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1423470

全球維生素軟糖市場 - 2023-2030

Global Vitamin Fudge Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 184 Pages | 商品交期: 約2個工作天內

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簡介目錄

概述

2022年，全球維生素軟糖市場規模達到17.3億美元，預計2030年將達25億美元，2023-2030年預測期間CAGR為4.7%。

維生素軟糖為生活方式忙碌的消費者提供隨時可用的營養支持。向市場推出針對單一維生素或多種維生素的創新新產品可幫助消費者滿足其日常飲食需求並推動市場成長。維生素軟糖有巧克力、香草和草莓等多種口味，為消費者提供了多種口味選擇。

大多數維生素軟糖適合所有年齡層。維生素軟糖口味與維生素營養價值的完美結合，有助於在注重健康、尋求以美味、方便的方式將營養成分融入體內的人們中廣泛擴大市場。製造商不斷推出無糖、低熱量等創新產品，以吸引更多消費者。

北美主導了全球維生素軟糖市場。根據 NIH 2023 的數據，在美國，大約 6% 的 60 歲以下成年人缺乏維生素 B12。同樣，克利夫蘭診所組織報告稱，美國約 35% 的成年人缺乏維生素 D。隨著消費者對維生素缺乏症的認知不斷增強，對推動區域市場的維生素產品的需求也越來越大。

動力學

維生素缺乏症的盛行率增加

維生素是正常代謝活動所需的少量必需營養素。缺乏此類微量營養素會導致各種健康問題。人們患有單一維生素或多種維生素缺乏症。根據克利夫蘭診所組織2023的數據，全球約有10億人缺乏維生素D，50%的人口維生素D不足。它最常影響 65 歲以上的人和膚色較深的人。

根據世界衛生組織估計，每年有 25 萬名缺乏維生素 A 的兒童失明。隨著許多必需微量營養素的日益缺乏，消費者開始專注於以多種方式將維生素涵蓋日常飲食中，以擺脫各種缺乏症，從而推動市場成長。

對方便的營養補充品的需求增加

隨著營養豐富的食品攝取量的減少，對補充身體功能所需營養的營養補充品的需求增加。市面上有各種類型的營養補充品可供即用型營養用途。維生素軟糖為消費者提供方便快速的隨身維生素補充品。

維生素軟糖是傳統片劑和膠囊的有趣又美味的替代品。因吞嚥藥片困難而遇到困難的消費者，尤其是兒童，可以以有趣和美味的方式享受補充劑。這些維生素軟糖的更好的質地和多種口味的可用性擴大了市場範圍。維生素軟糖由於其方便性和攜帶性也很受歡迎。它們是獨立包裝的，方攜帶帶和食用。

與傳統軟糖相比，維生素軟糖的成本更高

維生素軟糖的高成本可能是全球成長的主要阻礙因素之一。該產品的高價格可能是由於在軟糖中添加了額外的營養成分以提高其維生素含量。營養豐富的成分增加了製造商的生產成本。此外，用於生產維生素軟糖的加工和配方也增加了更多的製造成本，從而增加了最終產品的成本。

目錄

第 1 章：方法與範圍

  • 研究方法論
  • 報告的研究目的和範圍

第 2 章：定義與概述

第 3 章：執行摘要

  • 按類型分類的片段
  • 按口味摘錄
  • 按配銷通路分類的片段
  • 最終使用者的片段
  • 按地區分類的片段

第 4 章：動力學

  • 影響因素
    • 促進要素
      • 全球維生素缺乏症的盛行率不斷上升
      • 對方便的營養補充品的需求增加
    • 限制
      • 與傳統軟糖相比，維生素軟糖的成本更高
    • 機會
    • 影響分析

第 5 章：產業分析

  • 波特五力分析
  • 供應鏈分析
  • 定價分析
  • 監管分析

第 6 章：COVID-19 分析

  • COVID-19 分析
    • 新冠疫情爆發前的情景
    • 新冠疫情期間的情景
    • 新冠疫情後的情景
  • COVID-19 期間的定價動態
  • 供需譜
  • 疫情期間政府與市場相關的舉措
  • 製造商策略舉措
  • 結論

