By Material
9.2. Ultra suede/Alcantra*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Leather
9.4. Vinyl
9.5. Polyester
9.6. Nylon
9.7. Faux Vinyl Fabric
9.8. PVC Fabric
9.9. Others

10. By Component

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Component
- 10.1.2. Market Attractiveness Index, By Component
10.2. Head Rest*
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Seat Back
10.4. Seat Cushion
10.5. Wing, Seat belts
10.6. Airbag
10.7. Armrest
10.8. Others

11. By Mechanism

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Mechanism
- 11.1.2. Market Attractiveness Index, By Mechanism
11.2. Recliner*
- 11.2.1. Introduction
- 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
11.3. Slider
11.4. Tilt

12. By Vehicle

12.1. Introduction
- 12.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Vehicle
- 12.1.2. Market Attractiveness Index, By Vehicle
12.2. Passenger*
- 12.2.1. Introduction
- 12.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
12.3. Commercial

13. By Region

13.1. Introduction
- 13.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 13.1.2. Market Attractiveness Index, By Region
13.2. North America
- 13.2.1. Introduction
- 13.2.2. Key Region-Specific Dynamics
- 13.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 13.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 13.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 13.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Component
- 13.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Mechanism
- 13.2.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Vehicle
- 13.2.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 13.2.9.1. U.S.
  - 13.2.9.2. Canada
  - 13.2.9.3. Mexico
13.3. Europe
- 13.3.1. Introduction
- 13.3.2. Key Region-Specific Dynamics
- 13.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 13.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 13.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 13.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Component
- 13.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Mechanism
- 13.3.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Vehicle
- 13.3.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 13.3.9.1. Germany
  - 13.3.9.2. UK
  - 13.3.9.3. France
  - 13.3.9.4. Italy
  - 13.3.9.5. Russia
  - 13.3.9.6. Rest of Europe
13.4. South America
- 13.4.1. Introduction
- 13.4.2. Key Region-Specific Dynamics
- 13.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 13.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-user
- 13.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 13.4.5.1. Brazil
  - 13.4.5.2. Argentina
  - 13.4.5.3. Rest of South America
13.5. Asia-Pacific
- 13.5.1. Introduction
- 13.5.2. Key Region-Specific Dynamics
- 13.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 13.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 13.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 13.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Component
- 13.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Mechanism
- 13.5.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Vehicle
- 13.5.9. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 13.5.9.1. China
  - 13.5.9.2. India
  - 13.5.9.3. Japan
  - 13.5.9.4. Australia
  - 13.5.9.5. Rest of Asia-Pacific
13.6. Middle East and Africa
- 13.6.1. Introduction
- 13.6.2. Key Region-Specific Dynamics
- 13.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 13.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 13.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 13.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Component
- 13.6.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Mechanism
- 13.6.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Vehicle

14. Competitive Landscape

14.1. Competitive Scenario
14.2. Market Positioning/Share Analysis
14.3. Mergers and Acquisitions Analysis

15. Company Profiles

15.1. Adient plc *
- 15.1.1. Company Overview
- 15.1.2. Product Portfolio and Description
- 15.1.3. Financial Overview
- 15.1.4. Recent Developments
15.2. Lear Corporation.
15.3. Toyota Boshoku Corporation
15.4. TS TECH CO.,LTD.
15.5. Uno Minda
15.6. NHK SPRING Co.,Ltd
15.7. Magna International Inc.
15.8. Faurecia
15.9. Recaro Holding

LIST NOT EXHAUSTIVE