第 7 章：按類型

  • 多種維生素軟糖
  • 單一維生素軟糖

第 8 章：依口味

  • 巧克力
  • 香草
  • 草莓
  • 其他

第 9 章：按配銷通路

  • 超市及大賣場
  • 藥局
  • 專賣店
  • 電子商務
  • 其他

第 10 章：最終用戶

  • 孩子們
  • 成人
  • 老年人

第 11 章：按地區

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 歐洲其他地區
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地區
  • 亞太
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 亞太其他地區
  • 中東和非洲

第 12 章：競爭格局

  • 競爭場景
  • 市場定位/佔有率分析
  • 併購分析

第 13 章：公司簡介

  • Ely Fudge Company
    • 公司簡介
    • 產品組合和描述
    • 財務概覽
    • 主要進展
  • FourX Better Chocolate
  • Naturell India Pvt. Ltd.
  • GlobalBees Brands Pvt. Ltd.
  • Pincy Bars
  • No Whey Chocolate
  • Life Extension
  • Smith's Pharmacy
  • Starcap Wellness Private Limited
  • Church & Dwight Co., Inc.

第 14 章：附錄

簡介目錄
Product Code: FB7889

Overview

Global Vitamin Fudge Market reached US$ 1.73 billion in 2022 and is expected to reach US$ 2.50 billion by 2030, growing with a CAGR of 4.7% during the forecast period 2023-2030.

Vitamin fudges provide readily available nutritional support to consumers with busy lifestyles. The innovative and new product introduction into the market that addresses mono vitamin or multiple vitamins helps consumers meet their daily dietary requirements and drives the market growth. The availability of vitamin fudges in various flavors such as chocolate, vanilla, and strawberry offers consumers multiple flavor choices to depend on.

Most of the vitamin fudges are available for all age groups. The perfect combination of vitamin fudge taste with the vitamin nutritional value helps the wide expansion of the market among health-conscious people who are looking for ready incorporation of nutrients into the body in a tasty and convenient manner. Manufacturers are releasing new and innovative products such as sugar-free and low calories to attract more consumers.

North America dominated the global vitamin fudge market. According to NIH 2023, in the United States, approximately 6% of adults younger than 60 years have vitamin B12 deficiency. Similarly, the Cleveland Clinic Organization reported that approximately 35% of adults in the United States have vitamin D deficiency. With the increasing consumer awareness regarding the prevalence of vitamin deficiency, there is a greater need for vitamin products driving the regional market.

Dynamics

Increasing Prevalence of Vitamin Deficiency

Vitamins are essential nutrients that are required in small quantities for proper metabolic activities. The deficiency of such micronutrients can lead to various health issues. People suffer from mono-vitamin or multivitamin deficiencies. According to the Cleveland Clinic Organization 2023, about 1 billion people worldwide have vitamin D deficiency, while 50% of the population has vitamin D insufficiency. It most commonly affects people over the age of 65 and people who have darker skin.

According to the World Health Organization, it is estimated that 250,000-500,000 children who are vitamin A-deficient become blind every year. With the increasing deficiency of many essential micronutrients, consumers are focusing on incorporating vitamins into their daily diet in multiple ways to get rid of various deficiency disorders, driving the market growth.

Increased Demand for Convenient Nutritional Supplements

With the reduced intake of nutrient-rich food products, there is an increase in demand for nutritional supplements that compensate for the nutrients needed for the body's functionality. Various types of nutritional supplements are available in the market for ready-to-use nutritional use. Vitamin fudges provide both convenient and easy on-to-go vitamin supplements to consumers.

Vitamin fudges offer a fun and tasty alternative to traditional tablets and capsules. Consumers who are experiencing hardship due to difficulty in swallowing pills, especially children can enjoy their supplementation in way fun and tasty way. The better texture and multiple flavors availability of these vitamin fudges increased the market scope. Vitamin fudges are also popular due to their convenience and portability. They are individually wrapped, making them easy to carry and consume.

Higher Cost of Vitamin Fudges Compared to Traditional Fudges

The high cost of vitamin fudges can be one of the major hindering factors for global growth. The high price of the product may be due to the additional nutritional ingredients that are being added to the fudges to improve its vitamin content. The nutritional-rich ingredients increased the production costs for the manufacturers. In addition, the processing and formulations applied for the production of vitamin fudges also add more manufacturing costs increasing the final product costs.

Segment Analysis

The global vitamin fudge market is segmented based on type, flavor, distribution channel, end-user and region.

High Acceptability of Chocolate Flavor by All Age Group People

The global vitamin fudge market is segmented based on flavor into chocolate, vanilla, strawberry and others. Chocolate-flavoured vitamin fudge accounted for the largest share of the global market due to the high demand for the flavour from children, adults and seniors. Chocolate has always been consumers' favorite flavor in various products ranging from beverages to food products. The taste, texture and health benefits associated with chocolate help in the high acceptability of the flavor.

The fudges in the market that are incorporated with vitamins are highly appreciated by the consumers in chocolate flavor. For instance, the four X Better Chocolate products available in the market are produced with ingredients such as cocoa liquor, cocoa butter, erythritol, soluble corn fibre, milk, whole milk powder and others. The products have nutritional ingredients such as magnesium, calcium, vitamin C, vitamin A and vitamin D3.

Geographical Penetration

Increased Vitamin Deficiency Cases in North America

North America dominated the global vitamin fudge market. The region has a greater demand for confectionery products in all countries such as U.S. and Canada. The consumption of confectionery products is high in the region. At the same time, with increasing consumer health consciousness, there is a greater need for confectionery products that incorporate nutritional benefits into the body.

Various organizations and private companies are declaring the increasing prevalence of vitamin deficiency in U.S. with the various surveys and stats. For instance, according to The Biostation, a medical spa in Florida, 50 percent of Americans are deficient in vitamin A, vitamin C, and magnesium. More than 50 percent of the general population is vitamin D deficient and 90 percent of Americans of colour are vitamin D deficient.

To maintain a healthy lifestyle, consumers are adopting vitamin supplements. The vitamin fudge is one of the major vitamin products that is attracting consumer focus in North America, due to its taste and nutritional value. The vitamin fudge is flavorful and provides convenient and on-the-go nutritional value.

Competitive Landscape

The major global players in the market include Ely Fudge Company, FourX Better Chocolate, Naturell India Pvt. Ltd., GlobalBees Brands Pvt. Ltd., Pincy Bars, No Whey Chocolate, Life Extension, Smith's Pharmacy, Starcap Wellness Private Limited and Church & Dwight Co., Inc.

COVID-19 Impact Analysis

The COVID-19 pandemic has had a moderate impact on the vitamin fudge market. The sudden lockdown retractions resulted in witnessing a lot of drawbacks with interrupted processing and industrial activities from raw material procurement to final product distribution to the global vitamin fudge market.

The pandemic increased consumer focus on overall health resulting in the high demand for a product that helps to support the overall health of a person. The increasing prevalence of vitamin deficiencies motivated consumers to take up vitamin fudges that are tasty and healthy at the same time. With the change in the consumers' preference towards health-promoting products, the market has increased sales during COVID-19, with the high demand for convenient confection.

By Type

  • Multivitamin Fudge
  • Monovitamin Fudge

By Flavor

  • Chocolate
  • Vanilla
  • Strawberry
  • Others

By Distribution Channel

  • Supermarkets
  • Pharmacies
  • Specialty Stores
  • E-Commerce
  • Others

By End-User

  • Children
  • Adult
  • Seniors

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Russia
    • Rest of Europe
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia-Pacific
  • Middle East and Africa

Key Developments

  • In November 2023, Rainbow Candies launched a new range of premium crumbly fudge, The new products are laucnhed in various flavours such as salted Caramel, Clotted Cream, Vanilla, Rum & Raisin, Chocolate, Honeycomb, Ginger, Tiffin and Mince Pie. The availability of products in grab bags, pouches and catering tubs helps in improving customer convenience.
  • In November 2023, Candy Can, a zero-sugar soft drink brand and Warner Bros, Discovery Global Consumer Products announced the launch of new, limited-edition flavours Caramel Fudge and Toffee Apple.
  • In March 2022, Fudge Kitchen, a British artisan Fudge maker, launched a new Vegan Toffee Fudge into the market to support the increasing demand for plant-based options within confectionery. The product is available in various flavour, including toffee, hazelnut, rum & raisin and chocolate & black forest gateau.
  • In May 2022, GoodPop, the better-for-you frozen treat brand launched Frozen Fudge n' Vanilla Squares, the first plant-based and gluten-free frozen dessert square. The product is 100% plant-based and gluten-free.

Why Purchase the Report?

  • To visualize the global vitamin fudge market segmentation based on type, flavor, distribution channel, end-user and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of vitamin fudge market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global vitamin fudge market report would provide approximately 70 tables, 64 figures and 184 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Flavor
  • 3.3. Snippet by Distribution Channel
  • 3.4. Snippet by End-User
  • 3.5. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Increasing Prevalence of Vitamin Deficiency Globally
      • 4.1.1.2. Increased Demand for Convenient Nutritional Supplements
    • 4.1.2. Restraints
      • 4.1.2.1. Higher Cost of Vitamin Fudges Compared to Traditional Fudges
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Multivitamin Fudge
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Monovitamin Fudge

8. By Flavor

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 8.1.2. Market Attractiveness Index, By Flavor
  • 8.2. Chocolate
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Vanilla
  • 8.4. Strawberry
  • 8.5. Others

9. By Distribution Channel

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.1.2. Market Attractiveness Index, By Distribution Channel
  • 9.2. Supermarket & Hypermarket
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Pharmacies
  • 9.4. Specialty Stores
  • 9.5. E-Commerce
  • 9.6. Others

10. By End-User

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 10.1.2. Market Attractiveness Index, By End-User
  • 10.2. Children
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Adult
  • 10.4. Seniors

11. By Region

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 11.1.2. Market Attractiveness Index, By Region
  • 11.2. North America
    • 11.2.1. Introduction
    • 11.2.2. Key Region-Specific Dynamics
    • 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.2.7.1. U.S.
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. Europe
    • 11.3.1. Introduction
    • 11.3.2. Key Region-Specific Dynamics
    • 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.3.7.1. Germany
      • 11.3.7.2. U.K.
      • 11.3.7.3. France
      • 11.3.7.4. Italy
      • 11.3.7.5. Spain
      • 11.3.7.6. Rest of Europe
  • 11.4. South America
    • 11.4.1. Introduction
    • 11.4.2. Key Region-Specific Dynamics
    • 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.4.7.1. Brazil
      • 11.4.7.2. Argentina
      • 11.4.7.3. Rest of South America
  • 11.5. Asia-Pacific
    • 11.5.1. Introduction
    • 11.5.2. Key Region-Specific Dynamics
    • 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.5.7.1. China
      • 11.5.7.2. India
      • 11.5.7.3. Japan
      • 11.5.7.4. Australia
      • 11.5.7.5. Rest of Asia-Pacific
  • 11.6. Middle East and Africa
    • 11.6.1. Introduction
    • 11.6.2. Key Region-Specific Dynamics
    • 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

12. Competitive Landscape

  • 12.1. Competitive Scenario
  • 12.2. Market Positioning/Share Analysis
  • 12.3. Mergers and Acquisitions Analysis

13. Company Profiles

  • 13.1. Ely Fudge Company
    • 13.1.1. Company Overview
    • 13.1.2. Product Portfolio and Description
    • 13.1.3. Financial Overview
    • 13.1.4. Key Developments
  • 13.2. FourX Better Chocolate
  • 13.3. Naturell India Pvt. Ltd.
  • 13.4. GlobalBees Brands Pvt. Ltd.
  • 13.5. Pincy Bars
  • 13.6. No Whey Chocolate
  • 13.7. Life Extension
  • 13.8. Smith's Pharmacy
  • 13.9. Starcap Wellness Private Limited
  • 13.10. Church & Dwight Co., Inc.

LIST NOT EXHAUSTIVE

14. Appendix

  • 14.1. About Us and Services
  • 14.2. Contact Us